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May 2012

fromthepublisher

MOMS – WINNING – HEART BALL May is dedicated to extraordinary people and I wish a Happy Mother’s Day to all the Mothers in our community. Moms are a special group of individuals who deserve our respect and appreciation. I especially extend my gratitude and love to my mom and my wife Candy and wish them a very special Mother’s Day. Everyone gets behind a winner and the sports scene is heating up as the Panthers took to the NHL playoffs for the first time in twelve years last month, the Heat continue their climb to the number one spot in the NBA and the Marlins begin to get into the MLB season in their new ballpark. Hopefully the new Marlins’ Manager has moved past the initial “Castro” gaff and begins to inspire his players on a path as the other professional coaches have with their teams – to be competitive and win. Unfortunately, the other top item in the news has been the Trayvon tragedy. I could never imagine what his parents are going through with the loss of a child under any circumstances, let alone the ones in this incident. I believe peace is something which is not just the absence of conflict, rather the presence of justice. So, I was glad to see action, albeit delayed, being taken to let our legal system work. I was also pleased to see the sports celebrities in our community taking responsibility towards young people and our society as role models. This was evident when the Miami Heat players dawned hoodies and made markings on their uniforms to stand in solidarity with the apparent lack of justice in this case. Now I challenge them, and all well paid athletes, to do the same for everyday people

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

struggling with other challenges and injustices in life. This is where trust comes in, which has been the hallmark of mothers worldwide. It is the one element you could count on in life. Unlike the betrayal of false friends, a mother’s trust is overwhelming certain. We may all have varying views of the legal system and it may have flaws, however, it is the best we have and one of the best in the world. So, I hope the people trust and allow the system to work. I also urge those in position of authority, professional athletes and those with the financial where-withall to look back at their mother’s conviction as a role model for their everyday actions. And, if they truly believe in justice, prove it as mothers have throughout time – unconditionally and without fail by doing what is right. Lastly, I encourage everyone to

join the American Heart Association & Patriot National Insurance at the Broward Heart Ball - A Red Heart Affair as we celebrate the culmination of the Heart Society campaign on May 5th. A formal, glamorous sixty’s themed night will feature a live performance by Diana Ross. Again, Happy Mother’s Day! As Always, Enjoy the Lifestyle! Jim Norton President & Publisher Lifestyle Publications

LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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88 NE 5th Avenue, Delray Beach, Florida 33483 954.217.1165 | fax 954.252.4432 www.lifestylemagazinegroup.com Š2012 Coral Springs Lifestyle is published by Lifestyle Publications, LLC, all rights reserved. Coral Springs Lifestyle is a monthly advertising magazine. All contents are protected by copyright and may not be reproduced without written consent from the publisher. The advertiser is solely responsible for ad content and holds publisher harmless from any error.

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MAY 2012

DON’T WEA AR SWEATS | AR

IRELA RELAND’S RELA ND’’S S ST TEAK E EAK AK A HOU OUS SE | THE SE THE BU BUZ UZZ Z

contents MAY 2012

76

ON THE COVER

28 Ireland THE EMERALD ISLE

MOMS AND CARS

COVER PHOTO BY DOWNTOWN PHOTO/ FORT LAUDERDALE

14 THE BUZZ HAPPENINGS 16 Volvo Ocean Race 18 Voices For Children 20 100 Outstanding Women of Broward 22 Footy’s Wing Ding 24 Journey of Hope Gala COVER STORY 28 Weston’s Extraordinary Moms

SCENE ON SITE 84 211 Non-Profit Awards 86 Weston Little League 88 Oceana’s “SeaBlue” 90 For Good Awards 92 Andy’s Pasta Dinner 94 America’s Golden Awards 96 Last Looks 98 AND ANOTHER THING

PEOPLE 34 Laura Grau 36 Don’t Wear Sweats FEATURES 44 Mom’s Cars 52 Mother’s Day Gift Guide TRAVEL STYLE 58 Ireland... The Emerald Isle 56 CALENDAR OF EVENTS 76 DINING GUIDE

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

Weston’s

Etraordinary MOMS

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LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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thebuzz

If you love American made goods (and we do) check out KYYOTE http://shop.kyyote.com KYYOTE /kye-oat/ is a Los Angeles based accessories line created by designer Amanda Loos. Loos received her AA degree from The Fashion Institute of Design and Merchandising in Los Angeles, and BFA from Art Center College of Design in Pasadena, California. The Los Angeles landscape heavily informs her work. The result is beautiful accessories that remind you of endless summers, clear blue skies and Technicolor sunsets. KYYOTE jewelry is handcrafted in the artist’s studio with care and attention to detail. KYYOTE uses certified recycled sterling silver from non-mined, reclaimed sources, as well as domestically sourced materials. A percentage of each sale goes to support the non-profit organization TREES FOR THE FUTURE. Check out KYYOTE’s earring collection. Another favorite: Loos’ ceramic beaded necklaces which run about $140.

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MAY 2012

PETS

Those of us who have pets are very familiar with the guilt we feel when our busy lifestyles take us away from Fido for hours at a time. But we might feel a little bit better about the long hours apart if we knew that our dogs were at home watching TV programs that will enrich their lives. At least that’s the premise behind DOG TV (www.dogtv.com) a new 24-hour channel cable TV channel that aims to keep canines entertained for hours. The channel features special programming developed using research from pet behavior experts. The company has worked with animal behavior researchers over the past few years in order to develop its content, aimed specifically at dogs. According to DOGTV, canines are happier when a television is on and the channel has been tested to ensure it captures a dog’s attention. It will be broadcasting three types of programs — calming sections to reduce animal anxiety, stimulating sections to keep dogs entertained and segments aimed at improving their behavior. The Humane Society of the United States has recognized the channel and the American Society for the Prevention of Cruelty to Animals has also accepted its techniques. Check out the website and call your cable provider for information on how to subscribe.

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Let’s face it, shopping for razor blades ranks right up there with life’s least favorite activities. First, a good blade is very expensive. Second, when you hit your local Walgreen’s or CVS, the blades tend to be locked away making it inconvenient to purchase. Enter, the Dollar Shave Club. This brilliant idea became a viral sensation on the Internet this spring with its fun launch video which challenged men and women to throw away their razors for a “@*#**$ great shave.” The Club not only promises a quality shaving experience, but it also offers a low price ($1, $6 or $9) per month for blades and convenience (blades are shipped directly to your door) every month. There are three types of blades you can order: The “Humble Twin” for $1 per month plus shipping and handling, the $6 per month “Lover’s Blade” which includes shipping and handling and the “Executive” for $9 per month which includes shipping and handling. All of the blades include aloe strips and the Executive features six stainless steel blades with Vitamin E to protect your skin. Visit www.dollarshaveclub.com for more information and to see a fun video which can be a seminar on how to enter a market in a unique, fun and effective way.

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happenings

6 MAY

BICENTENNIAL PARK 305 476-2076

PHOTO BY IAN ROMAN

Excitement Mounting As Volvo Ocean Race Nears Miami IT’S BEEN CALLED THE ‘EVEREST OF SAILING’ FOR GOOD REASON... THE VOLVO OCEAN RACE IS AN EXTREME GLOBAL SAILING RACE WHERE SIX TEAMS ARE COMPETING ACROSS 39,270 NAUTICAL MILES THROUGH SOME OF THE WORLD’S MOST TREACHEROUS SEAS. THE RACE KICKED OFF FROM SPAIN ON NOVEMBER 5TH AND WILL CONCLUDE IN IRELAND IN JULY 2012. Making its only North American stopover, the crews of these 70-foot specially designed sailing yachts will begin arriving at the newly constructed Volvo Ocean Race Downtown Miami Race Village on May 6th…leg 7 of the 10-continent race…and the excitement is mounting! Spanning more than 27 acres in Bicentennial Park, the village will provide an expected 200,000 tourists, sailing enthusiasts and the local South Florida community a place to “Sea and be Seen.” For 14 event packed days and nights there will be sailing and extreme water sports activities, educational programs for children of all ages, interactive pavilions, entertainment, a Classic Steamboat Race, Optimist Class Nationals, Pro Am Race, paddle boarding lessons with PUMA, Mother’s Day in the

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

PHOTO BY YANN RIOU

Park, a family festival, and more. The Miami DDA is one of the official Port Sponsors and according to their executive director Alyce Robertson, “… downtown Miami is a natural backdrop for this event. As an international destination with an iconic waterfront setting, the district is already serving as a magnet for tourism and recreation. We are proud to participate.” The Big Blue & You Foundation

will be providing fun and educational experiences for the children who visit the race village on pre-determined dates. The MiamiDade Public Schools and select private schools will help facilitate the organization of local students to visit the site as planned field trips. The main goal will be to inspire participating youth to understand the importance of water (both fresh and salt) in our daily lives and how they can be involved in protecting this precious resource. “We strongly believe that children are the strategic medium to transport new ideas and information about protecting our blue planet to their parents, families and society as a whole,” says Danni Washington, Founder of The Big Blue & You Foundation. “We applaud Volvo Ocean Race Miami’s efforts in proposing this special opportunity for the children in our community.” Groupon will be providing “Groupon Getaways” to their online database including opportunities to purchase tickets to the Gala on May 17th and sailing packages. Visit www.volvooceanracemiami.org.

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happenings

10 M AY

JET RUNWAY CAFE VOICESBROWARD.ORG

Voices For Children of Broward County to Host Fundraiser VOICES FOR CHILDREN OF BROWARD COUNTY, A LOCAL NON-PROFIT THAT ASSISTS ABUSED, ABANDONED AND NEGLECTED CHILDREN IN THE COUNTY’S DEPENDENCY SYSTEM, WILL HOST ITS INAUGURAL SOARING FOR CHILDREN FUNDRAISER THE EVENING OF THURSDAY, MAY 10, AT JET RUNWAY CAFÉ IN FORT LAUDERDALE. Voices for Children of Broward County, a local non-profit that assists abused, abandoned and neglected children in the county’s dependency system, will host its inaugural Soaring for Children fundraiser the evening of Thursday, May 10, at Jet Runway Café in Fort Lauderdale. The event will honor a “Voice of Distinction,” Florida State Senator Nan Rich, one of the state’s leading champions of children’s and social justice issues. Senator Rich has extensive experience in advocacy and community service and has worked to improve the lives of women, children and families in her community, the U.S. and Israel. She currently sits on numerous committees including Health and Human Services Appropriations, Vice Chair; and Children, Families, and Elder Affairs. She is also a member of the Board of Directors of KIDS in Distress. “Senator Rich has worked tirelessly to improve the lives of children in our community, and we

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

want to honor her as one of Voices for Children’s ‘Voices of Distinction’,” said Amy Goldin, President of the Board of Voices for Children of Broward County. “From establishing the Children’s Cabinet to her bill creating the Statewide Guardian ad Litem Office and serving as one of Florida’s first volunteer Guardians ad Litem, Senator Rich has given a voice to countless children who aren’t able to speak for themselves, and, for that, we thank her.” Voices for Children of Broward County was founded in 2011 and raises funds for the Guardian ad Litem program, which trains community

volunteers who work one-on-one with children in the dependency system. The volunteers advise judges on the children’s progress and make recommendations for placements and permanency. The goal of Voices for Children is to ensure every child in the dependency system is assigned a Guardian ad Litem. “Research indicates that children with a Guardian ad Litem volunteer are more likely to find a safe, permanent home, get more help, spend less time in foster care and do better in school,” Goldin added. Soaring for Children is sponsored by Dreams Incorporated; Colodny, Fass, Talenfeld, Karlinsky & Abate; AutoNation; Chrysalis Health; Royal Caribbean; Park One; and Peter and Patricia Walker (as of 3/26/12). The event, which is being planned by the Women’s Voices Auxiliary, co-chaired by Arielle Capuano and Michelle Small, will include live jazz music by Urban Gypsy, as well as a DJ, silent auction, raffle, hors d’oeuvres and cocktails. Jet Runway Café is located at 5540 NW 21 Terrace at the Fort Lauderdale Executive Airport. For more information on tickets or Voices for Children of Broward County, visit www.voicesbroward.org.

Who Else Wants To Get Fit, Have Fun & Make A Difference? JOIN OUR TEAM FOR THE PUSHUPS FOR CHARITY CHALLENGE! Watch the FREE Video Here: http://pushupsforcharity.com/bb3-personal-training

The Challenge is open to the public and regardless of your current fitness level, everyone can participate. Take the Challenge yourself, donate to support the Boot Campaign, or just come out and watch the show!

