Londis News, Vol 36, Issue 3, July 2023

NEWS, AWARDS, INSIGHTS, INTERVIEWS, NEW PRODUCTS, PROMOTIONS AND MUCH MORE…

T DON’ .. .

S MIS

Social media ‘game changer’ unveiled Londis Wine Festival returns Win at the FIFA Women’s World Cup Vol 36 Issue 3 July 2023

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TESCO

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GROUP

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BLACK HEART STOUTM285169

BOOST YOUR PROFIT WITH BREWDOG BLACKHEART. New Londis.indd 2

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BLACK HEART IS BRINGING NEW CUSTOMERS TO STOUT: 41%

Younger more affluent shopper than Guinness

£ Sales from new customers to beer & cider category Data Source: Shopper Loyalty Data To 26/03/23

DRIVE YOUR STOUT SALES: –25.5%

Opportunity to refresh your stout range, currently in the impulse channel stout sales are -25.5% vs 2YA

98%

Of all stout sales in the impulse channel are Guinness, it’s time for some disruption

Data Source: Nieslen Scantrack w/e 25.02.23

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9

INDUSTRY NEWS

Scottish DRS recycling scheme postponed and aligned with UK.

11 COMMUNITY NEWS

A round-up of community news from Londis stores.

13 TRADE SHOW REVIEW

A look back at the recent Booker Trade Shows.

22 FUEL FOR THOUGHT

Slough forecourt transforms business with new focus.

Green gains Build a more business the easy way

28 SAFE BET

Former London bookmakers becomes stunning Londis store.

34 NEW DIRECTION

Bristol store revitalised with major refit.

82

40 LEARNING CURVE

New store in Birmingham gets top marks from student shoppers.

46 JACK’S UPDATE

The Jack’s range continues to grow with new ranges added.

52 REFRESH YOUR SALES

Increase summer sales with a drinks-to-go zone.

58 WINE FESTIVAL

The popular Londis Wine Festival returns.

64 WORLD CUP WINS

World Cup fever!

Win big with the Women’s World Cup.

64

The Women’s World Cup presents great opportunities for retailers.

72 MEET THE TEAM

Fresh Produce Buyer Martyn Hartshorne shares his secrets.

89 SOCIAL CLIMBING

New Booker social media solution a ‘game-changer’.

Booker Retail Partners

For IT: 7am–9pm (Monday to Friday)

Tel: 0870 050 0158 Opening hours: 8am–5:30pm Monday to Friday

Email: For customer services: londis.claims@bookerretail.co.uk or enquiries@londis.co.uk

IT and Customer Services

Helpdesk: 0800 298 0758

Opening hours: For customer services: 6am–9pm (Monday to Friday)

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Londis News team: Email: londisnews@ londis.co.uk

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is News!

s e i t i n u t r o p Sales op

WELCOME

o f L o nd e u s is ly u J r u o Welcome to

heating up With the summer well on the way there is a whole new array of opportunities opening up for Londis retailers.

A very warm welcome to your latest issue of Londis News as we enter the peak summer period and a whole new world of opportunities opens up to drive new footfall, sales and profits in the warmer weather.

One opportunity certainly worth exploring is the Women’s World Cup which runs all the way through to

is that the Jack’s brand delivers a magical combination of

the 20th of August and is set to be a highlight of this

outstanding value and fantastic quality.

summer. With a total of 64 matches taking place there will be endless chances to grow sale in categories like

Don’t miss the feature on SocioConnect, our new social

BWS, snacks, confectionery and soft drinks as shoppers

media solution that can help turbocharge your social

meet up to watch England and the Republic of Ireland

media presence. It makes handling your social media

as they bid for glory. Londis has a full promotional

feeds across all networks quicker and easier than ever

programme available to help retailers and their shoppers

before, and gives you instant access to professional

celebrate this huge global event so make sure you don’t

Booker-produced posts that you simply repost to your

miss out.

own pages. Best of all, it’s absolutely free.

We’re also looking ahead to the ever-popular Londis

Another feature worth checking out is our sustainability

Wine Festival in this issue which throws a fresh spotlight

article which highlights some quick and easy wins to help

on a vitally important category. As ever Londis has a full

you continue to create a more business and support

programme of activity and promotions to help you grow

your local community.

your wine sales and profits.

I wish you all fantastic summer trading.

The Jack’s range continues to grow, as you’ll discover inside, with new ranges of sausages, snack packs and carrier bags unveiled in recent weeks. It’s a brand that is perfectly in tune with today’s shoppers and I would encourage every Londis retailer to stock up. The feedback we’re getting from retailers and shoppers alike

Look forward to seeing you in-store!

Stewart Fenn Sales Director, Booker Retail Partners

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YOUR LONDIS

Stories from around the Londis Family...

Find us on

@myLondis

The Kay Group brings 23 stores into Londis Leading forecourt business The Kay Group has joined Londis, bringing all 23 of the group’s convenience stores into the family.

Stewart Fenn, Sales Director, BRP (left) with Ken Kay, Owner and Chief Executive Officer, The Kay Group Londis and The Kay Group have announced a

introduction of more products, great value

new partnership agreement which has seen all

everyday prices, deep cut promotions and

23 of the group’s convenience stores joining

additional services such as food-to-go, coffee

Londis. The stores are located on petrol

and a range of slush drinks, along with a wider

forecourts across the midlands, north Wales

range of both fresh and frozen foods.

and northern England.

Stewart Fenn, Sales Director for Booker Retail This follows a six-month trial where two stores

Partners, said: “We are absolutely delighted

were awarded to Londis; the success of the

to be working with The Kay Group. The

trial led to Londis winning a five-year supply

conversions to Londis have gone extremely

contract for the whole Kay Group estate. The

well and we are seeing the fantastic results the

rollout to Londis is now complete, with all

stores are now delivering in terms of growing

stores now benefitting from having had a full

their business with increased sales, footfall,

store review and relaunch. This has seen the

and profits.”

Social media ‘game changer’ unveiled @myLondis @LondisRetail

@myLondis

Booker has recently launched an exciting

their own social media pages in minutes with

new free service which allows Londis retailers

a minimum of fuss. The solution provides a

to control their social media platforms in

full bank of easily accessible content that has

one app and post engaging content more

been professionally designed and will help

regularly with a minimum of effort.

retailers quickly enhance their own pages.

The SocioConnect solution makes posting

SocioConnect has been trialled in 30 pilot

regular, high-quality content to multiple social

stores over the last year and resulted in a

media networks quicker and easier than

mammoth 180% increase in posts and a 300%

ever before – and it’s entirely free. The app

increase in followers.

also lets retailers access Booker’s centrally produced posts and then copy them across to

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To find out more, turn to p89.

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Scottish DRS postponed and aligned with UK Scotland’s recycling project has been postponed until at least 2025 in order to allow it to launch at the same time as schemes in England and Northern Ireland.

The launch of Scotland’s Deposit Return

The Scottish Grocers’ Federation said

recycling scheme (DRS) has been delayed

alignment with the UK scheme may now

until at least October 2025 after the UK

be the “best solution” for the sector

government refused to agree to a full

and businesses across the UK. Chief

exclusion from the Internal Market Act

Executive Pete Cheema said: “It is vital

which would have been required for the

that both UK and Scottish Ministers

scheme to progress in Scotland.

provide immediate clarity for business on the critical path and timescale for the

The UK government did grant an

development for the UK scheme.”

exemption but included a number of conditions, the most important being the

Association of Convenience Stores Chief

removal of glass and the requirement to

Executive James Lowman commented:

align aspects of the scheme with planned

“This is disappointing, but it is the right

schemes across the UK.

decision to work towards the launch of interoperable schemes across the UK. It is with

key

absolutely essential that the governments

producers

and

of the UK work together to introduce

retailers, Scottish ministers concluded

a scheme that works for everyone, is

that Scotland’s deposit return scheme

effective at increasing recycling rates, and

will not now go live until October 2025

does not impose unnecessary conditions

at the earliest.

on retailers.”

Following

consultations

businesses

including

Retailers continue to push for energy support The NFRN is calling on Chancellor of the Exchequer Jeremy Hunt and the business and trade secretary Kemi Badenoch to provide independent retailers with clarity and assistance over the future of their energy bills and the government’s aims to end the energy crisis.

Jeremy Hunt has said that the government is “willing to do what it takes” to help assist households and families with reducing their energy bills but the NFRN is concerned that

high energy costs still pose a threat to many smaller retail businesses.

While the Energy Bills Discount Scheme, which has extended energy relief to businesses until 31 March 2024, will continue to provide some assistance to retailers in reducing the financial burden that high energy bills have placed on many in the independent retail sector, more work is still needed to aid retailers at this time, says the organisation.

Cashless society ‘a long way off’ New research conducted by independent financial experts Enryo with input from LINK, the UK’s largest cash machine network, has found that most people in the UK still use cash, so a cashless society is a long way off.

The study found that the vast majority of people in the UK (71%) have used cash in the past two weeks to pay for something and that a quarter of people (25%) do not anticipate that their use of cash will change anytime soon.

The cost-of-living crisis has prompted a resurgence in the use of cash with the majority of households across the UK now tightening their belts in order to save money with one-in-10 UK consumers intending to use cash more frequently to help them budget more effectively for as long as this crisis continues.

The Enryo research found that nearly half (45%) of people in the UK have been somewhere that has not accepted, or has discouraged, the use of cash, and were inconvenienced by it.

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P U K C STO

Y A D O T

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COMMUNITY NEWS

Key issues of interest to you

Londis retailers star in Movember video campaign Two Londis retailers are starring in a new video campaign from men’s health charity Movember.

Two prominent Londis

of the charity in a video

retailers have added a new

campaign encouraging men

string to their bow by starring

to check themselves for

in a new video campaign

possible signs of testicular

created by leading men’s

cancer.

health charity Movember.

The retailers feature in Raaj Chandarana from Tara’s

the video discussing the

Londis in High Wycombe

importance of “checking your

and Atul Sodha from Londis

nuts” and explaining how to

Harefield are actively backing

do it.

KP Nuts’ ongoing support

Racy retailer Londis Arlesey, in Bedfordshire, sponsored a race at Stotfold and Arlesey Royal British Legion’s race night.

The event raised £373 for the charity that looks after veterans and members of the armed forces in need.

Cancer care Londis Stour Road, Christchurch,

Children in need Londis Fitzwilliam in Pontefract, West Yorkshire, has raised £320 for charity at its recent open day.

has raised £33 for The Isabel Baker Foundation, which supports families

The store has donated the funds to MHA

living with childhood cancer.The funds

Communities Wakefield warm space, which is

were raised via an in-store collection pot.

located in Fitzwilliam Community Centre, and to the spinal unit at Pinderfields Hospital in Wakefield.

Food funds Londis Wolsey Road, Stowbridge, has raised £110 for the local foodbank.

The funds will be used to support foodbank stocks in the local area. The store has raised funds for the charity for the past couple of years.

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Insights, advice and deals were all flowing freely at the Booker Trade Shows 2023.

Luxman Selvarajah Londis Burbage “The shows are such a great opportunity to see all the latest new products that are hitting the market and the key trends

TRADE SHOWS REVIEW

Choice, price and service

to be on board with for the year ahead. As business owners, we’re not always able to spend as much time on the shop floor as we’d like, which means that it can be harder to stay on top of key trends. We’ve come away with bags brimming with free

2024 DATES

samples of new products to try and lots of inspiration. It’s also been a great opportunity

Doncaster 14th March 2024

to catch up with fellow Londis

Sandown 21st March 2024

of the trends they are seeing in

retailers and here about some other areas and locations.”

Londis retailers from across the country

The shows also offered retailers

flocked to the Booker Trade Shows

the chance to make the most of

2023 in a bid to bag the very best

market-leading WOW deals and take

inspiration, advice and support for

advantage of hundreds of Exclusive

the year ahead – plus hundreds of

Trade Show Only deals.

Roli Ranger, Londis Ascot, Berkshire

Retailers attending the shows were also

“I’m so impressed by the

Held at Doncaster Racecourse on

able to see and sample the full range

turnout at Sandown, there are

16 March and Sandown Racecourse

of Jack’s and Euroshopper own-brand

so many retailers here today,

on 23 March, both shows provided

products available to them.

as well as leading suppliers,

unmissable deals!

key industry representatives

a showcase of Booker’s key choice, price and service strengths, including

The Doncaster and Sandown shows

and senior figures from the

exhibitions from more than 100 key

also provided a valuable opportunity

Booker leadership team. It’s a

suppliers from across the major food,

for retailers to network with fellow

real highlight of the networking

drink and non-food categories.

store owners and catch up with Booker

calendar. It’s also been a great

Management and Leadership Teams.

opportunity to find out about new products and the big

Top Booker suppliers, including CCEP, Country Choice, Heineken, Britvic Soft

Cooking demonstrations and free

trends that suppliers expect to

Drinks/PepsiCo UK, Mondelez and

product samples also allowed retailers

see shaping the industry in the

Unilever showcased their bestsellers

to fill their bags (and in some cases

months ahead.”

as well as the innovative new products

their car boots) with some of 2023’s

tipped to help retailers drive sales and

most exciting new products yet, along

profits in 2023.

with bestselling favourites.

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The Londis Retailer Forum met once more in April to continue the dialogue to ensure that Londis keeps delivering its winning formula in the future.

LONDIS RETAILER FORUM

Retailer Forum meets once more to shape future 115 store refreshes completed 215 stores joined in 2023

The vitally important Londis Retailer Forum (LRF) met once

2,300 stores. Furthermore, 115 full store refreshes have

again recently to continue the two-way dialogue between

already been completed since the turn of the year.

retailers and the Londis team. The Forum has long played a vital role in ensuring that retailers views are heard, and that

The market update presented to the Forum recognised

learning are shared more widely across the group.

that the cost-of-living challenges shoppers face are driving them to seek out the best value, and highlighted the vital

As well as bringing Forum members up to date on the latest

role that own-brand products and promotions will play in

developments and those that are planned for the future,

the months to come.

the Forum allows retailers to feed back their thoughts and concerns as well as discussing fresh opportunities that can

Booker Retail Partners Sales Director Stewart Fenn told

be shared among the entire Londis family.

Londis News: “The Londis Retailer Forum has long been an indispensable forum for us, allowing retailers to bring us

The most recent meeting took place in April and allowed

up to date on their own businesses while also providing a

the Londis team to offer an extensive update on how

platform where we can share important updates with them

the Londis brand is performing and how the market is

on how the brand and the market is developing.

developing.

“The Forum allows us to hear open, honest feedback and Hugely encouraging is the fact that 215 new stores have

ensure that we at Londis are doing all that we can to ensure

already joined Londis in 2023 taking the total to more than

that the Londis offer remains as fantastic as ever.”

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INDUSTRY NEWS

Key issues of interest to you

Soft drinks ‘worth £2.8bn’ to convenience channel A new report from Britvic has found that soft drinks have delivered the biggest value growth of any category over the last year and are now worth £2.8bn to independent retailers.

