ELI & MIKE

BY: PAUL SAINI

PHOTOS BY: @WHOISHARJIT

Eli has over 22 years of real estate mortgage experience. Within his career, he has built businesses within this space, has trained million dollar entrepreneurs and a culture that keeps molding itself with its people. Eli’s success is owed to the number of peoples lives he’s impacted, from the sales team to clients who are in need of mortgage loans.

Mike has over 8 years of real estate experience. As a realtor, he has mastered the art of real estate by ensuring his clients are offered world-class service. Implementing systems and procedures to keep the business thriving is the KEY to his way of life. A relationship magnet and able to walk into a room and empower many to manifest their dreams into reality

Laps of Lux: How does the current landscape of luxury real estate in Los Angeles offer unique investment opportunities compared to other global luxury markets

Eli & Mike: The LA marketplace is always moving quickly. It catches on to trends, fashion design and unique architectural art.

Laps of Lux: What are some key considerations for international buyers interested in investing in luxury real estate in Los Angeles?

Eli & Mike: The LA marketplace is always moving quickly. It catches on to trends, fashion design and unique architectural art.

Laps of Lux: What are some key considerations for international buyers interested in investing in luxury real estate in Los Angeles?

Eli & Mike: LA happens to be occupied by more than 60% of international and non US origin buyers. This is a safe place to invest into real estate due to LAs very unique appreciation values due to its location and proximity to divine locations.

Laps of Lux: When it comes to your Experience & Expertise in real estate, what has made you so successful with-in real estate? What key principles would you share to the audience that could help them?

Eli & Mike: Being consistent with our buyers and sellers has kept us on our feet. We take not one client for granted. All of us come in different packages and we are here to fulfill the very wish of homeownership for each person that crosses our path. As principles, we honor: Integrity, Open landscape of negotiation, financial support, and knowledge advice.

Laps of Lux: Can you provide insights into the current trends driving the luxury real estate market in Los Angeles, particularly in terms of architectural styles and amenities?

Eli & Mike: Due to the rate and value market, including the limited inventory, it all comes to strategy. Better lighting in the home, paint, luxury and ambiance feels, visuals of the city, open floorplan, turnkey homes. This is the focus point to selling in todays market at the price you seek.

Laps of Lux: Share some strategies for investors or buyers to tap into new potential spots within Los Angeles, what cities are promising, what opportunities do you see? How can they find out more?

Eli & Mike: Location, location, location. This differs in the desires for everyone. Some want the beach, others the mountains of LA/ Hollywood/Malibu. It truly depends so much on the actual fascination that the buyer wants. First step is to contact us for an evaluation of your needs and we take it from there.

Laps of Lux: Tell us about your Eli & Mike Podcast, When did it begin, what’s the journey like and who have you featured that you have learned from so much from.

Eli & Mike: We began our podcast in 2023. Due to the nature of many people not getting enough information out there in the world of real estate. We learn from influencers, real estate professionals, mentors and many others. We have featured some such as Jay Brewer, Thomas Wu, Sean Kelly, Richie Rich, Emmon Khan, Alexis Fawx, Rick Carruth, Johnny Chang, Hector Padilla, Minh Nguyen (whatsamortgage), Snewj, Kerri Kasem, Esther Anaya, and many more.

Laps of Lux: You guys are really into Fashion & Art, tell us about your style, the energy and what it makes you feel?

Eli & Mike: We follow trends. That simple. We look for the best fashion wardrobes we can wear everyday. We do like to be EXTRA in our attire. We dress from thet top of our hair all the way to our unique shoes. We care about our health, mind, body and soul. You can expect our energy to fill a room with positivity, and certain a glossy finish.

Laps of Lux: What luxury brands do you guys most love, why and what makes them unique from other brands?

Eli & Mike: We love, love Dolce Gabbana, Ferragamo, Louis Vuitton and Gucci, plus others.

RAPID FIRE QUESTIONS:

TOP FASHION DESIGNER: Stefano Gabbana

TOP LUXURY HOME TO LIVE IN? A luxury home with extreme views of the beach and city

TOP CITY TO LIVE IN? Beverly Hills

TOP NEIGHBOURHOOD TO LIVE IN? Beverly Hills

TOP ARCHITECT YOU LOVE MOST? Not selected

FAV CAR: Rolls Royce

DREAM CAR: Rolls Royce

HIGHEST PROPERTY YOU SOLD: wont disclose

MOST LUXURY PROPERTY YOU SOLD: wont disclose

CELEBRITY CLIENT? Wont disclose

A Pioneer is Augmented Reality Innovation, having collaborations with Music Stars and Web3 Influencers, the success of OD Labs is due to their commit- ment to pushing the boundaries of technology and reality. Seam- lessly blending the virtual and physical realms to create un- paralleled user experiences, OD Labs has worked with artists like A Boogie and Web 3 personalities like Farkokh from Rug Radio, and they are just getting started.

