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Get into the spirit this HALLOWEEN

Family Affair

Halloween presents huge potential to engage customers of all types - it’s no surprise that the event is popular with families, and outside of the late-night scene, venues can embrace this with child-friendly day time events and promotions.

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Groups of friends generate the highest sales at Halloween so consider sharing buckets and pitchers and promote offers encouraging friends to get together at your venue.

Dress To Impress

• Dress up your venue with cobwebs, pumpkins, and skeletons.

• Create some spooky sounds –include Halloween classics such as Ghostbusters, Highway to Hell, Monster Mash and, of course, Thriller!

• Run a fancy dress competition with a prize for the best costume. Make sure your staff are in fancy dress too!

Scream Out Loud

• Set up Facebook events.

• Post teasers of your décor and drinks on Instagram Stories.

• Use popular Halloween hashtags.

• Tag drinks brands in your posts.

• Encourage your customers to post pictures from your events.

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