14.9% in 2022. Soft drinks’ share of these occasions also rose significantly, featuring in 48% of all on-the-go occasions, making them the number one on-the-go item bought in independent stores.

The resurgence of on-the-go trade is also changing dynamics in packaging formats, with on-the-go single-serve sales outperforming take-home across all channels.

The soft drinks category delivered the biggest absolute value growth of any product

Britvic has identified five key drivers for

category in 2022 and is now worth £2.8bn

retailers to bear in mind as they tap into

to the convenience channel, according to

the opportunity on-the-go formats present:

Britvic’s Soft Drinks Review 2023.

recruiting generation Z, winning with food, maximising health, simplifying shopping

The data shows energy drinks were the star

experiences, and evolving energy.

performer last year, responsible for £96.9m (28%) of the category’s £347.4m growth. Cola

The Review highlights the continued

and plain water added just over £70m each;

importance of delivery for retailers. Although

due to the heatwave in 2022, sales of plain

share has fallen since the height of lockdown,

water surged by +39.4% to £250.3m.

delivery still accounts for 6.7% of convenience occasions and soft drinks are one of the top

The research also reveals on-the-go missions

10 categories bought using delivery apps,

rose from 13% of store visits in 2021, to

ahead of hot drinks and confectionery.

Frozen returns to volume growth The volume of frozen food sales has returned to growth in the first quarter of 2023, according to new Kantar data from the British Frozen Food Federation (BFFF). The 12-week figures to 19 March show that volume sales of frozen food grew by more than 2.5m tonnes, year-on-year.

The value of the retail frozen food sales also continued to increase in the same period, up 9.5% (£273m), largely driven by inflation across the entire food supply chain.

Frozen vegetables, meat and poultry, potato products, ready meals and savoury foods have all saw a jump in volume while more indulgent products such as ice cream and confectionery have seen a drop in sales volume in the same period.

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NEWS

62% of vegan shoppers focused on promotions New data from NielsenIQ has revealed that 62% of vegan shoppers are increasingly buying into promotions to help them cope with the cost of living.

Lottery sales hit near record levels National Lottery sales for the year to the end of March increased by £99.6m to £8.19bn – the second-highest

Following years of growth in plant-based

annual sales total since

product sales, new data from NielsenIQ

The National Lottery’s

(NIQ) has found that almost three-quarters

launch.

(73%) of vegan shoppers are actively trying to make savings on their food bills

Returns to good causes

with 62% of them believing buying into

from ticket sales also

promotions is the best way to do this.

hit an all-time high of £1.8bn in 2022/23,

Data from NIQ shows that plant-based

£6.2m higher than in

alternatives often cost more than the

the previous year.

standard ranges and it is likely that

alternatives at least once a week. The

shoppers are becoming more price

data also shows that over half (52%) of

sensitive in the current challenging

plant-based shoppers buy vegan NPD at

economic conditions.

least once a month, offering retailers the opportunity to cash in by stocking new

Veganuary, traditionally a time for

lines as they become available.

shoppers to switch to dairy and meat

Over the same period, The National Lottery awarded £4.69bn in prize money to players – up £81.7m and the second highest-ever amount awarded –

alternative diets, resulted in a decline

Katrina Bishop, UK Thought Leadership

in unit sales for most dairy and meat

Activation Manager at NIQ, said: “There

alternative categories this year compared

continues to be a market for plant-based

with the same period last year.

alternatives, and many consumers are still

Despite tough trading

reducing the amount of meat they eat,

conditions, in-store

NIQ data shows, however, that 38% of the

so it is important to appeal to flexitarians

sales recovered slightly

UK population are still replacing meals

as well as those with vegan or vegetarian

over the past six months

containing meat with vegan or vegetarian

diets. Messaging is therefore key.”

to reach £4.49bn for

and created 382 new millionaires.

the full year as people

Consumer confidence recovery continues

visited stores more

Consumer confidence has continued to improve, up 3% in May, according to GfK’s long-running Consumer Confidence Index.

best value.

frequently in search of

Joe Staton, Client Strategy Director at GfK, said: “This is the fourth monthly increase in a row and retailers will be pleased to see further improvement in how people view their personal finances in the next 12 months.

“The overall trajectory this year is positive and might reflect a stronger underlying financial picture across the UK than many would think.”

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Applications are now open for GroceryAid’s exceptionally popular Back-to-School Essentials Grant Scheme which offers industry colleagues up to £150 per child in financial support.

GroceryAid’s hugely popular Back-toSchool Essentials Grant Scheme is back

l They are already receiving Universal Credit/Child Tax Credit for school-age

working in the independent retailing

children (aged 4-18 as of 31 August 2023); l Their household savings/balances are

Applications can now be made at

Checkout Scotland line-up revealed

for at least six months;

once again this year to help people sector.

less than £4,000;

The Scottish committee of GroceryAid has

groceryaid.org.uk and is a great way to

l They haven’t received a financial grant

help industry colleagues at an expensive

from GroceryAid in the period since 1

acts for this year’s

time for families: the start of a new school

April 2023.

Checkout Scotland

year.

To apply, colleagues imply need to Eligible families can get £150 per school-

upload onto the application form copies

age child, for up to three children per

of a current payslip, their Universal Credit

household. Applications will close once

statement and their name and address. If

the fund is spent.

they receive child tax credit, they should provide a PDF of their current bank

To get a GroceryAid School Essentials

statement showing the Child Tax Credit

Grant, colleagues need to meet the

entry. The Fund will remain open until

following criteria:

fully subscribed.

l They have been working in your store

GROCERYAID

School Essentials Grant returns

unveiled the headline

event, which takes place at Barras Art & Design in Glasgow on 31 August.

Crossover dance music star Example will headline the event and he will be joined by popular Irish girl group B*Witched and legendary Scottish songsters The Supernaturals.

Checkout Scotland will once again help raise awareness of the free and confidential support that GroceryAid offers to all industry colleagues.

Visit groceryaid.org.uk/ event-bookings/CS2023 to purchase tickets for the event, which cost £75 + VAT.

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RETAILER PROFILE

On the up

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Fuel for

thought A new focus on food-to-go and key impulse categories has transformed the fortunes of Londis Wexham Road.

30/06/2023 13:13:11

between Slough and Wexham and just

The work also involved a number of

busy place – always racing with thoughts

a few miles from the M4 motorway,

structural changes including the removal

about how he can drive positive change,

Aingaran could immediately envisage

of the customer toilet in a bid to create

implement innovations, and ultimately

the opportunities that the “high volume

more room for key categories, such as

generate success.

site” could offer.

hot food- and drinks-to-go and new

That forward-thinking mindset has

“There is a fair bit of convenience

certainly been put to good use with his

competition around but no-one was

most recent store development project:

really going after the food-to-go

The old suspended ceiling was also

a 1,500sq ft forecourt store just off the

opportunity so that was a key area

removed and opened up, with smart

M4 near Slough.

that I was keen to develop as soon as

new flooring fitted down below.

ranges such as American Confectionery

RETAILER PROFILE

Aingaran Somasuntharam’s mind is a

and international drinks.

possible,” he says.

“The biggest change,” Aingaran says,

Owned by forecourt operator Highway Stops Retail Limited, Aingaran became

As such, plans were soon set in motion

“is the strong food- and drink-to-go

Contract Manager in March 2022.

for a top-to-bottom refit that would do

focus that we now have. The old store’s

just that and much more besides.

offer was quite limited before, with just one Costa Express machine and a small

“The potential was clear to see,” he says, “and I couldn’t wait to get started.”

Almost £100,000 was spent on a

range of chilled sandwiches.

comprehensive store refurbishment Primely located on a busy arterial road

which took place in November 2022.

“Now, shoppers have a wide range of both hot and cold options to choose from, including the Stone Willy’s kitchen concept featuring freshly cooked pizzas, chicken wings and hot wraps; an array of hot foods from Delice De France; plus a Rollover Hotdog offer including a Halal Beechwood Smoked option.”

Sweet-toothed shoppers can also pick up packs of fresh Dunkin Donuts, along with freshly baked croissants and pastries from the four-shelf ‘Delice Bakery’ unit.

In terms of chilled food-to-go, shoppers can now bag an extended range of sandwiches and wraps from Urban Eat, as-well as slices and pies from Ginsters.

The store’s self-serve Costa Express machine, meanwhile, has been

The new food to go zone has transformed our offer. Our shoppers now have a real choice of quality hot and cold grab and go solutions throughout the day and into the evening.

Aingaran Somasuntharam

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crisps. In particular, sales of

of a new self-squeeze orange

Jack’s-branded crisps have

juice offer from I Squeeze,

soared by double digits since

which enhances the store’s

the refit. Shoppers love the

fresh feel with its zesty aroma.

bigger pack format that Jack’s

RETAILER PROFILE

complemented by the arrival

offers and the ‘2 for’ deals,” “The new food-to-go zone

Aingaran says.

has transformed our offer,” Aingaran says. “Our shoppers

The change also allowed him

now have a real choice of

to introduce two new bays of

quality hot and cold grab-

American Confectionery – a

and-go solutions throughout

category which he says has

the day and into the night.”

become a “surprise hit.”

The store’s aisle orientation

A whole double-door fridge

was also changed, which,

for international soft drinks,

along with the removal of the

including on-trend brands

customer toilets, enabled the

such as BubbleTea, Bonko,

store to grow the size of its

Calypso and Arizona, was

ambient bays from 16 to 28

also added.

metres.

The store’s counter area was “This change also allowed

also re-modelled, including

us to introduce a more

the creation of an extended

comprehensive grocery offer

backlit spirits range and

including a wider variety

a brand new vape display

of pastas, cooking sauces,

offering shoppers a winning

soups and condiments as

line-up of bestselling

well as bread, cake and

disposable brands.

am h x e W ad Ro

biscuit products. We’ve also increased the amount

“Vape sales are showing

of space that we give to

really strong growth, with

STORE INFO Store name: Londis Wexham Road, Slough Retailer: Aingaran Somasuntharam Manager: Niranjan Aiyathurai Size: 1,500sq ft Staff: 12 Opening hours: 24 hours Refitted: November 2022 Services: Epay, Costa Coffee, food-to-go, fuel, car wash

25 New Londis.indd 25

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30/06/2023 13:13:23

numbers up week on week,” Aingaran says. “The cost-of-living crisis is definitely having an impact. We’ve seen many more adult smokers starting to dual between tobacco and vape since the start of the year in a bid to keep their spending in check.”

More room has also been given to chilled wines, beers and ciders within the store’s existing bank of nine doubledoor chillers, which also house a small range of fresh produce, dairy items and staple ready meals, including Jack’sbrand favourites: Macaroni Cheese and Lasagne.

“All in all, shoppers are thrilled with the changes we have made,” he says. “The vast majority of our shoppers are local people who can now rely on us for a much wider range of solutions whatever the time of day or night.”

To date, store sales are now exceeding £20,000 a week, up from just under £15,000 prior to the refit, with Aingaran expecting sales to hit £25,000 this summer.

Store manager Niranjan Aiyathurai agrees: “The shopper experience is totally different now and so is the way in which they shop the store,” he says.

“Prior to the refit lots of shoppers would fill up with fuel and walk straight to the till without stopping to look around but now they browse the whole store.”

“We’re also getting far more store-only shoppers now,” Aingaran adds.

“I’m so pleased with the outcome and there’s still lots of room to grow. We may introduce a new slush offer in the summer. Exciting times lie ahead.”

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RETAILER PROFILE

Racing ahead

New Londis.indd 28

30/06/2023 13:13:27

A very safe

bet

Sales are off to a winning start at Londis Commercial Way. As a former bookmakers, the

totally new retail concept into

prime retail corner unit on

the area and we knew that with

South London’s Commercial

the right brand, range and

Way was certainly no stranger

disciplines behind us, we’d

to big bets and success.

have a real chance of success.”

And, as soon as entrepreneurial

Fortunately, Londis RDM Brian

retailers and cousins Shabs and

Neve was in total agreement.

Jey laid eyes on the modern

“I invited Brian down to take

red-brick unit, they knew they

a look and as soon as he saw

were on to a pretty safe bet.

it, he agreed that the site had

Primely located on a busy

‘cracking potential’,” Shabs

enter the store is our fresh

says.

and chilled offer,” Shabs says.

“From the start we wanted this

crossroads in a desirable part of Peckham, the unit, which

“As there had never been a

to be a core part of our offer

had lain vacant since early

retail store there before, we

and an area in which we really

2002, was surrounded by smart

were happy to follow Londis’

excelled,” Shabs says.

flats and family homes, with

lead when it came to planning,

more on the way.

ranging and merchandising the

The 1,100sq ft store boasts two

store,” he explains.

3.75 metre chillers for fresh and chilled produce, with the

“The opportunity was clear for us to see,” Shabs explains.

‘Following the Londis lead’ has

category now accounting for

“The location was great,

led to the creation of a truly

just under 20% of total sales.

surrounded by housing, but

showstopping new store.

“We’ve got exactly the right

not much in the way of other convenience competition.

The doors opened in June

range for the local market,”

2022, presenting Peckham’s

Shabs explains.

“There are a few CTN-style

punters with a shining example

stores nearby but none of them

of convenience shopping at its

“It’s very focused on top-up

had much of a focus on fresh

best.

shopping; sales are driven

Shabs

by ready meals but also fresh

and food to-go.

“We wanted to introduce a

The success of our fresh sales has been a real eye opener for me. I’m so glad that we put our trust in the Londis team as they have been proved right.

“One of the first things that

produce. The success of our

shoppers see when they

fresh sales in particular have

29 New Londis.indd 29

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30/06/2023 13:13:29

been a real eye-opener for me and I’m so glad we put our trust in the Londis team.”

“Less than a year after opening we have become a real destination for local shoppers on the hunt for fresh, convenient evening meal solutions and bottles of wine or beer to accompany them.

“The Jack’s brand is the star of the show, with products like pizzas, ready meals and fresh pasta now top sellers. Fresh fruit and vegetables are also showing really positive growth. We have a really comprehensive range and it’s all backed by the strong Jack’s brand and eyecatching Point of Sale.”

“Promotions are also a big driver of success, especially the ‘2 for’s’ on ready meals and the ‘Fresh 4’ deals on fresh produce.

“Value for money is so important to all shoppers these days, regardless of their financial situation and emphasising it wherever possible is key.”

“Jack’s is really helping us to create a strong value proposition throughout the store, that’s further reinforced by Euroshopper. We have a whole aisle end dedicated to Euroshopper products which is very well shopped.”

Despite the store’s mainly local customer base, food- and drinks-to-go have also become best-selling categories, with success fuelled by a Costa Express offer.

“The Costa Express machine is a real draw. We sell at least 30 cups a day and the vast majority of those cups will be accompanied by a hot ‘to go’ product from our Country Choice or Rollover

31 New Londis.indd 31

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P U K STOC ON OUR

NEW

N O T R CA !

