LAMB CREATIVE COMPANY PROFILE 2019

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C O M PA N Y PROFILE

WWW.LAMBCREATIVE.CO.NZ



We are a team of creatives with a range of unique skill sets. We bring culture and sophisticated professionalism to everything we do. Creativity is without bounds, and our ethic is to create with love. We are driven by distinctive creativity and innovation. Our process is holistic; we start with strategic thinking and follow with creative execution. We focus on originality, functionality and simplicity – delivering solutions that speak to the world. We value meaningful work with open minds. We love working together with clients to explore the rituals, ways of life and daily processes to create accordingly. In 2017, we proudly rebranded from Brainjam Production. The reason to change came from our passion for creative direction within a full-service studio. The vision behind brands fascinates us – we’re passionate about all the elements that make the big picture.

CONTACT

07 838 2168 027 720 0400 hi@lambcreative.co.nz Suite 31, Level 1, St Kevins Arcade, 183 Karangahape Rd, Auckland 1010 New Zealand 90B Greenwood Street, Frankton, Hamilton 3204 New Zealand WWW.LAMBCREATIVE.CO.NZ

PRODUCER Luke Lee DESIGNERS & ILLUSTRATOR Beebe Lam PHOTOGRAPHER Luke Lee & Evan Xião EDITOR Deanna M. T. Printed in New Zealand by Urban Print.


WE ARE A COLLECTIVE OF THINKERS AND MAKERS. WE ARE PASSIONATE ABOUT OUR WORK AND BELIEVE EVERYTHING WE CREATE IS MADE WITH LOVE.

www.lambcreative.co.nz


WHAT WE DO.

STRATEGY & CONSULTANCY

VISUAL IDENTITY

DIGITAL

Strategy is the back-bone of your business. A well-defined strategy gives you clarity and confidence to understand which direction your brand should take.

Your visual identity is what you want the world to think about you. We believe in consistency and originality to create a brand that is attractive to your audience and gets noticed.

Tell your story through captivating videography, enhance your game with an app, or build an aesthetically amazing website – we are all things digital.

SERVICES

Innovation Consulting Brand Research Brand Strategy Brand Consulting Copywriting Social Media Marketing Creative Direction Graphic Design Branding Brand Guidelines Logotype Art & Creative Direction

Illustration Packaging Design Website Design Landing Page Front-end/Back-end Ecommerce development App Develop User Experience Design Photography Videography Interior Concept ...



STRATEGY PARTERS & CLIENTS.


Wintec, one of New Zealand’s leading institutes of technology, helps drive the development of a skilled workforce not only in New Zealand, but around the world. Established in 1924, Wintec employs over 950 staff and is the learning hub for approximately 14,000 students from over 60 countries across the globe. Wintec currently offers 14 degree programmes, 31 diplomas, including graduate diplomas and 17 postgraduate qualifications including two Honours degrees. CLIENT: Wintec CATEGORY: Strategy and consultancy JOB: Graphic & Editorial Design Photography & Videography WeChat Official Account Setup & Marketing





WINTEC AGENT SEMINAR Apart from all the printing and display design works, we also have done photo shoots and video projects for Wintec. The benefits of professional photography and videography are that these stand as a first impression which can be implemented across marketing materials, from brochures to EDMs to social media and more. As a multi-language solution provider, we are now helping Wintect with their WeChat marketing. CLIENT: Wintec CATEGORY: Visual Identity JOB: Graphic & Editorial Design Photography & Videography WeChat Official Account Setup & Marketing





Waikato Students’ Union (WSU) has been representing the interests of its members since 1977. With more than 10,000 members, WSU have significant bargaining power in University matters, and all WSU services are available to all students of the University of Waikato. The Waikato Students’ Union represents all students on campus, and publishes the student magazine Nexus, which was established more than forty years ago and now has an advertised circulation of 5000 weekly.

CLIENT: Waikato Student Union CATEGORY: Visual Identity & Digital JOB: Graphic Design Website Design Vehicle Signwriting Customised T-shirt & Gear





Badminton New Zealand is the national body responsible for the promotion and development of badminton in New Zealand. Badminton is the fastest growing sport in New Zealand secondary schools, with more than 10,000 participants and is the number one racquet sport for young people 13-18 years old. Their mission is to “Inspire Kiwis to Love Badminton for Life”. As Badminton New Zealand’s media partner for more than four years, we’re proud to support this up and coming sport.

CLIENT: Badminton New Zealand CATEGORY: Visual Identity & Digital JOB: Graphic Design Photography & Videography Display & Event Concept





We are the proud event partner for both the 2020 World Badminton Junior Championships, and the 2025 World Senior Championships.


“YOUR VIDEO PLAYED A MAJOR ROLE IN MAKING THIS HAPPEN. WE PLAYED THIS TO CLOSE OUR PRESENTATION AND IT HAD A MASSIVE IMPACT ON THE BWF COUNCIL.”




Stacey has worked with a broad range of clients in a wide variety of industry groups over the years focusing on financial accounting and reporting, financial controls, business operations and taxation. She has a strong focus on her clients and delivering exceptional service. She founded the firm in January 2016 after working for a BIG 4 accountancy firm for 11 years in senior management. As a public practitioner and IRD tax agent you can be confident your interests are protected and legal obligations are properly met.

