Tips on Using Click Tracker Software for Successful Marketing Campaigns When you are creating and launching marketing campaigns, how do you determine which campaign performed better and which advertisement didn’t bring any leads? Without any effective tracking tool, it is nearly impossible to distinguish between successful campaigns and the ones that failed. Without tracking, there is no way to tell if your marketing campaign has increased the conversion rate or not. A click tracker software tool can greatly help you. It allows you to analyze what marketing material works and what doesn’t. When you have this crucial information in your hand, it helps you determine what steps to take in the future. So, here are some tips on how you can use click tracker software to make your marketing campaigns more successful. 1. Track All Online Marketing Materials Whether you have emails, web banners, social media posts, links used within blogs, pop-up ads, or affiliate marketing material, track everything you can. They are raw data for your analysis process and click-tracking lets you convert that raw data into insightful quantifiable information. Understanding what specific marketing components are reaching your targeting audience and which of them are working allow you to create and navigate successful marketing campaigns in the future. 2. Use Customized Links for Your Online Marketing Content Custom URLs are considered much better because, when formed the right way, they are easy to understand and remember. Links that have a long trail of numbers and special characters often fail because nobody can recall them. Continue Reading…