S I H T T O G O E Y *

New Londis.indd 32

30/06/2023 13:13:41

Top tips!

l a i c r e m m o C Way

1

Give your range time to bed in before you start making tweaks. De-listing slow sellers too early could be a costly mistake.

2

Multi-buy promotions such as Londis’ ‘Fresh 4’ and ‘2 for’ deals can help to drive valuable sales and profits.

3

Cleanliness is critical, especially in high-traffic food- and drinks-to-go zones. Ensure that you enforce a rigorous plan to keep standards tip-top around the clock.

Hotdog range.” Shabs adds.

range time to bed in before making any tweaks such as de-listing slow sellers.

Alcohol is another key strength,

De-listing a product that sells slowly in

especially wine, along with premium

a store’s infancy can be a real mistake.

beers and ciders, which many shoppers

You need to give shoppers time to

buy to accompany their evening meals.

acclimatise to your offer.”

Vape is also emerging as another big

“What’s even more encouraging is that

STORE INFO

hitter, with the store already racking up

there is still so much room for growth

more than £1,000 a week in vape sales

in this store. We’re expecting footfall

Store name: Londis Commercial Way, London

and growing.

and sales to continue climbing over the

Size: 1,100sq ft

summer months and we may look to add “Shoppers are absolutely delighted by

a new slush solution.”

the range that they now have on their

Retailers: Shabeshan Balasundram (Shabs) and Jey Alakendran

doorsteps but also the whole look and

Also encouraging is the fact that 109

feel of the store,” Shabs adds.

brand-new flats are also soon to open

Services: Costa Coffee, Payzone, National Lottery, Health Lottery

need to know that they can rely on your

“Local people already routinely refer to

store, especially in the early days when

our store as ‘a life saver’ which is such

they are still getting used to your offer.”

a great thing to hear,” Shabs says. “It’s

just a stone’s throw away.

“Availability is also critical. Shoppers

been a tremendous start and I’m so “We’ve also taken great care to give the

positive about the months ahead.”

33 New Londis.indd 33

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RETAILER PROFILE

New direction

About

turn

Londis retailer Harpreet Padda has reversed the fortunes of a small, underdeveloped unit in Stockwood, Bristol.

‘U-Turn,’ ‘volte-face,’ a ‘complete 180’:

With Londis’ help, the store’s range was

whatever you want to call it, independent

also totally reimagined in a bid to create

retailer Harpreet Padda has succeeded

a comprehensive new offer that would

in flipping the fortunes of a small retail

perfectly meet local needs and pull

unit in Stockton, Bristol, entirely on its

shoppers back into its revitalised aisles.

head, following a game-changing refit in Responding to what Harpreet could see

September 2022.

as clear consumer demand, the store’s Based in the heart of a dense residential

BWS offer was totally transformed.

estate and adjacent to a busy health centre, pharmacy and school, the 800sq

The range, which was previously restricted

ft retail unit should have been a magnet

to just two metres, with nothing available

for local shoppers, including the many

chilled, was reborn as a bright and bold

young families who live in close proximity.

7.5-metre chilled zone which now runs almost the entire length of the store.

However, a weak value proposition, limited range and years of underinvestment had

The broad, value-focused BWS range has

seen turnover slump to just £4,000 a

also been carefully curated to outshine

week.

local competitors’ smaller and more expensive alcohol propositions.

Yet despite its cheerless credentials, seasoned retailer Harpreet could see the

Londis Stockwood’s BWS range features

site’s potential shining through and, after

a wealth of excellent value deals and

securing the lease in September 2022,

everyday low prices on key brands, all of

work to totally re-imagine its offer began.

which are meticulously supported with professional and prominent POS.

The

New Londis.indd 34

unit,

Harpreet

explains,

was

immediately “gutted” to make way

Housed within smart and accessible

for the new flooring, ceilings, fixtures,

chillers,

energy-efficient refrigeration and LED

and better BWS range also includes an

lighting needed to create a clean, bright

extended number of bottled beers and

and welcoming retail space.

price-marked multipacks.

Londis

Stockwood’s

bigger

30/06/2023 13:13:43

RETAILER PROFILE The offer also includes 30 new lines of RTD cans and a wider variety of bottled ciders.

A further 2.5 metres of space has also been dedicated to red wines and small wine formats, while a bold new spirits zone, featuring top-selling and on-trend brands and flavours, has been created Store manager Hussain Kamawal

along the back wall, in place of tobacco.

The results are certainly proving worthy

35 New Londis.indd 35

30/06/2023 13:13:45

ARE YOU STOCKING THE UK’S LOWEST PRICED RYO BRAND?1 PURSUE FLAVOR.

£ 14.87 RRP2

1. Claim based on an assessment of UK’s leading RYO brands Source: Nielson data published Feb’23. Claim based on the average weighted price for RYO brands accounting for 99.7% of the UK’s share of market. | 2. All on shelf prices selected by retailer alone.

This material is restricted to those who are involved in the business of the sale or distribution of tobacco who are aged 18 years or over. This material should not be made available to the public or sent to anyone else.

New Londis.indd 36

30/06/2023 13:13:45

RETAILER PROFILE

Turnover has increased by 400% since the refit

d o o w tock

of a cheers, with BWS now the store’s

Burgers, whole chickens, steaks and even

top-selling category, accounting for 40%

fresh fish from Mawgan Bay – much to the

of sales.

delight of local shoppers.

Harpreet and the Londis team have also

A large ready meal offer featuring best-

totally reimagined the store’s fresh and

selling Jack’s products including Beef

STORE INFO

chilled offer to better meet local needs.

Lasagne, Chicken Tikka Masala and

Store name: Londis Stockwood Stores, Bristol

Turning the previous store’s offer on its

such as Sweet & Sour Chicken is also

head, chilled foods, which were previously

selling strongly.

S

Retailer: Harpreet Padda Manager: Hussain Kamawal Store Size: 800sq ft Number of staff: 4 Opening hours: Mon-Sat 6am-11pm, Sunday 8am-10pm Services: PayPal, National Lottery

Spaghetti Bolognese, plus new products

allocated just one metre of space, have now been granted 5.5 metres.

The store’s grocery offer was also doubled in size from six metres to 12 metres as

The store’s new chilled range now

part of the development.

includes quality deli products, such as Jack’s ham, sliced turkey breast, mini

Shoppers’

sausage rolls and Brussels pâté, plus a

perfectly met with a broad range of

grocery

needs

are

now

wide range of sandwich fillers, dips and

store cupboard essentials, such as tinned

salads.

groceries, pasta, pulses, rice and cooking sauces.

Londis Stockwood’s new chilled offer also includes a wide range of fresh meat

Prominent ‘ready in minutes’ shelf-edge

products, such as Jack’s Beef Mince,

labels also showcase an extended range

37 New Londis.indd 37

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NEW WIIINGS. NEW SALES. ALSO WITH THE TASTE OF JUNEBERRY.

NEW

RED BULL ENERGY

RED BULL SUMMER EDITION

(24X250ML) M968313

(12X250ML) M285562

AVAILABLE NOW. New Londis.indd 38 12745_Booker_Talking_Shop_210x280_V2.indd 1

30/06/2023 13:13:48 28/04/2023 20:01

of quick and tasty meal solutions such as

previously sold.

soups, noodles and pasta cups, popular Housed in a smart counter-top display,

with home-workers.

the store’s new vape offer already The store also boasts a large new ambient

accounts for 10% of total store sales and,

drinks range, including juices and squash,

according to Harpreet, has made it into a

with 1.5-ltr value packs of Jack’s Apple &

destination for vape.

Top tips!

1

Blackcurrant and Whole Lemon Squash catering to the area’s prominent family

The results of this battery of changes are

demographic.

understandably highly positive. Harpreet

Make all available use of Londis’ free and professional POS to give promotions and new products extra standout on shelf.

says he’s delighted with the development Crisps and snacks have also been

as a whole, which has led to a whopping

overhauled. The newly extended range

400% increase in turnover since the store

offers shoppers greater choice with a

opened in early October 2022.

2

strong combination of branded and own-label options including Jack’s Bacon

Average basket spend has also leapt up

Rashers, Cheesy Puffs and BBQ Beef

to just under £10, driven by a surge in

Hoops, all of which are offered on great-

regular basket shoppers who have fallen

value ‘any 2 for £1.25’ deal.

for its comprehensive new range, smart

Don’t let a lack of space deter you from investing in vape. Valuable sales and profits can still be generated from simple counter-top displays.

look and great-value pricing.

The store’s strong value messaging is particularly prominent within its bigger

With footfall and sales continuing to grow

and better cakes and biscuit range, which

week on week, the outlook for this once

has also been elevated with a winning

drab store now certainly seems bright.

mix of Jack’s and Euroshopper products.

The

store

promotional

also ends,

features where

two

new

previously

3

Keep up with the latest trends – magazines such as Londis News are a great source of inspiration and advice.

there were none.

Also new to the mix are a popular slush solution, not available in any other local store, and vape products, which were not

Average basket spend is now £9.80

39 New Londis.indd 39

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RETAILER PROFILE

Studious approach

Learning

curve A brand-new Londis store in Birmingham is scoring top marks with its student shoppers.

In a little under two months, Londis

Although brand new, the unit was an

retailer Anabazhagan Murugaiyan – aka

empty shell when Anbu bought it, even

Anbu – has transformed a “raw” retail

lacking a water supply – meaning that it

unit in the heart of Birmingham’s vibrant

was several months before work on the

university district into a perfectly cooked

fit-out could even begin.

convenience hub for its key student demographic.

Begin it did though and on 9 March 2023, Birmingham’s student shoppers

Located just across the road from

were granted entry to their brand-new

Aston University and a short walk from

and ultra-convenient store.

Birmingham City University, students are Londis Onyx’s bread and butter, with

At a generous 2,200sq ft, the store has

student accommodation quite literally all

a bright, spacious feel which is further

around and up above.

extenuated by lofty ceilings and large windows which allow light to flood in.

Housed on the ground floor of a brand-

New Londis.indd 40

new mixed-use development, the

The range, as you would expect, has

2,200sq ft Londis store features housing

been carefully crafted to meet the very

for 1,200 students directly above its lofty

particular needs of its mostly student

four-metre-high ceilings.

customer base.

30/06/2023 13:13:50

“Building the range has been quite an

callaloo and lots of different seasonings,

“Last month, three separate shoppers

undertaking,” Anbu explains. “We’ve

and just over another metre for Asian

asked me to start selling fresh yams. I

leaned heavily on Londis’ insights and

products including cooking sauces and

was sceptical about it as cooking yams

my Londis RDM James Leyland has

onion bhaji mixes.

is a lengthy process and I was doubtful that the students would actually do it

been a great support. I wouldn’t be here without him.”

A high volume of international students

“I will probably increase this over time

but they do! I source the yams though a

but I’ll wait to see what the data and

local supplier and they are selling well.”

feedback says,” Anbu explains.

And yams aren’t the only fresh product

have resulted in the creation of a unique range to suit their very specific needs.

“We have a lot of students from China,

Shopper feedback has also played a

selling well, fresh and chilled sales in

central role in helping him to shape the

general are very strong at Londis Onyx,

range.

with fresh and chilled participation currently just below 30%.

Japan, Asia and African countries and many of them are also Muslim, meaning

“We are incredibly pro-active when it

that we have introduced a number of

comes to capturing shopper feedback.

The store currently features 10 metres

Halal lines including Halal food to go

Each day, either I or one member of my

of refrigeration for fresh and chilled

options,” he explains.

team will spend some time by the exit,

produce which is delivered three times

interacting with shoppers as they leave.

a week.

Londis Onyx’s ambient grocery aisles

We ask them what they think about the

include more than three metres for

store and what else they’d like to see.

“The range includes a number of

international foods: one metre for

The feedback that we get is invaluable

fresh meat products, including steaks

Chinese and Japanese products,

and in fact, I’ve started rewarding

and Jack’s chicken breasts, for those

including a wide variety of noodles and

shoppers for their feedback with a free

shoppers who like to scratch cook, plus

rice-based products, one-metre for

chocolate bar for their thoughts which is

a wide range of Jack’s-branded ready

Caribbean groceries, including popular

going down very well!”

meals which are a big success.

vegetable dishes such as Jamaican

41 New Londis.indd 41

30/06/2023 13:13:52

Smooth Taste.

Low Bitterness.

4% ABV Lager.

RSP

2 for

£5

M286437 Heineken® Silver is a registered trademark.

New Londis.indd 42

30/06/2023 13:13:52

“We stock 13 different Jack’s ready

already exceeding £800 a day.

meals plus four different fresh pizzas. All ready meals are on a

“We currently have a tall three-

‘2 for £6’ deal and pizzas are on

metre-wide shop floor display

at ‘2 for £7’ and practically every

featuring a wide range of great-

shopper buys two at a time. The

value disposable brands that we

value for money that these ‘2 for’

buy through Booker. The range is

deals offer is second-to-none and

heavily supported by promotions,

that’s key for this demographic.”

with most products on offer at ‘2 for £10’. Virtually every vaper will

“Many of our student shoppers

buy two at a time. The promotional

have strict daily budgets and for

take-up is immense,” Anbu says.

that reason, the vast majority of our stock is also price-marked. Price

The store’s dedicated 250sq ft Beer

marking is exceptionally important

Cave features a similarly strong

to our shoppers. It’s another reason

promotional focus, with a vast array

why the Jack’s brand is performing

of budget-friendly special offers on

so well, as is Euroshopper.”

big brand multipacks.

Shoppers’ quest for value is

“I’m particularly proud of our Beer

also being answered by Anbu’s

Cave. It’s a real point of difference

confectionery offer, where sales are

from the other convenience stores

being driven by hanging bags.

in this area.

“Hanging bags offer fantastic value

“Ours is fronted by wall of chillers

for money. We have a one-metre

with doors for soft drinks. It looks

bay for Jack’s hanging bags,

great and having the soft drinks

another for Cadbury, one more for

and beers chilled in the same

Haribo and another for Bonds.”

space means that we’re also saving

Onyx

on energy costs.”

A clear value for money positioning is also helping to fuel the store’s

Further exciting developments

strong vape sales, which are

are also planned for the store’s

STORE INFO Store name: Londis Onyx, Birmingham Retailer: Anabazhagan Murugaiyan Size: 2,200sq ft Store type: City centre Staff: 4 Key categories: Vape, fresh and chilled, confectionery, alcohol Opening hours: 7am-11pm

43 New Londis.indd 43

30/06/2023 13:13:54

STICK IT TO YOUR HUNGER

READY TO EAT CHICKEN ON A STICK

Stock up now!

Improved shelf-ready packaging Extended shelf life

8 x 50g per case

100% CHICKEN BREAST

New Londis.indd 44

30/06/2023 13:13:55

food- and drinks-to-go offer, which

an old leather factory are being

currently includes three kinds of

made into flats.

Rollover hot dogs, a selection of bestselling Bake & Bite products

“By the start of the next academic

and fresh milkshakes from The

year we should have hundreds

Thick Shake Company.

more students living nearby which is a fantastic prospect,” Anbu adds.

