Community Liaison / Enlace Comunitario: Ramon Chapa Jr. r.chapa@laprensatexas.com
Creative Director / Director Creativo: Nicodemus Gonzalez
Advertising & Production Coordinator / Coordinadora de Publicidad y Producción: Jessica Medrano
Contributors / Colaboradores:
Dr. Ricardo Romo, Henrietta Hernandez info@laprensatexas.com
Editor Español: José I. Franco
Sales Representative / Representante de Ventas: Maria Cisneros
ENGLISH
La Prensa Texas is a grassroots, bilingual publication that serves as a vital voice for the community — especially for those who are too often left out of mainstream media conversations.
Since its founding, La Prensa Texas has been dedicated to providing relevant, accessible, and culturally rooted news that reflects the lives, struggles, and triumphs of the people of San Antonio and surrounding counties.
Our mission is simple yet powerful: to inform, inspire, and empower our readers through storytelling that uplifts the diverse voices of our community.
This publication continues to be the lifeline of local news, bridging the gap between the people and the stories that matter most.
ESPAÑOL
La Prensa Texas es una publicación comunitaria y bilingüe que sirve como una voz vital para la comunidad, especialmente para aquellos que con demasiada frecuencia quedan fuera de las conversaciones en los medios de comunicación tradicionales.
Desde su fundación, La Prensa Texas se ha dedicado a ofrecer noticias relevantes, accesibles y con raíces culturales que reflejan las vidas, las luchas y los logros de la gente de San Antonio y los condados circundantes.
Nuestra misión es sencilla pero poderosa: informar, inspirar y empoderar a nuestros lectores a través de historias que elevan las diversas voces de nuestra comunidad.
Esta publicación continúa siendo el vínculo esencial de las noticias locales, cerrando la brecha entre el pueblo y las historias que más importan.
Sales Info:
Our Circulation
45,000 Printed And Distributed Weekly English And Spanish Send Press Releases And Advertising Inquiries To: Info@LaPrensaTexas.com 210-628-9611
Let’s Talk About It
How Has the Immigration Conversation Changed?
By Yvette Tello
Immigration has always been one of the most heated issues in our country — and here in Texas, we live it more closely than most. But if you listen carefully, the way political leaders talk about immigration today is very different from how they talked about it just 10 or 15 years ago. Back then, Democratic leaders like President Barack Obama and Hillary Clinton spoke openly about the need to secure the border, enforce immigration laws, stop illegal crossings, protect Dreamers while maintaining order, and combine opportunity with accountability. Obama even said, “We must be a nation of laws,” and his administration deported record numbers — more than any president before him. Clinton echoed similar sentiments, publicly supporting strong borders paired with comprehensive reform. But today, the Democratic message has shifted. Leaders like Nancy Pelosi and others focus heavily on humanitarian aid, asylum protections, and the moral obligation to care for migrants. It’s a message centered on compassion — important, yes — but it emphasizes relief far more than enforcement. And Republicans have shifted too. If you listen to Republican leaders, their message is blunt and focused: close the border, stop illegal crossings at any cost, reinstate stricter policies, halt what they call “catch and release,” and prioritize national security above all. To many Republicans,
the current situation feels like chaos. They argue that the Biden administration has lost control, that cities are overwhelmed, and that the country simply cannot sustain the volume of migrants arriving. They want a return to strict enforcement, even if it means policies that are tough or unpopular. But this wasn’t always their tone either. Years ago, Republican leaders also talked about compromise, work visas, and an earned path to citizenship. Now the message is almost entirely about shutting the border. So where does that leave us now? Somewhere between two extremes. Democrats have moved toward compassion, sometimes without emphasizing enforcement. Republicans have moved toward enforcement, sometimes without emphasizing humanity. And meanwhile, our communities here in San Antonio feel the impact every day. Local shelters, schools, hospitals, and neighborhoods are carrying the weight of a national fight with no real solutions in place. This column isn’t about choosing sides — it’s about acknowledging the truth: the national conversation has changed dramatically, and the people paying the price are the families living at the border and the communities trying to manage the crisis on the ground. Do we need a return to a balanced approach? Is today’s humanitarian focus necessary because the world is different now? Should Republicans soften their tone to allow room for solutions that don’t rely solely on enforcement? Is compromise even possible anymore? What do you think? Let’s talk about it…
Sally Holmes: “Until, you need their votes! Right?”
