Listing Presentation

Page 1

S E L L I N G YOUR LISTING

E a c h o f f i c e i s i n d e p e n d e n t l y o w n e d a n d o p e r a t e d . | k w j a c k s o n h o l e . c o m
03 MeetKellerWilliams 05 GeneratingSuccess 07 MarketingTimeline 09 Marketing+Media 11 PriceRight TABLEOF CONTENTS GLOBALLY CONNECTED. LOCALLY FOCUSED. 13 WhyKellerWilliams JacksonHole?

YOUR LOCALLY OWNED BROKERAGE IN JACKSON HOLE

Keller Williams believes that real estate is a local business, driven by individual agents andthemarketsharethey’veearned.Asyour teamonthegroundhereinJacksonHole,we havetheinsideknowledgeofthecommunity and the market that you need to make informeddecisions.

Asleadersinluxury,weareexcitedtoshare with you our key strategies that make us unique – from our proven techniques for findingbuyerstohowweprepareandmarket properties.

We pride ourselves on our ability to move you from where you are now to where you wanttobe.

KELLER WILLIAMS

As the world’s largest real estate franchise in the worldandleaderinunitandsalesvolumeinthe United States, Keller Williams dominates the landscapeinglobalrealestate.

We offer comprehensive services to investors, propertyowners,tenants,anddevelopersaround theworld.

We know the strongest enterprises are driven by toptalent,andourgrowthstrategyiscompletely centeredongettinginbusinesswiththeverybest peopleintherealestateindustryacrosstheglobe.

PazarFestival TALENT.
TurkishPilav
2022 Gary Keller named one of the Most Powerful Leaders in Real Estate Named to Fortune's Most Innovative Companies 2023 Most top-producing Brokerages (SP200) (RealTrends500) WE HAVE WHAT IT TAKES TO PUSH REAL ESTATE FORWARD. 50+ GLOBAL MARKETS 1.1 MILLION TRANSACTIONS $472.9 BILLION IN SALES VOLUME 191K+ AGENTS DRIVE. INNOVATION. SERVICE.

KELLER WILLIAMS LUXURY

Renowned f Williams’ lu their own communities and resourc competitive reputationb experiences, beyond com Williams Lu propertiesth

THE UNDISPUTED MARKET LEADER IN REAL ESTATE LEADS THE WAY IN LUXURY. $94.9 BILLION LUXURY MARKET SHARE

56,717 LUXURY PROPERTIES TRANSACTED
2022
12K+ AGENTS
Luxury Listing Syndication to WSJ, Mansions Global, Barrons Group, Penta, Marketwatch and James Edition Printpublicationwithareadershipof over twenty-thousandqualitybuyers bolsteredbymassdigitaldistribution. KW Luxury Client-Facing Magazine Syndication 01 02 BENEFITS masterminding with fellow luxury agents and access to a library of training to learn the why behind success and best practices of agents whosellluxuryrealestate. Exclusive Luxury Agent Training Elite personally branded designs to create unique property marketing collateral for qualified luxury properties. Elevated Marketing and Branding Assets 03 04 04

GENERATING SUCCESS

THE KWJH WAY

When it comes to marketing your listing, innovation has always been at the forefront. The newest and most eye-catching technologies continue to enhance the visual impact of properties. By capturing the attention of prospective buyers and showcasing your home in the best light, we draw buyers in.

06

MARKETING TIMELINE

01 03

Pre Launch

Staging

Landscaping +CurbAppeal

De-clutterAssessment

DeepClean

HandymanRepairs

02

Imagery

DaytimePhotography

TwilightPhotography

AerialFootage

LifestyleVideo

VirtualTour

04

Floor Plan

ComprehensiveFloorPlan

VirtualWalk-through

360°Tour

Listing Launch

MLSSyndication&KWLS

InternationalSites

KWNationalReferralNetwork

LandingPages

06 08 07 Email Campaign Digital Campaign Print Campaign PropertyAnnouncement MLSEmailBroadcast OpenHouseInvitations TargetedE-BlastCampaignsto 50,000+agents FeaturedonKWPages LeadGenerationCampaigns SocialMedia KWCommandIntegration Syndicationto750+sites Brochures AdvertisingPackage Flyers Postcards 09 Events BrokerOpen OpenHouse SpecialEvents 05 Signage ForSaleSign OpenHouseSigns DescriptiveSignage 08