“We’re really excited about our plans to grow food-to-go,” says

However, current results are

Anbu. “We’re currently awaiting

already “very encouraging,” with

delivery of a brand-new Costa

sales in the store’s first two months

Coffee machine which will dispense

of trading exceeding expectations.

iced coffee as well as hot, and we are also going to introduce three

“In terms of sales, we are well

lines of Jolly Rancher slush. A self-

above target,” Anbu says. “On our

serve fresh orange juice machine

first week of trading we expected

from I Squeeze is also on order.

sales to reach £7,000 but it ended

Top tips!

1

Be proactive with sourcing feedback from your shoppers.

Their insights can be invaluable.

2

Multibuys such as the Jack’s ‘2 for’ offer exceptional value for money.

3

Price-marked packs can help to drive footfall and sales.

4

Hanging bags hold strong appeal to valueconscious shoppers.

up at just over £12,000 and in the “We still have so much room to

last week of April, just eight weeks

grow which is really exciting.”

after opening, we hit £22,000.

Also set to grow is the store’s

My target is to reach £35,000

customer base. Even more new

and I have no doubt that with all

student accommodation is under

our exciting developments and

construction just across the road,

our continued focus on meeting

where former council offices and

students’ needs, we will get there!”

45 New Londis.indd 45

30/06/2023 13:13:57

JACK’S UPDATE

New lines

Jack’s adds bags, bangers and snacks The continuing expansion of the extremely popular Jack’s range continues with the addition of new snacks and sausage ranges as well as the launch of two new carrier bags.

As the pressure on shoppers’ wallets shows

without sacrificing on quality.

no signs of easing it’s little surprise that more and more shoppers are turning to own-label

Coupled with an outstanding promotional

products to help make their hard-earned

programme and extensive EDLP offer, the

pounds go further.

Jack’s range provides retailers with all that they need to deliver value while also achieving the

In a recent report from NielsenIQ, over a third

margins they need to run profitable, successful

of shoppers said they were watching what they

businesses.

spent more closely than ever and almost as many – 31% – said they were turning to own-

SNACK ATTACK

brand alternatives to help them do so.

The latest evolution of the Jack’s brand sees

New Londis.indd 46

The launch last year of the Jack’s own-brand

the launch of a whole new range of fruit and nut

range couldn’t have been better timed and with

snack packs priced in two distinct bandings: £1

the range now extending to over 530 products

and £1.25. The 12-strong range features an

across all key categories, Londis retailers have

array of healthy, popular snacking favourites

the perfect weapon in their armoury to meet

such as almonds, dried apricots, fruit & nut

the increased shopper demand for great value

mix, chocolate raisins and chocolate peanuts.

30/06/2023 13:13:57

JACK’S UPDATE

Jack’s £1 Snack Range IS A SELECTION OF £1 SNACK PACKS. PRODUCT

SIZE

Snack Pack Almonds

WSP

RSP

POR

12x60g £9.00

£1

25%

Snack Pack Brazil Nuts

12x60g £9.00

£1

25%

Snack Pack Cashew

12x60g £9.00

£1

25%

Snack Pack Fruit & Nut Mix

12x55g £9.00

£1

25%

Snack Pack Mango

12x35g £9.00

£1

25%

Snack Pack Apricots

12x50g £9.00

£1

25%

Jack’s £1.25 Snack Range ALSO NEW TO THE JACK’S BRAND IS A RANGE OF £1.25 SNACK PACKS. PRODUCT

SIZE

WSP

RSP

POR

Roasted Nut Mix

12x55g £8.28

£1.25

25%

Roasted Pistachios

12x50g £8.28

£1.25

25%

Dark Chocolate Brazil Nuts

12x60g £9.36

£1.25

25%

Milk Chocolate Fruit & Nut Mix

12x60g £9.36

£1.25

25%

Milk Chocolate Peanuts

12x65g £9.36

£1.25

25%

Milk Chocolate Raisins

12x75g £9.36

£1.25

25%

Jack’s Sausages Range EXPANDING THE JACK’S CHILLED RANGE IS A NEW SELECTION OF GREAT QUALITY, FANTASTIC VALUE SAUSAGES. PRODUCT

SIZE

WSP

RSP

POR

Traditional Pork Sausages

7x400g £17.15 £3.50

30%

Cumberland Sausages

7x400g £17.15 £3.50

30%

Lincolnshire Sausages

7x400g £17.15 £3.50

30%

PRODUCT

SIZE

WSP

RSP

POR

Jack’s Bag For Life (Pack)

10

£3.29

£0.19

47%

Jack’s Bag For Life (Case)

10x25

£24.99 £0.19

47%

Jack’s Paper Handled Bag

1x100

£15.99 £0.25

36%

Jack’s Bags

Jack up your social pages Social media is a fantastic way for Londis retailers to raise awareness of the Jack’s range, encourage trial and drive repeat purchases of Jack’s products – especially with the launch of Booker’s new SocioConnect social media solution [see page 89 for more].

The solution allows retailers to control all of their social media channels from within one simple app, as well as gain access to Bookerproduced posts that they can simply re-post to their own pages. The solution makes managing your social media presence easier than ever before and will help you drive engagement with your local community as well as reach out to new shoppers and grow your social media following.

Channels such as Facebook, Instagram and TikTok offer a great way for you to flag up Jack’s promotions and new products as well as highlight the range’s value and quality.

Speak to your local RDM for more information.

*All prices correct at time of going to press.

NEW TO THE CONTINUALLY EXPANDING JACK’S RANGE

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JACK’S UPDATE

Presented in attractive recyclable pots, the range is perfect for tempting shoppers looking for healthier, tasty snacks at any time of day but don’t want to pay over the odds. The range should be ideal in helping boost basket spend, particularly at lunch and breakfast times.

Every product in the range delivers a strong POR of 25% for retailers.

MEATY PROFITS Also new to Jack’s and further enhancing the already outstanding fresh and chilled range is a selection of three top-quality sausage lines: Traditional Pork Sausages, Cumberland Sausages and Lincolnshire Sausages.

All three lines are made in the UK from Red Tractor-certified pork and all three are glutenfree. Hand-trimmed by skilled butchers, the sausages are made with prime cuts of pork and offer shoppers great value for such high-quality products at just £3.50 for a pack of six.

The lines all carry the same WSP of £17.15 and deliver strong PORs of 30%. The products will make a welcome addition to the chilled cabinet and the eye-catching packaging will help drive trial.

IN THE BAG The Jack’s range is also being expanded with the addition of a choice of three carrier bags to meet continuing shopper demand. While the carrier bag tax has resulted in fewer bags being requested by shoppers, data shows that a significant demand remains.

In order to meet that demand responsibly, Booker has launched two new branded solutions: a Jack’s Bag For Life and a Jack’s Paper Handled Bag. The Bag For Life is made from strong yet light plastic which contains 30% recycled materials and is itself 100% recyclable. At 45cm x 45cm,

Developing our grocery and crisps & snacks offer was a key focus as part of our recent store development and the Jack’s brand has played a key role in its success. We now have 28 metres of grocery, up from 16, and the Jack’s brand is very prominent in these bays, where pasta, cooking sauce and condiments are all performing well.

We’ve also increased the amount of space that we give to crisps. Sales of Jack’s-branded crisps have soared since the refit. Shoppers love the bigger pack format and the ‘2 for deals.

Aingaran Somasuntharam Londis Wexham Road, Slough

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“We stock 13 different Jack’s ready meals including pasta dishes, curries and pies, such as fish and cottage pie, plus four different fresh pizzas. All ready meals are on a ‘2 for £6’ deal and pizzas are on at ‘2 for £7’ and practically every shopper buys two at a time. The value for money that these ‘2 for’ deals offer is second-to-none and that’s key for this demographic.

Anabazhagan Murugaiyan Londis Onyx, Birmingham

of meeting ongoing shopper demand for carrier bags.

BIGGER AND BETTER

JACK’S UPDATE

The Jack’s brand plays a key role in our student-focused store. Our range includes a number of fresh meat products including steaks and Jack’s chicken breasts for those shoppers who like to scratch cook but also a wide range of Jack’s-branded ready meals which are a big success.

Since launch, the Jack’s brand has continued to grow and evolve in response to retailer and shopper feedback and is now a fully-fledged brand in its own right. Feedback shows clearly that shoppers trust the brand and appreciate the Tesco branding that appears on-pack, giving them the confidence to trial products from the range. The quality of the Jack’s range then comes into its own and helps drive those allimportant repeat purchases.

Dhanabal Mohankumar of Londis Wynall Lane in Stourbridge says the Jack’s range has been fundamental to the success of his business.

it is identical in size to standard Tesco Bags For

He told Londis News: “The Jack’s brand has

Life and is the ideal size for the convenience

played a key role in boosting our overall footfall

channel.

and sales. Shoppers have a great deal of trust in Jack’s and its pricing and quality. We make

Each bag comfortably holds between 10 and

as big a deal of Jack’s as we can in the store

12kg and the bags are available in bundles of 25

by supporting it with all the relevant POS and

or in outers of 10 x 25. The RSP on each bag is

signage. Fresh and chilled is a particularly strong

19p, delivering a POR of 47%.

seller and we are also selling lots more grocery and non-food including pet food.”

The Jack’s Paper Handled Bag is made from lightweight sustainably sourced, FSC certified

The Jack’s ‘2 for’ deals have been particularly

paper and is manufactured in the UK. Again, the

effective in Londis Wynall Lane and are

bag is 100% recyclable, holds between 10 and

becoming even more so thanks to the recent

12kg and at 31cm x 39cm is the perfect size for

launch of new on-pack messaging to make the

independent retailing.

Jack’s ‘2 for’ deals unmissable and increase buyin yet further.

The Paper Handled Bags are available in cases of 100 at £15.99 with an RSP of 25p, offering

The mechanic is already available across a wide

retailers a POR of 36%.

selection of high-volume categories such as crisps, nuts, confectionery, chilled foods and

In addition, Booker has produced an unbranded

more, and features an even bigger and brighter

Vest Carrier that contains 30% recycled materials

‘2 for’ band to help land the value message with

and is 100% recyclable. These lighter bags can

even greater force.

hold up to 10kg and are available in cases of 10 x 100 at £21.99 with an RSP of 5p and a POR of

Redemption levels on Jack’s ‘2 for’ offers were

60%.

already over 85% and the bold new approach is expected to drive take-up even higher,

The new bags provide Londis retailers with a

improving retailers’ footfall, sales and profits

great, and more environmentally-friendly way

into the bargain.

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SEASONAL UPDATE

Refresh your sales

Refresh your sales this summer!

With summer upon us, it’s the perfect time to consider installing a hot and cold refreshment zone in your store and follow the many other Londis retailers who have seen sales and profits rocket.

There’s no such thing as a magic bullet in retail to help you instantly grow sales and profits – but the Londis hot and cold drinks zone concept is as close to a guaranteed quick win as you are likely to get.

Many Londis retailers have already embraced the idea and adding a drinks zone is a feature of most refits in Londis stores these days. In fact, it’s usually the first item on the wish list for Londis retailers when they are refitting and updating their stores.

What’s so attractive about the solution? Well, there are three key benefits: increased sales, increased profits and minimum effort from your team.

When we refitted the store we were absolutely committed to adding a smart food- and drinks-to-go station, complete with footfall-driving self-service machines including Costa Coffee, Tango Ice Blast, Coca-Cola Frozen, Fanta Frozen and Callipo Slush. Shoppers can also prepare a fresh cup of tea or hot noodles to go, with a hot water boiler. The feedback we’re getting from shoppers on our new offer is so pleasing and they are also very complimentary about the look and feel that we’ve achieved in the store. Just as importantly we’re seeing sales and profits grow substantially.

Roger Perry Londis Prospect Service Station, Ossett

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GETTING READY FOR SUMMER Roger Perry of Londis Prospect Service Station in Ossett in Leeds is one retailer who has invested heavily in his drinks zone – and seen the benefits.

“When we refitted the store, we were absolutely committed to adding a smart food- and drinks-to-go station, complete with footfall-driving self-service machines including Costa Coffee, Tango Ice Blast, Coca-Cola Frozen, Fanta Frozen and Callipo Slush,” Roger told Londis News.

“Shoppers can also prepare a fresh cup of tea or hot noodles to go, with a hot water boiler. Shoppers’ hot food-to-go needs are also met by freshly-baked products from Bake and Bite. The feedback we’re getting from shoppers on our new offer is so pleasing and they are also very complimentary about the look and feel that we’ve achieved in the store. Just as importantly we’re seeing sales and profits grow substantially.”

The feedback we’re getting from shoppers on our new drinks-to-go offer is so pleasing and they are also very complimentary about the look and feel that we’ve achieved in the store.

Anabazhagan Murugaiyan Londis Onyx, Birmingham

With additional sales of several thousand pounds a week common and margins of up to 80% available on many of the solutions available, it’s easy to see why so many Londis retailers are attracted to a drinks-to-go bar.

Those types of sales and profit increases have been replicated by many other Londis retailers in all sorts of locations and in all sizes of stores. Put simply, the solution works.

But it’s not just about footfall, sales and profits, as Booker Retail Partners Sales Director Stewart Fenn explains: “The concept requires virtually no input from staff, which helps keep costs down. The machines cost only around £10 a day to run, and customers serve themselves, which helps explain why so many Londis retailers are embracing the concept.”

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GETTING READY FOR SUMMER

Another Londis retailer currently in the middle of exploiting the food- and drinks-togo opportunity is Anabazhagan Murugaiyan of Londis Onyx in Birmingham. When Londis News spoke to him, Anabazhagan was awaiting delivery of a new Costa Coffee machine, new Jolly Rancher slush machine and a self-serve fresh orange juice machine from Squeeze.

He told Londis News: “We did a bit of research and visited other Londis stores, and we were also inspired by stores like Premier Singh’s in Manchester. We were blown away by the sorts of footfall, sales and profit increases that are available with a refreshment zone. They require minimum effort from my team and will be a huge benefit to the store and our shoppers during the summer. We already have a Thick Shake Company machine, but the addition of the new machines should really turbocharge sales when they arrive.”

So, isn’t it time you considered giving your footfall, sales and profits a Refresh? To help you decide, here are just some of the options available to Londis retailers…

Tango Ice Blast Tango Ice Blast is a massively popular product that sells in high volumes in many Londis stores.

Profit margins are between 70% and 80% a cup and you only need to sell two large cups at RSP a day to cover the lease fee!

Coca-Cola Frozen One of the fastest-growing brands in the refreshment zones in Londis stores is Coca-Cola and Fanta Frozen.

The option allows retailers to leverage the power of the well-known soft drinks brand and deliver increased footfall, sales and profits.

Through Londis, retailers have access to three different sizes of machine on lease for Tango Ice Blast and Coca-Cola Frozen:

C4: £7,500 + VAT G3.5: £5,350 + VAT H4: £8,764 + VAT The three-year lease term includes installation, maintenance, servicing, repairs and parts, and monthly finance options are available.

