PARTNERSHIP PROSPECTUS FY25
INTRODUCING
The Luxury Travel Collection
The Luxury Travel Collection (LTC) is a new generation membership organisation for luxury travel brands.
Our comprehensive and holistic House of Luxury Travel has been carefully crafted to empower the world’s top luxury travel professionals by providing the essential elements that enable them to deliver outstanding experiences and a suite of luxury products to discerning clientele.
LTC is a B2B brand that maintains an unwavering focus on the ever-evolving desires of the luxury traveller. This sets us apart and ensures we are at the forefront of the industry.
Every Luxury Travel Collection Member, regardless of scale, has its own distinctive brand and expertise. Members have proven luxury credentials and are united by a shared desire to elevate customer experience and redefine the concept of luxury travel.
With access to an unrivalled holistic House of Luxury Travel products, elevated experiences and superior services, LTC Members have the keys to unlock a purpose-designed, single source of luxury travel for every requirement.
WE ARE:
A luxury market leader for luxury travel professionals
A luxury partnership connector, driven by an incredible portfolio of events
A global B2B membership group connecting distinctive luxury travel brands
A highly engaged coterie of travel experts, united by exceptional service delivery
A carefully curated and elevated house of luxury travel products, experiences and services
A world-class, highly secure and sustainable luxury travel powerhouse, backed by FCTG
Our Valued Partners
We consider the valued Partners we work with as part of our luxury community. Without the support of many exceptional luxury travel purveyors, Members of LTC would be unable to elevate the client experience to the heights of luxury they expect.
Within the following pages, we have detailed a 12-month strategy that defines the famous events and other important brand activities we will deliver in the current financial year.
Our goal is to offer exceptional value, high levels of visibility, consistent moments for personal connection and the essential brand and product exposure we know our Members will embrace and our Partners will benefit from.
VIEW OUR MEMBER PORTFOLIO
Our Luxury Event Portfolio
We believe our incredible portfolio of famous luxury events is one of the most essential and defining keys within our house. Our focus is on the mastery of the luxury industry, the most sought-after destinations and the deep product knowledge that is required to win luxury market share.
Our Team has honed these events over many years, bringing exceptional expertise to bear, as well as extensive consultation with our community to create the best opportunities for members and partners to directly connect and converse, build strong, mutually beneficial relationships and share knowledge about the finest luxury itineraries, experiences and services available.
As a valued Partner, we are able to bring a creative combination of events, activities and marketing channels to help you elevate brand awareness amongst the luxury member cohort, curating the right environment for a deeper understanding of luxury travel products through immersive experiences, celebrations, new connection formats and access to our House of Luxury Travel.
Luxury Product Showcase
Luxury Product Showcase
THE
STAR, BRISBANE, 13-16 MARCH 2025
The most comprehensive and immersive luxury product showcase event of the year.
Held over three days, with invitations extended to all Members of the Luxury Travel Collection in Australia and New Zealand, this annual event continues to be one of the most prestigious and prominent in the industry for its deeply immersive approach to product and destination mastery.
AT A GLANCE
250+ Invited Luxury Travel Advisors
80+ Luxury Supplier Partners
2 Immersive Platinum Evening Events
13+ hours of Product Training
90% Partner Satisfaction Rate*
94% Advisor Satisfaction Rate*
Average sales growth of 42% in months following event of partners in attendance
*Source: 2024 Post Event Surveys
With dedicated educational streams, gala social occasions and relaxed networking opportunities, this event is an unmissable platform for brands to connect with the very best, expert travel advisors, sharing their latest incredible itineraries, products and experiences.
PARTICIPATION OPTIONS PLATINUM
Main Stage 15 min Presentation, Hero Evening Event and Silver Marketplace position (2 delegates), Accommodation included
GOLD
15 min presentation to 6 x Advisor Groups, Foyer activation space for event duration, Accommodation included
JADE
7 minute appointments with Travel Advisors –rotation on timings, Accommodation included
SILVER
Luxury Marketplace for Advisors to engage for a set period at their leisure over 2 open spaces, Accommodation included
“Exceptional event, well-organised with the highest calibre of luxury travel advisors who are willing to learn. I highly recommend it”
– Tenille Hunt, Quark Expeditions
This boutique event is the one extraordinary time of the year when we bring together the senior leadership of the entire Luxury Travel Collection in one location.
