The strength to endure, the endurance to succeed.
2011 Program of Work 2010 Annual Report
2011 Program of Work
The Lynchburg Regional Chamber serves to strengthen our member businesses and stimulate regional prosperity.
am proud of the Lynchburg business community in general and our Chamber specifically. My family has been a part of the Lynchburg business community since 1905 when my grandfather began a business on Main Street. He was a member of the Chamber, the Retail Merchants and later a member of City Council. His company provided jobs to many, tax payments that built our schools and roads, contributed to build strong charities, and provided goods and services to make our community of Lynchburg a better place. My father and uncle later joined a company and ran it successfully for many years. It is this base of strong local business that makes a community great and our community is a great community in which to live. The Chamber, for 128 years, has been a leader in uniting and strengthening businesses for success. Not just their success, but the success of the entire community. I am proud to work to continue this legacy of growth and health of our business community and am proud of how the LRCC has facilitated this growth â€“ connecting our rich history to the present and to the future. Encapsulated in this plan are our goals for 2011 and our accomplishments in 2010. As Chairman of the Board, I look forward to serving you, the membership, in the year to come!
P. Tulane Patterson Chairman
2011 Executive Committee
Chairman Tulane Patterson Generation Solutions Past Chair John Keith J Crew Secretary Rex Hammond Lynchburg Regional Chamber Treasurer Tom Hickey American National Bank
Vice Chair Linda Edwards Interiors by Decorating Den Vice Chair Ken Garren Lynchburg College Vice Chair Rick Huff Huff, Stuart & Carlton Vice Chair Mike Syrek SunTrust Bank
2011 Program of Work
My strongest impression of Leadership Lynchburg is that the program and its benefits are to my company what preventive healthcare is to my body. Joe Eskridge, LL38Alumnus Genworth Financial
Advocating Pro-Business Public Policies
Leg. Affairs Chair
Support pro-business legislation and policies that enhance the economic development, transportation and the overall business climate of the region.
Our lobbying efforts will be directed towards:
- Sound fiscal practice - Transportation - Tourism - Enterprise Zones - Education - Workforce - Energy - Local Government - Environmental Stewardship - Center for Advanced Engineering & Research
Conduct debates for City Council and State Elections informing members and the business community where candidates stand on important business and education issues.
Host legislative events for state policy makers to update members on legislation and results of our pro-business legislative agenda.
Senator Newman speaks at Legislative Breakfast.
Since the inception of the Air Service Partnership, the Chamber has played an integral part in addressing transportation issues - from providing data about the region to engaging elected officials when necessary. The partnership’s three-pronged approach, including the Airport Director and community business leaders, ensures the needs of the region are wholly addressed with strategy and actions coordinated and delivered through one united voice. Janice Crawford
AREVA Travel & Expense Manager, North America
2011 Program of Work
Delivering Valuable Programs & Services
Leadership Council Chair
Bridge the gap between the Chamber and our members. Making personal contact a priority...not just an email or text.
Strengthen the relationships within our committees and councils so that referrals and relationship building increases.
Support the Chamber staff at events by attendance, volunteering and helping members make key connections and introductions with each other.
Launch and administer the 40th Class of Leadership Lynchburg with a goal of 35 participants.
Host annual Leadership Lynchburg Alumni refresher course to provide the alumni and their staff with training to help them be more effective in their respective workplaces.
Conduct two international trips, one to China and one to Tuscany, offering the opportunity for members to experience two of the most popular emerging markets.
Host several quarterly programs including Business at Breakfast and the Women’s Luncheon Series, providing information, valuable tips and success stories to aid and inform the business professional.
Provide a host of networking and connecting events where members, prospects and leaders in the business community can build quality relationships and business partnerships.
Launch the new 12@12 monthly leaders’ luncheon for leaders to dialogue, share their business and community concerns and to ask questions.
Chamber Ambassador Chair
Chamber’s trip to China
Marketing to the Lynchburg Leisure, Group Tour, Meetings/ Convention and Sports Markets
Tourism Board Chair
Create a greater marketing impact by increasing overall ad buys 30%.
Aggressively increase reach to the international travel market by:
- Having a presence at international trade shows working with international travel writers and journalists - Launching of innovative viral video campaign in multiple languages to attract international visitors
Lead Virginia DMOs (Destination Marketing Organizations) in use of new marketing technologies.
Expand local educational campaign extolling the positive economic impact of tourism.
Participate in over 25 trade shows across the country promoting Lynchburg as a destination for Leisure and Group travelers, as well as Meetings, Conventions and Sporting events.
