PA Strategic Partnerships by laurac86

PA Market Partnerships

Q1 2023

Ethos PA Brands

Premium House Brand Category Flower 3.5g - $22.50 Live Resin Vape Cart 0.5g - $25.00 Live Concentrate 1g - $30.00 Value Brand Category Flower 3.5g - $17.50 Flower Small 7g - $32.50 Disposable Vape Cart 0.3g - $12.50 Distillate Vape Cart 1g - $27.50 Cured Resin Vape Cart 0.5g - $20.00 Cured Resin Vape Cart 1g - $30.00 Cured Concentrate 1g - $27.50 Partnership Goals 2023 Wholesale Spend - $22,785,000.00 2023 Wholesale YTD Commitment - $255,267.00 (1%)

Market Pricing Information

Value Flower 3.5g Small Flower 7g Disposable Vape 0.3g Distillate Vape 1g Cured Resin Vape 0.5g Cured Resin Vape 1g Cured Concentrate 1g $0.00 $5.00 $10.00 $15.00 $20.00 $25.00 $30.00 $35.00 $40.00 Discount Pricing House Flower 3.5g Live Resin Vape 0.5g Live Concentrate 1g $0.00 $5.00 $10.00 $15.00 $20.00 $25.00 $30.00 $35.00 $40.00

Pricing Ethos AYR Cresco Curaleaf GTI INSA Jushi Standard Farms Terrascend Trulieve Verano PA Preferred Menus 02.2023.xlsx

House/Premium

Strategic Partners

- $9,595,925.39 (31% Decrease)

Premium Category Flower 3.5g- $27.50 Solventless Carts 0.5g$32.50 House Brand Category Flower 3.5g- $22.50 Live Resin Cart 0.5g$25.00 Live Concentrate 1g- $27.50 Value Category Flower 3.5g - $22.50 Distillate Cartridge 1g- $13.75 Category Purchases YTD Cartridges & Pens $183,750 Concentrates $45,612.50 Flower $155,211.00 Infused Edible $45,750.00 Infused Non-Edible $250.00 Non-Medicated $2,881.00 TOTAL $433,454.50 Partnership Goals

Wholesale

Wholesale YTD

Purchases

2023

Spend - $855,500.00 2023

Commitment - $34,058 (2%) 2023 Forecasted

With locations throughout Pennsylvania, we consider Cresco to be the market leader in the PA industry.

PA General Manager – Brian Marquette

PA Sales Representative – Angelo Gabriele

PA Purchasing Representative – Tim Paddock

VP MSO Sales – Peyton Brennock

Partner Name – Cresco Yeltrah, LLC

Greenleaf Medical, LLC (Columbia Care)

Strategic Partnership Negotiations

• 10% Rebate after $1,000,000.00 per month in PA & MD Markets

• Preferred Product Allocation, when possible

• Shared sell through data and best practices

CannTech, LLC Brands

DocHouse, LLC Brands

Partnership Goals

2023 Wholesale Spend - $1,900,000.00

2023 Wholesale YTD Commitment - $33,500.00 (1.7%)

2023 Forecasted Purchases - $760,000 (22% Decrease)

2022 Purchases - $969,806.70)

Flower

Concentrate

Concentrates

House Brand Category

3.5g - $22.50 Distillate Carts 1g - $32.50

1g - $22.50 Premium Category

1g- $32.50

Flower

Distillate

Value Category

3.5g - $20.00

Carts - $17.50

Brand Purchases YTD Kynd $1,749.70 Lost In Translation $925.20 Origyn $18,812.50 Revel

Partner Information

With 9 locations throughout Pennsylvania, we consider AYR to be a strategic partner in the market. They are most willing to work on offering a structured tiered pricing program and ensuring that allocations are met.

