

NICE TO MEET YOU, we are Lola!
Lola was the result of a choice: to be happy! Always looking on the bright side of life, even if nothing seems to go right, not even your hair. With innovative formulas, a great sense of humor, and empathy, we offer a true insight into hair health care, offering results within every woman’s reach.
#True-blueLoletes
We are the first vegan cosmetics brand in Brazil! We do not test on animals or use ingredients that come from them. In addition, our packaging went through an incredible process in its production to become BIODEGRADABLE. Produced with an ECO-FREE resin (P-Life), which decomposes in the environment in up to 4 years! After all, there is no “plan B” for the environment, right Lolete?!

HAIR
• NEW PRODUCTS - pages 04 to 07
• S.O.S MOISTURIZING - pages 08 and 09
• S.O.S NOURISHING - page 10
• S.O.S RECONSTRUCTION - pages 11 to 13
• CURLY AND COILY HAIR - pages 14 to 17
• CAPILLARY SCHEDULE - page 18
• DAILY USE - pages 19 to 22
• STYLING & FINISHING - pages 23 to 26
• MERMAID COLLECTION - page 27
• LOLA SPECIALS - pages 28 to 34
• LOLA KIDS - page 35
This line is for brittle hair that is falling off. It stimulates the healthy growth of the strands, providing a refreshing sensation to the scalp. It also prevents hair aging, making it thicker and with more volume.

#LetDownYourHairLolete
GINKO BILOBA EXTRACT MELALEUCA OIL

An incredible hair care ritual for all hair types, from natural to dyed! Protects hair from weather damage and post-workout sweat. Coily, curly, wavy, and straight hair!


This line promotes the growth of healthier and stronger hair, increases capillary density, and reduces hair loss. It has innovative active ingredients that restore strength and resistance to hair. You know what they say, right Lolete? Bye-bye, hair loss problems, see you never!




Super hydro-nourishing line for hair that is damaged after coloring or chemical processes. It restores the hair’s natural moisture barrier, providing softness and strength. Put an end to dry and fried hair days with no pity or mercy! #YouEitherLoveIt #OrYouDon’tKnowIt


Super moisturizing line that restores and repairs hair that was exposed to dyes, various chemical agents, and external actions. Rich in Cupuaçu and Avocado Butters, it has antioxidant and regenerative effects, strengthening the hair and fighting dryness!

#TheDreamLine

PROTECCIÓN TÉRMICA
Let’s put an end to dry hair days! This is a nourishing line with antioxidant and protective properties that revitalize dry and dull hair, providing incredible shine and nourishment! #NoDrama #JustSolution

A deep repair line with Vegetable Keratin for hair that is damaged by chemical and mechanical processes, such as the frequent use of straightening and curling irons, and hair dryers. It strengthens and restores the elasticity that your hair deserves! Healthier, more resistant and moisturized hair! #WhoDoesn’tWantIt?

PROTECCIÓN TÉRMICA
The line is rich in Argan Oil. A powerful moisturizer and natural antioxidant, it delays hair aging. In addition, it restores the fiber, strengthening, nourishing, and revitalizing the scalp and hair.

RICH IN FRAX ACIDS
CAPILLARY FIBER RECONSTRUCTION
PROTECCIÓN TÉRMICA
The APL Line (amino acid protein load), with Shampoo, Mask, and Spray, promotes the increase of protein mass and recovery of the hair strand after aggressive chemical processes. On top of all that, it also protects the color. #TrustMe #RestoredHair

ACEROLA EXTRACT
CAMELLIA & GREEN COFFEE OILS
Moisturizing line for curly hair with a fabulous formula that promotes softness and smoothness, increasing the natural humidity, definition, shine, and elasticity of the hair!