Held over two to three days, Soiree delivers the luxury of time for high level networking, insightful content that supports fresh and future thinking for business leaders,
AT A GLANCE
Invitations extended to LTC Member Business Owners and Business Leaders
70 – 80 Leaders from AU and NZ in attendance, including Senior Executive Teams
2 – 3 days of collaboration, connection and strategic insights
Unique luxurious experiences included
Partner immersions to generate genuine connection and lasting memories
immersion and collaboration between partners and business owners, and meaningful social connection.
PARTICIPATION OPTIONS
PLATINUM
Executive Team Meeting, Partner Activation, Dinner or Lunch Sponsor Sponsor and Conference attendance, luxury accommodation and transfers (2 delegates)
GOLD
Partner Activation, Conference attendance, luxury accommodation and transfers (1 delegate)
STEP INSIDE THE EVENT
TESTIMONIALS
“It was truly an inspiring few days, spending time with like-minded peers was invaluable.”
– Karalee Watson, Travel Associates Brighton
“An excellent few days with informative and inspiring content. I thoroughly enjoyed all the speakers as well as the Island Immersion format.”
– Alison Lord – Travel Associates Turramurra, NSW
THE LUXURY TRAVEL EVENT
THE GALLERY, ICC SYDNEY, 23 FEBRUARY 2025 THE STAR, BROADBEACH, 30 MARCH 2025 (BOUTIQUE EVENT)
Directly connecting luxury travel suppliers with luxury clients and the luxury advisor, this incredible consumer event is designed to entice curious luxury travellers into the world of the ultimate luxury travel experiences.
This event elevates the luxury traveller’s knowledge of the very best properties, trending destinations, unique stays, stunning itineraries and new experiences with a highly curated showcase of the best luxury Partners in the world.
From Africa to Egypt, Adventure to Wellness, the Luxury Travel Event delivers inspiration in abundance with tailored cinema presentations, immersive and engaging travel activations, and access to expert travel advice throughout the day.
AT A GLANCE
800 + luxury consumers
70+ luxury suppliers and partners
30+ expert travel advisors
STEP INSIDE THE EVENT
Success is measured in the quality of conversations, enquiry and bookings on the day and as a result of the event, with dedicated booking lounges and exclusive ‘at-event-only’ offers for guests.
This essential combination of luxury partners, discerning and curious consumers, hosted by knowledgeable luxury advisors, is the perfect triangle of opportunity for lasting client loyalty.
Following a highly successful 2024 event, this year, LTC will host two exclusive consumer events in FY25, in Sydney and the Gold Coast.
PARTICIPATION OPTIONS
PLATINUM
Upgraded Stand Package and Space with opportunity to provide Masterclass activation
GOLD
Premium Walk-on Stand Package
CINEMA OPPORTUNITY
2 x 15min Cinema presentation in dedicated onsite theatre to 60+ guests per session (valued at $2,000+GST)
TESTIMONIAL
“The Luxury Travel Event is an industry highlight that generated New-toBrand client leads for Regent and has delivered exceptional revenue.”
– Elsa McLean, Regent Seven Seas Cruises
The Pinnacle of Luxury is one of the most exciting initiatives in our portfolio and will reward the top performing professionals in our Member network. The celebration itself will also highlight and show appreciation for the incredible Partners who provide unwavering support for our business and Members.
Criteria and award categories for this sought-after annual reward and recognition program, have been carefully finetuned to showcase the advisors and the businesses that have reached the very pinnacle of the LTC Member network over a 12-month period.
The Pinnacles celebration event will be intimate and exclusive, recognising the exceptional individuals and brands that scale the very heights of excellence throughout the year. Expect elegance personified, filled with luxurious moments and experiences, and of course, very desirable awards.
We can’t wait to unveil this celebration of the top achievers in the luxury travel industry with an event that is crafted to perfection.
AT A GLANCE – THE CELEBRATION
All LTC Members encouraged to participate Measured over a 12-month period
Carefully-constructed and measured criteria to encourage advisors and businesses to scale the heights to reach the pinnacle of performance
Incredible reward program for the very best performers
40 key industry partners
40 award-winning Luxury Travel Collection Members
10 Senior Executives
APPROX. 6 – 8 EVENTS PER ANNUM, HELD IN MAJOR
This engaging and bespoke event series brings together the global travel industry’s CEOs, Leaders and Visionaries from luxury travel brands, in an intimate luncheon setting to engage with a hand-picked audience of around 20 Luxury Travel Collection business leaders, owner managers and senior leadership.
Leaders Who Lunch is the perfect platform for the world’s leading travel brands to share global strategies and insights, along with the unparalleled perspectives of the most senior members of their organisation.