PA General Manager – Gerald Feissner

PA Sales Representative – Ashlie McClain

PA Purchasing Representative – Garrett Reams

Senior Director MSO Relations – Michael Bogniak

Partner Name – CannTech PA, LLC – Kynd, Lost Tree & Revel Brands

DocHouse LLC – Seven Hills & Origin Brands

Strategic Partnership Negotiations

• Tiered Pricing Program based on spend in development for Q2

• Preferred Product Allocation, when possible

• Shared sell through data and best practices

- $2,300,000.00

2023 Wholesale YTD Commitment - $0.00 (0%)

2023 Forecasted Purchases - $2,447,347.32 (8% Decrease) 2022 Purchases - $266,4214.37

Premium Category Premium Flower 7g - $42.50 Brand 3.5g - $24.00 Blades Smalls 7g - $37.50 Disposable Vape 300mg - $15.00 Concentrate 1g - $32.50 House Brand Category Flower 3.5g - $22.50 Flower 7g - $35.00 Processed Product Category Distillate Cartridge 0.5g - $20.00 Distillate Cartridge 1g - $35.00 Live Cartridge 0.5g - $25.00 Live Cartridge 1g - $40.00 Live Concentrate 1g - $32.50 Live Concentrate

2g - $50.00 Partnership Goals 2023 Wholesale Spend

Brand Purchases YTD Grassroots $269,097.70 Select $11.70 Grand Total $269,109.40 Category Purchases YTD Cartridges / Pens $139,660.00 Concentrate $31,250.00 Flower $26,920.50 Infused Edible $71,267.00 Non Medicated $11.90 Grand Total $269,109.40

Partner

With 9 locations in Pennsylvania, we consider Curaleaf to have a strong presence in the PA Market. We focus on buying their Grassroots Premium products and have been approached by their buyer to sell Ethos Products exclusively.

PA General Manager –PA Sales Representative –PA Purchasing Representative –VP MSO Sales –

Partner Name – AES Compassionate Care, LLC

Curaleaf PA, LLC

Strategic Partnership Negotiations

• None

Premium Category

Flower 3.5g - $25.00

Disposable Vape - $15.00

Live Resin Cart 500mg - $22.50

CO2 Vape Cart 500mg - $17.50

CO2 Vape Cart 1g - $32.50

Live Concentrate 1g - $35.00

Concentrate 1g - $30.00

Value Charity Category

Flower 7g Small Buds - $36.00

*Portion of Proceeds to their charity*

Discount Category

Ground Flower 7g - $20.00 Therapeutic Category Tincture 400mg - $25.00

Lotion 400mg - $27.50

Balm 90mg - $15.00

RSO - $32.50

Purchases

Brand Purchases YTD &Shine $48,250.00 Accessories $8,587.50 Dr. Solomon's $61,637.50 Good Green $60,750.00 Rythm $254,700.00 Grand Total $433,925.00 Category Purchases YTD Cartridges / Pens $224,062.50 Concentrate $21,687.50 Flower $120,312.50 Infused Edible $26,437.50 Infused Non-edible $26,925.00 Non Medicated $14,500.00 Grand Total $433,925.00

Partnership Goals 2023 Wholesale Spend - $4,000,000.00 2023 Wholesale YTD Commitment - $0.00 2023 Forecasted Purchases - $5,315,000 (30% Increase) 2022

- $4,091,498.28

market. With a clear and defined pricing by brand structure, purchasing is able to clearly define purchasing habits from this partner.

General Manager –

PA Sales Representative –PA Purchasing Representative – Tim Hawkins

Senior Director MSO Relations –

Partner Name – GTI

Strategic Partnership Negotiations

• Meeting to discuss credit processing

House Brand Value Category Flower 3.5g - $17.50 Flower 7g - $27.00 Flower Smalls 7g - $27.00 Distillate Vape Cart 0.5g - $15.75 Live Resin Vape Cart 0.5g - $22.50 Distillate Vape Cart 1g - $27.00 Partnership Goals 2023 Wholesale Spend - $1,070,000.00 2023 Wholesale YTD Commitment - $0.00 (0%) 2023 Forecasted Purchases - $8,000,000.00 (70% Increase) 2022 Purchases - $4,760,689.56 Category Purchases YTD Cartridges / Pens $343,336.50 Flower $350,549.00 Grand Total $693,885.50

With 4 locations in Pennsylvania, we consider Curaleaf to have a limited presence in the PA Market. They only have one brand that they are currently offering – Strane. Holistic previously had offerings in the Therapeutic Category under the brand name Liberty, but it has been offered in quite some time.

