Hospitality News
39
Cygnett Hotels & Resorts launched in India
SarbendraSarkar, MD & CEO
vestment with the help of our
ment
Cygnett Group said “The com-
US collaborators to create our
worked with leading hotel
ing five years would herald the
own assets pan India and then
groups like IHG, ITC Hotels,
era of consumer-led brand
transcend into the sub conti-
Starwood Hotels, Marriott
Cygnett Hotels & Resorts was launched in India in association with Jameson INN INC, U.S.
focus for hospitality industry.
nent”
and Louvre Hotels
(L to R) Sarbendra Sarkar--MD & CEO, Cygnett hotels & Raj Vakharia--Director of Franchisee Development
With International brands fo-
words
of
Group,
Raj
Sarbendra’s experience en-
Vakharia, Director - Fran-
compasses all aspects of the
standards to the need of the
chisee
ABF,
Hotel Operation; From Project
emerging markets, it has led to
“The Jameson name has a
Development, Business Devel-
the birth of GLOCALISATION
rich and established history in
opment and Brand manage-
that is a win-win situation for
the United States being the
ment.
both the involved parties.With
award winning brand in 2012.
Sarkar with his experience
cutting edge technology, trans-
Now with its association with
over the years has specialized
parent operating modules, tai-
the Cygnett hotel group, an
himself to be a turn- around
lor
strategy,
exciting new chapter has
expert. Having worked within
revenue administration, owner
opened up for this brand here
the corporate structure of
friendly management module
in India. We at America’s Best
leading hotel companies, he
sales
the
Having
cusing on customizing their
made
In
expertise.
Development,
and a cost effective approach
Franchising are pleased and
has excellent knowledge and
towards the operation to real-
proud to collaborate with
implementation capabilities in-
Cygnett Hotel Group as they
Operations Management, Proj-
ygnett Hotels & Re-
scale segment hotels in the
ize a high ROI for the owner’s;
sorts, a young and
country. The launch panel con-
Cygnett advocates itself to
would provide corporate and
ect
progressive
hotel
sisted of Sarbendra Sarkar,
show excellence as a “Turn-
travelers in India with excit-
encompassing Strategic Plan-
management company has an-
MD & CEO, Cygnett hotels, Ra-
around specialist” in convert-
ing range of hotel brands to
ning, Resource Planning, Con-
nounced its association with
jVakharia—Director of Fran-
ing loss making projects into
build value for their invest-
ceptualization of Unique Food
Jameson Inn Inc. U.S.A in India
chisee
profitable ventures.”
ment partners.”
& Beverage concepts, Budget-
C
Development,
ABF;
&
Site
Management
at a Press Conference held at
Sanjay Kirpal—Director (Op-
He further added, “Our
ndra, a HM graduate,
ing and Control, Sales and
The Park, New Delhi on 24th
erations), Cygnett Hotels; and
initial focus and approach is
MBA, Executive Education
Marketing strategy, Human
April 20 14. With the launch,
Richard Graham - Regional Di-
to franchise and manage
and Professional Develop-
Resource Management with
Cygnett Hotels & Resorts envi-
rector & Head- Culinary Oper-
around 45 hotels pan India by
ment Program from Cornell
specialized Training methodol-
sions itself to be the leading
ations, Cygnett Hotels.
end of 2020. We have a defi-
University, has 20 years of di-
ogy and Relationship Manage-
nite plan to acquire a large in-
versified hospitality manage-
ment.
player in the Budget and Mid-
Speaking at the launch
Rotana opens its first new hotel in KidZania Children aged between 4 to 16 years get first taste of the hospitality industry at the only hotel establishment in KidZania.
by TNH DESK
otana, the leading
the hospitality industry,” said
the skills they need to flourish
hotel management
Omer Kaddouri, President &
in the hospitality industry.
company in the re-
CEO of Rotana.
R
“KidZania
provides
a
gion with a portfolio of 85
The hotel’s design mimics
unique educational environ-
properties across the Middle
the layout of a real Rotana
ment for children enabling
East, Africa, South Asia and
property with a dedicated
them to gain first-hand expe-
Eastern Europe, has an-
space for a lobby, Zen the spa
rience of various real world
nounced the inauguration of
and restaurant lookalikes.
professions and occupations
its new hotel in KidZania,
Children aged 4 to 16 years
in a fun way. The new Rotana
managed by Emaar Retail at
will have the opportunity to
hotel at KidZania® will be the
The Dubai Mall. Rotana is the
participate in three 20-minute
first establishment dedicated
first and the only hospitality
role-playing activities, includ-
to the fast-growing hospitality
brand to open at the award-
ing working as a Receptionist
sector, and will be a superb
winning interactive edutain-
– Room Reservation, Restau-
new addition for kids keen on
ment centre in Dubai.
rant Officer and as House-
acquainting themselves with
“Rotana has always in-
keeping
colleagues.
Each
the
diverse
professional
vested in developing fresh tal-
activity is designed to intro-
choices within the industry,”
ent and the new hotel in
duce budding hospitality pro-
said Maitha Al Dossari, Chief
KidZania® will offer a fun
fessionals to the working
Executive Officer, Emaar Re-
platform for kids interested in
atmosphere at Rotana and
tail LLC.
by TNH DESK
MAY 2014|TNH (TRAVEL AND HOSPITALITY)