Goodwill
Assumed value of the attractive force that generates sales revenue in a business, and adds value to its assets.
Customer Loyalty
Likelihood of previous customers to continue to buy from a specific organization.
Employee
For a company is important to build customer loyalty so they can have good relationships with their customers An individual who works part- An employee time or full-time under is an internal a contract of employment customer.
Engagement Commitment between a
company and a customer.
Social networking
They don't need to buy goodwill, or build customer confidence.
A dedicated website or other application which enables users to communicate with each other by posting information, comments, messages, images, etc.
When a customer gets engaged with a company means that he is going to be loyal with the company. Social networking is a good way of advertising