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The Robinson’s brand is enjoyed by over 12 million families, according to the brand, and a Robinson’s Fruit Ice allows retailers to cash in on this massive popularity by offering Robinson’s favourite flavours but with an icy twist.

GETTING READY FOR SUMMER

Robinsons Fruit Ice

With real fruit in every drop, the solution also helps retailers to appeal to shoppers seeking out more natural options.

No Sugar Slushy Jack’s Unlock the potential of Europe’s fastest-growing slush drink with No Sugar Slushy Jack’s, a great-tasting classic slush from a brand that has been tailored specifically to the needs of modern shoppers.

Through Londis, retailers have access to the Robinson’s Fruit Ice and No Sugar Slushy Jack’s at a lease rate of £1,997 + VAT for each machine.

Again, the three-year lease term includes installation, maintenance, servicing, repairs and parts and monthly finance options are available.

To find out more, speak to your RDM or contact: Web: frozenbrothers.com Email: e-commerce@frozenbrothers.com Tel: 020 8578 5785

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CATEGORY UPDATE

Get sales flowing with Wine

Keep winning with The recent Londis Wine Festival provided a great platform for building long term growth in the important wine category and boosting summer sales and profits.

MARVELLOUS MERCHANDISING l Have at least two or three facings of your bestselling wines. l Support promotions with displays in prominent sites in your store, like gondola ends. l Chill all white and rosé wines, where possible.

New Londis.indd 58

wine!

“Wine is a strong seller in our store, and especially since our recent store refurbishment which has seen us devote more space to the category. We have a comprehensive range of chilled white, rose and sparkling lines plus a smart-looking range of reds which we have positioned in a dedicated unit next to the counter.

Sales are dominated by the big brands such as 19 Crimes, Casillero Del Diablo and promotions are a massive driver of sales.

Events such as the Wine Festival really helped to boost those sales.

We took great care to support the festival, and its many great deals with the relevant POS to really maximise the opportunity.”

Aingaran Somasuntharam, Londis Wexham Road, Slough

30/06/2023 13:15:48

Bin 201 Seven Tenths Red, White and Rosé

£4.99

CATEGORY UPDATE

EVERYDAY LOW PRICE!

Scrumptious sides Retailers can also offer their wine shoppers a fantastic range of scrumptious sides and snacks to enjoy with their wine.

A wide range of Jack’s branded dips, such as Houmous, Cheese and Chive, Salsa and Taramasalata, are available on a Mix and Match ‘2 for £2’ deal.

The Jack’s brand includes four different types of Houmous: Classic, Reduced Fat, Red Pepper and Caramelised Onion.

Lower RSPs on key premium brands OYSTER BAY PINOT NOIR

The Jack’s range has also recently been augmented with the addition of new snack pots including a Roasted Nut Mix and Roasted Pistachios, both of which are available in case sizes of 12x55g for an WSP of £9.36 offering a 25% POR.

Was: £13.99 Now: £11.99 VILLA MARIA BLUSH SAUVIGNON AND SAUVIGNON BLANC Was: £11.69 Now: £9.49 FREIXENET ITALIAN ROSÉ AND PINOT GRIGIO Was £10.99 Now: £9.49

The historic Coronation of King Charles III in May provided the nation with a muchneeded shot of joy and merriment, as people from across the country came together

NEW PRODUCT Londis retailers can now offer their shoppers a brand new fresh-tasting New Zealand white wine.

Available now as a Group Exclusive, Nobilo Sauvignon Blanc Marlborough features “distinct notes of fresh melon and citrus” and pairs perfectly with fish and poultry dishes.

to mark the historic event – often with a glass of something nice in hand.

Building on that momentum, the recent Londis Wine Festival helped shoppers remain in a celebratory frame of mind as well as pushing the important wine category into the limelight. Feedback from retailers suggests that the Wine Festival provided many with a great boost to footfall, sales and profits, thanks to an array of showstopping promotions and fantastic products.

The Londis Wine Festival provided a fantastic platform for retailers to keep building sales in the category and ensure a busy and profitable summer.

Bottles are available in cases of 6x75cl for a WSP of £37.99.

With an RSP of £9.99, Nobilo Sauvignon Blanc offers retailers a POR of 23.9%.

This year’s serving of special offers was carefully designed around key brands and the

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CATEGORY UPDATE

Wine: top tips l Having the right range will drive more sales than simply having a big range. l De-list lines that aren’t working to make space for big sellers. l Focus on the brands that sell. l Offer a solid range across the key price points. l Follow the RSPs. l Sweeter wines are on trend, so try to reflect this in your range. Australian wines are a great option.

prevailing trends driving wine sales this year, including wines from Australia and South Africa, with sweeter taste profiles.

Deals were on offer across all price sectors, including value, mid- and premium-priced products, allowing Londis retailers to meet the needs of a wide variety of different shoppers and social occasions.

With demand for sparkling options remaining high, especially as we approach the summer, this year’s Festival also included a number of fantastic deals on sparkling products to suit all budgets.

BUILDING MOMENTUM With the wine category firmly in the spotlight thanks to the Festival, it’s the perfect time to build that momentum further by following some simple tips that will keep

Trend watch In terms of flavour trends, Booker’s lead for wine and RTDs Mark Oldfield says there is one trend that’s more noticeable than all the rest: a move towards wines with sweeter taste profiles.

This trend lends itself to Australian wines and Mark encourages retailers to make more of Australian wines in their stores.

“Australia is the biggest country in terms of sales volume so it’s really important that retailers also have a good core Australian offering across each of the price brackets,” he advises.

“Australian wines tend to offer that sweeter taste profile which a growing number of shoppers are looking for these days. They also tend to be more robust in terms of price and availability, which is key.”

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YOUR CLEANING ESSENTIALS NEW 500ml SIZE

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CATEGORY UPDATE

SPARKLING DEALS

shoppers coming back for more

Kylie Prosecco

Paul Langier Brut Champagne

I Heart Prosecco White and Rosé

Was: £12.99 Now: £10.49

Was: £23.79 Now: £20.99

Was: £10.99 Now: £9.49

all summer long.

One of the most effective ways of doing this is to ensure that your range includes some wines that are in line with the latest trends. According to Booker’s lead for wine and RTDs, Mark Oldfield, the biggest trend of all is a move towards wines with sweeter taste profiles.

The easiest way to meet that demand is by focusing on Australian wines, advises mark. Not only do they tend to have sweeter taste profiles, they also tend to offer better pricing and availability since Australia is the world’s leading producer by sales volume.

It’s also important to regularly review your range, delist slow sellers to make room for more popular wines and focus your attention and shelf-space on the brands that sell.

The Londis Wine Festival was a massive hit for us this year and drove a significant uplift in sales. The fact that the festival coincided with a long period of warm weather only helped to drive them even further.

“White, rosé and sparkling wines did particularly well, especially the I Heart and Caparelli brands.

We also did very well at the premium end, thanks to great deals on premium-priced brands such as Oyster Bay. The Londis Wine Festival has definitely set us up for what we hope to be a winning summer for wine sales.

Jim Dixon, Londis Yealmpton, Devon

Oldfield also suggests that, with so much pressure on shoppers’ budgets, retailers should follow the RSPs on wine to ensure that shoppers are getting the value they are seeking.

New formats!

Most Wanted Cans 187-200ml Pinot Grigio, Malbec, Sauvignon Blanc, Sauvignon Blanc Rosé

Social selling Wine Festival promotional leaflets also seek to engage Londis shoppers yet further by encouraging them to tag the brand on social media.

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WOMEN’S WORLD CUP

Football frenzy

Net new sales with Women’s World Cup The FIFA Women’s World Cup kicks off in July and runs for a full four-week period offering retailers plenty of opportunities to cash in on a sporting highlight of the summer.

The growth of public interest in elite-

Australia and New Zealand on the 20th

level women’s football over the last

of July. The tournament runs for a full

few years has been nothing short of

month, all the way through to the final

remarkable, thanks in no small part to

on Sunday 20th August. Among those

the heroic achievements of the Lionesses

hoping to make it all the way to that

in winning UEFA Euro 22 at Wembley

final will be England with the Lionesses

last year. Almost 90,000 people were

hoping to build on their Euro glory by

packed into the stadium that night, a

claiming the biggest prize in women’s

Australia v Republic of Ireland – 11am

record for a women’s football match in

football.

the record as the biggest attendance

A total of 64 matches will see 32 nations

Saturday 22nd July England v Haiti – 10.30am

at any Euros final – for men or women’s

compete in the ninth FIFA Women’s

football.

World Cup, offering Londis retailers

Friday 28th July England v Denmark – 9.30am

sign of waning, with over 77,000 people

KEY MATCHES Thursday 20th July (Opening Matches)

New Zealand v Norway – 8am

the UK. Indeed, the Euro 22 final set

extensive opportunities to cash in and Interest in women’s football shows no in attendance for the Women’s FA Cup Final between Chelsea and Manchester United last month, a world-record attendance for a women’s club match.

Tuesday 1st August China PR v England – midday

So, the stage is well and truly set for another footballing extravaganza when the FIFA Women’s World Cup kicks off in

Quarter Finals 11th & 12th August Semi Finals 15th & 16th August Final Sunday 20th August – 11am

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WOMEN’S WORLD CUP

Snacks Promotions PRODUCT

SIZE

SHOPPER DEAL

Walkers Cheese & Onion

6-pack £1.75

Walkers Variety

6-pack £1.75

Walkers Ready Salted

6-pack £1.75

Walkers Salt & Vinegar

6-pack £1.75

Chicago Town Medium Cheese Pizza

Buy any 2 pizzas for £6 and get a Magnum Classic 3-pack free

Chicago Town Pepperoni Pizza

Buy any 2 pizzas for £6 and get a Magnum Classic 3-pack free

help fans stock up as they prepare to get

A key activity is an on-pack promotion

including Birra Moretti, Kronenbourg

behind their favourite team, or simply

across all Budweiser packs offering a

1664, Heineken, Becks, Peroni, Stella

to join in the fun for one of the biggest

range of great prizes including top-end

Artois and Corona.

sporting events on the planet.

TVs. The scan-to-win mechanic makes

Current World Cup holders the United

it easy for shoppers to get involved and

For fans of more traditional ale, Londis

instantly learn if they have won a prize.

is also providing a range of great promotions to help shoppers get in

States are the bookmakers’ favourites to lift the trophy, but England can surely

To make the most of the Women’s

the mood and get behind England in

count themselves as strong contenders.

World Cup, Budweiser is advising Londis

their bid to claim the biggest prize in

Whatever happens, there will be plenty

retailers to maximise profits by driving

women’s football. An ‘Any 2 for £4.50’

of excitement around the tournament

awareness through amplifying the fact

deal will run across a selection of the

and plenty of opportunities to grow

that Budweiser is the Official Beer of the

most popular 500ml traditional ale

footfall, sales and profits.

Lionesses and the FIFA World Cup by

brands including Adnams Ghost Ship,

displaying Budweiser packs together in-

Fuller’s London Pride, Hobgoblin,

store. Budweiser is suggesting retailers

Abbott Ale, Old Speckled Hen, Fursty

WALL OF RED

create a ‘Wall of Red’ to make Budweiser

Ferret, Sharp’s Doombar, Spitfire and

Among the major brands helping

and the Women’s World Cup unmissable

Bishop’s Finger.

retailers make the most of the event is

in-store.

Meanwhile, cider fans won’t be feeling

Budweiser, the official beer of both the Lionesses and the FIFA Women’s World

Throughout the tournament, Londis

left out with another great promotion,

Cup. Budweiser has committed to being

will be running a special promotion on

an ‘Any 2 for £4.50’ on 500ml bottles

a trailblazer for women’s football and has

660ml bottles of Budweiser, offering

of flavoured and original cider from

plenty of activity planned to generate

shoppers ‘Any 2 for £5’ – a promotion

key brands like Kopparberg, Old Mout,

in-store excitement around the Women’s

which will run also run across a range

Thatchers, Henry Weston, Brothers,

Cup to help grow sales and profits.

of other large-format bottled beers

Rekorderlig, Magners and Bulmers.

Almost 90,000 people watched the Euro 22 final, a record for a women’s football match in the UK and the final also set the record as the biggest attendance at any Euros final – for men or women’s football.

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Time to

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offered on ‘Any 2 for £4’ shopper

WOMEN’S WORLD CUP

BIGGER BASKETS

TIME TO WIN

deals.

As the tournament is being held in

All that remains then is for the

Australia and New Zealand, the time

In confectionery, a special ‘Any 2

Lionesses to give it their best shot and

difference means that most of the

for £2.75’ deal is running across a

hopefully progress to the latter stages

matches kick off in the morning UK-

wide selection of the biggest brands

of the tournament. Whatever happens,

time, which is why Londis’s Women’s

including Aero Bubbles Peppermint,

the Women’s World Cup is set to be

World Cup promotional range covers a

After Eight Bitesize Pouch, Kit Kat

a true highlight of the summer and

number of other important categories

Bites Pouch, Smarties Milk Chocolate

represents an opportunity not to be

like soft drinks, confectionery, snacks

Sharing Pouch and Munchies Pouch.

missed by retailers.

and pizza.

No Women’s World Cup party would A selection of great soft drinks

be complete without some snacks and

promotions is available focusing on

Londis has put together a fantastic

larger pack formats to help drive up

package with Walkers that allows

basket spend. Larger two litre bottles

retailers to offer Walkers 12-packs of

of Pepsi Max, Diet, Cherry and Lime

just £3.25 and Walkers 6-packs at just

variants are all available on an ‘Any

£1.75. And to cater for those with a

2 for £3.50’ deal while 1.75l bottles

bigger appetite, there’s a great deal

of Coca-Cola and Cheery Coke are

that offers a free Magnum Classic

available on an ‘Any 2 for £5 deal’.

3-pack to shoppers buying any two

Similarly, 1.75l bottles of Diet Coke

qualifying Chicago Town Pizzas for just

and Coca-Cola Zero Sugar are being

£6.