Ana Escobedo: “Now they are singing a different song”
Harold Compton: “That was until they figured out it could help them get additional representation in Congress!”
Phil Baumgartner: “My how the leopards have changed their spots”
Ralph Browning: “then AOC was elected”
Steven Haller: “How times have changed, huh?”
Louise Demarest: “Shocking turn around isn't it”
Diane Gail Jackson: “Is this the Twilight Zone?”
Barbara McNeill: “They figured out the bigger population means more representatives in the government that would vote their way.”
Leo Damaskinos: “Guess they needed a new voting base”
Rod Barnard; “Just goes to show, it’s ok if it’s their idea. But flip the coin and they never said it and are 100% against it.”
Gary Shoafstall: “But then they found they needed more votes”
Stan Martin: “Can't determine back taxes on someone who hasn't ever filed”
LA PRENSA TEXAS
Art is Life: The Journey of Jeff Hull
For Jeff Hull, art is more than a passion—it is a lifeline. A selftaught artist with an innate talent, Hull's creative spirit lay dormant for many years as he faced profound challenges, including abandonment, addiction, and homelessness.
His path began to shift when he enrolled in a class based on The Artist’s Way, led by artist Aminah Herrman. This experience reignited his creative fire, reconnecting him with the powerful artistic voice within.
Since then, Hull has produced a diverse body of work that spans Texas, California, and Mexico City. Driven by a deep desire to uplift others through art, he has donated his talents to numerous causes and created platforms for artistic and cultural expression. His contributions include support for scholarship programs for young Hispanic women, ACTS retreat programs, and organizing the Crossroads of Hope Art Show Fundraiser, among many others.
Hull has also made his mark as a curator, leading exhibitions such as Segundo de Febrero: Treaty of Guadalupe Hidalgo at Centro Cultural Aztlán Gallery and Spiritual Resolution and the Creative Mind. He opened his home as part of the On/Off Fredericksburg Road Studio Tour and was a coowner of Galleria Balleza Gallery. His work and story are featured in the documentary Art in Context: Día de los Muertos Art, funded by the University of Texas and shown regularly on KLRN, as well as Una Noche de La Gloria: Art in the Cultural Zone.
Primarily working in acrylics on canvas, Hull embraces a free-flowing approach to creativity. He believes, “There should be no rules to art,” and refuses to let limitations define his style. Guided by faith, he often says, “The canvas is my teacher, and I am merely the student,” and, “I hold the brush and God does the work.”
Jeff Hull credits his artistic journey to the unwavering support of his patrons and his commitment to authenticity. His life and work are a testament to the transformative power of art.
By Yvette Tello
Hot Henrietta Inducted into the Texas Radio Hall of Fame
On November 1, 2025, San Antonio’s own Henrietta “Hot Henrietta” Hernandez was officially inducted into the Texas Radio Hall of Fame — a recognition that cements her legacy as one of the most dynamic, dedicated, and trailblazing voices in Texas broadcasting.
The Texas Radio Hall of Fame honors the most influential figures in radio — the men and women whose work has shaped the airwaves and connected communities across generations. It is an exclusive circle of legends, and for Henrietta, this moment was not just about personal achievement — it was about representation, resilience, and respect. Henrietta’s journey has been anything but easy. She entered an industry that, for decades, was not built to make space for women — especially women of color. She fought for every opportunity, every microphone, every moment behind the console.
Where others might have been silenced, Henrietta
turned up the volume. Her voice became a symbol of power, humor, warmth, and authenticity — the kind of radio presence that could both lift spirits and challenge norms.
Those who know her best say she never chased fame — she earned respect the hard way, paying her dues one broadcast, one interview, one late-night shift at a time.
Her induction into the Texas Radio Hall of Fame is more than a career milestone; it’s a statement. It says to every young Latina, every woman who’s been told she’s “too much” or “not enough,” that her voice matters. Henrietta’s Hall of Fame recognition follows a series of honors that began right here at home. In early 2025, La Prensa Texas was the first to recognize her with a special acknowledgment of her decades of contribution to local media, community storytelling, and female empowerment.
That recognition built a bridge to something even greater — a collaboration that has since brought Henrietta onto the La Prensa Texas team, where
she continues her mission to uplift and inform through storytelling, interviews, and advocacy.
