Online Birds

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I’m driving innovation through design, marketing, and business optimization.

for design & hotel Industry

Laura

Hello.

Hallo Marina & liebes Online Birds Team,

ich möchte mich nochmals bei euch für die Position als Marketing Managerin und Kreativdirektorin am Standort Lissabon mit einem möglichen Startzeitpunkt im Mai oder Juni bewerben.

Ich habe Hotelmanagement und Marketing studiert und bereits viele Erfahrungen gesammelt – unter anderem bei Motel One, Steigenberger und in verschiedenen Marketingagenturen.

Ich bringe vielseitige Kompetenzen mit und kann in unterschiedlichen Bereichen wertvolle Unterstützung anbieten.

Aktuell bin ich neu in Lissabon und auf der Suche nach einem engagierten, ambitionierten Team, das Lust auf Hotellerie und Marketing hat – und offen ist für Wachstum, Kreativität und Freude im Arbeitsalltag.

(gerne auch remote)

Ich freue mich auf eine Rückmeldung und ein entspanntes Austauschen über neue Möglichkeiten.

Freundliche Grüße aus Lissabon.

Leitzig

I´mlaura

Design&MarketingEthusiast

Education

Bachelor’s Degree in Online Marketing, Germany

Apprenticeship: Hotelmanagement & Front Office

Master’s in Business Administration, NOVA School of Business & Economics, Portugal

Experience

10 years in Online Marketing with a strong background in marketing and creative solutions.

Marketing & Creative Director in Leading Agency´s all over Germany.

Selected References:

Motel One, Wiesbaden

Steinberger Hotel, Germany

Agency Jung von Matt, Germany

Kinderhotel Buchau, Achensee

Laura Leitzig,Marketing & Creative Director Business Consultant for Design & Hotel Industry

I´mlaura

Alittledeepdive_

intocurrentcases/clients

Frank Burkard

Leistungen:

Online Marketing Kampagne

Auszeichnungen:

1 x Guiness World Record

1 x Global Content Award

Kinderhotel Buchau, Achensee, Österreich

Leistungen: Front Office & Marketing Management

Motel One, Berlin, Mitte

Leistungen: Front Office Management Online Marketing

Motel One, Wiesbaden

Hotelmanager, Paul Kreusch

Leistungen: Gründungsberatung

Marketing Konzept

My clients are satisfied and achieving strong, sustainable growth.

I can offer High End Support

FullServiceStrategy

I can offer a comprehensive full-service strategy

tailored to your brand’s needs, including:

Strategic campaign development

High-quality video and visual content production

(e.g., brand videos, image films)

Creative content creation across all formats

Performance marketing

Influencer collaborations

Custom content management planning

Daily community management

Paid advertising on Google and META platforms

YouTube SEO optimization

Weekly performance reporting

Multi-channel support and coordination

I can offer High End Support

BusinessConsulting

Let´s take a innovative approach to:

Automation with AI- First Thinking.

AI-powered solutions for cost efficiency

Internal workflows designed to improve employee

Internal Workflows for better client experience

Our Steps together

Step1

Step2

BenchmarkAnalysis

PositioningStrategy

Objective Setting

Current State Analysis (As-Is Analysis)

Analyze the current performance of the business.

Gather relevant KPIs, data, and insights

Identify strengths, weaknesses, and processes

Target Setting (To-Be State)

Define new goals based on the insights /benchmarking

Set measurable targets (KPIs) for improvement

Outline strategic focus areas and success criteria

Direction Setting

Target Audience

Define your ideal customers

Understand their needs & behaviors

Create customer personas

Branding and Design Setting

Clarify brand values, mission, and vision

Optimize brand elements across all touchpoints

(web, social media, print)

Our Steps together

Step3 Step4

MarketingOverview

Marketing Strategy & Promotion

Develop effective Marketing- strategies.

Content Plan Creation

Develop a strategic content calendar

Content Production (Image, Social Media, Film)

Produce high-quality brand videos and visuals

Performance Marketing

Launch and manage paid advertising

(e.g. Google Ads, Meta Ads)

Lead Generation

Set up funnels to attract and convert customers

ScalingandOptimization

KPI Tracking

Monitor key performance indicators regularly

Use dashboards and analytics tools

real-time insights

Optimization

Improve campaign performance

A/B testing and data analysis

Adapt targeting, creatives, based on performance data

Reporting

Provide clear, data-driven reports for transparency and decision-making

Analyze trends and draw actionable conclusion

creatorz.de

lauraleitzig@creatorz.de

Laura Leitzig

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