(http://ours-mag.com/)
PRINT MAGAZINE
NEWSLETTER
SUBSCRIBE(HTTP://OMINICO.COM/SHOP/1YEAR-OURS-MAGAZINE-
EMAIL ADDRESS
DIGITAL VERSION
SUBSCRIBE
SUBSCRIBE(HTTPS://ITUNES.APPL
SUBSCRIPTION/)
BY JONITA SIMMONS
(HTTP://OURS-MAG.COM/AUTHOR/JSIMMONS/)
/
OCTOBER 15, 2015
VALERIE MOSER ON FASHION, PRACTICALITY, CREATIVITY & VALERIE MOSER DESIGNS
“
“Less is best” – Ines de la Fressange
”
The term ‘practical fashion’ might seem antithetical, yet strangely enough is not. Last year, for example, was the ‘Age of the ‘Normcore’, as I think we all know. For those who do not, one can describe it as a somewhat philosophical move away from the financial constraints of increasingly costly fashion to a more ‘budget-friendly’ approach to how we define style. Suddenly, expensive brand names were ‘out’ and high street labels ‘in’. Once again, it became cool to wear Gap and American Apparel in the U.S., even by those who could afford to buy the very best. For some reason however, the Normcore trend did not last very long. Not that the idea itself lacked any merit. To the contrary, it was a very sensible and logical idea, given the continuing rising cost of high fashion, its increasing inter-changeability, and constantly revolving of past trends. Fashion, in other words, is an extremely expensive and impractical habit that most of us simply cannot afford. Furthermore, being ‘fashionable’ does always mean being stylish, as well all too often tend to forget. As Yves Saint Laurent himself once so famously said, style is eternal, while fashions soon fade away. In this, most French women have it right. Buy classics that will carry you through any trend and any age. Use accessories to personalize and, most importantly, remember ‘less is best’, in the words of Ines de la Fressange.