Joy Lexpong Division Marketing Coordinator
jlexpong@mainstreethl.com 571-547-2895 [graphic design] [all marketing efforts and inquiries]
Skye Meyer Division Digital Marketing Coordinator smeyer@mainstreethl.com [social media] [graphic design] [tiktok] [instagram] [facebook]
ALLmarketingrequestsaretobemadethroughWRIKE. WRIKEallowsourteamtocompleteprojectsinanorganized,timelyfashionandkeeprecord ofallrequestsandcontentcreated **Pleasedonotemailindividualteammemberswithrequests**
ExistingFlyer customization
personal&cobranded OpenhouseFlyers
Cobrandedwithor withoutpaymentgrid Requestsaredueby Wednesdayby5pm SocialMediasupport
Eventpagecreation, promotion,boosting, sharingreviews
Brandedsocialmedia content
NewHireset-up
LOwebsiteupdates
SurefireDatabase Integration
DatabaseIntegration Settingupexisting campaigns/ deployments
SurefireWorkflow/ Rulecreation
BusinessCards
Review&order-24 hours;Production& shipping-3-5business days
DirectMailand/ordigital ADs
BrandNewDesignfor Flyer/SocialMedia
NewMarketingMaterials
Customflyercreations
Postcard,booklets, Presentationbranding
CustomSurefire campaigns
Translationservices
Eventitems/SWAG/ signage
CustomApparel
PersonalBrandguides
VIDEO:editingisbasedon scopeandlengthof content
Turn-timesmayvarybasedonprojectscope Reviewofrequestsmustbeprovidedwithin48hours ofreceipt,otherwisetheprojectwillbeclosedoutandmarkedcompleted.
OurMSHLstoreisavailableatwww.thesourcinggroup.com/MSHL.
Custom apparel can be ordered through www.companycasuals.com/MSHL. If you need bulk productsforeventsorifthereisaneedforsomethingmorespecific/personalized,pleasereachout toMarketing@mainstreethl.com.AnticipateatLEASTatwoweeksturntimeonallcustomorders.
OurmarketingdepartmentwouldliketomakeyourtransitiontoMainStreetassmoothas possible.Wehavepre-madecampaigns,graphics,andflyerstohelpnotifyyouragentsand clientsthatyouhavemovedtoanewcompanyaswellasmarketingmaterialstohelpyou jumpstartyourbrandasanewMainstreeter!
USER-FRIENDLYgraphicdesignplatform,usedtocreatesocialmediagraphics,presentations, posters,documents,printmaterial,logos-younameit!
HIGHLYRECOMMENDEDtosignupforafreeaccount(orproaccountifyou'refeelin'extra creative.Otherwise,themarketingteamwillprovideyouwithpersonaltemplatesforanydigital marketingmaterialsneeded(justclosed,testimonials,etc)
Databasemanagementsystem.
Managenewleadsandprequalifiedclients. MonitorsclientsinprocessandupdatesthemandRealtorsthroughouttheprocess, automatically.
Automaticemailcampaignsforprequalifiedclients,agents,in-processmilestoneupdates, post-closingfollowup.
Textmessaging&videofeaturesavailable Flyerportal-over200flyerofferings,alwaysavailabletobrand/co-brandanduseasprint marketing,digitalmarketingandonsocialmedia.IncludesOpenHouseflyertemplates.
Downloadandworkonthego!MSHLbrandedapptoshareapplicationlink,pullcredit,upload document,issueprequalificationlettersallfromyourdevice
Homeboyprovidesclients,currentandpast,informationabouttheirhomevalue,neighborhood demographicsandpotentialfinancialofferings.ItallowstheLOtokeepintouchwithclientsand theiractivityastheyspendtimeintheirhomes.ItidentifiespotentialRefinanceoptionsand providesaweeklysummaryofallclientactivity.Italsofeatureco-marketingopportunities whereyouandyouragentcanseeclientactivityincludinghomesearches,salesprice perimetersandevenallowsclientstocontactyoudirectlythroughtheplatform
WithMisely,creatinganddeliveringprofessionalmortgageoptionpresentationsiseffortless,no matteryourlocationordevice.Beyondthemobile-friendlyexperienceisanopportunityto elevateclienttrustandloyaltywithadditionaltoolsthatemphasizeLifeEventexpenseplanning andwealth-buildingstrategiesoverthecostofthemortgage.
Soyouragenthasanopenhousethisweekendmakeagoodimpressionbyputtingtogetheran openhouseflyerforthem.Wanttoturnitupa notch?Addapaymentgridwithvariousloan scenarios
Gotheextramilewithdoorhangers!Whetherit's foraholidayoranewloanprogram,thesedoor hangerswon'tgetlostinthepileofmailthat comestoyourclients'homes.
