Agricultural Trade Fair “Agrorus 2012”

AUGUST 27 – SEPTEMBER 02, 2012

St. PETERSBURG, RUSSIA ORGANIZER

INTERNATIONAL AGRICULTURAL EXHIBITION AND TRADE-FAIR

EXHIBITION ORGANIZERS

 Government of Russian Federation  Ministry of Agriculture of the Russian Federation  St. Petersburg Government

 Government of the Leningrad region  State Duma Committee on Agriculture of the Russian

Federation  Association of Private Family Farmers & Agricultural

Cooperative Enterprises of Russia (АККОR)  Russian Academy of Agricultural Sciences  JSC “ExpoForum”

STATISTICS OF THE ХХ INTERNATIONAL AGRICULTURAL EXHIBITION AND TRADE-FAIR “AGRORUS – 2011”  1500 exhibitors from 10 foreign countries and 45 regions of Russia  55 160 m² - total exposition space  149 807 visitors  810 private farmers and agricultural cooperatives from Russia, Belorussia and Ukraine  40 research and practical events (3000 specialist of agricultural sector from 15 foreign countries

and 45 regions of Russia)

EXHIBITION TOPICS  Scientific researches and technologies  Innovations in the agricultural sector and agricultural machine-building  Agricultural machinery  Equipment for processing, storing and production of agricultural

products in small-scale companies  Equipment for processing and storing of agricultural products  Cattle-breeding, fur-farming, poultry-keeping  Veterinary medicine, zootechnics, fodders  Food and beverages  Equipment for food-processing equipment  Chemistry and bio-technologies in agriculture  Urbanization of rural areas  Crop production  Horticulture and flower-growing

EXHIBITION DATES AND WORKING HOURS Exhibition: August 27 – 30, 2012; 10.00 – 18.00 Trade-fair: August 27 – September 02,2012; 10.00 – 18.00 Official events: Grand opening ceremony – August 27 Press-conference – August 27 Grand reception – August 27

EXHIBITION AND TRADE-FAIR LAYOUT

 AGRICULTURAL MACHINERY  PLATING MATERIAL  FOOD-STUFFS AND DRINKS  HONEY PRODUCTION  FRUITS, VEGETABLES  FOLK CRAFTWORKS AND CONSUMMER GOODS  CULTURAL PROGRAM

 FISH MARKET

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REGISTRATION OF VISITORS AND MASS-MEDIA

PAVILION 3

REGISTRATION OF FARMERS, POLICE HEADQUATERS, VETERINARY LABORATORY, ROSSELKHOZNADZOR, FIRSTAID POST

PAVILION 4

CONSUMER GOODS, FOLK CRAFTWORKS , SERVICEBUREAU

PAVILION 5А

PRESS-CENTER

PAVILION 6

EXHIBITION “INRYBPROM”

PAVILION 7

EXPOSITIONS OF ST. PETERSBURG, LENINGRAD REGION, REGIONS OF RUSSIA, CIS AND FOREIGN COUNTRIES; EXPOSITIONS “FROM FIELD TO COUNTER”, “GARDENING AND HORTICULTURE”, RURAL TOURISM, AGICULTURAL MACHINERY AND EQUIPMENT, BUSINESS-MEETING AREA, AGRICULTURE INSURANCE, VACANCY EXCHANGE PAVILION 8

EXPOSITION OF BROOD ANIMALS

EVENT STRUCTURE SPECIALIZED SECTIONS OF THE EXHIBITTION AND TRADEFAIR Business meetings Social programs BUSINESS PROGRAM Congress Conference Seminars Round-table discussions “Golden Medal” contest according to categories TRADE-FAIR Trading stalls Honey stalls Fish market “Summer gifts” market CULTURAL PROGRAM Festive program, folk festival

SPECIALIZED EXPOSITIONS WITHIN THE EXHIBITION  Agricultural sector in Russian regions  “From field to counter” – food-stuffs, equipment for

food and food-processing industry  Beverage industry  Agricultural machinery and equipment  Rural house-building, technologies and materials  Consumer commodities  rural tourism  “White nights”– exposition of brood animals (organizer

St. Petersburg Government)

EXPOSITIONS  Russian regions  Leningrad region

 St. Petersburg  International participants  Exposition of brood animals, fur-animals and poultry  Gardening and horticulture  Presentation and private exposition areas – private

livestock farms

TRADE-FAIR

 Demonstration of and trade with agricultural and food

products  Honey stalls  Fish market  “Summer gifts” market  Planting material

 Tools and equipment for gardening

and horticulture  Folk crafts exposition “Rebirth of

traditions”

