PERSONA In addition, he contributed to formation of Lithuanian animated cinema: he was involved in the film “Bermudian Ring” and several animated break bumpers for Lithuanian TV. Within almost nine-year period of his activities at Lithuanian Film-studio, the desiner communicated and worked with eminent cinema masters of Lithuania and Russia; of course, it was a good school of life; however, it is another history. In the years 1982-90, in addition to his activities at the Film-studio, between endless expeditions with shooting groups in spanless territories of the USSR and various exoric regions, M.Malkovas was involved in abundant works related to graphical design as well as projects related to scene design and decoration (the style of several “Vil-
nius Rock” concerts, “The Rock March over Lithuania”, New Year decoration of Vilnius City in the year 1989), several projects on disk design ("Antis", A.Jagelevičius and so on); he also was involved in decoration of shop-windows and in book graphics. In the year 1990, the wind of change brought M.Malkovas to the opposite part of the „matrix“ where another system of measuring and values predominated. For over 18 years, he developed his creative activities in USA, mostly as a senior designer of "Structural Graphics", probably, the most famous company of lenticular (three-dimensional) advertisments worldwidely. Within the said period, he created for abundant firms, companies and agencies well-known in USA and worldwidely such as
(please, draw a deep breath!) A&E, Adidas, Amex, Astra Zeneca, Bates, BBDO, Bell Helicopters, BMW(Mini), Brown Williamson, Chase Manhattan, Chrysler, Coca-Cola, Condé Nast, Ford, FCB, GlaxoSmithKline, GMC, HBO, Hearst, Heineken, Honda, Leo Burnett, Lorillard Tobacco, Mars, Mazda, Maybelline, McDonald's, Mercedes, Merck, Microsoft, MTV, Nikon, Nokia, Pfizer, Pharmacia, PopShots, Proctor & Gamble, R.J.Reynolds, Roche Labs, Saatchi & Saatchi, Sanofi Aventis, Smirnoff, Sony, Sun Systems, Target, Time, Torre Lazur McCann, Toyota, Unilever, Volvo, Young & Rubicam, Walmart, Walt Disney, Warner Bros, Wittnauer and many others. "Structural Graphics" is specialized in lenticular paper and multimedia advertisments for 30 years already. The sphere of the activities of
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