Strategic Partnership Negotiations

• None

PA General Manager –PA Sales Representative –PA Purchasing Representative –VP MSO Sales – Partner Name – Holistic Farms Partner

Flower Category Gold – Discount Flower 3.5g - $17.50 Cache – Brand Flower 3.5g - $20.00 Vault – Premium Flower 3.5g - $25.00 Value Flower Category Flower 7g Small Buds - $27.50 Flower 7g Ground - $20.00 Processed Category CO2 Vape Cart 0.5g - $15.00 CO2 Disposable Vape - $12.50 Live Resin Vape Cart 0.5g - $22.50 Solventless Vape Cart 0.5g - $32.50 Cured Concentrate 1g - $25.00 Live Concentrate 1g - $30.00 Solventless Concentrate 1g - $35.00 Therapeutic Category Tincture 1:1 - $20.00 Tincture THC - $30.00 Partnership Goals 2023 Wholesale Spend - $4,000,000.00 2023 Wholesale YTD Commitment - $0.00 2023 Forecasted Purchases - $252,000.00 (30% Increase) 2022 Purchases - $20,807.00 Brand Purchases YTD The Lab $20,807.00 Grand Total $20,807.00 Category Purchases YTD Cartridges / Pens $8,207.00 Concentrate $12,600.00 Grand Total $20,807.00 Brand Net Sales 3.16 SeChe $22,214.74 The Lab $18,140.43 Grand Total $40,355.17

Partner

With 19 locations throughout Pennsylvania, we consider Jushi to be a strategic partner in the market. While the overall educational piece has been helpful and the initial relaunch has been successful, their MSO view of partnership is tied directly to spend. This relationship will take time and patience to gain full strategic benefits.

General Manager –

PA Sales Representative – Christopher Murphy

PA Purchasing Representative –Senior Director MSO Relations – Sean Luce

Partner Name – Pennsylvania Medical Solutions, LLC

Strategic Partnership Negotiations

• PA Purchase to initiate repurchase from Jushi

• Education provided for relaunch

House Flower Value Category

House Flower 3.5g - $15.00

House Limited Flower 3.5g - $22.50

Flower 7g - $30.00

Flower Ground 7g - $20.00

House Vape Value Category

HTE Vape Cart 0.5g - $15.00

HTE Vape Cart 1g - $25.00

Distillate Vape Cart 0.5g - $20.00

Distillate Vape Cart 1g - $35.00

Sauce Vape Cart 0.5g - $25.00

Live Resin Vape Cart 0.5g - $25.00

Live Resin Vape Cart 1g - $40.00

House Concentrate Category

Diamonds 0.5g - $25.00

Live Concentrate 1g - $15.00

Concentrate 1g - $13.75

House Therapeutic Category

RSO 1g - $30.00

Tincture 0.3g - $15.00

Extra Strength Tincture 0.4g - $35.00

Lotion .15g - $10.00

Balm 100ml - $27.50

RSO Capsules 20ct - $23.50

Partnership Goals

2023 Wholesale Spend - $1,000,000.00

2023 Wholesale YTD Commitment - $15,735.00 (1.5%)

2023 Forecasted Purchases - $5,600,000.00 (75% Increase)

2022 Purchases - $3,193,621.26

Brand Purchases YTD Organic Remedies $562,284.25 Grand Total $562,284.25 Category Purchases YTD Cartridges / Pens $154,882.50 Concentrate $58,548.00 Flower $287,266.25 Infused Edible $60,027.50 Infused Non-edible $1,440.00 Non Medicated $120.00 Grand Total $562,284.25

With 7 locations in Pennsylvania, we consider Organic Remedies to have a strong presence in the PA Market. They only sell products under their Organic Remedies Brand at a value price. OR has a wide variety of products in the Therapeutic Category.

