Launch Music Conference and Festival Guide 2014

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the shackeltons

160+ PERFORMERS | 14 VENUES | 1 WEEKEND ALL STYLES OF MUSIC

WHAT’S

INSIDE|

WELCOME TO LAUNCH

A LETTER FROM

THE DIRECTOR Jeremy Weiss Conference Director

STAFF

Assistant Director: Elizabeth Maurer Assistant Director: Spencer Carpenter Director of Art and Design: Andrew Zell Production Manager: Bryan Naranjo Production Assistant: Greg Hildebrand Production Assistant: Joseph Smith Production Assistant: Ryan Macaluso Website: Jeff Breil Social Networking: Anthony Coscia Social Networking: Amber Strazzo

Panelist Liason: Brittney Koser Exhibitor Liason: Tammy Eno Volunteer Liason: Eddie Nesbit Contributing Writer: Julia Hatmaker Travel Agent: Robin Ernst (Bon Voyage Travel)

Advisors: Jennifer Baker (Mayor’s Office of Special Events - Director) Mike Mowery (Outerloop Management/Records) Greg Marco (Mayor’s Office of Special Events - Board) Justin Hershey (Central Penn Productions) Jeff Breil (Coyote Gospel/Black Lodge PR) Rick Gadd (Decadent Suite/Gadd Agency) Nick Storch (ICM) Andrew Buck (APA) David Silbaugh (Summerfest/Yellow Phone Music Conf) Joe Devoy (Tellus360) Craig Buck (ICM) Andrew Ellis (APA) Jeremy Holgerson (The Agency Group) Rob Barber (Atomic Design)

PANELIST SPOTLIGHT

KEVIN LYMAN

IMPULSE RESPONSE

What is the most important weapon in an independent musician’s arsenal?

LAUNCH 2014

ON THE RADAR

PERFORMER SPOTLIGHT

THE SHACKELTONS Julia Hatmaker | jhatmaker@Pennlive.com Printed with permission from PennLive.com

PERFORMER SPOTLIGHT

CAROUSEL KINGS Julia Hatmaker | jhatmaker@Pennlive.com Printed with permission from PennLive.com

Carousel Kings plays Thursday, 4/17 at 7:15pm with Panic! at the Disco in Freedom Hall

PERFORMER SPOTLIGHT

DANA ALEXANDRA Julia Hatmaker | jhatmaker@Pennlive.com Printed with permission from PennLive.com

Dana Alexandra plays Friday, 4/18 at 10:45pm at Tellus360

Gerhart Flavorful Coee Stage at

Gerhart Flavorful Coee Stage at

PANELIST SPOTLIGHT JB

BRUBAKER

Julia Hatmaker | jhatmaker@PennLive.com Printed with permission from PennLive.com

SCHEDULE YOUR WEEKEND GO MOBILE We encourage you to use our mobile scheduling app on your iPhone, Android phone, or Blackberry. Discover more about the artists that are performing, sort events by type (Conference, Festival, or General,) by genre and more. Panelist bios are available as well as the panels they will be speaking on.

Log in to create your own custom schedule and search and view what’s currently happening from your phone. Connect to your Facebook account and show your friends what you’re doing, and find out what showcases or panels they will be attending as well.

To get started, just visit this web address from your mobile browser: http://launch2014.sched.org

WORKSHOPS Workshops are designed to be an additional resource to gather information in a smaller setting than the panels. The following workshops are open to all Conference Badge holders.

Friday LAUNCH Music Conference Workshops 3:45pm

INDIE ON THE MOVE: Touring 101 Friday, April 18 3:45-4:30pm Crack the code to indie touring with Kyle Weber of the famed indie touring resource tool, INDIE ON THE MOVE. PRESENTED BY: Kyle Weber

Saturday LAUNCH Music Conference Workshops 3:15pm

MATT GREINER (of August Burns Red) DRUM CLINIC Saturday, April 19 3:15-4:15pm Matt Greiner of August Burns Red discusses the life of a touring musician, maintaining his principles, drum techniques, and practice regimens. He will perform "Empire", "Provision", & "White Washed" by August Burns Red, on drums, as well as host Q&A. PRESENTED BY: Matt Greiner

MENTORING

Get one on one time with some of our guests for advice, critiques, and more.

Open to all LAUNCH badge holders.

Mentoring Hours 3:15pm Saturday, April 19 3:15-4:00pm A RARE opportunity to sit down, ONE-ON-ONE with a panelist of your choosing for a 15-minute crash course!

Be advised, SIGN-UP RIGHT AWAY! These spots will get snatched up QUICKLY and they are FIRST COME FIRST SERVE! MENTORS: Randy Nichols, Devin Timmons, Kevin Lyman, Mike Mowery, Tony van Veen, Lou Plaia, JB Brubaker, David Silbaugh

SPECIAL GUESTS

LAUNCH is pleased to welcome the following music industry professionals here to share their expertise with attendees. Whether you are an artist, a professional, or someone who aspires to work in the music industry, these folks have a wealth of experience to share.