TRADE-FAIR LAY-OUT

BUSINESS PROGRAM

 CONGRESS, SESSIONS, BUSINESS-MEETINGS  BUSINESS CONTACTS EXCHANGE  EXPOSIION AND PRESENTATION AREAS  “GOLDEN MEDAL” CONTEST ACCORDING TO CATEGORIES  TOPICAL DAYS  FAIR OF VACANCIES IN THE AGRICULTURAL SECTOR  CONSULTING CENTER

BUSINESS PROGRAM MODERNIZATION OF AGRICULTURAL SECTOR Congress Conferences Seminars Round-table discussions Exposition and presentation areas

DEVELOPMENT OF SMALL-SCALE BUSINESS IN RURAL AREAS. FARMING  Seminars Coordination meetings, meeting of the leading officials, sessions of governmental and public authorities Exposition and presentation areas

KEY TOPICS DEVELOPMENT OF RURAL SOCIAL INFRASTRUCTURE. САДОВОДСТВО Conferences Seminars Round-table discussions Coordination meeting

INNOVATIONS IN ANIMAL BREEDING, POULTRY BREEDING AND BEE-KEEPING Conferences Round-table discussions Exposition and presentation areas Visits to off-site exposition of brood animals “White nights”

STIMULATION OF CROP PRODUCTION Conferences Seminars Round-table discussions

“GOLDEN MEDAL” CONTEST

 The best private farm or agricultural collective enterprise  The best family livestock farm

 For achievements in agricultural science  For high results in the development of livestock and commercial    

breeding For high results in crop production For production of highly efficient agricultural machinery and introduction of advanced resource-saving technologies For high results in quality improvements of food-stuffs The best design. Company style

CULTURAL PROGRAM

FESTIVE PROGRAM, FOLK FESTIVAL  Every-day performances of popular singers and folk

dancing groups, concerts and entertaining programs, dancing and musical competitions, prize drawing  Special programs devoted to the topical Days within

the exhibition and trade-fair : - “Miss AGRORUS” contest - the Day of folk crafts “Rebirth of traditions” - honey tasting competition

ADVERTISING CAMPAIGN

 Advertising in socio-political mass-media  Radio advertising

 TV advertising  Exhibition news at the official web-portals :

WWW.AGRORUS.EXPOFORUM.RU WWW.EURASCO.ORG WWW.SPBCCI.RU  Participation and promotion during Russian and foreign exhibitions  Advertising in public transport  Street advertising  Advertising in the Internet  Advertising in specialized mass-media  Information support during the exhibition

WELCOME TO ST. PETERSBURG! St. Petersburg, founded in 1703 by Peter the Great, is now world acknowledged as the cultural capital of the Russian federation and as known as a large economic center, possessing huge financial, industrial, research, and investment resources. These factors makes it possible for St. Petersburg to become the leader of the exhibition industry in Russia. And the exhibition complex “Lenexpo” today remains the major and the most convenient exhibition venue not only n St. Petersburg, but also in the whole North-West region of Russia.

Many cultural and historical monuments of architecture are located in St. Petersburg: the St. Isaac Cathedral, the Kazansky Cathedral, the Peter-and-Paul’s fortress, the Admiralty, the Hermitage, the Smolny Cathedral, etc. – thus making the city attractive not only for businessmen, but also to tourists.

LOOKING FORWARD TO SEE YOU AT THE XXI INTERNATIONAL AGRICULTURAL EXHIBITION AND TRADE-FAIR “AGRORUS - 2012”!

ORGANIZING COMMITTEE: Business center “Birzha” 15/2, 26th line, V.I., St. Petersburg, 199106 (Russia) Contact person for foreign participants: Mrs. EKATERINA GABUCHIYA Mr. Ivan CHIRKOV Phone/Fax: +7 (812) 240 4040 ext. 234 e-mail: E.Gabuchiya@expoforum.ru ATTENTION! Exhibition: August 27–30, 2012; 10.00 – 18.00 Trade-fair: August 27 – September 02, 2012; 10.00 – 18.00 Registration of participants: August 25–26, 2012; 09.00 – 20.00 ORGANIZER www.agrorus.expoforum.ru