Nourishing line recommended for curly hair that provides softness, incredible definition, volume, and shine! It also protects the curls against humidity, prolonging their definition!
#CurlsQueen

All-in-one cream for mixed and natural hair. Can be used as a combing cream, conditioner, or moisturizing mask! #Miracle!
#LolaTheMastermind

This line with Coconut Water and Texturizing Cream will help you understand your Lolete moment! Your hair transition doesn’t need to be complicated. #BackToCurls #DefinedCurls

COCONUT WATER
ROSEMARY & ROSE BUTTER
Our favorite capillary schedule line! Shampoos and Plant-based Fruit Butter with that lolistic scent we love! Moisturizing, Nourishing, and Reconstruction! #WeGotIt #IWantIt! #LolaSchedule

This line is for all hair types, that lifesaving combo we can’t do without! Great formula to leave your hair beautiful, scented, and moisturized!

PROTECCIÓN TÉRMICA
This line has innovative actives for more defined wavy hair, without weighing it down, and with less frizz. With its gentle cleansing, it helps define, moisturize, and strengthen your waves! #WaveGoodbyeToFrizz #WaveOfTheFuture

DEFINITION, SHINE & FRIZZ REDUCTION
GINGER HYDROLATE CALENDULA & LINSEED
PROTECCIÓN TÉRMICA
This is an amazing line for natural straight or straightened hair. Continuous care with thermal protection and anti-frizz action - the more you use it, the smoother your hair gets! #StraightHairForLonger

CINNAMON & OLIVE OIL
STRENGTHENS HAIR
FRIZZ FIGHTING
Daily use line for natural, highlighted, and all-over dyed blond hair. It illuminates and restores shine to your blond hair and has an incredible lolistic scent! #GlowUp #InTheSpotlight

CHAMOMILE & EVERLASTING FLOWER
LIGHTENS & BRIGHTENS
Light-textured cream that elongates curls without losing moisture. It has vegetable oils that enhance and define the pattern of curls and waves! Great for refreshing your second-day hair! #IKnowItAll

PROTECCIÓN TÉRMICA
A styling balm that softens and eliminates frizz, blocking out humidity, without weighing it down. This protection is established and intensified with continuous use! #HastaLaVistaFrizz

PROTEIN OF RICE
QUINOA EXTRACT
These all-in-one oils are suitable for all hair types. They can be used as finishing oils as well as boosters for moisturizing masks. And on top of all that, they have UV and thermal protection!

Styling paste with high fixation that will make your hairstyle look fabulous! It allows you to style your hair just the way you want it!

A special line for the Loletes to shine all year long! The HAIR PROTECTOR CREAM, with thermal and UVA protection, reduces the impact of the sun and the sea on hair, detangling and giving back the softness to your hair. Our post-sun and sea BODY JELLY nourishes and moisturizes, while also leaving your skin radiant and with a wonderful glow effect! Try our BODY
HIGHLIGHTER for an instant natural glow! WARNING: THIS IS NOT A BEACH TANNING LOTION. It is a body highlighter that provides a tanning effect that comes off after washing.

Tea Latte Line, with butter and shampoo paste in Jasmine and Matchá + Vegetable Milk versions. Our shampoo pastes yield 6 times more than a conventional shampoo.

MATCHÁ: Intensive restoration for weak and brittle hair. It reduces capillary fragility and repairs the density lost through the frequent use of chemical and mechanical processes. JASMINE: Repairs and protects intensively damaged hair, restoring lost health and nutrients. Its formula has proven anti-pollution action, that protects your hair from UV rays and daily environmental aggressions.
INTENSIVE RESTORATION
INTENSIVE PROTECTION
Smoothing cream for all hair types. It controls the hair pH through an acid base, resulting in flawless straight hair, with intense shine and high nourishment. Recommended for hair straightening. Free of formaldehyde and carbocysteine. LOLA ALERT: DO THE STRAND TEST, IT IS INDISPENSABLE! There may be an incompatibility between chemical agents.


