WorkBuddy AI Brand Development Guide

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Created and designed by: LDelfino

Graphic Design Specialization

Course authorized by California Institute of the Arts

Course certificate by Coursera

Robots that make your life easier while you enjoy the journey

In 2028, when automation and artificial intelligence were booming, concerns about unemployment and dehumanization at work were stronger than ever. In the midst of this uncertainty, a revolutionary vision emerged from a young engineer named Sebastian Rodriguez. Sebastian decided to leave his position at a large Silicon Valley company and return to his hometown in Chile. There, in a small garageturned-lab, he founded WorkBuddy AI with a clear goal: to create autonomous robots with Strong Artificial Intelligence that were not only extremely intelligent, but also deeply empathetic. His mission was not to replace workers, but to ease their workload, allowing them to focus on more creative and humane tasks. The startup quickly gained global popularity thanks to its focus on human-robot collaboration, offering solutions that transformed offices, factories and homes into more productive and harmonious places. WorkBuddy AI doesn’t just sell robots; it promotes a future where technology empowers people, ensuring their wellbeing and safety at work. With plans to expand into sectors such as healthcare and education, WorkBuddy AI is today one of the most innovative and humanistic startups in the world.

TYPE EXPLORATIONS

TYPE SKELETONS

LOGOTYPE DEVELOPMENT

CBE4DE

COLOR MARK

SECUNDARY TYPEFACE

IMAGE STYLE

MODIFIABLE VARIATIONS

Variations of the main logo for different company entities, e.g. WorkBuddy Air Space, WorkBuddy Medical Center, WorkBuddy Home Building Center, WorkBuddy Headquarters.

The customer will be able to select the one that best suits his needs, and they can be easily modified to achieve more variations.

BRAND APPLICATIONS: LETTERHEAD

BRAND APPLICATIONS: BUILDING SIGNAGE

BRAND APPLICATIONS: VEHICLE SIGNAGE

BRAND APPLICATIONS: BILLBOARD

BRAND APPLICATIONS: SAFETY VEST

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