2011 Program of Work
Educating, Strengthening & Supporting the Small Business •
Sponsor a series of seminars/sessions designed to educate, inform and assist small business owners in meeting the challenges of establishing and growing their businesses.
Recognize successful businesses through the Small Business of the Year Award.
Engage small business owners by seeking their input on innovative ways to assist their growth.
Emphasize access to programs and services through our communications, committees and staff ensuring that our 900+ members are aware of all we offer to assist them in running their businesses effectively and efficiently.
Deliver quality and valuable programs and discounts to the small business members by leveraging our group buying power.
Rick Huff Rick Huff
Small Business Chair
Small Business of the Year Award recipients
Running the Chamber Effectively
Tulane Patterson Tom Hickey Board Chair
Conduct 3-year strategic planning process.
Continue to utilize the Chamber’s social media outlets including Facebook and LinkedIn to promote members and our programs and services.
Grow the Chamber membership by 105 thereby strengthening our collective voice and providing more opportunities for membership engagement.
Through one-on-one feedback, fiscal and survey evaluation, ensure that all Chamber events and programs are consistent with the mission and providing value to the membership.
Programs at a Glance
Here are the events you can participate in to make new contacts, learn valuable information and engage in the work of the Chamber. -Administrative Professionals’ Luncheon -Business After Hours -Business at Breakfast -Connection Trade Show -Economic Forum -Holiday Showcase -Jefferson’s Assembly -Leadership Lynchburg -Pancakes & Politics Series -Small Business Seminar Series -WingFling -Women’s Luncheon Series -Women of Worth Luncheon presenting the ATHENA Award -Workshops and Seminars on timely topics
Business Assistance -Business referrals (we only refer our members!) -Chamber membership mailing labels and lists -Co-sponsorship of your events -Executive Coaching with certified leadership & life purpose coach -Free member event listing on our website -Meetings with Chamber staff at your place of business to discuss business issues -Ribbon cutting and grand opening assistance Discount Programs and Incentives -Anthem Value Added Benefits -Office Max -FedEx -Employee Assistance of Central Virginia -Chamber Rx Card
Through its Air Service Development Partnership, the Chamber has been an invaluable ally and supporter of Lynchburg Regional Airport’s efforts to improve our region’s air service. Mark F. Courtney, A.A.E. Airport Director, Lynchburg Regional Airport
2010 Annual Report
In 2010, here is how we led businesses and the community.
Discover Lynchburg app
Continued marketing support for Amtrak’s Lynchburg to Boston passenger rail service resulting in shattering ridership and revenue projections.
Spearheaded major regional campaign to maintain Delta Airlines service at Lynchburg Regional Airport.
Gathered support from several local governments and business associations for a resolution to the US29 Charlottesville bypass issue.
Broadened campaign for passenger rail service to Roanoke, Bristol and Tennessee.
Approved a merger with Central Virginia Industries, an organization with a 50 year history of assisting the region’s manufacturing industry.
Launched the ‘discoverLynchburg’ travel application for smart phones promoting Lynchburg and the region.
Conducted Candidate Debate for Lynchburg City Council.
When I started with Sayre Promotional Products last January, Lynchburg and surrounding areas had really never heard of Sayre. The company has been in business for many years but basically new territory for Sayre. We knew that the Lynchburg Chamber would be the best start for us. Sayre became a new member and signed up right away for the 2010 Connection trade show. I participated in Connection 2010 and I can honestly say that 90% of my business for 2010 came from Connection! I couldn’t be more pleased with my first year with the Lynchburg Chamber. Sheila DeLappe
Sayre Enterprises, Inc.
2010 Annual Report
Fifth District Congressional Debate
Ribbon cutting at Walmart
Organized Fifth District Congressional Candidates Debate between Congressman Tom Perriello and State Senator Robert Hurt.
Hosted Town Hall Meeting with Virginia Attorney General Ken Cuccinelli on Virginia’s lawsuit opposing mandating national healthcare.
Honored with two Virginia Tourism Summit awards for achievements in “Interactive Advertising and Promotions” and “Regional Marketing Initiatives”.
Organized an economic and cultural awareness trip to China with 83 area participants.
Added 124 new members, the largest growth on record for a year without a membership campaign.
Ended the year in the black for the 11th consecutive year.
Recruited record number of members for participation in the Premium Investors Program.
Launched discount prescription drug program for members, employees and consumers.
Conducted national study to ascertain the community impact of Leadership Lynchburg.
Co-sponsored seminar on the US Constitution and the American Rule of Law.