M A R K E T I N G

Social Media

Withmillionsofpeopleusingsocialmedia aroundtheworld,youcanseewhyitisone ofthemosteffectiveplatformsfor promotingyourlisting Becausesocial mediagivesagentsabetteropportunityto interactwithcustomers,itgenerally providesforbetterengagementwith potentialbuyers.Aprofessionalmarketing firmleveragessocialmediatopromote agentsandtheirpropertiesonbehalfof KellerWilliamsJacksonHole. KWJackonHole.com

Inadditiontonationalandinternational websites,itisimportanttobuyers,sellers andagentstohavelistingsbeautifully representedonalocalwebsite.Wehave launchedanewlyredesignedwebsitewith aneasy-to-navigateinterfaceandappealing moderndesign.Onourwebsite,visitorscan viewlistings,findanagent,exploreourblog andviewresourcesincludingthequarterly marketreportandbuyer’sguide

KW.com

VISUALLY IMPACTFUL. DATA DRIVEN

26MillionconsumersaccesstheKWcom websiteeachmonth.AsKellerWilliams agents,wereceivegreaterlistingandopen housevisibility,andperksliketextmessages straightfromlistingviewers.

3D Matterport

Withthiscutting-edgetechnology,we bringlistingstolifewithimmersive experiencesthatbreakthemoldof traditionalvirtualtours.AMatterport3D Showcaseallowshomebuyerstomove aroundapropertyandseeitfromdifferent angles.

KW Listing System

Afterlistingaproperty,agentscanaccess theKellerWilliamsListingSystem (KWLS).Throughthisproprietary, exclusivesystem,yourpropertywillbe marketedonlinethroughmorethan350 high-trafficsearchwebsites.KWLS integrateswithotherKellerWilliamstools andfacilitatessyndicationtotopwebsites whilepromotingyourlisting

Print Media

It’struethatthedigitallandscapehas changedtheroleofprintmediainreal estatemarketing,butprintmediaisfar fromdead Infact,whenitcomestoyour realestatemarketingplan,KellerWilliams strategicallyplacesadvertisementsintop printmediavenues.Togivemarketing elementsacompetitiveedge,wepartner withalocaldesignfirmtocreateluxury advertising,graphicsandprintmaterials.

+
M E D I A
10

PRICE RIGHT

Agentsandbuyerswillbemorelikelytotake action if your property is priced competitively A high price for your home may force you to drop the price of your listing below market value in order to competewithnew,well-pricedproperties.

Yourproperty’svalueisdeterminedbywhat abuyeriswillingtopayandwhataselleris willingtoaccept.Buyingdecisionsarebased oncomparisonsbetweenyourpropertyand othernearbyproperties.

Tip: Oftentimes, the first offer is the best

Buyer's Market

Ifsellersfallbehindamarketwith fallinghomevalues,theycanendup chasingthemarketdown.Home valuesarealwaysfallingfasterthan theirpricereductions.

The First 30 Days

Whenapropertyfirsthitsthemarket,it generatesthemostinterest Ifapropertyis pricedcorrectly,therewillbeahigh numberofshowingsandbuyertours duringthisperiod.Apricethatissettoo highandthendroppedlaterfailstogenerate astrongresponse

Seller's Market

Inamarketwithrisinghomevalues,if asellerwantsapricethat’saheadofthe market,themarketmaygoupenough tomakethatpriceattractiveforbuyers.

Time P r i c e

is Money Weeks On Market Value 12

Shortattentionspansarecharacteristicof thebuyingmarketsoitisourgoalisto generateoffersbeforethemarketmoveson tonewerlistings. The Market

W H Y K E L L E R W I L L I A M S J H ?

Essential market insight and expertise

Guidance and support to help you avoid costly mistakes

Extensive contacts locally, regionally and globally

Peace of mind

14 @KELLERWILLIAMSJACKSONHOLE KWJH-LEADERSHIP@GOOGLEGROUPS.COM 307-201-5231 REAL ESTATE IS A PERSONAL BUSINESS, SOMETHING WE TAKE TO HEART.

GLOBALLY CONNECTED. LOCALLY FOCUSED.

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.
Listing Presentation by Keller Williams Jackson hole - Issuu