Saturday, May 19, 2012 @ 9:00 am BB3 Personal Training Center 705 Shotgun Road, Sunrise FL 33326

Information: Billy Beck III | Billy@Billybeck.com | Phone: 954-424-8584 Voted World’s Best Personal Trainer & Personal Trainer of the Year As Featured in: LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

19

happenings

16 M AY

SIGNATURE GRAND 954 563-2822

100 Outstanding Women of Broward THE BOYS & GIRLS CLUBS OF BROWARD COUNTY WILL PRESENT ITS 4TH ANNUAL “100 OUTSTANDING WOMEN OF BROWARD COUNTY” EVENT ON WEDNESDAY, MAY 16, 2012 AT THE SIGNATURE GRAND IN DAVIE, FLORIDA. THE EVENT HONORS BROWARD COUNTY’S LEADING WOMEN AND IS PRESENTED BY SG RESORTS INTERNATIONAL. Each year, the “100 Outstanding Women of Broward County” event showcases and celebrates the accomplishments of women who have impacted Broward’s business, community and philanthropic fields. The evening will consist of a live and silent auction, dinner and fashion show, along with giving special recognition to the 100 outstanding women. “The event reveals the key leadership and philanthropic importance women have made to the Broward County community” says Brian Quail, CEO of the Boys & Girls Clubs of Broward County. “These women being honored illustrate to our members the contributions that they have made as outstanding leaders. They become a role model for our girls to follow in the future.” The fashion show will feature one of the honorees, designer Michelle DiMarco of Lilac & Lilies. This upscale boutique in Fort Lauderdale specializes in hip glamorous designer fashions for the contemporary woman. DiMarco’s accomplishments will be recognized by her family,

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

friends, peers and the Boys & Girls Clubs of Broward County. “As a self-made, woman entrepreneur who has seen her business grow exponentially over the last four years, I understand the importance of inspiring today’s youth to realize their full potential as productive, responsible and caring citizens in the community,” DiMarco said. “Organizations like the Boys & Girls Club do so much for others. This is my way of doing something for them and those they support.” This monumental event begins with an extended social cocktail hour, silent auction and dinner. The honorees will then be recognized, followed by a live auction and

fashion show. The audience will include a “Who’s Who” of over 1,100 leaders celebrating and honoring 100 outstanding women. The exclusive media sponsor is City & Shore Magazine. Presenting sponsor is SG Resorts International. The Event chairs are Gale Butler of AutoNation, Kim Sweers of Fastboats Marine Group and Ann D’Auria of BankAtlantic. The event’s proceeds benefit the mission of Boys & Girls Clubs of Broward County. ABOUT THE BOYS & GIRLS CLUB OF BROWARD COUNTY: The Boys & Girls Clubs of Broward County (BGCBC) is a non-profit 501(c)(3) private agency dedicated to helping young people improve their lives by building self-esteem and developing valued and skills during their critical period of growth. Serving more than 12,000 at-risk young, ages 6-18, each year from its 12 Broward County-area clubs, its purpose is to inspire and enable children to realize their full potential as productive, caring, and responsible citizens. For tickets, or further information regarding this event, “100 Outstanding Women of Broward County”, please contact: Danielle Cox @ 954-563-2822 or by email at dcox@bgcbc.org or visit the website at www.100oustandingwomen.com

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happenings

18 MAY

PEMBROKE PINES GOLF & RACQUET CLUB

11:30 AM 305 607-5229

Footy’s 13th Annual Wing Ding Golf Classic… Benefits Here’s Help! THERE ARE VERY FEW PEOPLE IN THE WORLD OF ENTERTAINMENT THAT ARE KNOWN BY THEIR FIRST NAME-MADONNA, HILDEGARDE, (FOR OLDER READERS) LADY GAGA (WELL, IF YOU COUNT ‘LADY’ THEN THAT’S TWO NAMES) AND FOOTY, THE ICONIC 34-YEAR VETERAN OF SOUTH FLORIDA RADIO. Once again, this legendary personality is putting his star power behind a signature fundraiser for Here’s Help, Inc. Organizers and sponsors feel confident that Footy’s 13th Annual Wing Ding will exceed last year’s amazing $75,000 success. This year, Footy and friends take to the Pembroke Pines Golf & Racquet Club on Friday, May 18th. Registration and lunch begin at 11:30 a.m. with the ‘shotgun’ start at 1:00 p.m. Footy’s Golf Classic is presented by Greenspoon Marder, Badia Spices, Publix and Comcast. Teams of four or individual players are welcome, with a registration fee of $225.00 per player. The registration fee includes greens fees and cart, range balls

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

during practice, lunch sponsored by El Pimiento and all tournament amenities and competitions, dinner, and gifts. The Club is at 10500 Taft Street in Pembroke Pines. Founded in 1968, Here’s Help, Inc. is a substance abuse facility dedicated to successful treatment of substance disorders. It has become one of Miami-Dade County’s premiere providers of residential and outpatient substance abuse treatment, annually serving 800 adolescents and young adults starting at the age of 13. “Here’s Help simply put is a school and a hospital for people who have gotten into a number of problems, not the least of which is drug use. We help in developing the human being through counseling

and the various different programs that we have to offer individuals,” Footy says. The proceeds from “Footy’s Wing Ding Sauce” benefit Here’s Help. “Footy’s the best – a good friend and true community leader,” says Dan Marino, retired NFL Miami Dolphins player and founder of the Dan Marino Foundation, one of the many organizations that supports Here’s Help. “The work he’s done for the community has made a difference in the lives of countless South Floridians,” Marino added. As the co-host on a locally produced South Florida morning show from 1974 to 2006, Footy holds the record of longest Top 40 CHR DJ in North America. He can be heard now at 940 WINZ, S. Florida’s Sports Animal (The Footy Show) each Saturday from 11:00 a.m. to 1:00 p.m. For tickets, call (305) 607-5229 or e-mail Footyswd@aol.com. Visit www.hereshelpinc.com.

LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

23

happenings

2 J UNE

HYATT PIER 66 954 744-5313

Leukemia & Lymphoma Society’s Journey of Hope Gala ON SATURDAY, JUNE 2ND AT THE HYATT REGENCY PIER 66, THE LEUKEMIA & LYMPHOMA SOCIETY WILL HOLD IT’S ANNUAL GALA HONORING ONE MAN AND ONE WOMAN FOR THEIR FUNDRAISING EFFORTS. Community leaders are raising money for The Leukemia & Lymphoma Society (LLS) in the hopes of making a difference in the lives of some very special young people. One man and one woman only, based on their fundraising efforts, will be announced as the Man and Woman of the Year. Starting with a kickoff celebration in March, these local leaders were off to a great start. Their efforts will be recognized at the Journey of Hope Gala, including a cocktail reception, dinner, dance and auction taking place on Saturday, June 2nd at the Hyatt Regency Pier 66. All of the funds raised by these community leaders will honor two very special people, the 2012 Girl and Boy of the Year. Eight-yearold Hailey and thirteen-year-old CJ are both leukemia survivors. Those funds raised will be used for lifesaving blood cancer research, financial assistance, transportation, medication and testing as well as free educational materials, program and

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

events for patients and their families. Hailey and CJ’s families are extremely grateful for the research and support LLS has provided. The committed individuals include: Michael Bondurant, City National Bank; Samantha DeBianchi, Beckett DeBianchi Real Estate; Vicky Garcia, Cruise Planners/American Express; Jessica Hollander, Berger Singerman; Dr. Brazelia Lazzari, Brazelia Med Spa; Ninowtzka Mier, Robinson Pecaro & Mier, P.A.; Heather MillerCassata, Broward Health Chris Evert Children’s Hospital; Betsy Millson-Anderson, Chima Brazilian Steakhouse; Peter Moore, Chen Moore and Associates; Ari Roloff, Argy, Wiltse & Robinson P.C.; Matt Sacco, Florida Panthers. “This is a nationwide project,” said Joanne Davis. “Each year in communities across the country, dynamic, passionate community leaders engage in a spirited competition to earn The Leukemia & Lymphoma Society’s Man & Woman

of the Year titles by raising funds for blood cancer research. Their relentless efforts are focused on making life better for thousands of patients battling blood cancers.” A limited number of seats are available at one hundred and fifty dollars each; a table of ten can be reserved for fifteen hundred dollars. Contact Bich-ly Ludwig at (954) 7445313 or email bich-ly.ludwig@lls.org.

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PHOTOS BY DOWNTOWN PHOTO/FORT LAUDERDALE

WESTON’S EXTRAORDINARY here are many outstanding mothers residing in Weston. They participate at school, the regional park and in the community. We highlight several who have extraordinary accomplishments in their chosen profession, philanthropy or public service. These women reflect the diversity of the city in many respects and exemplify what makes this community unique in every way. These mothers are rich in culture, talent and all have a sense of passion for all they

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

contribute and especially for their family. This Mother’s Day we salute all Weston mothers for their individual and collective contributions to our community. These women mold future generations with exceptional care in an environment which prepares children to deal with challenges the world. They teach, they play and lead by their example. Their legacy in on our community spans beyond their vocation through the wisdom they impart.

ROSALEE MESSA – PHILANTHROPIST

JACKIE ROSEN PHILANTHROPIST Adversity comes to all of us, in one way or another, and we deal with it in life. But the tragedy of losing a child is a whole different subject to deal with by parents. Jackie Rosen, along with her husband, former Mayor Harry Rosen, know these feelings all too well. Still, they have turned their emotions into a passionate drive to help other through their organization - Florida Initiative for Suicide Prevention or FISP. Jackie says, “What I do is my passion and I take no salary, so I can prevent other families from the heart break of losing a loved one to suicide. I help both families who have lost a loved one by suicide and those contemplating suicide to heal and get help so they can live meaningful lives again. One of the very special things I do is educate lay people, police, professionals and teens about suicide prevention. I enjoy the interaction with our clients and all those I meet when I present prevention programs. I deal with all people of all age groups. I often hear, “you saved my life. I thought I couldn’t make it through, but you let me know I could.” She hopes to impart on her children, “That they should pursue whatever they have a passion for because that will allow them to succeed. It not only makes them happy but will also contribute to making this a better world. And, to remember the words my mother passed on to me which got me through tough times “THIS TOO SHALL PASS.”

As a mother of seven – five boys and two girls, it would seem improbable for anyone to have time to help advocate on behalf of the arts. But Rosalee Messa is no ordinary mom. She is one who has taken on the challenge of helping to bring students the love of music through her support of the Weston Philharmonic Society. Where the schools have dropped most programs, Rosalee and the Society have picked up the baton to fill the void. When asked why, she says, “We feel it encourages musical enrichment in the schools and local community. Musical programs have dwindled in the schools in recent years and I feel it is an important part of learning for children of all ages. I also feel very strong, as a mother, about the importance for all students to have the same opportunities my children have been lucky enough to have over the years.” Rosalee and her youngest son also assist ChildNet, which helps to protect children who are abused, neglected and abandoned in our community. The one piece of wisdom I hope to impart on my kids is to have faith and believe that God always has a plan that is better than the plan we have for ourselves. Even if things don’t go the way we want them to, God will always watch over you and do what is best.”

CAROLE BURK PHILANTHROPIST Only the second woman to become president of the Rotary Club of Weston, Carole Burk will take the office in July of this year. Carole has held many leadership positions and says she enjoys helping people in their time of need, whether it is listening to their story, or helping them learn to help themselves. “I do not believe in giving to others just for the sake of giving. I believe we give to others so that they may help themselves further their own cause. As the upcoming leader of the Rotary Club, I have big shoes to fill. We have had many tremendous leaders and our club has branched out in so many areas of community service, helping many who are in need and who need a hand up, not a hand out.” “As a mother of one, I hope I have imparted on my son the fact that one is never in the world alone. There are times when you need help and there are times when you need to be the one to provide the help. Be sensitive to others who surround you. You never know what another person has on his emotional plate.” LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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LINDA GOMEZ – PHILANTHROPIST

MICHELLE YOUNG – PROFESSIONAL BUSINESS WOMAN Michelle Young, a mother of two girls, is also known as the “Country Club Mom” because that is where she spends most of her working hours – at Weston Hills Country Club – as the director of catering. If you have ever attended an affair at the club, you know each and every detail meets the distinct high standards Michelle and her staff put into making each occasion special. Michelle explains what she enjoys most about her career is her ability to be involved in some of the happiest moments of people’s lives. She explains, “Over the course of almost seventeen years at the Country Club I have planned thousands of events, charitable, social, corporate or political - all celebrations - and I get to be a part of them. I get satisfaction from helping my members and clients, many of whom are like an extension of my family, plan the perfect event.” She says she hopes to impart on her children the self motivation to strive to be the best they can be! Michelle teaches them “to be the best you! Never settle for mediocrity.”

