KENTON
VOLUME 2, ISSUE 14 — MARCH 1, 2024
SUPER ISSUE
THE VOICE OF NKY
linknky.com
Destination NKY:
How we live, work and play in Northern Kentucky Kenton Hornbeck on Northern Kentucky’s labor shortage............................................................. p3 Robin Gee on how economic development in NKY stacks up...........................................................p5 Noah Jones on how NKY is attracting – and retaining – its immigrant population.................p7 Northerner staff writers on how NKU is drawing students from around the country – and the world.............................................................................................. p9 Haley Parnell on NKY’s appeal for tourism, business and talent.................................................. p11 Emma Balcom on Northern Kentucky’s tourism industry..............................................................p13
One newspaper, every household in Northern Kentucky By Lacy Starling
I
t’s hard to get Northern Kentucky’s attention. Trust me, we’ve been publishing for two-and-a-half years, and we’re just now getting to the point where most folks have heard of us. But in an era where there are so many demands on our attention — social media, 5,000 — streaming options, radio, broadcast TV, I could go on - it is hard to cut through the noise and bring a singular message to everyone in the NKY Metro. But there are some issues so important to our community that we feel everyone needs to know about them. Elections, housing, education, healthcare and workforce are all issues that will affect every single Northern Kentuckian, either now or in the near future. As a community, we need to be
informed in order to make decisions about what we want for our future. The question remains, though — how do we reach everyone, regardless of age, location, income or access to technology and make sure they have the information they need? At LINK, we’ve found the answer in an old technology — the newspaper. We think that putting a newspaper — the same newspaper — in the hands of every single North-
ern Kentucky resident is the best possible way to ensure our entire community is informed about the issues that matter. We produce, print and mail our Super Is-
sues four times a year, to all 161,587 households in Boone, Kenton and Campbell counties. Each Super Issue is almost twice as long as our regular weekly paper, The LINK Reader, and we use that expanded space to dive deeper into the issues that matter. It is incredibly expensive to print and mail this many papers. Each Super Issue costs us nearly $50,000 in design, printing and postage. But we believe it is worth it to give our community the information we need to continue to thrive. We hope you enjoy this edition — we take a long look at what makes NKY special, and how those factors can be used to attract tourists, workers and students. And if you’d like to support our work, flip to Page 3 where you can subscribe or donate.