PA General Manager –PA Sales Representative –PA Purchasing Representative – Becca Winston VP MSO Sales –

Partner Name – Organic Remedies CRGP

Strategic Partnership Negotiations

• None

Increase Canopy Project - Scranton

Project delays have led to limited menu offerings in 2023. Initially approved in 2018, the project is finally at completion and variety is expected by the end of Q2.

Brand Category Flower 3.5g- $25.00 Flower 7g Whole - $40.00 Distillate Vape 0.5g - $20.00 Partnership Goals 2023 Wholesale Spend - $1,500,000.00 2023 Wholesale YTD Commitment

$31,913.50 (3%) 2023 Forecasted Purchases - NA 2022 Purchases - $99,084.50

Category 2022 Purchases Cartridges / Pens $61,910.00 Concentrate $52.00 Flower $37,122.50 Grand Total $99,084.50

Partner

With 8 locations throughout Pennsylvania, we consider Jushi to be a strategic partner in the market. PharmaCann currently has very limited offerings due to delays and issues with growing in their new canopy space. We have not purchased from them yet, but intend to once they have a wider variety of quality products on their menu.

General Manager –

PA Sales Representative – Ashley Cilento

PA Purchasing Representative – Andre Bryce

Senior Director MSO Relations –

Partner Name – PharmaCann LLC PA

Strategic Partnership Negotiations

• Request to keep us updated on the status of product availability

Premium Category Premium Flower 3.5g - $27.50 Resin Vape Cartridge 0.5g - $25.00 Live Resin Vape Cartridge 0.5g - $27.50 Resin Vape Cartridge 1g - $37.50 Live Resin Vape Cartridge 1g - $40.00 Partnership Goals 2023 Wholesale Spend - $625,000.00 2023 Wholesale YTD Commitment - $0.00 (0%) 2023 Forecasted Purchases - $522,274.70 (51% Increase) 2022 Purchases - $1,292,595.03 Flower 3.5g - $22.50 Flower 7g - $40.00 Flower 7g Small - $32.50 Concentrate 1g - $17.50 Live Concentrate 1g - $20.00 Resin/LIve Vape Cart 0.5g - $22.50 CO2 Vape Cart 0.5g - $17.50 Resin/Live Vape Cart 1g - $40.00 CO2 Vape Cart 1g - $32.50 Extra Strength Tincture - $40.00 Value Classic Category Flower 7g - $27.50 Flower 14g- $50.00 Brand Category Flower 3.5g - $25.00 Flower 7g Small - $40.00 Resin Vape Cart 0.5g - $25.00 Resin Vape Cart 1g - $37.50 Therapeutic Category Tincture 1:1 - $25.00 Topical - $15.00 Brand Purchases YTD Cookies $10,724.20 Gage $11,012.10 Ilera $11,700.00 Kind Tree $18,591.70 Legend $250.00 Grand Total $52,278.00 Category Purchases YTD Cartridges / Pens $9,242.50 Concentrate $2,690.00 Flower $28,645.50 Infused Edible $11,700.00 Grand Total $52,278.00

With 3 locations in Pennsylvania, we consider Terrascend to have a limited retail presence in the PA Market. Terrascend has been expanding their portfolio of brands through acquisitions.

