There is a difference between gifts and incentives. While gifts are meant for distribution to all employees, incentives are provided to wellperforming employees to motivate them
Branded gifts work better because of its universal appeal. They do not elicit unwanted office politics and competition as may happen in case of incentives
Gifts are a great way for employees to show their appreciation irrespective of what level in the hierarchy the recipient lies in. So, even a junior employee can give gifts to her CEO
Gifts improve employee morale and ensure on-the-job happiness
Gift giving strengthens the bond between a vendor and client. This way, gift giving helps both internal clients (employees) and external clients (customers)
Branded gifts help in the marketing process when you place your company logo on the gift and hand it over to your employees, clients, or prospects
Since gift giving is reasonably priced per unit and yet manages to elicit a favorable impact it is considered a good choice to motivate employees or ensure lasting bonds between the vendor and customer
By giving non-holiday related gift, you can easily surprise them and delight them. It is the perfect way to show that you relay care for your employees
Gift giving to customers lets them know that they on top of your mind and value your relationship with them
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