Beer Promotions – 2 for £5

Cider Promotions – 2 for £4.50

PRODUCT

SIZE

SHOPPER DEAL

PRODUCT

SIZE

SHOPPER DEAL

Birra Moretti

660ml

Any 2 for £5

Old Mout Kiwi & Lime

500ml

Any 2 for £4.50

Kronenbourg 1664

660ml

Any 2 for £5

Old Mout Berries & Cherries

500ml

Any 2 for £4.50

Staropramen

660ml

Any 2 for £5

Kopparberg Strawberry & Lime

500ml

Any 2 for £4.50

Estrella Damm

660ml

Any 2 for £5

Kopparberg Mixed Fruit

500ml

Any 2 for £4.50

Cobra 4.5%

620ml

Any 2 for £5

Kopparberg Tropical

500ml

Any 2 for £4.50

Heineken

650ml

Any 2 for £5

Thatchers Gold

500ml

Any 2 for £4.50

San Miguel

660ml

Any 2 for £5

Thatchers Katy

500ml

Any 2 for £4.50

Budweiser

660ml

Any 2 for £5

Henry Weston Vintage

500ml

Any 2 for £4.50

Becks

660ml

Any 2 for £5

Henry Weston Medium Dry

500ml

Any 2 for £4.50

Stella Artois

660ml

Any 2 for £5

Brothers Toffee Apple

500ml

Any 2 for £4.50

Peroni Nastro Azzurro

620ml

Any 2 for £5

Brothers Rhubarb & Custard

500ml

Any 2 for £4.50

Corona

620ml

Any 2 for £5

Rekorderlig Strawberry & Lime

500ml

Any 2 for £4.50

Madri

660ml

Any 2 for £5

Rekorderlig Wild Berries

500ml

Any 2 for £4.50

Brooklyn Pilsner

660ml

Any 2 for £5

Aspall Draught Suffolk

500ml

Any 2 for £4.50

Brewdog Lost Lager

660ml

Any 2 for £5

Aspall Londis Cru

500ml

Any 2 for £4.50

67 New Londis.indd 67

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The UK’s #1 * Pads brand

NEW PRICE MARKED PACKS

*IRI Value & Volume Sales Data 52w/e 23rd Mar’23

New Londis.indd 68

30/06/2023 13:16:00

Top new products Every issue we bring you the latest product launches from your favourite suppliers

ST PIERRE 4 BRIOCHE BURGER BUNS WSP £17.99 RSP:

£2.99

POR: 33.1%

PERONI CAPRI WSP: £24.49 RSP:

£5.50

POR: 33.2%

NESCAF� 3 IN 1 CARAMEL WSP: £9.55 RSP:

£1.10

POR: 21.1%

DEAD MAN�S FINGERS SPICED RUM WSP: £93.69 RSP:

£23.49

POR: 20.2%

New Londis.indd 69

30/06/2023 13:16:02

38.1% POR

GB, (England and Wales) 18+ only. Promo Period 09:00 28th June to 23:59 1st August 2023. Entrants must have a mobile phone to enter this promotion. Purchase necessary. To enter purchase any 3 cases of participating Robinsons products from Booker stores only (Available for online purchase), then text CRICKET to 66777 during the promotional period. Max 10 entries per person/mobile. Max 1 prize per household.

Prize: 16 pairs of tickets to The Hundred to be won. 16 prizes available. Prizes allocated through two prize draws throughout the promotion. 11 pairs of tickets available from 28/06/23 - 17/07/23. 5 pairs of tickets available from 18/07/23 – 01/09/23. Standard network rates apply. Prizes must be claimed in 7 working days. Retain receipt. Exclusions apply. Full T&Cs, prize details & entry: https://www.britvic.com/terms-and-conditions/ Promoter: Britvic Soft Drinks Ltd. Selected stores. Subject to availability.

New Londis.indd 70 BRP 210x280 ADVERT HRAW.indd 1 BR009795 TRADE

30/06/2023 13:16:02 17/05/2023 11:03

Top new products Every issue we bring you the latest product launches from your favourite suppliers

CARABAO SPORT ORANGE WSP: £9.49 RSP:

£1.49

GU INSPIRATIONS BROOKIE WSP: £19.49 RSP:

£4.30

POR: 24.5%

POR: £36.3%

MAGNUM DOUBLE STARCHASER WSP: £25.29 RSP:

£2.30

POR: 34%

NOBILO NEW ZEALAND SAUVIGNON BLANC Case size: 6x75cl WSP: £37.99 RSP:

£9.99

POR: 23%

LUCOZADE SPORT ZERO SUGAR RASPBERRY PASSION FRUIT AND ORANGE AND PEACH WSP: £13.29 RSP:

£1.95

POR: 31.8%

New Londis.indd 71

30/06/2023 13:16:03

MEET THE BUYER

Say ‘hello’ to...

Martyn Hartshorne Job title: Category Manager Fresh Produce Category: Fresh Produce

DESCRIBE YOUR CAREER JOURNEY UP UNTIL NOW?

Peter Ireland and Glen Goodall, and together we are responsible for offering our retail and catering customers the best possible choice,

Before joining Booker I was an independent

price and service in fresh produce. We source

retailer and small wholesaler of fresh fruit and

and select products from the best suppliers

vegetables. I sold the business around 20

in the industry and we work really hard with

years ago with the aim of trying something

those suppliers to ensure that quality, value

different, but fruit and veg is in my blood and

and freshness are always at their best. We are

when Booker asked if I was interested in a

also constantly reviewing the range that is

12-week sales and development trial at their

available to retailers and we work very hard on

Coventry branch, I jumped at the chance.

promotions, which are an absolute must these

Twenty years later I’m still here, now as a

days.

Category Manager, and I’m thrilled to say that I’ve loved every minute of it. I’ve been on an

The most important part of the role though

incredible journey with Booker and now that it

is the customer. A key function of the role

is part of the Tesco Group, I feel that another

is spending time with those customers, and

very exciting chapter has begun.

I love to spend time working with Londis retailers in their stores whenever I can. It’s a

TELL US A LITTLE ABOUT THE KEY FUNCTIONS OF YOUR ROLE?

massive part of the job for me, especially as I have that hands-on retail experience from my past. I have a really good relationship with a

New Londis.indd 72

I’m one of three Fresh Produce Category

lot of our key customers and that really helps

Managers in the Booker Group. I work with

me when it comes to planning range and

30/06/2023 13:16:04

Martyn’s

Top tips!

HOW HAS THE ROLE OF FRESH PRODUCE CHANGED IN CONVENIENCE STORES OVER THE YEARS? There’s certainly a bigger demand for a wider variety of fresh produce than ever before.

While the ranges that many our customers stock always feature a number of core items that have remained the same over the

1

Consistency, quality and price are key to shoppers these days. Approach your range with these in mind at all times.

2

If there’s a line or two that aren’t selling that well, don’t give up! If you remain consistent, the sales will come.

3

Having a consistent core range of products will boost shopper confidence in your availability and they will purchase.

4

Go through your range and displays with a fine-tooth comb at least once a day to ensure that products are always looking at their best and always apply the ‘Would I buy it?’ principle.

5

Don’t let wastage scare you.

It’s better to discard one bruised apple than leave it on display where it could put a shopper off your entire range.

years, recent times have also seen the arrival of exciting new products such as prepared vegetables, and also fancier and

MEET THE TEAM

promotional developments.

more exotic products.

The pandemic really changed things too, many retailers increased their fresh produce ranges to better support local shoppers during those challenging times and many of them have retained that custom.

WHAT KEY TRENDS ARE DRIVING FRESH PRODUCE SALES AT THE MOMENT? Healthy eating is a big one and is certainly driving produce sales at the moment, as is the movement towards vegan and vegetarian diets, which continues to gain momentum.

What is the main focus of activity in your department at the moment?

One of the biggest and ongoing pieces of activity is around price and value and that’s what we call our ‘Fresh 4’ produce promotion. Every period sees us run promotions on four key lines which are designed to drive incremental sales and profits for our retailers. We spend a lot of time on the programme, making sure that we have the right products at the right time and at the right price. They could be seasonal products or they could be core range, but either way, they are when the product is at its ultimate best.

WHAT OTHER EXCITING NEWS DO YOU HAVE FOR RETAILERS? We’ve also got some exciting developments to come on flowers and horticulture where we have taken big steps to improve our quality, choice and value.

Recent months have seen the flower category bloom and

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The UK’s #1 * Tampon brand NEW PRICE MARKED PACKS

*IRI Value & Volume Sales 52 w/e 23rd Mar’23

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11/04/2023 14:41 30/06/2023 13:16:06

MEET THE TEAM

we are now selling more flowers to existing customers, as well as to new customers who are wanting to start stocking them. Our flower pre-sells for Mothering Sunday and Easter 2023 were record-breaking and so this year we are planning even more seasonal products to complement the core range, including sunflowers which we are hoping to be a big hit!

Watch out for the Strawberry Pre-sell!

A relatively new initiative for fresh produce is offering our customers pre-sells, and from mid-June we will be offering an 800g ‘Bigger Pack, Better Value’ pre-sell on beautiful British strawberries – just in time for the start of the Wimbledon tennis on 5 July.

The concept has been launched in direct response to customer feedback saying that they would like something a bit different and special, outside of the core range. We’re hoping that these bigger packs will create real excitement for them and help them make fantastic in-store theatre. The packs will also be supported with a stunning promotional POS package.

WHAT IS IT ABOUT THE FRESH PRODUCE CATEGORY THAT KEEPS YOU SO ENGAGED? It’s exciting, it’s fast moving, it’s bright and it’s beautiful. I also love the fact that when you work with fresh produce, every day is different, and brings with it fresh decisions that need making.

It’s certainly the most colourful department in any convenience store and often the most talked out. The people in the industry are also fantastic and there is so much incredible experience out there.

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WINTER PRE-SELL

Ahead of the game

Get ahead of t The Londis Winter Pre-sell opens soon and is packed with outstanding deals once more, offering retailers the perfect opportunity to get ahead of the game.

Summer is just around the corner and temperatures are hotting up, but now is also the time for retailers to turn their minds to the cooler winter months which lie ahead. For months already, Londis’ buying teams have been hard at work curating the 2023 Winter Pre-sell which is set to open on 21 June.

Including an array of new Group Exclusive lines and other fantastic deals on key Halloween and Christmas treats, the 2023 Winter Pre-Sell is sure to help your sales and profits sizzle this winter season.

Products included in the 2023 Winter Pre-sell have been expertly curated in-line with the key shopper trends expected to drive demand over the coming months, giving retailers a valuable head start.

Londis retailers will also be able to order from a cache of more than 100 brand-new lines, guaranteed to help them ramp up in-store theatre and drive excitement at one of the most crucial times of year.

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30/06/2023 13:16:08

WINTER PRE-SELL

f the game

Get ready for the 2023 Winter pre-sell!

The pre-sell opens 21 June and closes on 24 July.

77 New Londis.indd 77

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On offer

NP5

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30/06/2023 13:16:10 22/05/2023 09:22

in Dagenham, said he was already planning to make the “very most” of the 2023 Winter-Pre-sell opportunity, especially across key categories such as BWS and savoury snacks.

“Pre-sells offer us retailers a fantastic opportunity to drive key footfall, sales and profits at important times of the year.

“Competition is tough out there and pre-sell products, including Group Exclusives, offer us a great way to set ourselves apart and drive real excitement in store,” he says.

Group Exclusive Lines and hot off the press new products won’t

I always look forward to pre-sells and the Londis Winter Pre-sell will be no different.

Pre-sells offer a great way for us to drive footfall, sales and profits for our store with a great mix of Group Exclusive products not available anywhere else, as well as top new products.

competitions.

“I’ll definitely be buying into the Winter Pre-sell this year and am looking forward to it opening on 21 June so that I can see all the great deals on offer.

The Londis Winter Pre-sell

Haran Ponnampalam Londis Cannock

be the only stars of the 2023 Winter Pre Sell, which will also offer retailers the chance to win an array of great prizes and

WINTER PRE-SELL

Londis retailer Vj Patel of Londis VJ Enterprise

will open for orders on the 21 June before closing on 24 July, so don’t miss out!

The Londis 2023 Winter Pre-sell will include: l

Over 100 New lines

l

Over 10 Group Exclusive Lines

l

Key Halloween Treats

l

Key Christmas Treats

l

Plus, great prizes to be won!

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WIN EPIC GRAB YOUR DRINK FOR A CHANCE TO

SUMMER EXPERIENCES FESTIVAL EXPERIENCES

SUMMER PRIZES

MUSIC GADGETS & ESSENTIALS

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11/05/2023 17:25 30/06/2023 13:16:19

WINTER PRE-SELL

Conjure up bigger sales this Halloween The 2023 Winter Pre-sell will also provide retailers with an array of spooktacular opportunities to bag bigger Halloween sales across key categories including confectionery, snacks and soft drinks.

Confectionery sales spiked over the 2022 Halloween weekend as shoppers stocked up on sweet treats.

Sales of sharing bags, including chews and chocolates soared over the weekend of 29 and 30 of October, data from PayPoint’s 28,000 UK retailer partners showed.

Compared to the previous four weekends, some of the products that were most popular among consumers over the Halloween weekend were: Swizzles Chew Bag (+74%), Haribo Tangfastics (+66%), Daim Bars (+48%) Skittles (+42%) and Cadbury Dairy Milk Caramel (+40%).

Away from confectionery, Halloween 2023 could also conjure up additional opportunities for retailers to grow their alcohol sales, particularly on products popular with Gen Z and millennial shoppers such as flavoured ciders.

Pre-sells offer us retailers a fantastic opportunity to drive key footfall, sales and profits at important times of the year.

“Competition is tough out there and pre-sell products, including Group Exclusives, offer us a great way to set ourselves apart and drive real excitement in store.

“They can also offer some really interesting insights into the dominant and up-and-coming trends which are set to shape key product categories in the months ahead, helping us to get a head start.

“I’m already looking forward to the Londis Winter Pre-sell and will be getting my orders in early!

“I’ll be particularly interested in any deals, Group Exclusives and new products within the savoury snacks, party snacks and BWS sectors where we are seeing strong growth at the moment.

Vj Patel Londis VJ Enterprise Dagenham, London

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BETTER SERVICE

Building a sustainable future

Sustainable growth

Booker is encouraging all Londis retailers to take some simple steps to help improve their sustainability credentials and play their part in building a more future.

Sustainability is a critically important

recycling rates.

challenge for the independent retailing sector and a challenge that is only

Under better Trolley, Booker has

going to become even more important

committed to leading by example when

in future. It’s a challenge that Booker

it comes to sustainability and has already

has been enthusiastically embracing for

achieved some remarkable successes:

many years, culminating in the launch of the ground-breaking Better Trolley for a

FOOD WASTE

Better Planet set of commitments.

Booker has been awarded the Fareshare Under Better Trolley, Booker has

Partner logo to recognise its continued

committed to a series of important

focus on redistributing surplus food.

goals that are already having a huge

Over five million meals were donated

impact across issues like waste,

to Fareshare charity by the Group in the

climate, diet and community. To

last year alone.

support those commitments, Booker

New Londis.indd 82

is also encouraging Londis retailers

In total, 91% of all surplus edible food

to work towards improving their own

was redistributed last year, a huge step

sustainability credentials and has put

towards the ultimate goal of ensuring

in place a number of programmes that

100% of all surplus food finds a good

make it quick and easy for retailers to

home. This achievement represents a

play their part in tackling key challenges

34% improvement on the base year of

like minimising food waste, reducing

2015/16 and clearly demonstrates the

energy usage and continuing to improve

huge progress that is being made.