On your behalf, The Luxury Travel Collection will plan and execute these events in conjunction with you and will secure the right curated audience from our luxury
AT A GLANCE
20 handpicked LTC Members per event
Exclusive sponsorship opportunity
Capital city locations around Australia and NZ
members, ensuring each event deliver the perfect pairing of people for valuable oneon-one connections leading to a deeper understanding of your brand.
Leaders Who Lunch is so much more than ‘just a meal’, it’s a unique opportunity to gain the intimate understanding of a brand that can only come from the visionaries driving the future of luxury travel.
The Circle Of Influence
The Luxury Travel Collection’s diverse membership is changing the face of luxury travel.
To ensure the brand continues to maintain its new generation thinking and retain the everchanging needs of luxury travellers at the centre of strategy, a distinguished cohort of experienced travel professionals are invited to provide stellar insights to LTC Leadership.
The ‘Circle of Influence’ brings an additional layer of collective wisdom to the LTC brand by sharing advice, supporting strategic initiatives with personal experiences, and delivers new angles and insight on emerging trends, along with innovative solutions to maintain best practice in the luxury market.
Sponsorship of two face-to-face meetings is available and provides an excellentplatform for senior leaders to develop a close relationship with these seasoned ‘Influencers’.
AT A GLANCE
Approx: 10 – 12 people per meeting
Two face-to-face meetings per annum (available for sponsorship)
Two virtual meetings per annum
Client Marketing Channel
Our dedicated Luxury Travel Collection marketing communications channel (Distribion) enables our business to provide a year-round, curated content opportunity to share brand updates and special offers with our discerning independent Member brands and their client audiences
Through this bespoke marketing platform, we provide Independent Members with both ‘always on’ and targeted offers/placements from our Partners throughout the year.
Members can create their own client EDMs from this content, sharing your news and any special offers and benefits directly, or our LTC Marketing team is also able to curate campaign opportunities for Independent Members to share with clients.
These content placements are available as one-off, infrequent engagements, or as part of a strategic 12-month package, aligned directly with your own sales and promotional activities.
Our team would be delighted to work with you to leverage our channels, to enhance client experiences and benefits as well as support your own luxury business success.
NB: Travel Associates businesses have a separate brand marketing channel and would not receive offers via this platform.
LTC Partnership Opportunities
We have crafted a range of bespoke partnerships to allow you to benefit from a year-round strategy that leverages our famous events, and other important brand exposure opportunities.
These partnerships ensure we are delivering exceptional value, high levels of visibility across our event portfolio, consistent moments for personal connection and the essential brand and product exposure we know our Members will embrace and our Partners will benefit from.
PARTNERSHIPS LEVELS:
PARTNERSHIP LEVELS
INCLUSIONS
x Delegates included
EXTRAS (Available on request**)
OPPORTUNITIES (Subject to availability)
Galeries de Luxe is an exclusive product suite available to Luxury Travel Collection members and sits at the pinnacle of an already-exceptional luxury product department store.
This stunning suite has been thoughtfully curated to incorporate signature experiences to elevate and enhance the luxury client’s journey.
A curated selection of distinctive luxury hotels endorsed by LTC, offering added value and a unique experience exclusive to each location.
A luxury collection of river, ocean, and expedition cruise lines, providing an elevated experience for your clients.
A comprehensive range of luxury experiences to immerse clients in-destination, including VIP treatment, behind-thescenes access, and unique activities.
A worldwide suite of luxury rail journeys, offering both point-to-point & extended packages. Each one curated to highlight the magnificence of the trains themselves.
A collection of handcrafted journeys, tailored by destination experts, arranging every detail to ensure a seamless and memorable travel experience.
Our exclusive offering on a select range of premium carriers, where comfort & convenience converge to elevate the overall travel experience.
Access to a global range of luxury small group and bespoke touring products, that give back to the communities within which they travel.
CONTACT US
To learn more about the Luxury Travel Collection brand,our curated House of Luxury Travel, or how to work with us for brand activities, luxury events and Marketing, please contact us:
LTC LUXURY EVENTS
Lisa Wright
National Events Manager
T: +61 434 183 598
E: lisa.wright@luxurytravelcollection.co
LUXURY PRODUCT TEAM
Shannon Fogarty
Global Luxury Product Director
T: +61 435 176 095
E: shannon_fogarty@flightcentre.com
Susanne Nuttall
Global Luxury Procurement
T: +61 451 597 102
E: susanne_nuttall@flightcentre.com
Christina Kerr (CK)
Luxury Product Designer
T: +61 481 006 209
E: christina_kerr@travelassociates.com