Interview iWAS allows the tableware companies to share iWas’s unique upcycling story and promote sustainable practices. iWas has also worked with TV chefs to create signature collections of upcycled glassware products. These collaborations allow iWas to showcase their unique products to a wider audience and promote the use of sustainable materials in the food and hospitality industries.
and tableware is expected to grow significantly in the coming years. According to a report by Allied Market Research, the global eco-friendly tableware market is projected to reach $44.34 billion by 2027, growing at a CAGR of 6.2 per cent from 2020 to 2027.
products, these businesses can improve their sustainability score and appeal to environmentallyconscious consumers. Overall, there is a growing demand for sustainable products, including glass and tableware, and the potential
“As a company focused on sustainability, we believe there is a growing audience within the hospitality sector for more considered and environmentally-friendly products like ours”
market size for these products is significant. As consumers become more environmentallyconscious and businesses look for ways to reduce their environmental impact, the demand for sustainable glass and tableware is likely to continue to grow.
Can you cater for large scale orders or are you more bespoke? Yes, that’s what makes us unique. Smaller bespoke orders we can manage locally with our support team in Europe (Belgium) and larger orders we supply directly from our manufacturing in India. Your story is one of
sustainability, do you feel there is a real audience within the hospitality sector for more considered products like yours? The demand for sustainable products, including glass and tableware, is on the rise. According to a study by Nielsen, 81 per cent of global respondents feel strongly that companies should help improve the environment. The market for sustainable glass
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Many consumers are willing to pay more for sustainable products. According to a survey by Accenture, 60 per cent of consumers are willing to pay more for sustainable products that are better for the environment. The hospitality sector, including hotels and restaurants, is increasingly looking for sustainable options when it comes to glass and tableware. By using sustainable
What about retail, do you also supply shops etc? iWas also supplies retail shops and other businesses with upcycled glassware products. How can the tableware industry reach you? They can reach us via email: hello@iwasproducts.com Linkedin: www.linkedin.com/ company/iwas-products/
How iWAS works iWAS partners in India and Indonesia collect waste to avoid them ending up in the landfills. As an upcycling specialist, iWAS gives unwanted items like glass bottles a new lease on life. The difference between upcycling and recycling? They creatively repurpose old materials like glass bottles, tyres and coffee bags, preserving their unique, original characteristics, simply by adding craftmanship and clever design. Recycling, on the otherhand, is an energyintensive process in which products are broken down to their raw materials to be used as resources. All iWAS products are hand-made by local artisans in India and Indonesia. They give back to the community by providing durable employment and by valuing the work of local communities. The company says each of its upcycling partners is part of a bigger story.