30/06/2023 13:16:20

could make their businesses and stores

l

Booker has been awarded the Fareshare Partner logo to recognise the continued focus on redistribution of surplus food.

l

Over five million meals were donated by the Group to charity last year.

l

Fareshare donation boxes have been rolled out for all symbol group customers.

l

Booker has helped over 600 independent retail customers prevent and redistribute over 220 tonnes of food, supporting local communities by introducing them to our partners Too Good To Go.

l

Science Based Targets are set as a Group with a Net Zero commitment by 2050 and carbon neutral in Booker’s own operations by 2035.

l

All non-recyclable materials have been removed from own-brand retail products with recycling logos included on all packs.

l

All own brand tea, coffee and cocoa are sourced ethically.

l

Own brand products contain only palm oil and the soy used in animal feed within Booker’s supply chain is deforestation free.

l

91% of all surplus edible food was redistributed last year getting Booker close to its target of 100%.

l

34% reduction in food waste versus base line year of 2015/16.

l

All own-brand eggs are cage free - a commitment achieved two years early.

l

Own-brand paper products are all 100% certified FSC or recycled content.

l

All Distribution and wholesale sites are lit by LED Lights.

l

Planet Champions at every Booker site.

more .

Fareshare donation boxes have been made available to all symbol group

To help them do just that, Booker

customers, including Londis. Booker

has entered a number of fantastic

helped more than 600 independent

partnerships and secured some exclusive

retailers redistribute over 220 tonnes of

deals that can help Londis retailers

food in the last year, supporting local

continue to make steps in the right

communities through a partnership with

direction.

the Too Good To Go solution.

Here are some quick and easy wins that

PACKAGING AND INGREDIENTS All non-recyclable materials have now

you could consider for your store:

1. EXCLUSIVE WASTE MANAGEMENT DEAL

been removed from own-brand products and recycling logos have been added to

Londis retailers can save 11% on

all packs. All own-brand paper products

their waste management thanks to an

are 100% certified FSC or recycled

exclusive deal with Booker’s partner

content.

Valpak on the collection of general waste, recycling and more.

commitment achieved two years early,

The service is available via a simple,

while all own-brand tea, coffee and

easy-to-use website – collectmywaste.

cocoa are sustainably sourced. Own-

com – which provides instant quotes

brand products containing palm oil use

showing the best prices for each service,

only sustainably sourced oil and the soy

including a Booker Group exclusive

used in animal feed with Booker’s supply

discount.

chain is deforestation-free.

Simply choose the service you require, All UK sourced meat and dairy will be

and you will be kept up to date in real

Red Tractor accredited by 2025.

time on the progress of your collection, helping you organise your team and

ENERGY

maximise efficiency.

All Booker branches and sites are now

Collections are made by professional,

lit by LED lights and Makro Exeter has

friendly drivers who know their way

become the first ever site in the UK

around and can ensure fast, no-fuss pick-

to self-fund a solar power solution,

ups to let you get back to the business

expected to generate 25% of the energy

of running a great store and focusing

required by the site.

your attention on your business and your shoppers.

GET INVOLVED Visit collectmywaste.com and quote Booker has achieved remarkable success

‘BOOKERWASTE’ along with your

in building towards a much more future

Booker customer number to claim

and is encouraging Londis retailers to

discounted rates today!

play their part by considering how they

Sustainability Gains: a snapshot

All own-brand eggs are cage-free, a

BETTER SERVICE

RETAILER FOOD WASTE

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M144607

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Booker also works with Valpak to help Londis retailers comply with the recycling legislation that applies to

BETTER SERVICE

2. VAPE RECYCLING SERVICE

disposable vapes. If your store sells any type of vaping or e-cigarette products, including disposable vapes, you are required by law to comply with Waste Electrical and Electronic Equipment (WEEE) recycling legislation. These products are officially classed as electrical and electronic equipment and, as such, retailers are legally bound to help with the recycling of them.

The legislation requires you to offer your shoppers a free of charge, safe recycling point – and it makes no difference where your shoppers originally bought their vaping products.

To comply with the legislation, Londis retailers first have to calculate the value of vaping products they sell in their store each year. If that value is less than £100,000 you can join the Distributor Take-back Scheme.

If that value of products you sell is in excess of £100,000 however, you are required to provide your shoppers with a free in-store take-back service that complies with WEEE regulations.

To help Londis retailers quickly and easily put the relevant solution in place, Booker is working with leading environmental compliance business Valpak who can answer any questions you may have as well as helping you put in place the solutions you need to become fully compliant with the WEEE regulations.

Web: recycle-more.co.uk/vapes Email: info@valpak.co.uk Tel: 03450 682 572

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New Londis.indd 86

30/06/2023 13:16:22

OLIO

Londis retailers can entirely eliminate food waste, recover

While Too Good To Go is a fantastic

costs and support their local communities by taking

way to sell short-dated products,

advantage of three fantastic partnerships set up by

if any products remain unsold, don’t worry – you can

Booker:

use OLIO to ensure that the unsold food doesn’t go to

l Too Good To Go: to sell short-dated food and

waste. OLIO is a hassle-free way for Londis stores to

recover costs.

BETTER SERVICE

3. ELIMINATE FOOD WASTE

redistribute more of their unsold food.

l OLIO: to donate surplus food not sold to your local community and save on food disposal costs. l FareShare: to set up a donation box for your shoppers to support local charities.

There are 6.5 million OLIO app users in the UK and a huge team of 68,000 volunteers help ensure that OLIO provides a fast, reliable service for retailers.

By taking advantage of these three partnerships, retailers

Retailers simply scan a QR code to let OLIO know if

can ensure that not a single food or drink product is

there’s food to collect. A volunteer collects it, lists it on

wasted – and getting involved with all three solutions

the OLIO app, and arranges collections with people in

couldn’t be simpler.

their local area.

TOO GOOD TO GO

OLIO will collect all edible food waste including hot, chilled or frozen food, loose ingredients and cooked

Too Good To Go is a social impact

meals. They will collect food up to the ‘use by’ date and

company and the world’s largest

will collect any volume of unsold food from carrier bags

business-to-consumer app for surplus

to full pallets. Collections are available 24 hours a day,

food. Retailers simply sign up to

seven days a week and can be ad hoc or regular, all at

the Too Good To Go website, then

times specified by the retailer.

download and log in to the app. After that, all retailers need to do is preload the portions of unsold food

Set-up is hassle free and the user-friendly tech means it’s

as ‘Magic Bags’. Shoppers then buy the Magic Bags

easy for your team to get to grips with.

through the app and collect them in-store at the time set by retailers.

To find out more, visit www.olioex.com/business or email business@olioex.com. Alternatively, you can call 07729

As a general rule, all Magic Bags sold should be sold at

130 824.

approximately one third of the cost of the contents.

FARESHARE With so many Too Good To Go app users in the UK, it can help you reach new shoppers and increase footfall

If you want to take your

and your local community is sure to appreciate your

commitments to the next

commitments to reducing food waste and helping the

level, you can even help generate additional donations

planet.

to support vulnerable people by working with FareShare to set up a donation box in your store for your shoppers

Each Magic Bag sold through Too Good To Go is subject

to support local charities.

to a £1.09 fee with a yearly admin cost of £39. This is deducted from what retailers are paid each quarter.

To get involved, all you have to do is speak to your RDM about having a FareShare dumpbin and relevant POS

To find out more, visit www.toogoodtogo.co.uk and you

installed in-store. Once the dumpbins are full, retailers

can download the app on both Google Play and from the

can contact FareShare who will come and collect the

Apple app store.

donations.

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30/06/2023 13:16:24 20/04/2023 08:04

BETTER SERVICE

Driving digital

Drive footfall with SocioConnect!

Booker has recently launched an exciting new free service which allows Londis retailers to control their social media platforms in one app and post engaging content more regularly with a minimum of effort.

Social media is one of the most powerful tools available to Londis retailers to help drive

footfall,

reach

new

potential shoppers, highlight promotions and engage with the local community.

Finding the time, however, to

manage

social

media

channels, create regular posts and answer any queries or comments

from

shoppers

SocioConnect: the lowdown Sign up to use Booker’s centrally created posts and copy onto your social pages for FREE! l You can opt in to use Booker’s centrally-produced posts on your own social pages – either all posts, or just cherry pick those that relate to your store. l Manage all your social platforms from one place – no more logging into separate networks. Just connect your chosen networks and you’re done. l Track each post’s performance. l Message customers directly and respond to their messages. l Schedule promotional posts in advance or let the app do it for you. l Compatible with phone and/or desktop. l It’s super easy and it’s FREE!

can be difficult with so much going on in a busy store.

That’s precisely why Booker has launched a brand-new solution

that

can

make

posting regular, high-quality content to multiple social media networks quicker and easier than ever before – and it’s entirely free.

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1

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will help you enhance your own pages.

that lets retailers manage all of their social media content across all popular

Additionally, the app allows retailers to

platforms all from a single, easy-to-use

pre-schedule posts to ensure that they

app. SocioConnect lets you do it all in

appear on the network at exactly the

one single step.

right time.

All you have to do is register then

That could be to coincide with the

download the SocioConnect app to your

launch of a new promotional period, for

phone or, if you prefer, you can do it all

instance, or to highlight new products

from your desktop.

that are being listed in-store.

Once you’re registered and the app

SocioConnect has been trialled in 30 pilot

is installed, you are ready to start

stores over the last year and resulted in

turbocharging your social media output,

a mammoth 180% increase in posts and

driving more footfall, attracting new

a 300% increase in followers. In other

shoppers and engaging more effectively

words, it has been proven to work.

FEATURE NAME

SocioConnect is an innovative solution

with your local community. It’s that simple.

So, if you’re looking for a fast, efficient and professional way to enhance your

The app even makes responding to

social media presence and turbo-charge

comments on your pages a piece of cake.

footfall, sales and profits, look no further

Again, you can do it all, across every

than SocioConnect.

network, all from within the SocioConnect app.

To

get

started,

visit

https://www.

socioimplementation.com/londis-storesEven better, the app allows you access

signup and enter your email and store

Booker’s centrally-produced posts and

number.

then copy them across to your own social media pages in minutes with a minimum

You can then download the SocioConnect

of fuss. The solution provides you with a

app and link your social media pages to

full bank of easily accessible content that

access branded content and scheduled

has been professionally designed and

posts from Booker. Perfect!

How do I sign up?

1. Visit www.socioimplementation.com/londis-storessignup and enter your email address and store number.

You will then be sent an email to allow you to create a password.

2. Download the SocioConnect phone app and log in.

Or you can use your desktop.

3. Link your social media pages to access branded content and scheduled posts from Booker!

91 New Londis.indd 91

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FROM THE NO.1 WASHING UP LIQUID * BRAND IN THE UK NEW 320ml SIZE

*Source: Kantar Worldpanel – Hand Dish Cleaners category – Great Britain, past 52 weeks ending 19th March 2023

New Londis.indd 92 B318O-017303_Laundry_Booker Retail Fairy WUL Print Ad_Portrait_280mm x 210mm.indd 1

30/06/2023 13:16:32 18/04/2023 13:26

ENERGY COSTS

Energise your business

Savings to smile about Saving money on key business costs, such as energy, has never been more important and Booker has a package of support to help Londis retailers do just that.

Energy costs are one of the single biggest

Londis retailers have access to a wide range

concerns for the small business community at

of support from a number of key Booker

the moment, with no sector hit quite like local

partners, including Saffron Business Solutions,

shops.

which has been working with Booker for more than 16 years and has helped thousands of

Given the monumental rise in energy costs

retailers save on their bills over that time.

that have taken place over recent months, it’s clear to see why the issue is such a major

Saffron specialises in four distinct areas where

concern to independent retailers, especially

it can bring its expertise and experience to

given the increased focus on refrigeration that

bear:

so many stores now have.

l Energy (electricity and gas) l Water

Every pound that Londis retailers save can

l Telephone and broadband

help boost profits and build a stronger

l Merchant terminals

business, and Booker is helping retailers do just that with a valuable package of support

When retailers approach Saffron to ask them

options that can help you run your business

to find them the best deals available, the

more efficiently and make meaningful savings

process involves four distinct steps: analysis,

on those all-important energy costs.

pricing, switching and support.

Additional support to help retailers run their businesses more efficiently and reduce their overall energy consumption is also available from Hawley Energy.

Designed specifically for independent retailers, Hawley Energy’s Business Energy Savings Team (BEST) can help Londis retailers introduce a number of new energy-saving solutions in their stores via its new BEST package, including solar panels, EV charging points and battery energy storage systems.

Used together or independently, each of these powerful support measures can help Londis retailers to save energy, shave money off their bills and ultimately build a better business.

New Londis.indd 93

30/06/2023 13:16:33

Unmistakably

www.vimto.co.uk

Vimto® is a registered trademark of Nichols PLC.*Source: Nielsen IQ RMS data for the Squash, Flavoured Carbonates, RTD Stills & Flavoured Water categories for the 12-month period ending 28.01.23 for the GB Total Impulse market.

New Londis.indd 94

30/06/2023 13:16:34

FEATURE NAME

Hawley Energy BEST package The Business Energy Savings Team (BEST) is a Booker Added Value Partner and can offer Londis retailers a raft of effective and efficient energy-saving solutions.

The new BEST package is designed specifically for independent retailers and includes energy-saving technologies such as: SOLAR PANELS

l Generate your own energy and save money with the installation of Hawley Energy’s BEST solar panels. l Benefit from reduced costs by being part of a larger group of Booker customers. l Install a 4KW solar panel array for as little as £5,800* and produce up to 3,400 KWh of electricity annually. l Change energy suppliers to one of its partners to receive a special feed-in tariff.

EV Car Charging BEST EV CHARGING POINTS

l EV charge points compatible with Booker chargers, installed from £1650.** l Thinking of launching your own home delivery service?

Enjoy cheaper running costs with an electric car. l Benefit from low vehicle tax. l Charge your vehicle while you work. l Reduce the carbon footprint of your business.

Battery Energy Storage Systems l Store electricity with Hawley Energy’s BEST Battery Storage Systems and release it as and when your business needs.

For more information and a free quote call 0333 8000 771 or email best@hawleyenergy.co.uk.

* Cost based on a 4kw system installed within 50 miles of Halifax. ** Cost based on an approved charger installed within 50 miles of Halifax, charger located within three metres of a consumer unit.

95 New Londis.indd 95

30/06/2023 13:16:35

Snowshock Machine advert Jan23_Londis.qxp 16/02/2023 13:57 Page 1

CELEBRATING

SINCE 2003

HUGE PROFITS 18% 77%

* Electric cost base d on 35p double m per kwh, achine an usin d selling 20 cups pe g a r day

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JUST 1 - 2 CUPS PER DAY COVERS THE ENERGY COSTS OF OUR SLUSH MACHINES

MONTHLY SAVE 5% OFFER HUGE FREE STOCK BONUS! AVAILABLE

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Includes 16 x 5ltr bottles of slush concentrate Free POS with each machine Free cups & straws included *at RRP £1.75/reg 300ml

T’s & C’s Apply

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CALL TODAY 0330 053 6132 VISIT snowshock.com Prices correct at time of publishing - Q1 2023.