As part of the LPT family, Henrietta’s influence is expanding beyond the radio waves — into podcasting, digital platforms, and community partnerships — reaching the next generation of listeners and leaders.
For Henrietta, standing alongside Texas radio
legends is a personal victory. But for her community, it’s something bigger. It’s validation that our stories, our culture, and our voices belong at the top. Her induction is a reminder that representation is power, and that recognition doesn’t just honor one person — it honors everyone who paved the way before her and those who will follow.
“Hot Henrietta” Hernandez now stands shoulder to shoulder with the icons of Texas radio — not because she was given a seat at the table, but because she built her own microphone and made the world listen. And now, with La Prensa Texas by her side, her next chapter begins — louder, prouder, and more powerful than ever.
Henrietta
Legal Notice
Application has been made with the Texas Alcoholic Beverage Commission for a BG (Wine and Beer Retailer's Permit On-Premise)
by Alma Llanera Food LLC dba Alma Llanera Restaurant to be located at 2345 Vance Jackson Rd, San Antonio, Tx 78213, Bexar County
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Por Sendero Deportivo
Los Rojos (Reds), de Jimmy Martínez y los coaches Alacrán Galindo y Catarino Obregón, En el cierre de la segunda vuelta en categoría Masters 50+ se impusieron con cerrada victoria ante Rangers del Venado Benito Martínez y el coach Ruperto Ortega, con pizarra de 13-12 carreras . Este partido se jugó en la del campo
Amado Razura De Los Rojos En Relevo Contuvo A Los Rangers
2 estadio Potranco del artista Eloy Rocha, y liga que preside Simón Sánchez. Los datos fueron aportados por José Sánchez (compilador oficial y comentarista jugada-por-jugada).
La victoria se la llevó Amado Razura en relevo de su compañero Carlos Cerda “La Chiva”, quien dejó la pizarra 12-12 en él sexto capítulo, en el que
Reds descontó anotando la 13va carrera y en la apertura del séptimo episodio Razura en relevo logró dominar a Rangers para un score de 13-12. La derrota fue para el relevista
Silverio Peña, quien después de gran trabajo del abridor Ervey Vela, y los relevistas Hugo Méndez y el fronterizo Tomás Rodríguez, nada pudo hacer para cederle la cerrada victoria a Rojos con quienes se empataron en el tercer lugar.
El pentacampeón
Yankees de Luis Velázquez con cerrada pizarra 6-5 derrotó a los Astros de Pedro Espinoza. Pat Hernández abrió por Yankees sin decisión ganando el relevista zurdo Alan Mow en relevo con derrota para Greg Carrera, quien lanzó espectacular partido con apoyo de sus compañeros. Rol de juegos domingo 23 de noviembre campo 2: 10:30am Yankees vs Los Rojos. 1:30pm Astros Vs Rangers.
Resultados en categoría Abierta dominical Potranco. White Sox de Chuy Ramírez doblegó a los Broncos de Linda Garza y el magnate Roberto Garza, con pizarra de 3-1 carreras con victoria para Carlos Reyes y derrota para Leo Terán.
Piratas de Sabinas en buen partido derrotó a Diablos con pizarra de 5-1 carreras con victoria monticular de Miguel Rondon y salvamento de José López “El Látigo”. La derrota fue para Lwiyath Lankford con relevo de José Rodríguez, quien con su actuación logró convencer al timonel Mike Tabhan “El Cafetero Mayor”. Por este conducto
Chuy Ramírez, organizador del torneo Thanksgiving Day 2025 en honor de Simón Sánchez, convoca a la afición para que los acompañe durante el sábado 29 y domingo 30 de noviembre en fechas que estarán participando los equipos Broncos, White Sox. Diablos y Dodgers. Las acciones en Masters se cancelarán para darle paso a este torneo a jugarse en el estadio Potranco Baseball Field. En las fotos aparecen Greg Carrera pitcher de Astros y Amado Razura lanzador de Los Rojos -Reds-.
(Fotos de Franco).
J. gilberto Quezada
As we get ready to celebrate Thanksgiving Day on Thursday, November 27, we need to remember that this special day is more than a holiday—it is a reminder of the abundance of blessings that surround us. Just as we gather around the table to share food and fellowship, we are invited to reflect on the gift of life itself. Living life to the fullest is, in many ways, the greatest Thanksgiving treat: savoring each moment, cherishing our loved ones, and embracing gratitude for the days God has given us.
