Douglas Elliman introduction for 111 S Pineapple Ave Unit 920

111 S Pineapple Ave Unit 920 Sarasota, FL 34236

About Lisa Rooks Morris

Lisa Rooks Morris Founder and Principal of LRM GROUP Sales Associate Executive Director of Luxury Sales M: 941.544.3332 Lisa.Morris @elliman.com

Originally from Alexandra, Virginia, Lisa Rooks Morris brings 25 years of real estate experience to Premier Sotheby’s International Realty. She grew up in the Washington, D.C. area steeped in the real estate industry as her father founded what came to be the fourth largest privately owned real estate brokerage in the country. Lisa’s family has invested heavily in the Sarasota area since the early 1960s and been actively involved with real estate investment, development, and brokerage.

A consistent market leader, Lisa has led the LRM Group to sales exceeding $100 million in each of the last 3 years, with an aggregate total of over $200 million in 2021 alone. After selling out the downtown condominium developments 1350 Main and VUE Sarasota Bay in record time, Lisa extended her legacy of success by stewarding the sell-out of Longboat Key’s boutique luxury development, Sage LBK. In addition, she sold out The Mark in downtown Sarasota and recently helped LRM Group secure representation of The Owen, a new luxury condominium on Golden Gate Point just outside of downtown Sarasota.

Lisa’s personal mission is to provide the ultimate service to her clients through the most professional, informative, loyal and dedicated service in the industry using the finest tools and resources available in luxury real estate sales. She elliman.com

is extraordinarily knowledgeable about the local real estate market and is an expert negotiator who adds unparalleled value to her property sellers and buyers. Lisa provides the best in state-of-the-art luxury marketing techniques through Sotheby’s International Realty®, social media and local print and online publications. She is a member of the Florida Association of the Florida Association of REALTORS®, REALTOR® Association of Sarasota and Manatee and National Association of REALTORS®.

She has served on various community boards and is a member of University of North Carolina Alumni Association and Architecture Sarasota. Her professional accolades include membership in The Pinnacle Group, Exceptional Agent Network, and The Club 1744, a Premier Sotheby’s designation awarded to the top 1% of agents in the Sotheby’s network. In addition, Lisa volunteers with the Mothers and Infants program through First Step of Sarasota. Lisa earned a Bachelor of Arts degree from the University of North Carolina at Chapel Hill and attended graduate school at Loyola University Chicago, in Chicago, where she received a master’s degree in social work.

Outside of real estate, Lisa enjoys yoga, reading, cooking, art, interior design, being a supportive mother to her adult children and strolling with her dog, deemed the “best dog in the world” by Lisa. © 2023 DOUGLAS ELLIMAN REAL ESTATE. EQUAL HOUSING OPPORTUNITY.

Lisa Rooks Morris Testimonials Self-described "real estate junkies," my husband and I had purchased 21 homes/vacation properties prior to working with Lisa. In many cases, we gave up working with realtors because we found the experience to be so negative.

Friends in our Lido Shores community always raved about how Lisa could get things done that other realtors could not do. So, with the selling and purchasing of homes 22, 23, and 24, we have worked with Lisa and we are so pleased with what she brings to the table. Easy to talk to, incredibly professional, and always looking out for her clients. She is the perfect realtor to assist you with any sale or purchase in the Sarasota/Longboat Key region.

- KIMBERLY PETERSEN Lisa is simply by far and away the best agent we have ever known. She is brilliant, very strategic in her approach, has great judgement.

Furthermore, she is warm, personable and easy to deal with. She is in contact with all of the existing and upcoming developments in town.

She knows the market and has a good understanding how prices are trending. I could not imagine giving a stronger recommendation.

- CHARLES PARRISH

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Lisa was wonderful to work with over the many months on our journey to transition to Sarasota, FL. She sent us places to look at online while we were still in Colorado so that she could get to know us and what our preferences would be with regard to location and style. Once we arrived in Sarasota, Lisa spent an entire holiday weekend with us to look at available land, talk with architects and visit potential homes.

Once we picked out the home we wanted to purchase, Lisa and her staff were efficient, thorough, and 'user friendly' in helping us to get a contract in place. Finally, Lisa was not only our Realtor, she was also our Sarasota tour guide. We are happy to say that Lisa was instrumental in helping us acquire our Sarasota dream home.

- BARBARA JAMPOLIS Lisa was a warm, friendly, and very professional agent from interview to sale, and was always available, along with her team, to help us with the challenges of a remote sale. She has an excellent grasp of the Sarasota market and understood exactly the strengths and weaknesses of our property. Her pricing estimate was exactly what we were offered, and as a result of her assistance, there were no surprises throughout the process. We never felt anything but 100% commitment on her part to our satisfaction with the process and would recommend her without reservations.

- ROBERTO ARGUEDAS © 2023 DOUGLAS ELLIMAN REAL ESTATE. EQUAL HOUSING OPPORTUNITY.

LRM Group

LISA ROOKS MORRIS AMY DRAKE JULIE GUIRGUIS

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© 2023 DOUGLAS ELLIMAN REAL ESTATE. EQUAL HOUSING OPPORTUNITY.

Recent Sales

150 Morningside Dr Lido Shores Sale Price $7,500,000

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© 2023 DOUGLAS ELLIMAN REAL ESTATE. EQUAL HOUSING OPPORTUNITY.

Recent Sales

1447 Tangier Way

415 L’Ambiance Dr Unit C504

San Remo Estates

Longboat Key

Sale Price $8,450,000

L’Ambiance Sale Price $3,430,000

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3139 Bay Shore Road

111 S Pineapple Ave Unit 901

Indian Beach/Sapphire Shores

The Mark

Sale Price $7,480,000

Sale Price $2,350,000

© 2023 DOUGLAS ELLIMAN REAL ESTATE. EQUAL HOUSING OPPORTUNITY.

On the Market

On the Market

4651 Gulf of Mexico Dr, Unit 102 Longboat Key, FL 34228 Sage List Price $7,200,000 MLS# A4571454

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© 2023 DOUGLAS ELLIMAN REAL ESTATE. EQUAL HOUSING OPPORTUNITY.