New Londis.indd 96

30/06/2023 13:16:36

BATTERY ENERGY STORAGE SYSTEMS

Battery energy storage systems can be charged by electricity generated from renewable energy, like solar power.

Energy is released from the battery storage system during times of peak demand, keeping costs down and electricity flowing.

Battery storage technology has a key part to play in ensuring that homes and businesses can be powered by green energy, even when the sun isn’t shining.

The UK government estimates technologies like battery storage systems could save the UK energy system up to £40bn by 2050.

Find out more about how you could store electricity with Hawley Energy’s BEST Battery Storage Systems and release it as and when your business needs. Email best@hawleyenergy. co.uk for more info.

FEATURE NAME

The lowdown

Energy Saving Investments Retailers across the UK have been investing in a range of energy efficient technologies in the past year, in a bid to keep rising energy costs in check.

According to the Association of Convenience Stores’ 2022 Local Shop Report l 49% of stores now feature LED lighting. l 48% of stores now feature energy-efficient chillers with doors. l 33% of stores have been fitted with smart meters. l 5% of stores now feature energy-saving solar panels.

Saffron Business Solutions Saffron Business Solutions offers a wide package of support designed to save money, save time, and add value to all new and existing Londis businesses.

All solutions are tailored to the specific needs of the individual business from the first introduction all the way throughout the lifetime of the relationship.

SAFFRON BUSINESS SOLUTIONS

I have used Saffron Business Solutions to source a new energy contract and broadband supply. I found the process very straightforward and the options on offer were competitive. Using Saffron Business Solutions has saved me a lot of time and hassle as they put everything in place to move to the new suppliers. I would use them again in the future.

Londis customer

97 New Londis.indd 97

30/06/2023 13:16:37

BUY, SCAN,

WIN

STD 500ml: M076784 PMP 380ml: M275007

STD 500ml: M076785 PMP 380ml: M275006

STD 500ml: M284834

VItamIn B3 helps reduce tIredness

LUCOZADE, LUCOZADE ENERGY and the Arc Device are registered trade marks of Lucozade Ribena Suntory Ltd. ©Lucozade Ribena Suntory Ltd. All rights reserved. *18+, UK+I only. 00:01 01/04/2023 to 23:59 30/06/2023. Scan QR code to enter. Proof of purchase required. Prize: x 1 (One) XBOX to be won every day. 91 (Ninety-one) Xbox consoles available to win. Maximum one prize win per household. Maximum one entry per person per day. For full T&Cs visit: https://xbox.lucozade.com/

New Londis.indd 98

30/06/2023 13:16:40

THE SOLUTIONS ENERGY

l Offering market prices and expert knowledge on switching and renewing your business gas and electricity supply. l Saffron helps with every aspect of your supply from initial pricing through to support.

WATER

l With the help of a selected panel of providers, Saffron reviews your water supply and provides quotes suited to your business needs. l Saffron will help with the switching process and support, should you have any queries.

TELEPHONE AND BROADBAND

l Working closely with a trusted service partner, Saffron will pass on your details to obtain a quote for you to consider. l The switching is managed by Saffron’s partner, but Saffron will ensure any queries are dealt with quickly and correctly.

MERCHANT TERMINALS

l Using your details, Saffron asks its trusted service partner to get in touch to discuss your requirements before providing a quote to consider. l Saffron’s partner has a support desk of its own and can speak directly to its service partner on any issues or queries that may arise.

For more information, email info@sb-solutions.co.uk

Saffron Business Solutions NEW BOOKER ENERGY BUYING CLUB

Saffron Business Solutions aims to support independent retailers with their energy supply, in what often can be a difficult marketplace to negotiate.

Buying as a group allows Saffron Business Solutions to potentially leverage improved terms for retailers who sign up to the Booker Energy Buying Club.

The club enables Saffron Business Solutions to negotiate on retailers’ behalf and give them an opportunity to secure better terms on their energy deals.

For more information on the Booker Energy Buying Club visit info@sb-solutions.co.uk.

99 New Londis.indd 99

30/06/2023 13:16:41

New Londis.indd 100 91503 TS Hovis Booker Full Page BBQ Ad.indd 1

30/06/2023 13:16:41 30/03/2023 12:23:00

VIEWPOINT: ACS

Make your voice heard

Retail more

relevant than ever ACS recently held its largest-ever annual conference with one of the clearest conclusions of the event being that, despite the enormous flux going on around us, independent retailing is more relevant to shoppers than ever.

At the end of April, we held our biggest-

innovation muscle, that really matters.

ever annual conference, with 500 retailers, suppliers and industry experts coming

Finally, we heard that human interaction and

together to talk about the present and future

investment in technology are compatible.

of the convenience sector. There were some

Conference confirmed my opinion that

great insights from our speakers on the day,

technology can unlock better customer

so I’ve reflected on some of the things that

service rather than being a trade-off. Let

we’ve learned.

the customer who wants to get in and out of the store while they’re on a Zoom call do

Firstly, convenience is as relevant to people’s

that –and save colleague time by taking them

lives as ever. Let’s be clear, these are

out of that transaction… but then repurpose

challenging times for our sector with rising

that colleague time by giving more attentive

costs and increasing competition from all

service to the customers who want it. Or

directions, but it’s not complacent to note that

introduce new services that you might have

local shops can survive and thrive in tough

discounted because of the time taken to

economic times. There are a dozen or so

operate them.

reasons for this, but there’s one over-riding If you were with us at Conference23, I’d like

factor: relevance.

to take this opportunity to say thank you for Secondly, it’s clear that innovation is a muscle.

joining us and being part of it. If you couldn’t

I could write thousands of words on the

make it, please check out the 10 Habits

innovations that came out of our ‘10 Habits of

videos – there are some fantastic stories

Highly Effective Retailers’ films and the rest of

from leading independent retailers that can

the presentations, but there’s an overarching

provide inspiration for all of us. All the content

point: it’s not about individual initiatives or

is available on our YouTube channel and our

strategies, it’s the process of innovating, the

social media accounts.

constant strengthening and toning of that

Technology can unlock better customer service rather than just being a trade-off.

101 New Londis.indd 101

30/06/2023 13:16:41

FLAVOUR JUST GOT REAL CREAMY

M283818 250ml

M283819 250ml

M283924 250ml

STOCK

UP NOW

FOR BBQ SEASON!

FROM THE

#1 MAYONNAISE BRAND*

3.2 MILLION FLAVOURED MAYOS SOLD; +25% GROWTH VS YA**

Sources: *Nielsen UKI, Mayonnaise, Sales Value, MAT 2023 **Nielsen UKI, Mayonnaise, Sales Value, MAT 2023

New Londis.indd 102

30/06/2023 13:16:41

LET'S CELEBRATE

with our new members and longstanding partners

New Londis.indd 103

New stores Londis - Welcome Break Wyboston Bedford, Bedfordshire

Londis - Swalwell Newcastle Upon Tyne, Tyne And Wear

Londis - Beddington Wallington, Surrey

Londis - Crewe Road Crewe, Cheshire

Londis - Saffron’s Cross Bodenham, Herefordshire

Londis - Grove Road Birmingham, West Midlands

Londis - Welcome Break Spaldwick Huntingdon, Cambridgeshire

Londis - Franklands Village Store Haywards Heath, West Sussex

Londis - Welcome Break Darrington Darrington, West Yorkshire

Londis - Wateringbury S/S Maidstone, Kent

Londis - Welcome Break Fosseway Radcliffe On Trent, Nottinghamshire

Fratton Cafe Local Portsmouth, Hampshire

Londis - Kippax Leeds, West Yorkshire

Londis - Hendra Stores Truro, Cornwall

Londis - Parkside Retail Park Bradford, West Yorkshire

Londis - Inveraray Inveraray, Argyll

Londis - Markfield Stores & Po Markfield, Leicestershire

Londis - Welcome Break Spalding Spalding, Lincolnshire

Londis - Millgate Stores Hamilton, Lanarkshire

Londis - Welcome Break Whitely Warrington, Cheshire

Londis - Kph Traders Edgbaston, West Midlands

Londis - Welcome Break Kates Kabin Peterborough, Cambridgeshire

Londis - Shivam Retail Cooks Road, Greater London

Londis - Tudor Parade Rickmansworth, Hertfordshire

Londis - Eltham High Street London, Greater London

Londis - St Annes Road Beccles, Norfolk

Chesterfield Café Local Chesterfield, Derbyshire

Londis - Emneth Post Office Wisbech, Cambridgeshire

Londis - Dover International Dover, Kent

Londis - Xpress Earlsfield Lakenheath, Suffolk

Londis - Metheringham Self Service Lincoln, Lincolnshire

Londis - Fore Street Seaton, Devon

Londis - The Village Stores Reading, Berkshire

Londis - Union Street Glasgow, Lanarkshire

Londis - Asfordby Melton Mowbray, Leicestershire

Londis - Jacobs Well Wakefield, West Yorkshire

Londis - Welcom Break Cromwell Newark, Nottinghamshire

Londis - Europa Pudsey, West Yorkshire

30/06/2023 13:16:44

WKD Orange & Passionfruit 6x70cl - M285166 WKD Orange & Passionfruit PMP 6x70cl - M285164 MRRP of £3.79 and 2 for £6 (£3.79 Scotland)

New Londis.indd 104

30/06/2023 13:16:45

Many happy returns to all those celebrating their time with us. More than just a brand, Londis is a family of like-minded convenience retailers whose focus is to provide a much-needed service to their local community

5

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YEARS

YEARS

YEARS

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YEARS

YEARS

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Londis Burslem Stoke On Trent, Staffordshire

10

20

Londis Plough Road London, Greater London

Londis Frodsham Frodsham, Cheshire

10

21

Balmore Filling Station Glasgow, Lanarkshire

Woodland Store Londis Leeds, West Yorkshire

10

22

Fovant Store Sailsbury, Wiltshire

Ace Wine Stores Rochester, Kent

10

23

Londis Boxley Road Maidstone, Kent

Family Supper Store Kidwelly, Carmarthenshire

10

24

Londis Morland Road Croydon, Surrey

The Village Shop Isle Of Wight, Hampshire

10

25

Castlebank Service Station Glasgow, Lanarkshire

Norton Cross Service Station Teynham, Kent

10

26

Ba Ba News Newport, Mid Glamorgan

Hullavington Garage & Stores Chippenham, Wiltshire

10

27

Princetown Post Office Princetown, Devon

Londis Anakin Court Redhill, Surrey

10

28

Londis - Weyhill Andover, Hampshire

Londis Shreeji Enterprises Burnham-On-Sea, Somerset

10

29

Londis Rochford Road Southend On Sea, Essex

Londis Carmarthen Road Fforestfach, Swansea

10

30

Londis Tilthams Aldershot, Hampshire

Londis J & J Campsie Biggar, Lanarkshire

15

31

Meadow Vale Llanrwst, Conwy

Londis Holyport Maidnhead, Berkshire

15

32

Station Garage Driffield, East Riding

Londis Poulton Poulton, Lancashire

20

33

Downside Supermarket Dunstable, Bedfordshire

Londis Reigate Reigate, West Sussex

20

34

South Cave Service Station Hull, East Riding

Milton Mini Market Sittingbourne, Kent

20

35

Becks Wine & News Beckenham, Kent

Teynham Stores Sittingbourne, Kent

25

36

Booth & Howarth Manchester, Greater Manchester

Hillcrest Filling Station Huddersfield, West Yorkshire

25

37

S & M Convenience Store Middlesborough, North Yorkshire

Star Wines Classic Neasden, Greater London

30

38

Ascot Londis North Ascot, Berkshire

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

YEARS

LONDIS BIRTHDAYS

Londis birthdays

105 New Londis.indd 105

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NEW

LUCOZADE SPORT SUGAR

ZERO

Orange & Peach M285696

Raspberry & Passion Fruit M285679

VıTAMıN B3 HELPS REDUCE TIREDNESS VITAMIN TıREDNESS *(Nielsen Scantrack, Latest 52 weeks, 30.09.22).

LUCOZADE, LUCOZADE SPORT and the Arc Device are registered trade marks of Lucozade Ribena Suntory Ltd.©Lucozade Ribena Suntory Ltd. All rights reserved.

New Londis.indd 106

30/06/2023 13:16:51

s i d n o L the m u r o F l i Reta

RETAILER FORUM

. .. r e h t e g o t g in Work

NATALIE LIGHTFOOT

Londis, Lanarkshire, Glasgow Tel: 0141 7710490 Mobile: 07915 059101 Email: londis.solo@hotmail.com

JAMIE WOOD

St. Michael’s Services, Dumfries Tel: 01387 254304 Mobile: 07759 260621 Email: stmichaelsservicesltd@gmail.com

TERRY CATON

Londis, Chesterfield, Derbyshire Tel: 01246 208565 Mobile: 07769 644853 Email: tcaton.londis@gmail.com

ASHTON GARDNER

Gardner Garages, Cheltenham, Gloucestershire Mobile: 07826 857797 Email: ashton@gardnergarages.co.uk

ROGER PERRY

Londis, East Riding, Yorkshire

SARAH COPE

Tel: 01964 544200 Mobile: 07786 330164 Email: perryroger9@aol.com

Londis, Lynton, Devon Tel: 01598 753326 Mobile: 07808 831379 Email: scope71@hotmail.co.uk

NISHI PATEL

Londis, Bexley Park, London Tel: 01322 527052 Mobile: 07799422372 Email: londisbexleypark@outlook.com

ARJAN MEHR

Londis, Bracknell, Berkshire Tel: 01344 425565 Mobile: 07710 567008 Email: arjanmehr@aol.com

STEVE BASSETT

Londis, Weymouth, Dorset Mobile: 07875 286657 Email: steedthrust@googlemail.com

ALPESH PATEL Londis, London N4

Tel: 020 8340 1919 Mobile: 07939 944557 Email: alpeshspatel@hotmail.com

Supporting the We are always happy to hear from you, so please give us a call or send us a message Londis retail family! on our contact details above…

New Londis.indd 107

107 30/06/2023 13:16:57

BRAND NEW OFFERING FOR FY24!

SELL AT

£6

M283363

M285495

M265954

M267043

M285505

STELLA UNFILTERED 6x4x440ml

CORONA EXTRA 6x4x440ml

CAMDEN PALE 6x4x330ml

CAMDEN HELLS 6x4x330ml

LEFFE BLONDE 6x4x440ml

©2023 AB InBev UK Limited, all rights reserved.

Available 19.06.2023 – 26.07.2023 to independent free trade TCB customers in the UK. Customer orders must be submitted by 28.02.2023 in order to receive promotion.

Offer applies to Stella Unfiltered (6x4x440ml), Corona (6x4x440ml), Leffe Blonde (6x4x440ml), Camden Hells (6x4x330ml) and Camden Pale (6x4x330ml). Available to independent TCB wholesale customers only.

New Londis.indd 108 1142215 - MULTI-BRAND_BOOKER_FP_210x280mm_PORT.indd 1

30/06/2023 13:16:57 05/05/2023 16:11