Life is a precious gift, one that we often take for granted as we move through our daily routines. Whether we are young, approaching middle age, or standing proudly at the threshold of our eighties, it is easy to forget that each day is an opportunity to embrace joy, gratitude, and purpose. As I near my octogenarian years, I feel compelled to remind my friends and family— no matter their age—that living life to the fullest is not about how many years we have, but how deeply we cherish the ones we are given.
To live fully means
A Thanksgiving Treat: Living Life to the Fullest
to recognize the blessings that surround us. Too often, we become entangled in responsibilities, worries, or habits that keep us from appreciating the beauty of life. The sunrise, the laughter of loved ones, the quiet moments of reflection—these are gifts from God that deserve our attention. When we pause to acknowledge them, we cultivate gratitude, and gratitude is the foundation of a meaningful life.
Living life to the fullest also requires us to nurture relationships. Friends and family are the anchors that keep us steady through the storms of life. Sharing stories, offering encouragement, and simply being present for one another enriches our days in ways material possessions never could. At any age, investing in love and connection is one of the most powerful ways to honor the gift of life.
And it is also about recognizing that each day is a gift from God and choosing to embrace it with intention. As I stand just one year away from becoming an octogenarian, I encourage my friends and family— whether younger or older—to remember that life is not about counting
years but about making each year count. Let us celebrate the blessings we have been given and live each day with joy, purpose, and faith.
En este Día de Acción de Gracias, quiero enviar un abrazo lleno de cariño a todos mis familiares y amigos. Que este día sea una oportunidad para detenernos, mirar a nuestro alrededor y reconocer las bendiciones que nos rodean: la vida, el amor, la salud, y la compañía de quienes nos hacen sentir en casa. Vivir plenamente significa agradecer cada instante, compartir con generosidad, y valorar lo que realmente importa. Que sus corazones se llenen de gratitud,
sus mesas de sabores deliciosos, y sus hogares de risas sinceras. ¡Feliz Día de Acción de Gracias para todos ustedes, con todo mi amor!
So, as we celebrate Thanksgiving, let us remember that the true feast is not only on our plates but in our hearts. Living life to the fullest is the sweetest Thanksgiving treat of all—one that nourishes our spirit with gratitude, love, curiosity, and care. May we carry this spirit beyond the holiday, making each day a celebration of the precious gift of life.
This was one Thanksgiving that I will never forget. When my parents moved to San
Antonio in the mid1970s, my mother would always invite Jo Emma and I for a delicious Thanksgiving dinner to join her and Papá, my niece Verónica, my nephew Carlitos, and my sister Lupe and her friend Mel. Jo Emma is doing the honors of carving the scrumptious turkey and I am getting ready to receive my portion. And this photo which Lupe took holds beautiful and fond memories.
Wishing all my dear family and friends a very Happy Thanksgiving Day! May your hearts be filled with gratitude, your homes with laughter, and your tables with delicious food as we celebrate the blessings of life together.
A Latino Museum Opens in San Antonio’s Westside: Labor Leader Emma Tenayuca Among the Honored
By Ricardo Romo, Ph.D
The Museo del Westside opened its doors on October 18th with its inaugural exhibition, “Our Work Transforms the World,” which honors women in the community who were providers or embodied the community’s spirit through their work. The Esperanza Center, led by Graciela Sanchez, conceived of the Museo in 2007 when the Center acquired Ruben’s Ice House, which once served as a community gathering place and a neighborhood grocery store on Guadalupe Street in the heart of the city’s Westside.
A grant from the Mellon Foundation of over a million dollars in 2022 enabled the transformation of the former community space into a museum celebrating the Latino community. The Museo del Westside, Sanchez told a large gathering on opening day, is a community participatory museum “dedicated to preserving and presenting the unique history, culture, heritage, pride, and diverse experiences” of the large Latino community west of the city’s center. The Museo is located in the historic Rinconcito de Esperanza (Little Corner of Hope) Historic District on the Westside.
Sanchez, the founder and executive director of the Esperanza Peace and Justice Center, a community-based cultural arts and social justice organization, thanked the many women from the Westside whose photos and memorabilia filled the walls and halls of the new Museo.