Areyouhostingahappyhouroraworkshop?Letus puttogetheraneye-catchinginvitationthatyou cane-mailoutand/orpostonyoursocialmedia platforms
Getyourname(andface)outtherewith personalizedbusinesscardsandofficesupplies-a littlegoesalongwaywhenitcomestoputting yourselfoutthere.
Seasonalpopbycardsandofferingsare availableonInsite(MSHLHome>Sales>Sales Resources>Popbys) Canbepersonallybrandedorco-branded.
Justsold/listedhomes,convertedflyers, upcomingholidays,bignews-i'vemoved!,–the possibilityareendless!Wethenhavethecards printedviaVistaprintandallyouhavetodothen istodropitoffatthepostofficeandtheywill senditthroughtheroute(s)youpurchased (EDDM)
Changethingsupwithmagnets!Calendars, maintenancechecklists,brandawareness.There aresomanythingswecancreate.Thinkoutside thefridge-thesecanbeplacedoncars,golfcarts, filedrawers,etc
Gotanevent?Sponsoringateam?Workingwitha builderfornewconstructionhomes?Orderoneof theseitemstospreadbrandandservice awareness!
Ourmarketingteamoffersawiderangeofcustomprintmarketingthatcanbeco-brandedwithourrealtor partners Weoffermonthlypop-bys,postcards,doorhangers,magnets,productflyers,openhouseandpayment gridflyers,addesigns,andrealtorletters.
CustomTailored Co-BrandedDoorHangers
CustomMadeMagnetsAlloccasionsandnolimitations! Fridge,cars,andevengolfcarts.
Over200+Co-BrandedFlyersOpenHouses,Products,RealtorLetters,Etc.
CustomizedCo-BrandedPostcards
Set up Facebook page, Instagram page, Linkedin.
Bio/Description must include:
Title
Main Street Home Loans, Equal Housing Lender
NMLS#
Monthlymarketingposts createdandscheduledfor youviaSocialPilot.Please reachoutifyouwouldlike tobeadded.
Postsincludesamixof lifestyle,holidays,andsome mortgagematerials.*Not personallybranded*
JUST CLOSED, CLOSED IN X DAYS, JUST LISTED, REFINANCED
PNG/JPeg1050x1050or1080x1350
SocialMediaGraphicCanvatemplates availableforused,color/designcustomization limited
TESTIMONIAL/REVIEWS
PNG/JPeg1080x1080or1080x1350
SocialMediaGraphicCanvatemplates availableforused,color/designcustomization limited.
Share personalized contact information/contact card. Can include contact picture, phone number, email, website, links, social media, address
Can be added to the back of your business cards, open house flyers, postcards, etc
I’veMovedcompaniesvideos
Partnerinterviews
Specificallyaboutbusinessandhowthe relationshiphasdevelopedwithMain Street,highlightingthepartnership.-in studiooronlocation
Inpersonclasses/seminars
InpersonBranchevents
Companyevents/classes/seminars
Co-brandedevents/gatherings
CharitableeffortshighlightingMainStreet EducationSeries(aboutfinancing/Realestate
MainStreetMarketingDepartmentdoesnotsupportcreationofpersonalbrand Reels,TikTok’s,orpersonalpodcastproduction
Editingavailablefor:
Pre-recorded video content- adding branding information, including MSHLbranding,colors,personallogosandcontactinformation. VideosforCRM
Pre-recorded educational videos for informational purposes (prequalificationprocess,loanprocess,milestoneupdates)
*LOmustfilmcontentthemselvesandsendvideoforediting*
Completedvideosmaytakeupto1–2weekstoeditfromoriginal filmdate.Editingmaytakelongerdependingonthevolumeof videosthatneedediting,andifyourvideorequiresanyadditional text,graphics,etc Dependingonthescopeoftheproject,the editingprocesscouldtakeupto4weeks.
Videoswillbeeditedintheorderinwhichtheyarefilmed.*Ifyou areonaspecifictimeframeforcontent,(i.e.aneventdateto highlight,orspecificpropertytofeature)pleasestatethatinthe INITIALrequest.*
Requestsforadditionalgraphicsorfeaturesmayalsoimpact totaleditingtime.ExamplesincludeRealtor/businesslogos, headshots,etc.)
Branchmanagers:Pleasecontactthemarketingdepartmenttoplaceanorder forthefollowingeventsupplies.Thesearetostayattheofficeforshare. SmallGiveawayItems
PlaceorderthroughMSHLstore(insite>MSHLStore>Login>Shop>InStock-Ships in1Business.Salespeoplearetoexpensetheirownsuppliesorgetapprovalfrom BranchManagertoexpense.
Othersupplies:stickers, portablechargers,sunglasses,keychain,notepads,varietyoftumblers, folders.Pleasevisitwww.mshl.thesourcinggroup.comforothersuppliesoptions Contactmarketing@mainstreethl.comforquestions/otherinquires.
