TIMEPIECE TRADING LLC.

TELL US ABOUT YOURSELF & YOUR BRAND?

NEEL: As the 4th generation in a family of jewelers and fine timepiece salesmen, I have grown up around watches and diamonds my whole life. My family’s stores, Shiva’s Gold and Gems, are some of the oldest and most renowned jewelry and watch stores in St. Maarten and Aruba and are the only jewelry boutiques that have qualified for membership to the “Leading Jewelers of the World” in these regions.

In 2018, I took the risk of moving to Miami to develop the idea even further. I moved into a small apartment with my younger brother, Hirthik, and worked out of my living room. After years of hard work, I am now proud to say that we have grown to become a recognized and well-established company with customers and connections worldwide. Today, our team of 13 works out of a 3,000 square foot office where we sell not only luxury timepieces like Richard Mille, Patek Philippe, Audemars Piguet, and Rolex, but also diamond jewelry.

WHO WAS YOUR FIRST CLIENT, THAT PUT YOU ON THE MAP?

NEEL: The first client that put us on the map is SteveWillDoIt from the Nelkboys. We met Steve in the middle of 2021, and he has turned into a great friend and client since.

TELL US A BIT ABOUT WHAT’S HOT AND LIMITED IN THE LUXURY JEWELRY / TRENDS / WATCH GAME?

NEEL: We have a large array of watches in our inventory, including, Richard Mille, Patek Phillipe, Audemars Piguet, and Rolex, which are all performing very well and hot in today’s market.

WHO IS YOUR INSPIRATION / HUSTLE & ART COME FROM?

NEEL: My inspiration and hustle come from my family who has taught me that working hard will always pay off and to love what you do.

PHOTOS BY: @UDONTSHOOT

WHAT MAKES FOR A GOOD LEADER?

NEEL: My secret to success is envisioning this company in the future. We see ourselves as one of the biggest watch dealers in the United States and I strongly believe we are well on our way there. In the short amount of time since we started this company, we have grown from having less than 10 watches in our inventory to having over 200 watches. In stock. Thinking about where this company will be if we continue working at the pace we are right now motivated me to work harder every day. We hire top talent by taking our time with the hiring process. A quality that we look for is drive. I read in an article once that an individual’s past behavior is the best predictor of future job performance. For this reason, we love to see that people have a history of hard work, whether it be flipping shoes or watches or even creating content from a young age. We just love seeing ambition and drive.

IF YOU HAD A BILLBOARD ANYWHERE IN THE WORLD? WHAT WOULD IT SAY?

NEEL: A billboard in New York City and it would say TimePieceTrading: Your #1 stop for top watch brands. We buy, sell, and trade luxury watches

WHAT ARE THE BIGGEST CHALLENGES YOU FACE IN THIS INDUSTRY?

NEEL: One of the biggest challenges we’ve faced in this industry has been growing our name and customer base in an already competitive market. When we started, people were skeptical about doing business with us since we were young and very new to the industry. But in just 3 short years we have grown our business and gained both trust and reputation. We now have over $15,000,000 in stock and goods that most dealers can’t get their hands on. We overcome these obstacles by trading with many dealers and always being fair. We always stay true to our word and offer the best prices we possibly can. After a while of being in this industry, people do reference checks and eventually, the word spreads about what kind of dealer you are. The more deals we made, the more people started to trust us. Now, with our YouTube channel up and running, we are transparent with our viewers and they can see what our daily office routine and deals look like.

BY: MARIO S