While the Museo opened in October 2025, the collection of photos and memorabilia has been an ongoing project for the Esperanza staff over the past
two decades. Six-foot historic photo banners of community members adorn the outside walls of the front entrance of the Museo. Inside, to the left of the entrance, stands a collection of large photos of the community’s famed musicians and singers. The inside of what was once Ruben’s Ice House has been wonderfully restored. A jukebox stands ready for patrons to select a favorite song. An old 1940s cash register with shining brass keys awaits the infusion of cash.
I grew up on the Westside. My parents married at the Guadalupe Church, and they moved into their first rented home in the Alazan-Apache Courts across the street from the Museo. The photos of my paternal grandmother, Maria S. Romo, a partera [midwife], and of my aunt Julia Saenz, the midwife who delivered me and my brothers and sister, are prominent in the Partera section
of the colorful and informative museo.
The new Westside museo is located a block from the Guadalupe and Progreso theaters. My family lived close to both theaters. At age six, I walked there with my older brother Henry to see my first movie–I believe it was a Cantiflas or a Tarzan movie. My mother, Alicia Saenz Romo, grew up during the Great Depression and worked as a pecan-sheller, as did her mother and several of her sisters. The champion of the pecan-shellers was Emma Tenayuca, whom my father called the finest orator in Texas.
A photo of Emma Tenayuca in the Museo was of special interest to me.
Emma Tenayuca was born in San Antonio in 1916, the oldest of eleven children. Her mother’s family traced their lineage to early Tejano settlers,
while her father’s family descended from the Native people of the region. As a child, Tenayuca’s grandparents took her to La Plaza del Zacate next to Market Square to listen to political speeches. Her maternal grandparents, both registered voters, read La Prensa, the Spanish-language newspaper, and debated local and state politics at home.
As a Brackenridge High School student, Tenayuca excelled academically and was a star athlete in two sports. At age sixteen, when women workers at the Finck Cigar Company on Veracruz Street near the Museo went on strike for higher wages, she joined their picket line and was arrested. That experience cemented her dedication to labor activism.
Tenayuca’s most significant contribution to the labor movement in Texas came in January 1938 when twelve thousand pecan shellers—
mostly Mexican American women—walked out to protest wage cuts and atrocious working conditions. At the time, San Antonio was the center of Texas’s pecan industry, producing about half of the nation’s supply. That strike was one of the largest in Texas history and the largest Latino labor strike of its time.
The pecan shellers worked in overcrowded Westside factories. The factories were poorly heated and poorly ventilated, and as a result, tuberculosis cases among workers and their families were among the highest in the city. Most shellers in the factories earned between two and three dollars per week on average, with full-time employment rarely yielding more. Thousands of pecan shellers also worked at home, often working ten hours a day, seven days a week. The lowest-paid shellers for some
Emma B. Tenayuca. Labor leader. Courtesy of the Museo del Westside. Photo by Ricardo Romo.
Graciela Sánchez, Rinconcito de Esperanza. Courtesy of the Museo del Westside. Photo by Ricardo Romo.
time in Texas urban politics the strength of Latino political power.
contractors received only one cent per pound of pecan pieces and could earn barely a dollar a week after working 40 to 60 hours.
As a leader of the strike, Tenayuca became a symbol of resistance and a target of anti-labor and anti-Communist attacks. The photos in the Museo led me to do additional research among the files of the Library of Congress and the San Antonio Express newspaper held by the University of Texas at San Antonio.
Local newspapers at that time branded Tenayuca a dangerous radical, and even fellow organizers asked her to step back to protect the movement. In her youth, Tenayuca had joined the Communist Party, and many saw her membership in that organization as a liability to the pecan workers’ protest movement. The communist party she belonged to was the group to which Mexican artists Diego Rivera and Frida
Kahlo also belonged. The strike and Tenayuca’s leadership led the U.S. Labor Department to force the pecan workers and management into arbitration. The arbitration resulted in a modest wage increase for the pecan shellers, but not all of their demands were met, and mediation was seen as a compromise for both sides.
The strike, however, ultimately led to mechanization and massive layoffs in the pecan shelling industry, counteracting some of the strike’s gains for workers. Tenayuca’s leadership eventually helped deliver national attention to Mexican American labor conditions.