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

This mother of two has been an advocate for Latin Women as the former President of Mujeras Latinas in Weston. Linda Gomez has spent countless hours assisting Hispanic women achieve their goals and dreams through her efforts with this organization. She says she does this because of the outcome. “The power of mentoring is very important and is amazing that, by just volunteering a few hours of my day, I am able to belong to a very special group of people which, somehow, makes a difference in the great evolution of Latin women. I admire women who take on big tasks and are able to follow through all the way to the end without giving up, therefore achieving positive results, not only for themselves but also as they pass it on to other women. We are at a time in life where women are rewriting the direction in which our society is heading and the Latin woman is an intricate part of this Society. As great leaders and great achievers - responsibility is the driving force in everything they do. Hispanic women can be found in all levels of Society in a variety of pivotal roles such as in business, professionals, politicians and as community leaders making a difference in the community without giving up their cultural values. Hispanic women are capable of juggling it all while excelling triumphantly by successfully balancing their personal and professional lives. Being President of Mujeres Latinas IML (Latin Women ELW) for the years 2009 & 2010 was an amazing experience. It empowered me to be an agent of change among women and above all, it was an honor and a privilege to have been given this opportunity - an opportunity to serve our Hispanic community and the community at large. Linda hopes her children have learned they should always be a good person in every capacity of life. She says, “I hope they always look for the good in people, always giving the best of themselves to others, always being good Americans, always putting family first without forgetting others, respecting their elders and never, ever forgetting where they came from - their roots, their values and their culture; which must be passed on to their children.”

JOANNA SHEINBERG PROFESSIONAL & PHILANTHROPIST Always with a smile on her face, Joanna Sheinberg is a mother of five who takes an active role in each of their activities. In her spare time she has built a fitness facility in Weston for athletes from pee-wee’s to the pro’s. She oversees the Ultimate Sports Institute which has grown over the last four years into the go to training resource helping individuals and teams enhance their skills while reducing the potential for injury. In addition, Joanna also shares her personal time and resources to those less fortunate. What she enjoys most about what she does is the priceless look on the children and families faces when you show up at their door or school with new clothes, backpacks, school supplies, or food for the holidays.” It has become a family affair for me. Anything that I do, my children get involved as well. They love helping others and look forward to the yearly events that have become tradition.” Joanna teaches her children that “the best cure or therapy for any situation in life is to reach out and help someone else. There is no better gift or feeling than when you are selfless and give of yourself.”

COMMISSIONER COMMISSIONER TOBY FEUER & MERCEDES HENRIKSSON – PUBLIC SERVANTS “It takes a village to raise a child” and moms like Toby Feuer and Mercedes Henriksson epitomize the true meaning of this philosophy. Each, a mother of one, has dedicated their time to ensure the children of Weston live in a safe, well kept community with recreational facilities and educational opportunities to enhance their future. When Toby moved to Weston she became involved in the community activities and when the opportunity arose for public service, she was elected a City Commissioner. When asked why she does all this, Toby replies, “I can only state that you lead by example. I am guided by a saying that I

read many years ago - Any good that I can do let me do it now, for I might not pass this way again.” She says, “This is the legacy that I would like to leave to my children – Lead by example.” Mercedes expressed what she enjoys most as she concludes her eight years of service is interacting with the residents. “Whether it’s responding to questions, helping to resolve an issue, or simply participating in a community event, each encounter provides me with the opportunity to get to know our residents better and to enhance my knowledge and understanding of our community’s needs and how we may continue to improve the services we provide.” She imparts on her son to “Always treat others as you would like to be treated.” LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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MA MAY AY 2012 AY 20 012 12 | LIFESTYLEMAGAZINEGROUP.COM LIFESTY TYLEMA TY EMAGA GA GAZ AZ ZINEGRO ROUP.CO COM C O

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people LAURA GRAU… WESTON’S SUPER TEEN DETERMINED,COMPASSIONATE & INVOLVED With more energy than the pink ‘Energizer Bunny’, eighteen year old Weston resident Laura Grau is definitely not your ‘typical teenager.’ As if being a senior at American Heritage isn’t all consuming, what with studies, spending time with friends, taking part in family activities, looking after her two birds, Luli and Guigi and Milo the cat… as well as the hundred-and-one things teenagers do… she is immersed in volunteer work. Actually, ‘immersed’ might be an understatement. Laura is the President of the Pre-Medical Society, the President of HOBY Broward, and the President of the Youth Advisory. She’s in the National Honor Society, National Spanish Honor Society, and National Science Honor society. For the last 4 years she’s been a volunteer at the Chris Evert Children’s Hospital in Ft. Lauderdale. “I go there almost every day, spending hours working with children suffering from a variety of illnesses, including different forms of cancer,” Laura said. It was through her volunteer work that she met Sandy, a young girl of 11 who had been suffering terribly from the age of 5 with rhabdomyosarcoma, a form of cancer that has a 30% survival rate. “I was only 15 years old when I first met this little warrior, and she taught me how to savor my life. Despite the cancer stealing her childhood, she kept her strength and desire to live.” Over the ensuing years, Laura has made it her mission to “ create moments in which she could live.” Upon learning that her dream was to be a professional baker when she grew up, Laura bought a collection of professional baking supplies, and they spent an amazing day at Laura’s house baking a spectacular “Hello Kitty” cake. Other ‘moments’ include movie nights, pool days, pizza parties, shopping sprees, and even a Black Eyed Peas Concert. Sandy passed away on January 27. “My parents say I was Sandy’s angel. But the truth is that she was an angel to me, as well as a little sister, a teacher, and a close friend.” “My true passion used to be veterinary medicine,” Laura said. “Sandy inspired me to be a Pediatric Oncologist and she’ll live on through all the children that I save.” Laura graduates in May and has been accepted by Vanderbilt and Purdue and is “ waiting to hear back from Harvard.” Stay tuned… you’ll undoubtedly be reading more about this compassionate, determined and amazing young woman!

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

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people “DON’T MISUNDERSTAND. I AM NOT AGAINST SWEATPANTS. I AM AGAINST THE LACK OF EFFORT THEY SOMETIMES REPRESENT.”

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

people

SETTING THE STAGE

DON’T WEAR SWEATS OR YOUR HUSBAND WILL LEAVE YOU

I

used to love stirrup pants. You know, the pants that had little hooks that went around your feet. I used to love pleated pants. I even used to love pants that actually covered my belly button thereby making my butt look twice as big as it was. But my tastes have changed over the years. Come to think of it, a lot of things have changed over the years. I was a lawyer, and then I was a lawyer and a wife. Then I was a retired lawyer, wife and mother. And now, at almost forty years old, I am a wife, a mother, and a writer. I have loved every stage of my life thus far. Not everything in each stage. I could have lived without a kid peeing in my eye. I could have lived without the endless discussions with other new moms about when their kids sat up, or began eating solids. Good times nonetheless. So for a straight ten years I was at the mom stage. Then, my kids started growing up, started ignoring me, and free time was born. I asked myself what I am sure many other moms around me have asked. Is there something else? What is the next stage? I was out to dinner one evening with another couple when the wife posed one of the most powerful questions I have ever been asked. “If you were guaranteed success, what would you do?” And without hesitation, I knew. I would write a book. A book about us. About moms, about the comedy that is our lives. Our kids, our husbands, our friends, etc. After that dinner, I began to question why I never started writing. Was I that scared? What was going to happen if I started? So I decided to find out, and so I started writing. The result, my book “Don’t Wear Sweats Or Your Husband Will Leave You”, and my blog, dontwearsweats.com. Don’t Wear Sweats was born out of my obsession with

a woman I would run into around town. Every time I saw her, she was wearing sweatpants. I started to obsess. Why doesn’t she want to get dressed? Is she tired? Is she about to take a long flight? Does she have pants that button? Don’t misunderstand. I am not against sweatpants. I am against the lack of effort they sometimes represent. I think for a while, I was going through life in sweats. Everything was good, but I could have been better. I was getting too comfortable and not pushing myself to be the person I knew I wanted to be. Don’t Wear Sweats is a humorous look at the lives of the modern woman. I want the reader to feel like they are talking to a good friend. But a good friend that will tell them when they are doing something wrong. With chapters entitled, Veruka Salt, which discusses spoiling your kids, to Game Set Match, a realistic depiction of the games men and women have to play to maintain a good relationship, this book is not your mother’s advice book. I find my chapter about finding the right style just as important as my chapter about how to deal with the inlaws. But the main message I want readers to take from the book is that they have more control over their lives than they think. Now, I am at a new stage in my life, one that I worked to create. And whether you are just starting out after college, or a young mom, or a woman on the verge of a midlife crisis, the most important thing to know is that you can always change your tastes, your dreams, and definitely, your pants. *Don’t Wear Sweats Or Your Husband Will Leave You will be published this summer and can be purchased on Amazon.com. You can read Jen’s mind now at dontwearsweats.com LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

37

Bring Out Your Inner Beauty

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Fe eat atur u iin ng  Fea

BARRY M. SCHWARTZ, M.D., F.A.C.S. Board Certified By The American Board of Plastic Surgery

PAMELA MILLER, MCMS, PA-C TAMMY SHARPE, Licensed Aesthetician

(954) 384-8300 www.plasticsurgeryweston.com i Broward Health Weston  2300 N. Commerce Pkwy #308  Weston, FL  Se Habla Español

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

Terri Perlini

“Your Windmill Ranch & Weston Hills Luxury Home Specialist”

WES STO ON'S TOP P MULTIIMILLION DOLLAR LUXURY Y HOME E SALES AGENT T SUHYLHZVOX[XU\KRPHVSHFLDOLVW‡OX[XU\KRPHUHORFDWLRQVSHFLDOLVW O top luxury agent in weston 10 years WRSVDOHVDJHQWVZRUOGZLGH‡ÁRULGDWRS‡OHJHQGVVRFLHW\‡LQWHUQDWLRQDOSUHVLGHQWVSUHPLHUDZDUG\HDUV

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WINDMILL RANCH ESTATES WATERFRONT $4,950,000

WINDMILL RANCH ESTATES WATERFRONT $4,600 0,0 000 00

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WINDMILL RANCH ESTATES WATERFRONT $1,998,000

ng di n pe

WESTON HILLS COUNTRY CLUB B POINCIANA - WATERFR RONT T $1,199,0 , 00 0

WEST ESTON ES ON HILL ILLS S COUN OUNTRY UNTRY RY CLU UB UB THE LAUR AURELS AU ELS E LS S - WATE ATERFR RFR FR RONT ONT T $900 $9 00 0,0 000

WIN INDM NDM DMILL L RAN LL ANCH CH H ESTATES WA ATE ERFR RFRO ONT ONT $2,4 ,4 49 99 9,000 ,0 000 0

WESTON HILL I S CO OUN U UNTRY Y CLU LUB JARDIN - WATE ATERFR RFRO ONT $619,000

WESTON HILL LL LS COUN UN UNT NTRY TRY Y CLUB POIN NCIANA A - GOLF & WATER ATE ATERF E FRONT VIEWS ER $1,19 95,000 000 0

WESTON HILLS COUNTRY RY Y CLUB B THE FAIRWAYS W S - GOLF OLF VIEW WS $1,000 $1 000,000 0

g in d n pe

WESTON HILLS COUNTRY Y CLUB POINCIANA A - GOLF VIEWS $1,395,000

WESTO ON HILLS COUNTRY Y CLUB ROYA AL PALM - GOLF VIEWS $1,497,000

RIO VISTA FORT LAUDERDALE $1,299,000

ng di n pe

WINDMILL RANCH ESTATES WATERFRONT $1,699,000

WINDMILL RANCH ESTATES WATERFRONT $1,500,000

WINDMILL RANCH ESTATES - WATERFRONT 3 ACRES $2,800,000

O terriperlini@gmail.com Ph: 954.385.3885 O Cell: 954.605.7653 Owww.terriperlini.com LIFESTYLEMAGAZINEGROUP.COM | MAY 2012 39

WESTON ROTARY - 360 BY CHUCK YEH, PRESIDENT OF THE ROTARY CLUB OF WESTON

THE HIGH COST OF A COLLEGE EDUCATION HAS BECOME MORE AND MORE DIFFICULT EACH YEAR AS DESERVING STUDENTS FIND IT HARDER TO FINANCE WITHOUT HELP. ON THURSDAY, MAY 17TH, FIFTY STUDENTS FROM WESTERN AND CYPRESS BAY HIGH SCHOOLS WILL BE CLOSER TO THEIR GOAL OF RECEIVING A COLLEGE EDUCATION. That morning, at the Rotary Club of Weston’s Scholarship Awards Breakfast, they will each be awarded a scholarship based on their needs, their academic achievement, and their lives of service. Witnessing the expectant faces of our brightest and best heading off to their higher education is a moving experience for families, school administrators, and the Rotarians that have worked hard to see that happen. Scholarship recipients are selected according to aptitude, need, leadership skills, accomplishments, and an interview presentation before the Rotary Scholarship Committee. Last year’s applicants had an average GPA of 4.62 and 506 service hours. All totaled, last year’s applicants represented over 20,000 service hours given back to the community. The Rotary Club of Weston has awarded over a million dollars of scholarships in this way. Funds are raised from events like April’s

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

WestonLawyers.Com Golf Classic sponsored by the club. 100% of the proceeds from this sold out tournament fund these scholarships for deserving graduates. This was the 25th year for the golf tournament held at the Weston Country Club. The Rotary Club of Weston is passionate about investing in the education and future of our youth and has made this one of our two major fund raisers of the year. $20,000 in scholarship funds was also raised by a “drawdown” social event in March. In addition, each month the Rotary Club recognizes and awards a scholarship to two area high school students. Based on academic achievement and community service, we name them our “Students of the Month”. These outstanding students, chosen by their school advisors and principals, prepare and deliver an address at a regular Rotary meeting.