PA General Manager –PA Sales Representative –PA Purchasing Representative –VP MSO Sales –

Partner Name – Ilera Healthcare, LLC

Strategic Partnership Negotiations

• None

Partner

Brand Category Reserve Flower 3.5g- $27.00 Premium Flower3.5g - $22.00-25.00 Brand Flower 3.5g - $18.00 Live Resin Vape Cart 0.5g - $22.00 Distillate Vape Cart 0.5g - $17.50 Distillate Vape Cart 1g - $32.00 Live Resin Vape Pod 0.5g - $22.00 Distillate Vape Pod 0.5g - $17.50 Distillate Vape Pod 1g - $32.00 Disposable Vape Pen - $15.00 Live Concentrate 1g - $38.00 Live Concentrate 0.5g - $20.00 Concentrate 1g - $30.00 Concentrate 0.5g - $18.00 Edible Chocolates 100mg - $12.50 Edible Gummies 100mg - $12.50 Partnership Goals 2023 Wholesale Spend - $372,500 2023 Wholesale YTD Commitment - $52,895.00 (17%) 2023 Forecasted Purchases - NA 2022 Purchases - $1,029,638.08 Brand 2022 Purchases INSA $1,029,630.08 Grand Total $1,029,630.08 Category 2022 Purchases Cartridges / Pens $106,936.80 Concentrate $333,360.00 Flower $584,833.08 Non Medicated $4,500.20 Grand Total $1,029,630.08

Partner Information

INSA has no retail locations in PA but has several retail dispensaries in MA. They only have their house brand and we have not purchased so far this year.

General Manager –

PA Sales Representative –

PA Purchasing Representative – Ben Zaimes

Senior Director MSO Relations –

Partner Name – INSA

Strategic Partnership Negotiations

• None

House Brand Category

Brand Flower 1g - $8.50

Brand Flower 3.5g - $20.00-$22.50

Brand Flower 7g- $30.00-$40.00

CO2 Disposable Vape Pen 0.3g - $16.00

CO2 Vape Cart 0.5g - $21.00

CO2 Vape Cart 1g - $37.50

CO2 Distillate Vape Cart 0.5g - $21.00

CO2 Distillate Vape Cart 1g - $37.50

CO2 Vape Pods 0.5g - $20.00

CO2 Syringe 0.5g - $16.00

CO2 Syringe 1g - $32.00

Distillate Syringe 0.5g - $16.00

Suppositories 0.375g - $24.00

Capsules .750g - $42.00

Tincture .330g - $20.00

Vape Category

LR Disposable Vape .3g - $36.00

CO2 Vape Cartridge .5g - $25.00

Distillate Vape Cartridge 0.5g - $21.00

Distillate Vape Cartridge 0.3g - $15.00

Distillate Vape Cartridge 1g - $37.50

Partnership Goals

2023 Wholesale Spend - $500,000

Value Category

Flower 3.5g - $18.00

Flower Ground 7g - $20.00

Distillate Vape 1g - $32.50

Edible Category

2pk 10mg Gummy - $1.50

2pk 60mg Gummy - $5.00

20pk 100gm Gummy - $10.00

10pk 300mg Gummy - $22.50

2023 Wholesale YTD Commitment - $25,645.00 (18%)

2023 Forecasted Purchases - $3,036,182.44 (51% Increase)

*Black Buddha Limited Release*

Partner Information

Standard Farms does not have any dispensaries in PA and were recently acquired by Tilt holdings. We consider them a strategic partner because of their dispensary operations in MA – Commonwealth Alternative Care.

Strategic Partnership Negotiations

• None

PA Wholesale Manager – Dan Kisacky PA Purchasing Representative –VP MSO Sales –Partner Name – Standard Farms, LLC Tilt Holdings, LLC

Brand Purchases YTD 1906 $58,305.00 Accessories $4,800.00 Black Buddha $21,960.00 Highsman $31,050.90 Old Pal $85,651.40 Standard Farms $182,447.25 Grand Total $384,214.55 Category Purchases YTD Cartridges / Pens $139,803.00 Flower $155,426.55 Infused Edible $79,605.00 Infused Nonedible $380.00 Non Medicated $9,000.00 Grand Total $384,214.55