Q. Origins of ‘OD,’ its inception, and the development that led to the creation of OD Labs.

GG: In 2019, we launched our company, OD, which is the umbrella company to ODToronto, OD.Unofficial, and ODLabs. Our flagship store, OD Toronto, located in the heart of Downtown Toronto’s fashion district, Queen st. West. Specializing in rare collectible streetwear and art toys. For more info on ODToronto you can visit our website: www.ODTO.com | odlabs.io

Within our creative hub, we’ve launched OD.Unofficial, an inhouse fashion and lifestyle brand that we design and produce right here in Toronto, Canada.

On the tech side, we launched ODLabs, our AR/XR division. It is the Web2/Web3 AR tech division where our focus is on developing Digital Assets, crafting immersive AR activations, and merging the physical and digital realms.

Tetra is the original founder, owner, and artist behind OD, OD.Unofficial, and ODLabs. @Bat.not.Bad is one of the cofounders and co-owners of ODLabs.

Ar Fashion

When you think of Fashion, we wear certain things because it makes us Feel Good but it’s also a signalling mechanism that help express ourselves to other people.

AR is another added layer to express yourself through fashion. As the technology develops and we see more AR glasses being integrated in our daily lives like Apple Pro. These AR extensions to our fashion will be more and more easily activated in our daily lives. So imagine walking down the street and you are wearing AR glasses and you don’t just see the Hoodie, but a Hoodie with AR Wings coming out the back.

I believe soon brands will start implementing “Wear to Earn” models for their products through AR advertisements.

Not everything has to have an AR Layer, there needs to be a purpose for the AR experience that elevates the product

Ark 33 is the first Mixed reality game that lives on Instagram. No need to create a profile, download anything, or link your wallet. It is a free to play game we created to show the power your phone already possesses when it comes to AR/XR.

There were 7 levels in total. At the end of each level, a phrase was revealed. First to complete all 7 levels and submit all 7 phrases received the seed phrase to the wallet containing the prize, 1 Bitcoin

33 limited edition physical Arks were sent to our top community members, containing clues that could help them solve the puzzle for 1 bitcoin. These Arks also contained limited edition 1 of 1 art and unreleased fashion pieces.

Creatives

WHAT ARE YOUR TWO FAV. OR MOST MEMORABLE AR PROJECTS YOU’VE DONE?

ABOOGIE - To celebrate his latest album release ‘Me vs Myself’, and as part of his North American tour, we partnered with Warner Music Canada and A Boogie with an exclusive pop-up and meet & greet at our flagship store ODToronto on February 21, 2023. For this event, ODLabs also collaborated with A Boogie to release a limited edition augmented reality hoodie which featured a QR code on the sleeve that direct those who scanned it to a digital dashboard that unlocked a 3D augmented reality experience putting A Boogie’s music on full display.

RUG RADIO - We at ODLabs collaborated with Rug Radio for an IRL event at our flagship store ODToronto on August 4, 2023. Being that Rug Radio is based out of Montreal and we’re from Toronto, we saw it as a great opportunity to throw an event highlighting both Canadian web3 brands and bring together artists, designers, crypto and NFT collectors all under one roof for a great day of fun and networking.

BY: WAJ ARSHAD

A DRIVING FORCE IN THE AUTOMOTIVE WORLD, WE SIT DOWN WITH CONTENT CREATOR AND ENTREPRENEUR RUKHSAR TO TALK ABOUT HER CONTENT CREATION AND JOURNEY.

BY: PAUL SAINI

PHOTO’S COURTESY OF RUKHSAR

Advice Content Creation

RUKHSAR: When it comes to Photo or Video shoots, you have to be aware of the time, they can take longer if you are unprepared. When I am working with a creative team, things can be easier to script and deliver.

When it comes to Automotive content, I want to ensure i’m doing something new, original and creative that can capture the audiences attention.

Q. What 3 characteristics make for a great influencer?

RUKHSAR: CREATIVE, DEDICATED, RISK TAKER!

RUKHSAR: I would say to just believe in yourself. Take a chance, roll the dice, give it a shot! You never know the outcome and what it could do for you or your brand.

When I look back, this was never my plan, but I was open to trying out new things. One day im infront of the Camera hosting a video, the next day it’s at 1m Views. Being infront of the camera is tough, you can be shy and scared, but you have to try like no one is watching.

Q What are some of your Biggest Videos? Why?

RUKHSAR: One of my videos hit 60M views for a client, and that was because we took a chance at doing something unique.