The Rotary Club of Weston is a community service organization which helps people in need within our community and the world while building bridges of peace through understanding. The major project of Rotary International, an organization of 34,000 clubs and 1.2 million members worldwide, is the eradication of polio. We are now only three countries short of making this dreaded, crippling disease a bad memory. More information is available by visiting www.Rotary.org . Rotary Club of Weston meets every Thursday morning from 7:30 – 8:30 AM at Weston Hills Country Club for breakfast and a lively program. If you would like more information, please contact me chuckyeh@aol. com or any Weston Rotarian. And, for our latest happenings, be sure to check out our club website at www.WestonRotary.org, and the “Rotary Club of Weston” Fan Page on Facebook.

K`]Û `a_`]klÛ imYdalqÛ [Yf[]jÛ [Yj] According to The Commission on Cancer of the American College of Surgeons.

Cleveland Clinic Florida provides comprehensive care with a collaborative approach to successfully treat all types of cancer cases, even those deemed untreatable by others. As an academic medical center, we are dedicated to education and research, and offer ongoing clinical trials to provide the most precise treatment options available.

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

PEOPLE WHO LOVE THEIR MOMS... LOVE US!

Why? Because Festival is a quarter-mile long shopper’s paradise. With more than 500 stores, you’re sure to find the perfect Mother’s Day present – something traditional, like perfume, jewelry, a handbag, or something totally unexpected. The kind of thing that’ll make her laugh and ask where in the world you found it. (It’s not far: Sample Road at the Turnpike.) The selection is nothing short of astounding, and you won’t find lower prices anywhere. So make this year’s gift one of a kind. Just like her.

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Sample Road at the Turnpike · Pompano · 1-800-Flea-Market · Festival.com LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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MOM’s CARS CARi Menten Car Dealer: Sawgrass Ford

Vehicle Type: White, King Ranch Expedition 2012 XL

Occupation: Full Time Mom and Volunteer

Mom to:

PHOTOS BY DOWNTOWN PHOTO/FORT LAUDERDALE

Drake, Dylan and Casey

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

other knows best when it comes to her children, but what about what is best for Mom? Lifestyle Magazine knows that today’s modern mothers are always on the go so we asked some of South Florida’s savviest moms how they get around town. Although safety is always a top priority, these

M

moms won’t drive just any car. They require style, comfort and luxury. And where did they go to find cars that encompass all these features? South Florida’s most prestigious car dealerships including Rick Case Honda, Lauderdale Infiniti, Ed Morse Bayview Cadillac, Sawgrass Ford and Warren Henry Volvo.

Jessica Levy Car Dealer: Warren Henry Volvo

Vehicle Type: Black, 2013 Volvo XC90

Occupation: Owner, Levy Communications

Mom to: Alyssa, and One on the Way

Carolyn McDonald Car Dealer: Rick Case Honda

Vehicle Type: 2012 Honda Odyssey

Occupation: Full Time Mom

Mom to: Ethan and Jack

LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

45

BONNIE Barnett Car Dealer: Bayview Cadillac

Vehicle Type: Silver, 2012 Cadillac SRX

Occupation: Fine Arts Consultant

Mom to: Amanda, Rich, Andrew, Jackie, Jarrett, Hui, Safaa and Evan

RHONDA calhoun Car Dealer: Fort Lauderdale Infiniti

Vehicle Type: 2010 Infiniti G37

Occupation: Executive, Broward League of Cities

Mom to: Jason and Brittany

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Mother’s Day BY JEFF PERLMAN

Struggling for Mother’s Day Ideas—Consider these to enhance mom’s lifestyle “Being a full-time mother is one of the highest salaried jobs... since the payment is pure love.” ~Mildred B. Vermont. While that may be true, it doesn’t mean that you should let Mother’s Day pass with just a peck on the cheek for mom. Your friends at Lifestyle Publications have some other ideas in mind. We have scoured our backyard to come up with unique and classy ideas to surprise mom on her special day.

It has been said that a suburban mother’s role is to deliver children obstetrically once, and by car forever after. If you’re ’ K Karen Dixon Di off Coral C l Springs S i that th t statement t t t rings i true. Dixon spends her days ferrying her two teenage kids to soccer, music lessons and friend’s houses. She’d have it no other way. “I love the time together in the car,” said Dixon. “No one is on the phone or playing on their tablet—it’s when we catch up on life.” It also helps that Dixon rides in absolute luxury; a loaded Hyundai Genesis that her fiancée got her from Rick Case Hyundai. “With the rims, it looks like a Mercedes,” she says. “People stop me all

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

the time. As the kids say—and they are the best judges—the car rocks.” Since moms spend their Si d so much h off th i time ti in i transit, t it doesn’t d ’t it make sense that they should love the car, truck or van they are driving? Of course. So what are some of the hot cars this Spring season? If it’s luxury and utility that mom craves, consider springing for the Infiniti JX35. According to our friends at Lauderdale Infiniti, the JX35 seats seven comfortably and offers three rows of seating. The JX35 has all the luxury trimmings and blends the crossover comfort and efficiency of its smaller FX with the people- and cargo-carrying capability of its larger QX56. Infiniti is ready to take on the luxury family SUV segment with this beauty. If sporty is more mom’s style, consider the amazing Fiat 500, a head turner that retails for less than $14,000. Kimberly Strauss-Bergman of Weston says her Fiat 500 turns heads wherever she goes. “I can’t think of a better gift,” she says. “The car is a lot of fun to drive and more practical than you would think.”

DAOUD’S JEWELERS Meira T Designs, Leaf Necklace: Now those of you that enjoy nature can enjoy it through this inspired jewelry, 14K, 4.7 total weight. Price: $3,075.00

Jewelry is always a great idea. If you have an eye for good jewelry or visit a reputable jeweler who can help, this gift will be adored. Daoud’s Fine Jewelers in Fort Lauderdale is famous for featuring outstanding designers such as Kirk Kara, Simon G and Verragio. Visit Daoud’s at 2473 East Sunrise Blvd., in Fort Lauderdale. Koosh Jewelers offers a beautiful variety of Diamond Eternity Bands in Rose, White and Yellow Gold. These bands are sure to dazzle any mom. Koosh Jewelers is located in Hollywood - Hard Rock Hotel & Casino at 5810 Seminole Way, Fort Lauderdale or at 2790 Stirling Road, Hollywood. Timepieces are timeless. And if you’re in the market you may want to check out the Dior collection at Levinson Jewelers. Dior watches combine creativity with watchmaking excellence. Visit Levinson Jewelers at 888 East Las Olas Blvd., in Fort Lauderdale. Another must stop this Mother’s Day is King Jewelers, 18265 Biscayne Blvd., in Aventura. King has an amazing array of Mother’s Day options from brands such as Alpina, Cartier, Chanel, Chopard, Dewitt, Ebel, Hublot Geneve, Roger Dubuis, Breitling, Tag-Heuer, Brequet, Jaeger, Bedat & Co., and BVLGARI. We especially love their Harry Winston collection. King Jewelers is celebrating its 100th anniversary in 2012.

LEVINSON JEWELERS Dior VIII 38mm in white ceramic with a diamond snow set bezel $16,800 Dior VIII 38mm in white ceramic with a ruby set circle in center of dial $8,500

KOOSH JEWELERS Elegance and sophistication. 14kt white gold setting with a sparkling array of brilliance created by emerald cut diamonds that are G color and VS clarity with a total of 12.00 carats .

KING JEWELERS Chopard® Imperiale Collection Harry Winston® Ocean Sport™ Collection

ALLIED KITCHEN HOME AND BATH

Now the worst thing you can do is bring mom a vacuum cleaner for Mother’s Day, but splurging on the actual kitchen and the bath is a sure winner. The kitchen is a family gathering spot and an investment in a dream kitchen will provide years of enjoyment and practical use. Similarly, the bathroom is a sanctuary and a place for pampering and respite. As such, we highly recommend that you consult with mom before springing for major changes. While remodeling may seem daunting and labor intensive, the good news is it doesn’t have to be. Our recommendation is to find a trusted professional to work on designing your dream spaces. One common mistake to avoid: do not act as your own “contractor” to save a few bucks. We scoured local Kitchen and Bath businesses and the common theme was: please hire a pro to avoid costly mistakes. “I tried to do it on my own with a kitchen project and took a bath (no pun intended),” said George who asked that his last name not be disclosed. The Plantation resident learned his lesson when he decided to splurge on his wife’s bathroom.

Pampering is always in style and always appreciated. Let’s start with some pampering for the soul. Nothing relaxes quite like a bath—and here’s where you come in. First, give mom the time to soak. Then make sure the experience is memorable with some scented bath products, like LUSH Bath Bombs. They come in tons of scents and colors which mom is sure to enjoy. We recommend LUSH which has a shop in Aventura. They

LUSH Bath Bombs $3.95-$6.95

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

“We went to Allied (Kitchen and Bath),” he said. “The experience was night and day and now I will never look to cut corners again. It’s just not worth the time and expense to do it on your own.”

sell an amazing line of handmade cosmetics that have grown increasingly popular with women worldwide. We also highly recommend that you peruse Lifestyle Publications for other pampering ideas—whether it’s a facial, massage, a new outfit or hair style we urge you to indulge. After all, where would be without our mothers?

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IRELAND IRELAND....THE EMERALD ISLE....A SCENIC COUNTRY WITH PRISTINE BEAUTY THAT BECKONS TRAVELERS WITH ITS MYSTERY, SPLENDOR AND STORIED “LUCK OF THE IRISH”! AMAZING SCENERY, FASCINATING HISTORY, A VIBRANT CULTURE AND WARM, HOSPITABLE PEOPLE ALL CONTRIBUTE TO THE GREAT CHARM OF IRELAND, BOTH NORTH AND SOUTH.

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

W

hether you are a seasoned traveler or it is your first time overseas, Ireland offers an English speaking destination with rolling hills, dramatic coastline vistas and authentic experiences that will create lasting memories. Experience the sophistication of Dublin and Belfast and the peaceful ambiance of small villages in the span of just one week! From the old to the new, Ireland takes on a Robin Hood-esque feeling amongst its crumbling medieval castles to its world-class golf courses and resorts, which are known as some of the best in the world! Ireland is a favorite destination for the clients of SitInMySeats VIP Tickets & Travel. Laura Hildenbrandt, Personal Ticket & Travel Concierge says “We’ve seen a dramatic rise in the number of clients who are inquiring about vacations to Ireland.” One reason may be its diversity, drawing travelers of every age, nationality and interest! Laura says

“The number of things you can see and do in this one amazing country, are astonishing! We’ve customized Irish vacations for golfers, honeymooners, luxury clientele and families looking for an alternative to the normal summer family vacation experience.” Some of the most famous sights in this green and gorgeous country are the Waterford Crystal exhibition in the South East, Blarney Castle and the Cobh Heritage Centre in Cork, Killarney and the Dingle Peninsula in County Kerry, “IRELAND WILL the Cliffs of Moher and LEAVE ITS VISITORS the ‘Burren Landscape’ WITH A WONDERFUL of County Clare. Other “must see” areas are the ARRAY OF Aran Islands, Connemara MEMORIES OF THE in County Galway and DIVERSE SCENERY Ireland’s most visited attraction, the ancient AND CULTURAL Megalithic Tombs at DIFFERENCES Newgrange, which is THAT THEY WILL located just 45 minutes ENCOUNTER FROM north of Dublin. The people of Ireland are ONE SIDE OF THE warm and friendly. It’s not COUNTRY TO THE unusual for travelers to be OTHER.” invited to belly up to the bar of a traditional Irish pub and have a pint with a local. While the accents and dialects of the spoken word will vary greatly while journeying from County Dublin in the East of Ireland to the western counties of Cork, Kerry and Clare, the one unchanging constant will be the level of friendliness, humor & welcome that visitors are met with throughout their travels. Ireland will leave its visitors with a wonderful array of memories of the diverse scenery and cultural differences that they will encounter from one side of the country to the other. To learn more about this destination with endless possibilities, please call Lisa or Laura at SitInMySeats VIP Tickets & Travel (954-456-0419 or 866-798-7328) and they will customize an enchanting Irish vacation you will not soon forget. You can also visit www. sitinmyseats.com for your next vacation to this or any other worldwide destination. LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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MAY

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WOMEN’S PHILANTHROPY BASH, 7:00 PM, JEWISHBROWARD.ORG

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6

JAFCO MOTHER’S MOTHER S DAY LUNCHEON, 10 AM, JAFCO.ORG JA AFCO.ORG

SOUTHEAST POLICE MOTORCYCLE RODEO, 8 AM, SOUTHEASTPOLICE.COM BROWARD HEART BALL, 6 PM, WWW.HEART.ORG/BROWARDFLHEARTBALL

WALK LIKE MADD & MADD DASH, 7 AM, WWW.SUPPORT.MADD.ORG TEEN BOARD GOLF TOURNAMENT, 7 AM, WWW.JFSBROWARD.ORG/TEENGOLF SIDES GOLF TOURNAMENT, 10:30 AM, JK4SIDES@GMAIL.COM

MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

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YOUNG AT ART MUSEUM GRAND OPENING CELEBRATION, 7 PM, YOUNGATARTMUSEUM.ORG

BIG IG CARDIO FITNESS & FUN DAY, DAY 7 AM, AM BIGCARDIO2012.KINTERA.ORG

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60

2

JAIL & BAIL-FIRST ORGANIZATIONAL LUNCHEON, 11:45 AM

10

SOARING FOR CHILDREN, 6:30 PM WWW.VOICESBROWARD.ORG

11

HEALTHY MOTHERS, HEALTHY BABIES OF BROWARD MOTHER’S DAY LUNCHEON, 11 AM, WWW.HMHBBROWARD.ORG

12

CYSTIC FIBROSIS WALK, 8 AM HATS & HANDBAGS CLASSIC ENGLISH SH AFTERNOON TEA, 1 PM, WWW.STARLIGHTRLIG GHTFLORIDA.ORG AMERICAN CANCER SOCIETY BIRTHDAY HDAY Y BALL, 6 PM, (954) 200-7516 TROPICAL NIGHTS, 7 PM, WWW.CARDTROPICALNIGHTS.ORG

14

15

18

19

MEET THE AUTHOR… JOIN SUSANNE JACOBY HALE, AUTHOR OF SHADES OF GRAY, 7 PM, SFNAIDE@ COMCAST.NET

ANGEL’S REACH FOUNDATION CHARITY GOLF TOURNAMENT, 7 AM, WWW.ANGELSREACH.ORG FOOTY’S 13TH ANNUAL WING DING GOLF CLASSIC, 1 PM, HERESHELPINC.COM

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TEXAS HOLD’EM POKER TOURNAMENT & CASINO NIGHT, 6:30 PM, WWW. THESTOCKDALEFOUNDATION.ORG

EPIC AWARDS LUNCHEON, 6 PM

TEMPLE BETH ORR’S 40TH ANNIVERSARY GALA, 6 PM, WWW.TEMPLEBETHORR.ORG SALUTE TO LEADERSHIP GALA, 6 PM, WWW.BPHI.ORG

14 24

THE LOST BEATLES AND LOST ROLLING STONES, 6 PM, FACEBOOK.COM/ GRACEGOLDMEMORIALSCHOLARSHIPFUND

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PELVIC ORGAN

PROLAPSE REPAIRS:

CONSIDERING THE OPTIONS Pelvic organ prolapse (POP) is a common condition affecting many adult women today. The exact prevalence of pelvic organ prolapse is difficult to determine. However, the lifetime risk of requiring at least 1 operation to correct incontinence or prolapse is estimated at approximately 11%. About 200,000 inpatient procedures are performed annually in the United States. In Pelvic organ prolapse, the vagina and the organs surrounding and supporting it descend from their normal position. When the descent involves the bladder it is termed cystocele. Likewise, when the descent involves the rectum and the intestines it is termed rectocele and enterocele respectively. The descent of the uterus (uterine prolapse) through the vagina is not uncommon. The severity of the condition is based on the degree of the descent. Patients can present with isolated or a combination of the aforementioned conditions. An intense network of muscles, ligaments and connective tissue collectively support and hold the pelvic organs in their normal position. Weakening or collapse the support leads to prolapse of the pelvic organs namely: vagina, bladder, rectum and the uterus. Childbirth may lead to weakening of the pelvic support. Pregnancy itself, without vaginal birth has also been cited for weakening the support structures. Menopause and lack of estrogen are predisposing factors for POP. The common symptoms relating

to POP are pressure in the vagina, lump or bulge at the vaginal opening, urinary and bowel incontinence and sexual dysfunction. Urinary retention or hydronephrosis (kidney dilation) can also be noted in severe cases. Diagnostic evaluation can include physical and pelvic examination, ultrasonogram, video-urodynamics, MRI and/or cytoscopy. Surgery is often essential to treat symptomatic POP. Prolapse surgery may be performed with or without synthetic mesh implant. For many years Dr. Gousse has opted to repair prolapses without synthetic mesh. He prefers to use porcine or cadaveric tissue to repair the weakness of the pelvic floor. There have been some reports of synthetic mesh extrusion in the vaginal canal or erosion into the urinary tract. Therefore, patients must be very carefully selected prior to using synthetic meshes.In some cases, pelvic floor strengthening exercises and vaginal pessaries are good alternative options. Pelvic muscle exercises can improve pelvic floor muscle tone and urinary incontinence. Pessaries are manufactured from medical-grade silicone and are safe, cost-effective, and minimally invasive options for treating patients with pelvic organ prolapse. The pessaries can be inserted in the vagina to reduce the prolapse and changed once a month to every 3 months. Surgery may not be indicated for women with minimal or no symptoms or who are unable to undergo surgery because of medical reasons. For those patients requiring surgery, it is usually performed under

ANGELO E. GOUSSE, M.D. Bladder Health & Reconstructive Urology Institute Memorial Miramar Medical Office Building 1951 SW 172 th Ave. Suite 408 Miramar, Florida (954) 362-2720 www.bladder-health.net general or regional anesthesia. Patients may be hospitalized for 2-4 days and are instructed to avoid sexual activity and heavy lifting for approximately 6 weeks. Another option is endoscopic surgery such as laparoscopy or robotic. Offering the quickest recovery, Dr. Gousse believes that a vaginal approach is the least invasive one in most cases.

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lifestyleadvice

BRANDS BEHAVING BADLY BY: DAVE KUSTIN

DAVE KUSTIN Principal at Element-M www.element-m.com 954-557-7476 info@element-m.com

Brand Behavior and Advertising/ Communication Incongruence, defined as: “A state-of-being; when advertising and/or customer facing communications do not align with the way a company behaves, acts, performs, or provides an experience for customers. This is not a onetime event, rather, it is endemic to the company or organization.” Let’s agree for a second that companies are in fact like people. Meaning, just like people, companies are able to communicate beliefs, opinions, thoughts, and all the nuances that go along with it. And when they do communicate their beliefs, through advertising and other tactics, customers will interpret those communications and act upon them, and this is where the incongruence occurs. When your brand’s outbound communication does not match the experience, you have Brand Behavior and Advertising/Communication Incongruence. Don’t panic, this is curable. Remember, your brand is not one thing; it is every thing. Company name, logo, signage, uniforms,

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sales pitch, web copy, collateral, titles, avatars, email signatures… you get the picture. Here’s how it happens: your advertising is clever and memorable, your collateral is crisp, your sales person knows the content like a pro, your social media messages inspire action, your wait staff is on point, customer service reps are sublime. Or not. Maybe your company is only doing some of these things well and failing at others. Imagine this for a second. Customer X sees your genius ad for your restaurant, the photography is top notch, the copy speaks to them and they act. They grab their spouse and run to your restaurant and the experience does not match the vision that was presented and promised in the ad. In other words, the brand did not behave the way the advertising suggested it would. This is what kills brands every day. Here’s how you begin fix it. Go back to your strategic positioning statement; a.k.a. your north star. What’s that? This is the r e a s o n you are in business; what you do for whom to solve a need. Find the truth that is your brand and then make sure that truth shows up in everything your company does when it comes to outbound communication and customer touch points. Find the weak links in your brand experience

MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

and retool them to align with your brand’s truth. Take Apple, for example, when you walk into a store everything fits together seamlessly. Everything matches. All of the items listed above (brand is every thing) are in complete alignment. This is what brand owners should strive for, and it is attainable. All it takes is discipline and creativity. The brands that are consistent in everything they do are the ones that win.

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COULD YOU HAVE FOOD ALLERGIES? I TEST FOR 150 DIFFERENT FOODS AND ADDITIVES.

“I CAN BARELY LEAVE THE HOUSE,” Heidi said, squinting her eyes the entire time. “Perhaps if we turned off the fluorescent lights, you’d be more comfortable. I can see well enough with the light coming through my window treatments.” “Thank you Dr. Woliner. Bright lights definitely make my migraines worse. If you could only fix my IBS with a flip of a switch …” “Tell me more.” “Some weeks I’m constipated, not having a BM for five days or more, even with laxatives. Lately it’s been the opposite; I’m in the bathroom at least ten times a day. My bum is so irritated that I now see blood on the toilet paper each time I go. And the bloating! I can go from being normal to 5 months pregnant in the span of a few hours.” I empathized, “I can see how frustrating that can be. What have your doctors told you?” “The GI looked at me from top to bottom, literally. He said I had acid reflux, so he put me on Nexium. I don’t have Crohn’s, just hemorrhoids that bleed pretty bad.” “Anything else?” “I had ‘sludge’ in my gallbladder, so they took that out. Didn’t help. The ER thought I had appendicitis, so they removed that too.” “Have you ever been tested for food allergies?” “Like peanuts? I had a skin test that came out normal.” “There are many types of adverse reactions to food, and swelling up due to a nut allergy is only one of

them. I was actually thinking about the other things: lactose intolerance, gluten allergy, and intolerances to food and food additives, such as MSG [1].” “Dr. Woliner, I brought you all my old records. If it isn’t in there, then I guess not.” I moved onto my physical exam, “Say Ahhhh.” As I looked into her mouth, I saw this white/yellow coating all over Heidi’s tongue, as well as two canker sores on the inside of her cheek. Heidi’s breath didn’t smell too good either … “I think we have our answer. You’re not digesting your food, you’re fermenting it!” “I don’t understand.” “In addition to our teeth (and a fork and knife), we digest our food chemically, with stomach acid, digestive enzymes, and good bacteria (Lactobacillus acidophillus, etc). Acid blocking drugs such as Nexium interfere with that process, allowing bad bacteria to grow and putrefy your food [2]. The byproducts irritate your gut, causing canker sores, dyspepsia, and diarrhea [3]. Proteins you’d normally break down, are absorbed intact, leading to food allergy symptoms of migraines, arthritis, and depression [4].” “How do we find out what I’m allergic to?” “I start with a blood test for 150 different foods and additives to see which ones are most likely to be a problem, but the gold standard is a ‘Double-Blind, Placebo-Controlled, Food Challenge’ [5]. I want to know for sure you have a bad

DR. KENNETH WOLINER Board Certified Family Physician 9325 Glades Road, Suite 104 Boca Raton, FL 33434 561-314-0950 holisticfamilymed.com reaction, so I don’t restrict your diet unnecessarily.” “So I’ll have to avoid some foods the rest of my life?” “Perhaps not. That bad bacteria, ‘Small Intestine Bacteria Overgrowth (SIBO)’ is what they call it, causes a ruckus inside your gut [6]. Eliminating the bad bugs, and replacing them with friendly probiotics helps reduce food allergy symptoms [7]. After your GI tract is cleaned up, you may be able to tolerate foods you were previously sensitive to.” In addition to having an overgrowth of Pseudomonas, which happened to be resistant to several antibiotics; Heidi’s tests showed responses to egg white, pork, onion, chicken, milk and coffee [8]. Challenge testing proved that coffee was a false positive, for which Heidi was extremely thankful. A short course of treatment, combined with a pharmacologic dose of probiotics improved Heidi’s bowel movements to two “Class 4-5 Stools” per day [9]. Upon Heidi’s follow-up visit three months later, “Dr. Woliner, you can keep the lights on; I don’t get headaches anymore [10].”

REFERENCES: [1] Degaetani MA, Crowe SE. A 41-year-old woman with abdominal complaints: is it food allergy or food intolerance? How to tell the difference. Clin Gastroenterol Hepatol. 2010 Sep;8(9):7559. [2] Uzunismail H, et al. PPIs and food allergy. Am J Gastroenterol. 2010 Apr;105(4):963-4. [3] Campbell AK, et al. Bacterial metabolic ‘toxins’: a new mechanism for lactose and food intolerance, and irritable bowel syndrome. Toxicology. 2010 Dec 30;278(3):268-76. [4] Zopf Y, et al. The differential diagnosis of food intolerance. Dtsch Arztebl Int. 2009 May;106(21):359-69. [5] MacDermott RP. Treatment of irritable bowel syndrome in outpatients with inflammatory bowel disease using a food and beverage intolerance, food and beverage avoidance diet. Inflamm Bowel Dis. 2007 Jan;13(1):91-6. [6] Ghoshal UC, et al. Frequency of small intestinal bacterial overgrowth in patients with irritable bowel syndrome and chronic non-specific diarrhea. J Neurogastroenterol Motil. 2010 Jan;16(1):40-6. [7] Savilahti E, et al. Pre and probiotics in the prevention and treatment of food allergy. Curr Opin Allergy Clin Immunol. 2008 Jun;8(3):243-8. [8] Breneman JC. Allergy elimination diet as the most effective gallbladder diet. Ann Allergy. 1968 Feb;26(2):83-7. [9] Bristol Stool Scale. http://en.wikipedia.org/wiki/Bristol_Stool_Scale [10] Arroyave Hernández CM, et al. Food allergy mediated by IgG antibodies associated with migraine in adults. Rev Alerg Mex. 2007 Sep-Oct;54(5):162-8.