Hosted over 20 events for membership to network, learn and engage in the work of the Chamber.
Co-sponsored 15 member events giving them increased visibility and promotion.
Tourism promotional efforts generate revenue
How We Impact The Region 256,202
Total number of referrals of member businesses
Total number of networking events where members expanded their contacts and grew their business
Total number of recruitment and relocation packets given to member businesses to help them recruit employees
The Convention and Visitors Bureau distributed hosted visitors from over
167,550 brochures promoting Lynchburg as a tourist destination and
The Convention and Visitors Bureau worked to bring more people to Lynchburg and extend their stay in our area. The total visitor expenditures in Lynchburg for the year equaled
886 303,312 and included views from 38 countries
Total number of member organizations touched by our events, seminars and services in 2010 was
Total number of pageviews at www.lynchburgchamber.org
2011 Board of Directors Bill Bryant, Counts Realty & Auction Co. Inc.
John Keith, J. Crew
Kenneth Burger, The Summit
Ronald G. Kidd Jr., Southern Air, Inc.
Garth Calhoun, Bank of the James
Darlene Mack, Successful Innovations, Inc.
David Capps Sr., Merrill Lynch
Patrick S. McNamara, MaxPlayFit, LLC
Steve Cronemeyer, Verizon
Lewis H. Mundin IV, Bankers Insurance, LLC.
Christian H. DePaul, Ameriprise Financial
Greg Nichols, Banker Steel Company, L.L.C.
Linda Edwards, Interiors by Decorating Den - Linda Edwards
Sharon Oglesby, Oglesby Management Group, Inc.
Kenneth Garren, Lynchburg College
Tulane Patterson, Generation Solutions
Cheryl Giggetts, PMP, AECOM, CTA Practice
L. Kimball Payne III, City of Lynchburg
Aubrey “Todd” H. Hall III, First National Bank
Patrick C. Proffitt P.E., Hurt & Proffitt, Inc.
Rex K. Hammond, CCE, IOM, MBA, Lynchburg Regional
J.R. (Reggie) Pugh, AREVA Inc.
Chamber of Commerce
James R. Richards, Petty Livingston Dawson & Richards
Tom Hickey, American National Bank and Trust Company
Tracy E. Sendrick, The Babcock & Wilcox Company
Rick A. Huff, CPA, Huff, Stuart & Carlton
Randy Smith, WSET, Inc.
Larry E. Jackson, Appalachian Power
Michael A. Syrek, SunTrust Bank
Samuel E. Johnson CPA, Cherry, Bekaert & Holland, L.L.P
William H. Varner, Centra William M. Walker, John Stewart Walker, Inc.
C.P.A.s & Consultants Thomas A. Johnson, James River Furnishings
2011 Premium Investors 2011 Peak BB&T Centra The News & Advance WSET-TV 2011 Summit SunTrust Bank Wachovia Bank 2011 Crest American National Bank & Trust Co. AREVA NP Inc. The Babcock & Wilcox Company Bank of the James First Bank & Trust Company First National Bank J. Crew Liberty University Lynchburg College Prototype Advertising, Inc. The Summit 2011 Ridge Appalachian Power Bank of America
Banker Steel Barrows Business Environments Campbell Insurance Centra Foundation Central Virginia Community College Century 21 - ALL-SERVICE - Forest City of Lynchburg Genworth Financial Hurt & Proffitt, Inc. Lynchburg Regional Airport nTelos Progress Printing Company RR Donnelley Sam’s Club Southern Air, Inc. Thomas Road Baptist Church Westminster Canterbury 2011 Base Bankers Insurance Campbell County Central VA Family Physicians Coleman-Adams Construction, Inc. Dawson Ford Garbee Enterprise Rent-A-Car First Citizens Bank
www.lynchburgchamber.org 2015 Memorial Avenue Lynchburg, VA 24501-1709 (434) 845-5966
First Piedmont Corp. Fleet Laboratories Flippin, Bruce and Porter, Inc. Frito-Lay, Inc. Genworth Financial Heritage Green Assisted Living John Stewart Walker, Inc. Liberty University School of Law Lynchburg City Schools Lynchburg Hillcats Lynchburg Ready Mix Concrete Co., Inc. MemberOne FCU The Pettyjohn Company Piedmont Eye Center, Inc. Randolph College State Farm – Francisco Mayo Teva Pharmaceuticals Tomlin & Associates Verizon Virginia Bank & Trust Virginia’s Region 2000 Economic Development Council Watts Petroleum Corporation Wiley|Wilson Wooldridge Heating & Air, Inc.