Premium House Category Reserve Flower 3.5g- $27.50 Premium Flower 3.5g - $22.50 Live Resin Vape Cartridge 0.5g - $22.50 Live Resin Vape Cartridge 1g - $42.50 Live Resin Vape Pod 0.5g - $24.50 Live Resin Vape Pod 1g - $41.50 Live Resin Concentrate 1g - $34.50 Distillate Syringe 1g - $35.00 Partnership Goals 2023 Wholesale Spend - $3,000,000.00 2023 Wholesale YTD Commitment - $0.00 (0%) 2023 Forecasted Purchases - $4,500,000.00 (120% increase) Value Category Flower 3.5g- $20.00 Flower 7g - $40.00 Flower Ground 7g - $20.00 Flower Smalls 7g- $35.00 Distillate Vape Cart 0.5g - $20.00 Discount Category Flower Smalls 3.5g- $15.00 Flower 3.5g - $17.50

Resin Vape Cartridge 0.5g - $17.50 Cured Resin Vape Cartridge 1g - $32.50 Cured Resin Concentrate 1g - $21.50 Value Concentrate Category Live Resin Concentrate - $27.50 Therapeutic Category RSO Syringe 1g - $35.00 3:1 Tincture 30ml - $40.00 Brand Purchases YTD Modern Flower $75,360.00 Moxie $187,302.16 Muse $18,275.58 R.O. $100,858.32 Grand Total $381,796.06 Category Purchases YTD Cartridges / Pens $148,625.52 Concentrate $57,373.02 Flower $154,487.52 Infused Edible $18,450.00 Non Medicated $2,860.00 Grand Total $381,796.06

Cured

Trulieve has 18 dispensary locations in PA and operate in several of the same markets that we do. They have a wide variety of brands that carry equity.

General Manager –

PA Sales Representative –

PA Purchasing Representative – Ben Zaimes

Senior Director MSO Relations –

Partner Name – Franklin Labs

PurePenn, LLC

Strategic Partnership Negotiations

• None

Premium Brand Category Essence Brand Flower 3.5g - $22.50 Essence Distillate Vape Cart 0.5g - $15.00 Essence Live Resin Vape Cart 0.5g - $22.50 Reserve Live Rosin Vape Cart 0.5g - $32.50 Concentrate 0.5g - $17.50 Live Sugar Concentrate 1g - $30.00 Live Badder Concentrate 1g - $32.50 Tincture .330g - $20.00 Partnership Goals 2023 Wholesale Spend - $3,000,000.00 2023 Wholesale YTD Commitment - $0.00 (0%) 2023 Forecasted Purchases - $3,330,000.00 (280% Increase) Value Category Flower 7g- $37.50 Flower 14g - $60.00 Distillate Vape Cartridge 1g - $30.00 Disposable Vape Cartridge 0.3g - $12.50 Therapeutic Category RSO Syringe 1g - $32.50 Brand Purchases YTD Avexia $900.00 Savvy $196,848.64 Verano $36,997.50 Verano Essence $56,410.00 Grand Total $291,156.14 Category Purchases YTD Cartridges / Pens $95,685.00 Concentrate $18,420.00 Flower $177,051.14 Grand Total $291,156.14

Partner Information

Operating 16 locations under the dispensary name Zenleaf, we consider Verano to be a strategic partner in PA. The company is working through an update of their accounting system in order to create efficiencies. The Procure to Pay department is attempting to bridge that gap while diving deeper into partnership discussions.

PA General Manager – Andrew Hoffman PA Sales Representative –PA Purchasing Representative –VP MSO Sales –Partner Name – Agrikind

Strategic Partnership Negotiations

• Credit Processing

• Allocation requests

House Category Flower 3.5g- $20.00 Flower 7g Smalls - $32.50 Distillate Vape Cart 0.5g - $17.50