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CELLULITE IS DEFEATED! THE WORLDâ&#x20AC;&#x2122;S FIRST F D A A P P R O V E D O N E T R E AT M E N T, CELLULITE REVISION/ERASURE DR. SHINO BAY AGUILERA Dual Board Certified Dermatologic Surgeon Winner of the Best Non Surgical Facial Enhancement Award, announced at The Aesthetic AwardsTM Miami. Shino Bay Cosmetic Dermatology Plastic Surgery & Laser Institute LLC. 350 E. Las Olas Boulevard, Suite 110 )RUW/DXGHUGDOH)/Â&#x2021;   WE CAN FINALLY ACHIEVE DRAMATIC RESULTS IN ONE TREATMENT WITH CELLULAZE, A REVOLUTIONARY BRAND NEW, HIGH TECH, LASER TREATMENT! Shino Bay Cosmetic Dermatology, Plastic Surgery and Laser Institute is now, FIRST in FLORIDA to offer the newly FDA Approved CELLULAZE the worldâ&#x20AC;&#x2122;s ďŹ rst, Cellulite Laser Treatment for the Revision and Erasure of Cellulite and its dimpling! We have ofďŹ cially signed on a spectacular, Board CertiďŹ ed, Plastic Reconstructive Surgeon and are currently expanding and more than doubling our ofďŹ ce size on ground ďŹ&#x201A;oor Las Olas Boulevard. We are scheduling free cosmetic consults and booking Cellulaze Laser Treatments at the current institute, so call now to schedule as we are booking up fast! The new SHINO BAY â&#x20AC;&#x153;Surgical Centerâ&#x20AC;? is offering a full line of Plastic and Reconstructive surgical services. The â&#x20AC;&#x153;Shino Bay Plastic Surgery & Laser Instituteâ&#x20AC;? is being built out and slated for a Grand Opening this Fall. We will be offering a FULL LINE of all the latest most high tech surgical procedures, including Laser Assisted Facelifts, Laser Assisted Browlifts, Breast Augmentation, and Laser Assisted Tummy Tucks with new

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high tech Laser Scar Prevention that removal, it is possible that your body can be included on all surgeries and decides to regrow hair or produce moreâ&#x20AC;?. new follicles. This same principle Unlike other laser Lipo devices, applies to cellulite. Considering this this $250,000 top of the line is the ďŹ rst cellulite treatment, we revolutionary system can only be simply do not know if your body will used by well trained Dermatologic create new cellulite (perhaps down and Plastic Surgeons at this time. the road). Since clinical trials began Proprietary laser technology enables approximately three years ago, the Plastic Surgeon to focus the all results have been spectacular, laser beam in multiple directions, and no cellulite reoccurrence has including across and upwards at the been observed and appears to be skin, literally melting the bands that permanent. pull down the skin causing dimpling CALL TODAY for our all in one, and simultaneously melting the fat. convenient, spectacular, Ground Firing upwards at the skin, it tightens Floor, Las Olas Boulevard Location and is clinically proven to increase NOW, as we are booking up fast! skin thickness by as much as 25%, To learn more go to and increasing collagenaise by 29% www.shinobayderm.com and look which also can greatly improve and up Cellulaze, or Call now to set up erase dimpling for the dramatically your Complimentary Consultation best results we have ever seen! at (954) 765-3005. This is the NEW ERA of Plastic Surgery where art and technology meet! EXPERIENCE THE FUTURE OF AGELESS TRANSFORMATIONS TODAY, ONLY AT SHINO BAY! Just one minimally invasive treatment of Cellulaze targets the subdermal source of cellulite to increase skin thickness and elasticity, while helping regenerate collagen and connective tissue. It is used to: UĂ&#x160; Target pockets of fat UĂ&#x160; Release skin depressions UĂ&#x160; Improve skin elasticity UĂ&#x160; Increase skin thickness UĂ&#x160; Create smooth skin where bumps and dimples were before. Cellulaze produces AFTER 1 dramatic results. As with TREATMENT BEFORE permanent laser hair

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lifestyleadvice

YOUR WEBSITE IS A GREAT PUBLICITY TOOL SPREAD THE NEWS AND KEEP IT UP TO DATE All too often, companies overhaul their website and stop. Why? I’m often told that updates take too much time or are too much trouble. That’s a big mistake. When potential customers first read about you in a news article or ad - they are going to Google you. What will they find: A blog that hasn’t been updated in a year? A news article from 2010? You think the website is current, but visitors know it’s not. And then you’ve blown your chance to make a good first impression. Worse, you may have damaged your brand. Your website must be regularly updated, especially in this 24/7 world. Standard pages such as “About Us” and “Contact Us” can stay the same, but you have to post fresh content to keep it interesting and relevant. The Web is now the go-to place for news and information, which is great for your company. You do not have to depend on traditional news media for publicity. Everything your company does can – and should -- be posted online and spread across the Internet. Take, for example, Canyon Ranch Living Miami Beach Residences. Its website went live more than two years ago and has been updated dozens of times. Click on the news tab and you will see well over a dozen articles and TV reports just this year. They are in English and Portuguese and are taken from magazines, newspapers and

trade publications. Why go to the trouble? Because before potential clients spend money with you, they want to know who you are. They learn that from reading about what you’re doing now. That’s why Canyon Ranch Living updates weekly its schedule of healthyliving activities. Potential buyers of residences will discover the lifestyle that sets Canyon Ranch Living apart from other oceanfront communities. Keeping a website fresh doesn’t take a lot of time. Your articles can be short. Sometimes all you need is a few paragraphs and a photo. Updating is also simple. Once upon a time, you had to hire a geek to tinker with your website. Now, if you know how to update your Facebook page, odds are you can keep your website current, too. What do you put online? Talk about what your company is doing: offering new products and services, welcoming new customers, promoting important new hires, participating in community activities, attending industry conferences and so on. You don’t need Big News either. If you’re quoted by a newspaper or TV report, let everyone e

JULIE TALENFELD President at Boardroom Communications 1776 N Pine Island Road, Suite 320 Plantation, FL 33322 954.370.8999 www.BoardroomPR.com know with a link to the article or video. The most important thing is that you continue to talk about your company, your brand and your people. People like that stuff. Trust me. I’m a PR professional. Julie Talenfeld is president of Boardroom Communications, an integrated public relations and marketing firm with offices in Ft. Lauderdale, Tampa and Orlando. www.boardroompr.com. 954-370-8999.

LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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RAISING THE LEVEL OF PROSTATE CANCER CARE: E N H A N C E D O P E R AT I N G R O O M A N D A D VA N C E D T E C H N I Q U E S

DR. ALOK SHRIVASTAVA, MD Urologist Cleveland Clinic FLorida 2950 Cleveland Clinic Blvd. :HVWRQ)ORULGDÂ&#x2021;   http://my.clevelandclinic.org/ florida Each year approximately 200,000 men are diagnosed with prostate cancer in the United States. It is the most common form of cancer for men in the nation. A patient with prostate cancer may experience no symptoms in the early stages of the disease, and unfortunately by the time symptoms develop, the disease is often incurable. For this reason, early detection of the disease is critical. Screening for Prostate Cancer involves performing a rectal exam and evaluating the levels of PSA, a protein essential to reproduction. If diagnosed with prostate cancer, it is important to know all the treatment options. Robotic-Assisted Surgery with Enhanced 3D Projection Cleveland Clinic Florida offers the most advanced surgical treatment options for prostate cancer, including robotic surgery. The roboticassisted radical prostatectomy is a minimally invasive surgical procedure performed in Cleveland Clinicâ&#x20AC;&#x2122;s newly enhanced operating room. This procedure enables surgeons to perform even the most complex and delicate procedures through very small incisions with unmatched precision. A 3-D camera

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provides a magniďŹ ed view from inside the patient while the surgeon controls a set of robotic arms from a nearby console. The robotic arms mimic the movement of the human hands, wrists and ďŹ ngers providing surgeons an extensive range of motion and a precision that is difďŹ cult to reach through traditional surgery. Cleveland Clinic Florida urologist Alok Shrivastava, MD, specializes in robotic-assisted radical prostatectomy. He stresses the beneďŹ ts of robotic surgery. â&#x20AC;&#x153;Typically, patients undergoing roboticassisted prostate surgery encounter signiďŹ cantly less blood loss, and they beneďŹ t from reduced hospital stays, faster healing, less postoperative pain, and shorter recovery times,â&#x20AC;? according to Dr. Shrivastava. At Cleveland Clinic Florida, the robotic-assisted radical prostatectomy is performed in a newly enhanced operating room which combines state of the art magniďŹ ed video projection with the 3D robotic surgical system. The operating room is equipped with two large 110 inch stereoscopic displays allowing the surgical team to view the patient with the same precision as the surgeon. With the aid of special polarized glasses, the surgical team gains better clarity, brilliant colors and reďŹ ned details that allow them to better assist the surgeon who can operate with greater precision. Other Surgical Treatment Options Cleveland Clinic Florida also offers a laparoscopic radical prostatectomy, a minimally-invasive procedure in which the surgeon removes the prostate gland by making buttonhole incisions. Through these incisions, the surgeon uses a tiny

MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

camera and surgical instruments to conduct the operation and remove the prostate. Comprehensive Cancer Care Cleveland Clinic Florida is uniquely designed to offer comprehensive and compassionate cancer care, which often involves the cooperation of a variety of specialists, including oncologists, hematologists, radiologists and surgeons. Our experts take a team approach to each patientâ&#x20AC;&#x201D;lending their combined expertise to diagnose cancer accurately and completely. After diagnosis, a wide range of minimally-invasive treatment options are offered for the full spectrum of cancers; breast, prostate, lung, digestive system, ovarian, among othersâ&#x20AC;&#x201D;many of which were pioneered by our own physicians and have since become the gold standard in cancer care. Support services are also available to help during a patient or family memberâ&#x20AC;&#x2122;s illness. A variety of support groups are offered, open to anyone facing cancer, giving an opportunity to share experiences and concerns with others. Cleveland Clinic Floridaâ&#x20AC;&#x2122;s accredited Cancer Institute is dedicated to bringing patients the best cancer care available. At Cleveland Clinic Florida, the comprehensive approach to cancer diagnosis, treatment, and recovery means that patients receive support and guidance from a dedicated team of experts from day one. This approach not only helps patients ďŹ ght the disease, but also provides comfort and strength along their journey. To ďŹ nd your Cleveland Clinic Cancer expert, call 800.639.DOCTOR, or visit clevelandclinicďŹ&#x201A;orida.org

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EXECUTIVE SEARCH FIRM

GETS FOUND

The field of executive staffing and recruitment is a very competitive one. Despite being one of the leading South Florida executive recruiting firms, our client, Steven Douglas Associates, knew that in order to stay current, they had to enhance their online presence. In fact, when he came to us, Chairman and CEO, Steve Sadaka, said, “We’ve been in the executive recruiting field in South Florida for 27 years, so we’re really well known with local clients. We knew, however, that new clients and people coming from out of town would be searching Google; at the time we had basically no presence on Google.” Steven Douglas Associates’ solution? Partner with Exults to establish a significant, complementary online presence. Sadaka wanted to attract new clients moving in from out of town and he also wanted to upgrade his website to reflect his company’s professionalism and accomplishments. “Exults tailored their fee-structure and programs to our needs, rather than demanding an expensive retainer, up-front. Key for me was getting my site updated and pushed to the first page of Google. Eventually, we expanded [our services package] and Exults was able to start with what I needed and stay within our budget.”

Exults developed a campaign strategy which would give Steven Douglas Associates the visibility they were looking for and a custommade website that better reflected the prestige of the Steven Douglas brand. We launched a strong backlinking push with relevant, keywordrich blogs, articles and press releases. The Exults team added features which allowed potential clients in different industries to submit a form directly to the head of that division; making the process easier for users and saving Steven Douglas Associates valuable administrative time. The site was optimized in conjunction with the selected keywords and thriving backlinking campaign; causing its relevance in the eyes of Google to skyrocket. The result? An attractive, user-friendly website on the first page of Google. Before long, Steven Sadaka began to see significant returns on his investment. The organic traffic on the Steven Douglas Associates website jumped an impressive 89% from January 1, 2011 to January 1, 2012. The dramatic increase in traffic brought with it qualified leads which converted largely into sales. Sadaka says, “We track our progress carefully. In the last four months, we’ve generated over $100,000 in

ZACH HOFFMAN President, Exults 1120 S. Federal Hwy.Suite 4 Fort Lauderdale, FL 33316 Phone : 1-866-999-4736 954-763-1130 www.exults.com

fees from clients who found us on the internet.” After being in business for nearly 30 years, Steven Douglas Associates was already a major player in their industry; the company’s online presence needed to reflect their existing prestige. A professionally designed, streamlined website and high position on the search engine results page provided the recruiting firm the boost they were looking for; almost doubling their internet traffic in just one year. Sadaka has since then expanded the list of services he receives from Exults and is pleased with his continued online momentum. Steven Douglas Associates continues its partnership with Exults; and we are both looking forward to fresh levels of success in the coming year. For more information about Exults, please call 866-999-4736 or visit www. exults.com.

LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

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DEA DEAL EAL E A ER R ETAI E ETA NS S AL LL L R EBATES EBAT BA A ES I NCLUDING AT NCLU CLU LUDING NG G OWN WNER ER LOYAL O Y TY TY/C Y OMPE Y/C M PE ET TITI I VE. VE E OFFERS OFF OFFE FFE RS S C ANNO ANN T BE C CO COM O MBINE NED. D . † GEN GE ESIS GE SIS S /EQ /EQU QU US S S IGNA G TURE GNA R E BA BAS A E ED D O N 48 8 -MON -M MON O TH ON TH C LO LOSE L LOS O OSE OS SE ED-EN D-EN D D-E -E EN E ND LEA LEAS AS E. E. GENE GENE N SIS - $ 2999 99 9 DU DUE D UE A AT T IINCE NCE PTIO PT N N,, I NCLU CLU C UDES D ES $599 599 D DEA EA LER LER R FE FEE A FEE AND ND N FIRS R T MO RS RST M NTH TH H PAYM PAY AYMENT ENT, ENT E N PLU NT, P ST TA A X, T TAG AG G A ND D REGIS R EG EGIS EGISTR S TRAT ATION I N FE ION FEES S , WI W I TH T H APPRO P ROVED VED CRED C REDIIT. IT T. 12, 12 2,000 2, 00 00 MI S/YE MILE MIL S/YE /Y Y A AR,, CUST AR CUSTOMER OME O OMER ME R RES ESPO PON PONS O S IBLE BLE B LE E FOR OR R EXC E XCESS XCESS E SW ES WEAR R AND D TEA TE R AT A $ $.2 20 20/MI 0/MI //MI /M M LE. LE E. EQUU E QUU S SIGNAT EQUUS S GNAT SI G TURE UR RE - $ 4999 49 999 DUE E AT T INCE INC N EPTIO PTION, N, INCLU INCLU NCL LUDES DES ES $599 E $59 DEA A LER ER RF FEE FE EE AND A F RS T MO FIRS MONTH NTH TH PAYM P AYM YMENT ENT, NT, T, PLU T L S TA LU T X, X , TAG G A ND D R EGISTRAT EGIS G TRAT TRATION ION ON N FEES ES,, W WI TH TH A PPRO R VED V ED C CRE CRED E IIT IT. T.. 1 T 12,0 2,0 2 2,000 0 MILES MILES LES L S/YEA E R R, CUSTO C USTO TO O MER ER R RESP R P ONSI RESPONSI O ONS ON B LE FOR BLE R EXC EX EXCE X CESS SS S WE EAR AR AND A T EAR AT TEAR AT $.20 $ .2 20/MIL 20/MIL /MI /MILE. MIL ILE E. | * ACCENT/ ACCE NT/ NT TT// ELAN EL ANTRA/ N TRA/SONA TRA/ RA SON SONA ONATA A BA B ASED BAS ED D ON O N 36 3 -MO -MON M MON TH H C LOSE LOSE LOS S D-EN SE -END DL LE E ASE ASE, E , 12 12, 2,000 00 MILE M ILE S MI S/YE /YEAR A CU AR AR, CUST US OMER OME E RES R ESPO PONS ON N S IBL I LE F IBLE FOR OR O R EXC EX X CESS ESS SS S WEAR AR R AND A ND D TEA T RA AT T $.2 $ 20/MI 0/MI /MI MII LE. LE L E $ $169 169 69 9 DUE AT A INC NC N CE EPTI EPT PT TO ON ON, N, IINCL NCL UDE UD UDES $59 $ $5 599 D DE ALER A LER R FEE AND D FI FIR IRST T M ONTH ONT NTH TH PAY PAYME PA MENT M MEN T. PLUS P L US TAX PL TAX A , TAG AX, G AND A ND R REGI RE REG EGISTRA S TRATION STR TION N FE FEES,, W ITH TH APP TH APPR P OVED CRE CR R DIT. DIT IT. IT IT. T. DEA DEA ALER LER ER R RETA ETAINS NS SA AL ALL LL REBA LL REB R BA B ATES ES S INC INCL NC N NCL CLU UDIN D DIN NG O OW WNER WN NER NE ER R LOYA LO L OYA YA ALT LTY LTY/ TY/ TY YMAY COMP COMP P2012 ETIT ETIT T IT TIV IIVE V E| AND AN AND/ N OR R RE ECEN CE E TC CO OLLEG L EG LLEGE GE GR G AD D PICTU PICTU CTU T RE E OF VE V HICL C ES S FO OR R I LLUS LL L S TRAT R TION O PURP ON PUR R OSES OS SES S ON ONL NLY. LY. LIFESTYLEMAGAZINEGROUP.COM

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Law Offices of

Phillip V. Menditto, P.A. former prosecutor in broward county

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WWW.PHILLIPMENDITTO.COM

524 S. ANDREWS AVENUE, SUITE 200 N. FT. LAUDERDALE, FL 33301 The hiring of an attorney is an important decision that should not be based solely upon advertising.

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diningstyle

WILLIAM ZUPPAS IS A THIRD GENERATION CHEF AND TAKES PRIDE IN CREATING UP TO 10 SPECIALTIES OFFERED ON THE MENU AT IRELAND’S AT ANY TIME.

Ireland’s Steakhouse

A “SPOT-ON” PRESENTATION… BY RANDI PRESS

I love presentations, don’t you? When dining at a restaurant and the server captures my attention with a really special offering, there’s nothing more engaging that will set the tone for the rest of the evening. Ireland’s Steakhouse at the Hyatt Regency Bonaventure delivers multiple presentations throughout the dining experience. Located in the Hyatt Regency Bonaventure, this elegant steakhouse is a local jewel. The warm tones and stylish décor creates a sophisticated but yet cozy atmosphere that allows you to feel relaxed immediately. Glenda, our server for the evening, exceeded expectations with her precise descriptions of Chef William Zuppas signature offerings. Her in-depth knowledge of the wine selection is a compliment to the sommelier who keeps all the servers in the know. Presentations are made tableside. We began with the basket presentation which included pretzel bread with homemade mustard butter, sun-dried tomato crisps with Parmesan cheese and twisted rolls paired with honey orange blossom butter. All homemade, each bite leaving you craving for another taste. Glenda introduced the next presentation; four specific salts offered for use with your entrée. She shared the significance of adding the

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Mediterranean white sea salt for any use, red Hawaiian sea salt to enhance a chicken dish, the pink Himalayan recommended for seafood and the black Hawaiian Lava for steak. These four sea salts reside in a small orange glass dish divided with scooped areas. After these highlights, we eagerly ordered our appetizers. Ireland’s Steakhouse offers quite a few unique appetizers. The Skillet NY Strip is thin sliced prime NY Strip marinated in a Thai sweet Chile sauce seared on a hot cast iron skillet tableside. There are no words so make sure you try this! The Foie Gras with roasted sweet potato and butternut squash, featuring candied bacon and cherry compote is decadent. This is absolutely a must-have. The sizzling deep sea scallops with sake poached pear and pepper slaw is incredibly delicious and is rivaled by the sautéed wild shrimp with arepas and guasacaca. If you don’t fancy these starters, you won’t be disappointed with the tenderloin carpaccio or the warm spinach salad with homemade apple cider vinaigrette. William Zuppas is a third generation chef and takes pride in creating up to 10 specialties offered on the menu at Ireland’s at any time. A wonderful tableside knife presentation allows you to choose your blade and prepares you for your main entrée. You may choose a traditional

ii

RECIPE ROASTED HALIBUT WITH GOLDEN GAZPACHO & AVOCADO SALAD ANCHO CHILI SAUCE INGREDIENTS » 2 Dried Ancho Chiles » 2 Onions » 1 Tablespoon of Oil » 2 Plum Tomatoes » 2 Raisins » 2 Cups of Chicken Broth » Dried Oregano and Cumin to taste

bone-in Rib Eye or for the more unique alternative, a bonein Filet Mignon ordered rare plus served absolutely “spoton!” The Spinellus, the most flavorful part of the Rib Eye without the bone, will leave your mouth watering. The twin lobster tails made their debut and were sweet, grilled to perfection, and served with vanilla butter. The Alaskan Halibut prepared with rhubarb coulis and potato crust is definitely worth the trip. Preparing for the side dishes was a lobster-lover’s dream. Lobster waffle fries and lobster macaroni and cheese are made with tender large chunks of lobster, cream and cheese. Traditional sides are offered but with those options, live a little and share as the sides are large! Dessert is to be savored! The warm Budini, a flourless chocolate dessert served with fresh berries, toasted almonds and crème anglaise was incredible! The dessert trio is outstanding. Grand Marnier Brulee, Pots de Crème and New York cheese cake will tempt even the most disciplined.

Ireland’s Steakhouse is located in the Hyatt Regency Bonaventure at: 250 Racquet Club Road, Weston 954-349-5656 Bonaventure.hyatt.com Hours: 5:30 p.m.-10:30 p.m. Tuesday through Saturday

GOLDEN GAZPACHO INGREDIENTS » 1 Yellow Tomato » 1 English Cucumber » 1 Ear of Corn » 1 Bunch of Cilantro » 1 Bunch of Parsley

» 1.5 oz. of White Vinegar » 2 oz. of Olive Oil » 2 oz. of Chopped Garlic ROASTED HALIBUT INGREDIENTS » 4 - 8 oz. Halibut Filets » 2 oz. Ancho Chili Sauce » Avocado Relish Ingredients » 2 Ripe Avocados » ½ Red Onion » 5 Red Grape Tomatoes » 5 Yellow Grape Tomatoes » Juice of 2 Limes » ½ Bunch of Cilantro

This recipe should be started several days in advance by preparing the ancho chili sauce. » Soak the ancho chilies in hot water for 15 minutes. » While the chilies are soaking, chop the onion, tomatoes and raisins. » When the chilies have finished soaking, remove their stems and seeds. » Saute the chilies and onion in the vegetable oil until they are tender. » Add the tomatoes, raisins and chicken broth. » Season with cumin and oregano to taste. » Simmer for 10 minutes. » Transfer to a blender and blend until smooth. » Cool the sauce and refrigerate for up to five days. » Marinate the halibut in the ancho chili Sauce for 15 minutes The day before you plan to serve the recipe, prepare the golden gazpacho. » Dice all vegetables but leave corn whole off the cob. » Chop cilantro and parsley. » Place all ingredients in the blender and puree. » Refrigerate until you are ready to serve with halibut. » While Halibut is marinating, prepare the avocado relish by dicing the avocados and red onion. Cut the grape tomatoes in half and chop the cilantro. Mix all ingredients together and season to taste with salt and pepper. » When the halibut is finished marinating, coat a sauté pan with oil and heat until hot. Sear the halibut on both sides. » Finish the halibut in a 350 degree oven (Approximately 10 minutes) » Ladle 4 oz. of golden gazpacho into each bowl. » Place 2 oz. of avocado relish in the middle of the gazpacho and top with the halibut and serve.

LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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Come try our Monday to Saturday lunch menu designed to accommodate your tight schedule. Available day or night, we are happy to announce our new wine menu, paired with our full Scotch Bar that includes premium blends as well as top shelf single malts. Want to make your event memorable? Let us host your special day.... Everything from family or business luncheons to large group evening celebrations.

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COMMITTED TO JUSTICE MARC C. BROTMAN Âť Exclusively represents victims and their families in serious injury matters Âť Over 30 years of trial experience Âť Board CertiďŹ ed in Civil Trial Law since 1992 Âť â&#x20AC;&#x153;AVâ&#x20AC;? rated by Martindale-Hubbell (highest rating) Âť Selected as â&#x20AC;&#x153;Superlawyerâ&#x20AC;? in that publication Âť Recognized as Top 100 Trial Lawyer by The National Trial Lawyers

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SU DOCTOR HISPANO PARA ENFERMEDADES DIGESTIVAS

ALBERT F. BRAVO, MD BRAVO MEDICAL CENTER Board Certified in Gastroenterology & Internal Medicine Over 20 years of experience in the treatment of all digestive disorders:

JOIN US FOR OUR 54TH AMAZING SUMMER!