The strike also impacted San Antonio politics over the next decade. Former U.S. Congress Representative from San Antonio, Maury Maverick, supported the strikers. Then, in 1939, he launched a campaign for mayor with the support of Mexican American voters. He won, demonstrating for the first
Tenayuca's labor activities proved controversial in a state and city long known for being anti-labor. In 1939, a rally led by Tenayuca at the San Antonio Municipal Auditorium turned violent. San Antonio police had to hustle her out of the large gathering via an underground tunnel when angry protestors stormed the auditorium. Soon after, death threats forced her to leave San Antonio.
Tenayuca moved to California in 1945, completed her degree at San Francisco State University, and began a teaching career that she continued after returning to San Antonio in 1968. She earned a graduate degree from Our Lady of Lake University and retired from teaching in 1982. Tenayuca was rediscovered during the Chicano Movement of the 1970s and was celebrated for her lifelong commitment to equality and workers’ rights. Her story continues to inspire new generations of organizers and educators who see in her a model of courage and conviction.
The Museo del Westside stands as San Antonio’s first Mexican American effort dedicated to preserving and celebrating the Westside Latino community’s unique culture and history. It is operated by the Esperanza Peace and
Justice Center. Community volunteers are actively involved as tour guides, and a community advisory committee played a key role in shaping the museum's inclusive narrative aimed at counterbalancing negative stereotypes associated with the Westside neighborhood.
The Museo is a magnificent treasure for the community and future scholars who want to explore previously untold urban histories.
Regina Moya. Catrina Doña Xochitl. Courtesy of The Pearl District.
Photo by Ricardo Romo.
The Teatro Artists of San Antonio. Courtesy of the Museo del Westside. Photo by Ricardo Romo.
Midwives [parteras] Maria Saenz Romo and Julia Saenz Romo in the Partera Museo section. Courtesy of the Museo del Westside. Photo donation by Ricardo Romo.
School children of the Westside. Courtesy of the Museo del Westside. Photo by Ricardo Romo.
2025 Texas Tamale Fest
Community Liaison Ramon Chapa Jr. shared that it was a tremendous honor to be invited by Richard Anzaldua to serve as Master of Ceremonies for the 2025 Texas Tamale Fest in San Marcos, Texas. He was also asked to deliver the Closing Prayer — a privilege he deeply appreciated. Ramon praised Richard and the Hill
Country Cookoff Association for doing an outstanding job organizing the event, which drew a huge crowd and created an atmosphere full of fun, culture, and community spirit.“As always,” Ramon added, “one of the best parts was seeing so many longtime friends. It was an unforgettable event!”
Por Franco
El equipo Los Spurs de San Antonio, pentacampeón de la NBA, bajo la coordinación de la empresa (dueña), Spurs Sports and Entertainment (SS&E), cuya mesa directiva preside Peter J. Holt. Una vez más arrancó sus actividades benevolentes con el programa denominado “NBA Season of Giving”, el cual se extiende en todas las plazas que conforman el circuito en las conferencias del Este y Oeste. Spurs milita en él Oeste. El fin de este tradicional evento es para llevar felicidad navideña a la comunidad cumpliendo con el mismo compromiso de la “NBA Season of Giving 2025”. Lo cual son cinco semanas continuas para brindar apoyos a la comunidad y agrupaciones caritativas en las plazas del circuito temporada 202526, donde se juega el mejor baloncesto universal.
Los Spurs Arrancan “NBA Season Of Giving”
Ello será a partir del periodo mediados de noviembre y el mes de diciembre, con lo que Spurs estará retribuyendo el apoyo de su base de seguidores, por lo que durante el transcurso los programas deportivos juveniles y familias menos afortunadas serán los beneficiados. Jugadores de Spurs y SS&E, estarán llevando donativos de pavos para celebrar el Thanksgiving Day así como juguetes y lo mismo sus asociados entre ellos empresas privadas y sin fines de lucro; Elf Louis Christmas Project, Goodwill. H-E-B, JW Marriott San Antonio Hill Country Resort and Spa. Methodist Healthcare y Methodist Healthcare Ministries. Randolph-Brooks Federal Credit Union (RBFCU), y el San Antonio Food Bank.
La pasada temporada navideña Los Spurs en diez zonas postales donaron cinco mil pavos así
como juguetes y accesorios del hogar. SS&E, agradeció una vez más este gran apoyo entre la comunidad empresarial y organizaciones caritativas.