This line is for natural, highlighted, and all-over dyed blond hair, great for tinting and neutralizing the yellowish and orange tones of the strands. Its formula is rich in antioxidants that refresh your blonde hair, leaving it brighter and shinier! #LegallyBlonde


CHAMOMILE EXTRACT
LEMON EXTRACT
Super Moisturizing Mask for dry and damaged hair. It brings malleability and softness to the strand, intensely replenishing the lost lipids. This product is 100% vegetable and promotes high nourishing, and it also contains cold-pressed olive oil that is 100% organic. It reduces frizz and flyaways in addition to restoring the natural moisture of dry hair!

PROTECCIÓN TÉRMICA
This line is for color-treated and bleached hair. Enough of that hair that lets you down when it comes to the crunch and, on top of that, wakes up upset with you. Our Co Wash + Protectant and Drying Accelerator Spray duo will turn your hair into your new BFF!

PLANT EXTRACTS
SUNFLOWER OIL
Intensive treatment for extremely damaged hair that has been through aggressive chemical treatments. It restores your hair’s health, not to mention it gives it an amazing shine!


PROTECCIÓN TÉRMICA
This line is for white and gray hair (and blondes too!). It illuminates, moisturizes, and protects against UVB rays. It also prolongs the color, neutralizing the yellowish reflexes and preventing hair oxidation. #AllNatural #BeautyQueen

PHYTOCERAMIDES
HYALURONIC ACIDS BLEND COLOR PROTECTION
Lola Kids was made to protect our children from hair trouble!




Our first collection that is 100% COSMOS NATURAL certified provides special care for curly hair (Meu Cachinho), straight hair (Lisinho, Leve e Solto), and light-colored hair (Camomilinha)!
Soft, shiny, and super moisturized hair! #LolaKids
#ThePowerOfCosmosNatural
CHAMOMILE EXTRACT
ALOE VERA & CALENDULA EXTRACT
LINSEED & APPLE EXTRACTS
LOLATERAPIA
• NEW PRODUCTS - pages 37 to 39
• ANTIOXIDANT SKINCARE – page 37
• RELAXING SKINCARE – page 38
• REPAIR SKINCARE – page 39
• HANDS, BODY & KITCHEN – pages 40 and 41
A fabulous line that has arrived for you to have a lolistic moment in your skincare! Sol Carioca with the energy of Rio de Janeiro citybesides having antioxidant action, it also provides lightweight and refreshing moisturizing. Get ready for the party Lolete, no messing around! #RenewedSkin #OhYes!









To be a Lolete you gotta have some stamina, you know! And for your skincare, the calmness of Chapada Diamantina brings everything you need for this relaxing moment! With Cocoa Butter, CBA, and Aroeira, this line helps in the recovery of dry skin, providing a feeling of well-being and relaxation. #MastermindLola



CBA AROEIRA





There’s always room for Açaí, right Lolete?! Say goodbye to dry skin with Açaidêra, the essence of Brazil, honoring our Amazon Rainforest. It contains Tucumã Butter, and Urucum and Açaí Extracts for smoother and softer skin.



TUCUMÃ BUTTER
URUCUM & AÇAÍ EXTRACTS







Liquid hand and body soap according to the millennial soap-making tradition, with purifying and moisturizing vegetable oils, providing gentle cleansing without drying up your hands.


RECYCLED, RECYCLABLE & BIODEGRADABLE PACKAGING


P-LIFE ACTIVE PACKAGING (IT DECOMPOSES IN UP TO 4 YEARS)

HANDS, BODY AND KITCHEN
It can be used in the kitchen and on the hands, eliminates unwanted odors, and its foams moisturize your skin. Is it or is it not The Greatest Soap of All Time?!

CINNAMON AND CLOVE ESSENTIAL OILS
FREE OF PETROCHEMICAL DERIVATIVES
RECYCLABLE & BIODEGRADABLE
PACKAGING

www.lolafromrio.com.br