2022 preview
Purveyor of pop culture products FUNKO eventseu@funko.com funkoeurope.com
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Funko Europe will once again take its place at Toy Fair, with its fourth attendance. Funko is the global purveyor of pop culture products, most well-known for its collectable Pop! vinyl figures, and carries more than 1,000 licences across its range of lines and brands. Anime remains a chief focus for Funko with new lines landing for Attack on Titan, Demon Slayer and My Hero Academia, among a growing collection of notable sports and entertainment heroes. With further new lines for The Batman, Jurassic World: Dominion and Pixar’s Lightyear, there’is something for everyone. Funko’s portfolio continues to grow this year with a strengthening collaboration with streaming platform Netflix, and 2022 sees the arrival of product ranges aligned with the Korean hit Squid Game and long-time favourite Stranger Things. New to the family is a line named Popsies! Dropping in 2022 in the European marketplace, this new direction sees Funko branch out into a line of collectable, interactive greeting displays featuring celebratory messages of excitement and love. Another addition to the range sees a selection of premium new vinyl figures. The first wave of the latest range – Gold - will feature both 5in and 12in figures of some of the world’s most beloved music, NBA and NFL icons, with many more to follow across the entertainment, music and sporting landscape. Having launched in 2021, sales have shown promising results, and are set to continue with this range extension. Funko Games continues to deliver incredible products with top licences across a range of
Fact! 2022 sees the arrival of product ranges aligned with the Korean hit Squid Game and long-time favourite Stranger Things 50
categories. Strategy games also continue to impress with Funkoverse: a strategy game where you combine your favourite characters and go headto-head in exciting game scenarios. Funkoverse joins a growing catalogue alongside other titles such as Pan Am, The Goonies: Never Say Die, Fast and Furious: Highway Heist and Disney Hidden Mickeys. Fan-favourite card game Something Wild also plays its hand to the next level in 2022 with more cross-property opportunities than ever before, including new lines with Marvel and Star Wars. Pop! Albums continue to rock, bringing to life masterpieces including AC/DC’s Back in Black and Queen’s Greatest Hits, while Pop! Comic Covers soar high with historic Superman and Batman issues restaged in all their glory. Meanwhile, Mini Moments dives deeper into its showstopping collection of unforgettable TV and film moments with new offerings from WandaVision and always popular, Harry Potter. Funko’s fashion brand Loungefly has a largerthan-ever collection of products under its belt - expanding into the European marketplace continues to be hot news as more consumers discover these must-have bags and accessories. Further apparel from Funko celebrates an array of incredible designs within its extensive ranges of wearable and decorative Pop! Pins, and unique Pop! & Tees featuring stylised bespoke artwork. Funko’s dedicated stand at the London Toy Fair reaches new heights in 2022 with a larger space than ever before, centred around an island design with an additional space for customers to immerse themselves in everything Funko! To schedule an appointment please contact the events team at eventseu@funko.com.
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