Goals 2023 Wholesale Spend -

2023 Wholesale YTD Commitment

$0.00

2022 Purchases - $33,000.00 (10/11/2022) 2023 Forecasted Purchases - NA Location QTY Purchased Total Cost QTY Sold Net Revenue P&L Ethos Allentown 100 $3,000.00 88 3,902.71 902.71 Ethos Harmarville 200 $6,000.00 24 1,116.91 (4,883.09) Ethos Hazleton 100 $3,000.00 38 1,804.63 (1,195.37) Ethos Montgomeryville 100 $3,000.00 100 4,933.08 1,933.08 Ethos North Fayette 100 $3,000.00 100 5,066.63 2,066.63 Ethos Northeast Philadelphia 100 $3,000.00 36 1,781.02 (1,218.98) Ethos Philadelphia 100 $3,000.00 40 2,022.08 (977.92) Ethos Pleasant Hills 200 $6,000.00 100 4,975.45 (1,024.55) Ethos Wilkes-Barre 100 $3,000.00 60 2,892.92 (107.08) Grand Total 1100 $33,000.00 586 28,495.43 (4,504.57)

Partnership

$3,000,000.00

(0%)

PA Sales Representative – Aaron Healy

PA Purchasing Representative – Tony Metricarti

Partner Name – PA Options for Wellness

Strategic Partnership Negotiations

• Allocations of high THC flower

• Aaron Healy – point person for all clerical, shipping, etc. Agreement to educate staff and keep him updated

Key Vendors

Flower 3.5g- $17.50

Flower Ground 7g- $15.00

Live Resin Vape Cart 1g - $37.50

Live Resin Vape Cart 0.5g - $20.00

CO2 Vape 1g - $27.50

CO2 Vape 0.5g - $15.00

Tincture 1000mg - $30.00

RSO Syringe - $20.00

Live Budder 1g - $27.50

Live Sugar 1g - $30.00

Live Rosin 1g - $37.50

About:

Grow Facility located in Erie, PA. Calypso laid off 75% of their staff in 2023 due to declining sales. Calypso cites acquisitions by large MSOs of smaller independent growers and dispensaries for leading to their poor performance.

Purchasing and Sales Information

2022 Data

Data

Purchasing Insights

• Current trends indicate a $500,000 decrease in purchases in 2023

• Categories eligible for reallocation – Vape Carts – lowest margin product in 2023

Carts/Pens Concentrate Flower Infused Edible Total $0.00 $1,000,000.00 $2,000,000.00 $3,000,000.00 $4,000,000.00 $5,000,000.00 $6,000,000.00 34.76% 31.11% 33.44% 31.12% 33.51%

2022 Spending 2022 Revenue Margin Carts/Pens Concentrate Flower Infused Edible Total $0.00 $100,000.00 $200,000.00 $300,000.00 $400,000.00 $500,000.00 $600,000.00 $700,000.00 $800,000.00 $900,000.00 35.08% 45.34% 41.98% 47.84% 38.72% 2023

2023 Spending 2023 Revenue Margin

Brand Flower 3.5g- $16.00

Flower Shake 7g - $22.54

Distillate Syringe - $19.50

RSO Syringe 1g - $25.00

Cured Concentrate 1g - $23.00

Live Concentrate 1g - $27.50

Live Sauce Vape Cart 0.5g - $25.00

Distillate Vape Cart 0.5g - $17.50

Distillate Vape Cart 1g - $30.00

Purchasing Insights

• Monthly spending has increased by 38% in 2023, however we are capturing a lower margin to date in February.

• Categories Eligible for reallocation of spend – Flower

due to lower margins.

& Concentrates

Carts/Pens Concentrate Flower InfusedEdibleInfusedNon-EdilbeNonMedicated Total $0.00 $1,000,000.00 $2,000,000.00 $3,000,000.00 $4,000,000.00 $5,000,000.00 $6,000,000.00 $7,000,000.00 $8,000,000.00 $9,000,000.00 38.26% 36.76% 25.52% 36.50% 33.54% 55.76% 34.67% 2022

$0.00 $200,000.00 $400,000.00 $600,000.00 $800,000.00 $1,000,000.00 $1,200,000.00 $1,400,000.00 $1,600,000.00 $1,800,000.00 $2,000,000.00 39.16% 42.30% 18.81% 56.84% 37.36% 65.97% 33.78% 2023 Data 2023 Purchases 2023 Revenue Margin

Data