Patricia Mejía, Chief Impact and Inclusion Of-
ficer at SS&E, en boletín oficial informativo dijo lo siguiente. “Durante estos festejos que pueden ser difíciles tiempos para muchas familias.”Spurs Season of Giving”, será un alivio que llevaremos durante la tempo-
rada navideña, dandole a nuestra comunidad momentos felices y a la vez deseándoles todo lo mejor con nuestros respectivos apoyos.
Fotos de cortesía SS&E).
The 2nd Annual Pura Vida Awards: A Night Honoring Culture, Legacy, and Art
By Priscilla Sanchez Hurt
Photos by: Art Escobar
The 2nd Annual Pura Vida Awards took place on Saturday, October 18, 2025, at the beautiful Rosenberg Skyroom on the campus of the University of the Incarnate Word (UIW). It was an unforgettable evening celebrating music, art, and culture—filled with emotional tributes, stunning performances, and community pride. The event was masterfully hosted by Danny Farias, who kept the energy high and the audience engaged throughout the night.
The Pura Vida Awards honored artists across a wide range of categories representing the heart and soul of the entertainment industry:
• Entertainer of the Year
• Male Artist of the Year
• EP of the Year
• Single of the Year
• Video of the Year
• Podcast of the Year
• DJ of the Year
• 18 and Under Category
• Female Artist of the Year
• New Artist of the Year
• Mariachi Song of the Year
• Country Artist of the Year
• Album of the Year
Each award celebrated not only the winners’ artistic achievements but also their contributions to keeping Latino culture alive through creativity, talent, and perseverance. One of the evening’s highlights was a breathtaking special appearance by Las Catrinas Artistas. These remarkable artists transformed canvases into wearable works of
art—hand-painted dresses, intricate headpieces, and jewelry inspired by the red cardinal, butterfly, and hummingbird. The Catrina dress, one of Mexico’s most iconic cultural symbols, embodies beauty, remembrance, and equality in the face of mortality. Rooted in the early 20thcentury work of José Guadalupe Posada and later immortalized by Diego Rivera, La Catrina reminds us that death is not an end to fear, but a natural part of life to honor and celebrate. The visual presentation by Las Catrinas Artistas paid homage to this timeless message through living art and cultural pride. A moving special presentation was led by Honorable Bexar County Clerk Lucy AdameClark, who has built her career on integrity, service, and innovation. AdameClark arranged for several flags to be flown over the Alamo and later presented
to honorees in recognition of their exceptional contributions to music, culture, and community: Little Joe – Flag Flown on 10/10/2025
In honor of José María DeLeón Hernandez “Little Joe” on his 85th birthday, recognizing his lifelong dedication to the Tejano music industry.
Flaco Jimenez – Flag Flown on 10/15/2025
Honoring Leonardo
“Flaco” Jimenez, master accordionist and singersongwriter, whose artistry defined generations in the Tejano & Conjunto genres.
Johnny Rodriguez – Flag Flown on 10/17/2025
Commemorating the legendary country artist Johnny Rodriguez, whose soulful voice and storytelling made him one of the greatest of his time.
Danny & Janet Farias –Flag Flown on 10/18/2025
Celebrating the couple’s tireless dedication to uplifting artists and uniting
creative communities under one roof through the Pura Vida Awards.
Delia Guajardo – Flag Flown on 9/28/2025
Recognizing Delia Guajardo, founder of the U.S. Military Veterans Parade Association (1999) and long-time host/producer of SA Community Pride TVSA. With over 55 years of community service and a 2010 Fiesta Senior Queen title, her legacy continues to inspire.
The Pura Vida Awards once again proved to be more than an awards ceremony— it was a celebration of heritage, music, and unity. Guests left the Rosenberg Skyroom inspired by the honorees’ stories, the artistry of Las Catrinas, and the heartfelt tributes that filled the evening. As the night closed, the message was clear: San Antonio’s creative spirit continues to thrive, honoring those who paved the way while uplifting new voices for generations to come.
Lo que pensé que era un trabajo de medio tiempo se convirtió en una carrera.
Jeffrey S. Business Banking Market Executive 17 años en BofA
Comencé como cajero y tuve la oportunidad de asumir varios cargos de liderazgo y de mudarme por trabajo. El poder adquirir experiencia en diferentes regiones y puestos ha definido mi carrera, donde mi mayor logro ha sido dirigir a otras personas y verlas crecer.