Chuck Andrews

Jen Appel

Barry Atticks

As a member of the management team at South Florida native Jen Appel graduated Good Fight Entertainment, Chuck Andrews from Indiana University with a Bachelors in manages the careers of artists such as Communication and Culture and Barry AUGUST BURNS RED, BALANCE AND University with a Masters in Corporate COMPOSURE, BEHEMOTH, CANNIBAL Communications and Public Relations.

CORPSE, DEFEATER and more. In With over 7 years of professional experiaddition, Andrews also spent years of his life on the road tour ence in the Public Relations industry, Appel branched out and managing bands all over the world, including COHEED AND opened The Catalyst Publicity Group to assist emerging and CAMBRIA, THE BRAVERY and FURTHER SEEMS FOREVER. established artists and brands in the music industry.

Dr. Barry Atticks teaches music technology courses at Millersville University. Dr. Atticks holds degrees in Business Management & Piano (B.S.), Commercial Music Composition (M.M), Intelligence & Terrorism (M.S.) and Music Education (Ph.D) from Elizabethtown College, California State University-Los Angeles, American Public University and Penn State University, respectively. Additionally, he has studied music technology at Berklee College of Music and the University of Oslo.

Chrissy Borsellino Chrissy Borsellino graduated from SUNY Oneonta in 2008 with a B . A . in Music Industry. She has over 5 years professional experience in many different aspects of the music business. Her broad background includes stints in concert promotion, music publishing, indie record labels, artist management, and publicity/marketing. Based in Brooklyn, NY, she is currently the Publicity Director for The Catalyst Publicity Group.

Spencer Carpenter Spencer Carpenter is a talent agent with The CI Companies, a talent agency representing dynamic, diverse and fiercely hardworking artists with the same passion, dedication and commitment to match with agents specializing in booking North America. Spencer has worked with bands such as LAUNCH performers ICE NINE KILLS, CAROUSEL KINGS and as well as artists such as BLACK TIDE and FIT FOR AN AUTOPSY.

Kevin Lyman Kevin is best known as the producer and creator of the hugely successful Vans Warped Tour, the longest running traveling music and extreme sports festival in the world today. In 2007, Lyman partnered with John Reese to present the Rockstar Energy Drink Mayhem Festival. In addition to production, Kevin is part owner of Side One Dummy Record Company. Kevin also acts as a consultant on multiple corporate branding projects.

Randy Nichols Randy Nichols has guided artists to several Gold records and Grammy nominations, overseen releases and sold out tours on six continents. His acts have seen a combined sales of over 3 million records and over $10 million in merchandise sales. He manages or has managed Bayside, Underoath, The Starting Line, Say Anything, Person L, Aaron Gillespie, The Almost, and Fake Problems. He also works for the useful touring app, atVenu.

David Silbaugh David is known as a talent buyer for Summerfest ("The World's Largest Music Festival") and fulfills entertainment relations and production supervisor duties in addition to producing the Emerging Artists Series for the festival. He is also an A&R Consultant for Banshee Music, an Entertainment Relations Consultant for Gibson, and a partner in entertainment consulting firm Pursuit Live.

Devin Timmons Devin Timmons started in the music business as a tour manager Alesana, Drop Dead Gorgeous and Dance Gavin Dance.

After 5 years of touring he was hired on as a full time manager with The Artery Foundation. Having been able to break such bands as Motionless In White and leading Asking Alexandria to two Top Ten's including a Top Five on the Billboard charts, Devin was promoted to Senior Vice President of The Artery Foundation. Currently Devin resides in Philadelphia, PA spearheading the east coast on behalf of TAF.

Chris Walters Chris has been the Artist Relations and Marketing Manager for GHS Strings and Rocktron for more than five years where he works to determine which artists to endorse, organizes marketing efforts for trade shows and events such as SXSW and NAMM. He works with more than 1500 musicians and bands of genres that include Rock, Country, Bluegrass and Blues.

Kyle Weber Before starting Indie on the Move, Kyle Weber toured full time as the lead guitarist for the band ZELAZOWA from Philadelphia, PA USA. Between 2006 and 2009, ZELAZOWA independently performed over 600 shows worldwide, thanks largely in part to Kyle's (and his brother, Bryan's) exceptional booking acumen and unmatched persistence. (Bryan is one of the other founders of Indie on the Move).

James Boswell

JB Brubaker

James Boswell has been touring full time JB Brubaker is the lead guitarist and for the past four years, tour managing and primary song writer for internationally mixing FOH for Texas in July, amongst renowned metal band August Burns Red. countless other artists, including Volumes He has toured over 40 countries and played and Attila. From the UK and Europe, to over 1,300 shows in the band's 10+ years Asia, to criss-crossing all over North of existence. Brubaker has also been America, James Boswell has worked in venues of all sizes and actively involved in the management and business side of stature, and with artists of varying genres and caliber. He now August Burns Red since their inception. works for Goodfight Entertainmaint as a day-to-day manager.