UÊ œœ˜œÃVœ«ÞÊEÊ ˜`œÃVœ«Þ UÊ >«ÃՏiÊ ˜`œÃVœ«Þ UʈÛiÀÊ ˆÃi>ÃiÊ­i«>̈̈ÃÊEÊ ˆÀÀ…œÃˆÃ® UÊ œœ˜Ê >˜ViÀÊ-VÀii˜ˆ˜} UÊÀÀˆÌ>LiÊ œÜiÊ-ޘ`Àœ“i UÊ>L>``iÀÊ ˆÃi>Ãi UÊ1ViÀ>̈ÛiÊ œˆÌˆÃ UÊ Àœ…˜½ÃÊ ˆÃi>Ãi UÊ,i“œÛ>ÊœvÊ*œÞ«Ã UÊ/Ài>̓i˜ÌʜvÊ1ViÀà UÊ ˆÛiÀ̈VՏˆÌˆÃ UÊ>ÃÌÀœˆ˜ÌiÃ̈˜>Ê ii`ˆ˜} UÊ ,

Most insurance accepted, cash, credit cards and checks.

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1501 NE 62 Street

Ft. Lauderdale FL 33064

(954) 492-4137

pinecrestdaycamp.com

The

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E S T A T E

954 306 7220 CELL

954 646 6332

WESTONâ&#x20AC;&#x2122;S TOP VOLUME RESIDENTIAL REAL ESTATE AGENT OVER THE PAST 11 YEARS! Weston Hillsâ&#x20AC;&#x2122; Princeton

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$550,000

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www.lizcaldwell.com lizziebc@aol.com B ORN

AND RAISED IN

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A QUICK WAY TO

KEEP THE PROMISE MEMORIAL HOSPITAL MIRAMAR WOMEN’S CENTER

LUNCH & GO

MAMMO TUESDAYS AND THURSDAYS APRIL – MAY 2012 11AM – 2PM BOXED TO-GO LUNCHES WILL BE PROVIDED

The Women’s Imaging Center at Memorial Hospital Miramar invites you to take time out to take care of yourself. Stop by during your lunch break to have a screening mammogram. To schedule an appointment, please call 954-276-5500 and mention this offer. To be eligible, participants cannot have had a mammogram within the last 12 months or experienced any previous breast cancer or complications. Participants will NOT receive results at time of screening. To have a screening mammography exam, participants must: U Be age 35 or older

Scan to learn more about Women’s Services

U Present a physician prescription U Bring an insurance card or self-pay $99.00

£™ä£Ê-œÕ̅ÜiÃÌÊ£ÇÓÊÛi˜Õi]ʈÀ>“>À]ʏœÀˆ`>ÊÎÎäәÊUÊi“œÀˆ>ˆÀ>“>À°Vœ“ Discover The Memorial Experience at MHS.net LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

4/12

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sceneonsite

BankAtlantic Non-Profit Academy Awards Winners announced at 2nd Annual BankAtlantic Non-Profit Academy Awards presented by 2-1-1 Broward. Festivities took place at Seminole Hard Rock Hotel & Casino on Friday, February 24th. Elaine Vasquez & Gale Butler

John Brant, Kristen Guerris & Shelly Goren

Jen Klaassens, Sheila Smith, Gregory Haile, Marcia Barry Smith & Susan Renneisen

Gary Herman, Sheila Smith, Holly Miller & Bob Birdsong

Irwin Williams, Elly duPre, Chuck Mohr & Nancy Merolla

Lieutenant Robert Furman, Joey Epstein & Sheriff Al Lamberti

2nd Annual BankAtlantic Non-ProďŹ t Academy Awards Winners

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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sceneonsite

Weston Little League The Weston Area Little League celebrated their 2012 Opening Day Ceremony on Saturday, February 25th, 2012 at the Weston Regional Park where the players, coaches and Billy the Marlin kicked off the season.

Jeff Foreman & Hana Casey

Lory & Matt Meyerson

Jeff Juden, Neil Meany, Karen Meany & Fabian Portilla

Yarinet Tovar, Carlos Lopera & Mary Mota

Coach Paul Osmond, Carolyn Jones & Chris Jones

Alex Dicembrino, Emilio Matos & Barry Mark

Carlos Salaverria, Gregg Letts & Gregg Kibler

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Gary Klopman, Mike Ferreira & Chris Guck

MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

Pedro, Mary & Patty Aver

LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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Oceana’s “SeaBlue” Oceana’s Inaugural South Florida Event Inspires Guests to “SeaBlue” on March 3, 2012 at the W Fort Lauderdale

Adrian Grenier

Louise Storelli Fogarty, Alexandra Cousteau, Senta Monet Mackel & Jim Simon

The Honey Brothers

Alexandra Cousteau

Scott Brooks, Sherry Serio, Michael Fowler, Crystal Powers & William Strange

SeaBlue Committee

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Adrian Grenier, Lucy & John Yanoploulos

Leia Bosco, Dustin Cranor & Susan Penrod

“Choose the plastic surgeon that other physicians trust to deliver the natural looking results that they and their loved ones desire.” LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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For Good Awards The Community Foundation of Broward held itâ&#x20AC;&#x2122;s second annual For Good Awards to honor new retirees who use their skills and interests to make a difference in their community. The event was held at the Signature Grand in Davie on February 14th, 2012.

Douglas & Linda VonAllmen

Keith Koenig & Daren Cronin

Joan Crain, Marc Jonas & Karen Michell Curran

Wayne Huizenga, Jr., Linda Carter & Wayne Huizenga

Jamie Stiles, Linda Carter & Terry Stiles

Stacy Ostrau & Tony Segreto

Gale Butler & Jen Klaassens

Gordon Latz, Stephen Mehallis, Mari Mennel-Bell, BJ Buntrock, Richard Berkowitz, Wendy Masi & Joan Crain

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Ginny Miller & Arlene Pecora

As someone who has been through surgery more than once, I’ve learned a few things. First, your faith helps give you strength. Second, knowing

“COMPASSION IS NOT A CORPORATE POLICY; IT’S A PERSONALITY TRAIT.”

›‘—ǯ”‡ƒ–ƒ–‘’Ǧ”ƒ–‡†Š‘•’‹–ƒŽ‹•…”—…‹ƒŽǤ†ƤƒŽŽ›ǡ your hospital should employ the kind of people for whom compassion is second nature. Compassion and hope aid the healing process and make your experience so much better. When it comes to all of the above, Holy Cross Hospital is your natural choice in South Florida. – Regis Philbin

͚͚͜ǧ͘ ǧȁholy-cross.com

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Andy’s Family Pasta Dinner Over six hundred guests enjoyed a delectable feast at the Annual Andy’s Family Pasta Dinner hosted by the Signature Grand on February 26, 2012 raising over $80,000 for LifeNet4Families. Alan Levan & Alan Levy

Andy & Ali Cagnetta

Joey Epstein, Kip Hunter-Epstein & Jarett Levan

Ken & Lisa Crawford with Andy Cagnetta & Kip Hunter

Laurie Sallarulo & Mike DeLucca

Sheriff Al Lamberti & Melissa Aiello

Terry Frank & Tony Segreto

Chefs Richard Rosser, Jarett Levan, Barry Sanders, Russ Evans, Lee Mandel, Joe Rose & Sam Madison

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Lois Marino & Jen Klaassens

LIFESTYLEMAGAZINEGROUP.COM LLIF IIF FEST ES STYLEMA ST EM MAGAZ MA GAZINE INE INEGRO N GROUP. NE G OUP. GR GRO UP P.COM P.COM COM M | MAY MAY AY 2012 201 012 01 2

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Americas Golden Awards The Americaâ&#x20AC;&#x2122;s Golden Awards for the Americaâ&#x20AC;&#x2122;s Community Center took place last month at Rick Case Luxe Collection Showroom on Weston Road. The organization honored individual who enhance the community through their personal and philanthropic efforts. Alex Casallas with Nancy & Carlos Reyes

Tatiana & Alberto Eyzaguirre

David Almendaris Maria Louisa & Orlando Gonzalez

Harold Calle, Pilar Chavez, Gaby Chavez & Phanor Calle

Fabio Andrade with Juan Carlos Solis & Tulio Rodriguez

Peter Krimstock, Georgina & Joel Friend & Paolo Nicolicchia

Fabio Andrade Julia Guerrero Lucia Andrade & Weston Commissioner Angel Gomez

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Richard Bustillo, Honorees Rita & Rick Case with Fabio A. Andrade

MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

Ryan & Claudia Mosley with Yamilet Ramirez & David Straus

Makes It Easy Because We Care

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Weston

lastlooks

“Celebrate Heritage” event chairs Marci Langley, Marianne Lerner, Elyssa Kupferberg and Marilyn Simon Weinberg.

Zach Hoffman and Lori Sadaka

FAU President Mary Jane Saunders, Jay Weinberg, event chair Marilyn Simon Weinberg and CHHRE director Rose Gatens, Ph.D.

NFL free agent Plaxico Burress and Garrett Hayim

Renowned Miami-based artist David Allied President Bill Feinberg, Jennifer Saltz & Jon Swergold “LEBO” Le Batard Lisa Franz & Vincent Ferreri 96 MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM

Michael Stolzenberg & Jake Rheingold Gary Press And Danielle Tarrant at the 5th Annual Rheingold Cup

400 species. More than 70 artists. One exhibition to devour. Dive into man’s never-ending fascination with these fabled creatures of the sea.

Opening May 12 One East Las Olas Boulevard at Andrews Avenue | 954.525.5500 | moafl.org LIFESTYLEMAGAZINEGROUP.COM | MAY 2012

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AND

another thing... STARBUCKS ENVY BY BRUCE TURKEL

Bill and Eddie were sitting at an outdoor table having lunch. I had run over to the bayside shack right after my downtown lunch meeting to chat with a potential client and then needed to zip out to check on a video production. But I had a couple of minutes before I had to be at the edit so I walked over to say hi. Bill was in shorts and sporting two days of stubble. Ed was in khakis and sneakers. Ed had a beer. Bill was drinking wine. Neither was looking at their smartphones. And did I mention that it was 1:30 on a workday? “Look at the two of you – happy as pigs in mangos, enjoying a beautiful day with nowhere to go. Man, I want to be you when I grow up.” I told them about Starbucks envy. You know Starbucks envy. That’s when you go to Starbucks and see those people sitting there in the sun. Usually they have a bike leaning against their table or they’re there with their dog. They’re reading something on their iPad or thumbing through The New York Times. Not a care in the world and clearly nowhere to rush off to. They remind me of that old poster, “Sometimes I sits and thinks, and sometimes I just sits.” When I go to Starbucks, it’s usually to meet someone on the run — I’m meeting Marcos at the Starbucks in the Grove at nine or Kim at the Starbucks on 69th Street at two in the afternoon. We’ll grab a cup of coffee or tea, share pleasantries, and then get down to work — exchanging ideas and layouts, strategizing next steps — before we run off to our next meeting. Of course, while we’re meeting we’re fielding text messages and calls, mostly about where we’re going next, who we’re going to meet, and what time we’ll be getting together. But just to sit there and take in the scene, with nothing pressing to run off to… wow. My desires might be simple but that kind of takes my breath away. So anyway, I told Bill and Ed about my fantasy — my Starbucks envy. Ed laughed and told me a story: “I was walking through Coconut Grove one night and there were a couple of guys playing music on the street corner. They had a guitar case out in front of them and a few people gathered around and they were having a great time. I thought, ‘I want to do that, too.’ So I went out and

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bought a guitar and have been taking guitar lessons ever since. I’m not so good yet but I’m giving myself 10 years because I want to be just like Turkel.” (Hey wait a minute, that’s me.) Here’s the funny part. Until Ed mentioned that it was me and my buddy he stumbled upon on that street corner, I was listening to his story thinking, “I want to do that, too.” It wasn’t until he mentioned who he saw playing that it dawned on me that I already do that. It’s more than the old paradigm to “be careful what you wish for because you might get it.” In this case, it’s about realizing what you’ve already got, what the perception is of what you’ve got, and what your perception is of what else is out there. The grass is always greener, indeed. And it’s not just a good thing to think about when you’re evaluating your life. It’s also a good exercise to do when you’re thinking about your brand. After all, a brand is not what you think of your company, it’s what your employees and your customers — and your potential customers — think of it. And it’s very possible that those two viewpoints are not in sync. Kodak thought it stood for the finest in photography until its customers cared only about digital photography and Kodak found itself in bankruptcy. Palm thought its brand stood for PDAs until it realized that RIM’s Blackberry and Apple’s iPhone had stolen its market share. And Blackberry, who thought its brand was de rigueur for portable communication in the boardroom, is quickly discovering that its customers no longer agree. Even powerhouse Google, which preemptively purchased YouTube to maintain their superiority in search technology, is concerned that Facebook and the voice-recognition company Nuance, will take their place in both search and ad sales. So whether you’re dashing to a meeting, playing music on a street corner or marketing one of the world’s most important companies, remember that when it comes to your brand, perception IS reality. Even at Starbucks. Bruce is a branding expert who makes his clients’ brand experiences more valuable. He’s worked with great organizations including Discovery Channel, Baptist Health, MetCare, and Miami. He’s spoken at MIT, Harvard, and hundreds of conferences. He’s been on NPR and CNN and featured in The New York Times and Fast Company Magazine. He has published three books on advertising including Building Brand Value. You can reach Bruce at bturkel@turkel.info

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MAY 2012 | LIFESTYLEMAGAZINEGROUP.COM


Weston May 2011