November 2020

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for the stock market. Coolidge’s bestknown quote is “The business of America is business,” and he enjoyed tremendous popularity throughout the 1920s because of the nation’s prosperity. But Coolidge’s successor, Herbert Hoover, would find himself in much different circumstances because the Great Depression plunged the nation into darkness during his first year in office. Nothing to fear The Great Depression, which gripped the nation in a stranglehold in late 1929, ground away through 1930, 1931 and 1932. Although no one could have known it at the time, the market finally hit its ultimate low on July 8, 1932, at the nearly inconceivable price of 40.60. (The Dow 30 was about 750 times higher than that in February of 2020.) In the midst of a worldwide depression, Franklin Roosevelt campaigned successfully against the incumbent Herbert Hoover. FDR won in a landslide with 472 Electoral College votes against Hoover’s mere 59. It was a stunningly lopsided election and a humiliating coda for the Hoover administration. But FDR’s victory didn’t cause the market to roar higher right away. Back then, the president did not take office until five months after the election. The market continued to fall after the votes were counted. When FDR was sworn in he immediately took dramatic actions, such as declaring a bank holiday and outlawing the possession of gold. The stock market would enjoy a gain of about 300% from March 1933 until June 1937, when a “second wave” hit the economy and the market. The stock market would not push above 1937 levels for almost a decade, but the period from 1933 to 1937 demonstrated that the market responded positively to the radical reforms FDR executed—to say nothing of the tremendous expansion of the nation’s money supply, which inflated asset prices.

Morning in America Ronald Reagan campaigned in 1980 for the top office. At that time the nation was weary from the doldrums of the 1970s. His optimistic declarations about American free enterprise and the nation’s potential swept him into office, preventing Jimmy Carter from serving a second term. In the early 1980s, the stock market was ripe for a rise. It was as recent as August 1979 that Business Week famously made “The Death of Equities” its cover story. Stocks were undervalued, and the combination of historically low valuation multiples and a decade of nearly uninterrupted growth gave Reagan tremendous economic tailwinds. As the arrow shows on “Ups and downs,” (right), the market tumbled early in Reagan’s first term, as the Fed sent interest rates sky-high to stop inflation. Once the economic pain subsided, however, the market ascended powerfully from 1982 through 1987, only to be violently derailed by the October 1987 crash. In hindsight, the crash amounted to little more than a blip over the long haul, but at the time some observers expressed serious concern that America was heading into another version of the 1930s Depression. “W.” goes to war The examples provided so far center on presidents who had the positive backdrop of a surging stock market during most of their tenure. But look at George W. Bush, who came into office on the heels of one of the most spectacular run-ups in equities ever. Although tech stocks had already fallen precipitously, the components of the Dow 30 were holding up relatively well, spending most of 2000 range-bound. However, from Bush’s election late in 2000 through October 2002, the Dow dropped from about 11,000 to nearly 7,100, losing more than one-third of its value. A number of major events weighed on the market, includ-

Riding the seesaw The market tumbled early in Ronald Reagan’s first term, then recovered, then crashed again.

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ing a weakening economy somewhat hung over from the excesses of the late 1990s, and the terrorist attacks of September 2001. Luckily for President Bush, his bid for re-election didn’t take place in late 2002 when the market was bottoming. Instead, the Dow was almost back up to 11,000 by election time in 2004, and he won a second term. The Great Recession The bear market of 2007-2008 was far broader than the one in 20002002. The most severe damage from the 2000-2002 bear market was in tech stocks, some of which were wiped out completely. However, the financial damage of the 2007-2008 market drop was more substantial both in absolute dollar terms and the number of sectors adversely affected.

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Presidents are the unwitting beneficiaries of economic good times or unfortunate scapegoats during severe downturns.

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