Vince Edwards

Matt Greiner

Vince Edwards has been at Metal Blade Matt Greiner is the drummer of August since the summer of 2007. He serves as Burns Red and owner of Greiner Kilmer part of the publicity team, in addition to drums. His interests include spending time handling radio promotions. Over the last with family and friends, attending church few years, Vince has added social media, and listening to podcasts, and teaching graphic design, video editing/directing, lyric drum lessons. video animation, plus a bit of A&R, and video game music placement/publishing to his resume. You might have seen his Be sure to attend Matt’s breakout drum clinic on Saturday, 4/19 lyric or music videos on the MetalBlade YouTube channel. at the Lancaster County Convention Center.

Grant McFarland

Mike Mowery

Grant McFarland is a recording engineer Mike Mowery is the President and and producer at Atrium Audio. He and Managing Partner of Outerloop Carson (Slovak) spent several years estabManagement and owner of Outerloop lishing a unique workflow as a production Records. With Mike's extensive knowledge team before moving the studio to its current of the road and what it takes for a band to location in downtown Lancaster. Grant and survive, Outerloop Management was born.

Carson pride themselves on their ability to connect with other Based in Silver Spring, Maryland, Outerloop manages 40+ artists through the recording process, providing a fun environ- artists and employs 6 managers, support staff and has a show ment in which creativity thrives. promotion company, a record label and a marketing firm.

Lou Plaia

Andy Rice

After working with Deathwish INC and In 2006, Plaia co-founded ReverbNation, Prosthetic Records, Andy Rice teamed up the leading provider of marketing & with Chuck Andrews and Nick “Biggie” business tools for more than 3 million solo Grimaldi at Goodfight Entertainment to start artists and bands worldwide. the Outliers Talent Agency. Booking over 20 ReverbNation’s innovation is in helping virartists, including EARTH CRISIS, SHAI tually any artist grow their revenues, and providing insight into how each marketing input contributes to HULUD, CRUEL HAND, and DEATH BEFORE DISHONOR, overall outcomes. Prior to ReverbNation, Plaia worked twelve Andy has created a strong network and tour history for bands of all genres and sizes. years at Atlantic Records.

Carson Slovak

Ryan Soroka

Carson Slovak and Grant McFarland have By the time he was a freshman in High engineered, produced and / or mixed music School, Ryan was booking tours. Through for notable bands such as August Burns many years of learning by doing, Ryan was Red (SolidState Records), Texas In July able to put together a reputable roster of (Equal Vision Records), This or the fantastic bands across a number of Apocalypse (eOne Music), Sirens & Sailors different genres. The ever-growing roster (Artery / Razor & Tie), Affiance (Bullet Tooth), Rivers of Nihil includes bands like The Story So Far, Action Item, Real Friends, (Metal Blade), as well as multi-platinum veteran bands Live and Citizen, Alex Goot, Our Last Night, My Ticket Home.

Everclear.

Tony van Veen

Greg Vegas

As CEO and president of AVL Digital Group, Brooklyn, NY based Greg Vegas’ 20+ years the parent company of Disc Makers and CD experience in distribution, marketing, artist Baby, Tony van Veen has spent the past 25 and label management has made him a years helping independent artists release, valuable partner for artists to navigate the distribute, and promote their own music US market. Greg’s company International and movies. Disc Makers is the world Rescue Artist Development focuses on leader in CD and DVD manufacturing for independent artists artist management and consulting. Greg also worked at and filmmakers. CD Baby, is the largest independent music Alternative Distribution Alliance for 13 years as the leading label store and digital distributor in the world. development consultant.

Jeremy Weiss Jeremy Weiss currently runs two labels, CI Records (since 1987) and Think Loud Entertainment (owned by members of +Live+). He has produced over 1,200 live concerts through CI Productions, booking at The Chameleon Club, and at CI owned all ages venue, The Champ. Jeremy has signed notable acts such as August Burns Red, The Pink Spiders, Texas in July, Carousel Kings, One Year Later, etc, and manages Hot Jam Factory, One Year Later, My Heart to Fear, & more. He is the Director & Founder of LAUNCH MC&F.

Mike Ziemer Mike Ziemer is a young entrepreneur founding Third String Productions, South

By So What?! Music Festival, and Evolve Music Management. In 2013, SXSW!? would do over 6,000 people, establishing Ziemer a place in the music industry and positioning him to launch the massive undertaking of a 3-Day edition of South By So What?! taking place in March of 2014 as a celebration of Third String Productions 10 years in business.

Richard Warwick Since his freshman year in college, Richard has been working in the music industry in distribution and manufacturing, as well as running two separate indie labels.

Currently, he is working at AtoZ Media in NYC, printing and pressing all types of standard and custom records and CD's, as well as running a reissue label called Radio Raheem Records.

Tim Zahodski As a member of the Good Fight Entertainment management team, Tim Zahodski manages the careers of artists such as THE STORY SO FAR, THE MENZINGERS, ANDREW JACKSON JIHAD, POLAR BEAR CLUB, SUCH GOLD as well as producers WILL YIP & VINCE RATTI.