CLIENT: Hayward & Co Chartered Accountants CATEGORY: Visual Identity & Digital JOB: Graphic Design Photography







Zealong is a renowned New Zealand tea company based in the heart of the North Island - Hamilton. Hamilton’s lack of heavy frost combined with an ideal climate and terroir, makes a great growing environment for the camellia sinesis tea plant. This encouraged the initial Zealand propagation trials in 1996, the first commercial tea plantation in New Zealand. It is the first commercial tea plantation in New Zealand. We have been working with the team at Zealong Tea Estate for more than a year now. It’s been absolutely fantastic to work alongside a business that values social responsibility and environmental awareness as much as we do. We have produced double layer recyclable cups and jute shopping bags for Zealong which were widely distributed at the 2018 Fieldays. It’s important to start using eco-friendly materials now, so we can hand over a better and greener country to the next generation of Kiwi kids.

CLIENT: Zealong Tea Estate CATEGORY: Visual Identity JOB: Printing Management Packaging Design Trade-stand and Display







What started as a small family business back in 1987, CAL ISUZU grew rapidly in the early days which prompted a move in 1996 to their current fit-forpurpose premises north of Hamilton. With the move, came the expansion of the mechanical workshop. Specialty engineering, coach building plus panel and paint facilities increased their service offerings to customers. In 2012, CAL ISUZU acquired Stevenson’s, TCL trucking operations in Northland, Auckland and Tauranga, securing their leading position in New Zealand as a new and used truck retailer. CAL ISUZU have sold over 3,760 new trucks in the last 10 years, and they are now the largest ISUZU dealership in New Zealand.

CLIENT: CAL ISUZU CATEGORY: Visual Identity JOB: Printing Management Graphic Design Vehicle Design







Stace Hammond has been providing legal services for their clients since 1912. With their expertise in the business, finance and corporate fields together with their dispute resolution team, they provide solutions for our clients. Their firm widely advises on securities law, securities enforcement, insolvency, establishing business and personal asset structures, and business strategy. In addition to servicing corporate and commercial clients, they have extensive experience providing fullservice legal advice for both onshore and offshore clients. Through their connection with the Consul Group structure and Migration Partners, they can also help you with banking solutions and migration services.

CLIENT: Stace Hammond Lawyers CATEGORY: Visual Identity & Digital JOB: Graphic Design Website Design Photography







BODCO is a New Zealand owned and operated company that supplies to global markets, nutritional and lifestyle milk powder based products. Our New Zealand team of dairy process engineers and hygiene design specialists have specifically designed and constructed a world class pharmaceutical grade dairy manufacturing facility in Hamilton, New Zealand. The BODCO facility produces products for the entire family from infant formulas, growing up milks to nutritional powders and a range of whole and skim milk powder products designed for all stages of life. BODCO has have engaged key system engineers to deliver world class financial and operational performance systems incorporating quality assurance and product tracing measures to provide complete transparency over the manufacturing process and exceed world class food safety standards and customer confidence. CLIENT: BODCO CATEGORY: Visual Identity & Digital JOB: Graphic Design Photography & Videography Presentation Design









PROHEALTH ProHealth offers a range of products for both men and women that support wellness, vitality and a healthy active sex life. All products are using the highest quality natural ingredients and are proudly manufactured in New Zealand. CLIENT: ProHealth CATEGORY: Strategy & Consultancy Visual Identity & Digital JOB: Printing Management Graphic Design Packaging Design Photography Trade-stand and Display Website Design





Feather Edge Honey is pristine Manuka Honey, sourced in New Zealand. Feather Edge are leading the game with single serve candies – so you can indulge in nature’s natural remedy while you’re on the go. Feather Edge beekeepers carefully harvest the beehives within remote, pristine valleys to ensure the purity of the pollen and nectar is true to the finest quality of Manuka. CLIENT: Feather Edge CATEGORY: Strategy & Consultancy Visual Identity JOB: Brand Consultancy Branding Logo Design Packaging Design Copywriting



In 2015 after 18 months of researching, testing and refining, Grin Natural was born! Not only is Grin toothpaste missing all the nasties, it’s natural active ingredients; Manuka Oil, Propolis and Organic Sea Salt, based on Grin’s laboratory test results, show good potential to combat the six common oral bacteria. Today, Grin Natural is stocked in over 600 retailers in New Zealand, including dental clinics nationwide - so you too can get grinning! CLIENT: Grin Natural Ltd CATEGORY: Strategy & Consultancy Visual Identity JOB: Graphic Design Display Stand Design Marketing Material Design Packaging Design Photography Ecommerce Marketing Solution




Combats Combatsbacteria, bacteria,remineralises remineralisesand andstrengthens strengthensteeth teethnaturally naturally Magnolia MagnoliaBark BarkExtract Extract Hydroxyapatite Hydroxyapatite Organic OrganicSea SeaSalt Salt

grinnatural.co.nz grinnatural.co.nz






Grin 100% Natural Whitening Toothpaste 100g Grin Biodegradable Kids Toothbrush

Grin 100% Natural Cool Mint Toothpaste 100g

Grin Charcoal-infused Biodegradable Toothbrush

Grin 100% Natural Strawberry / Orange Kids Toothpaste 70g

Grin Charcoal-infused Bamboo Toothbrush




Welcome to the Grin brushing challenge! Complete the challenge by brushing your teeth twice a day for four weeks.

Happy brushing!


Ultrafit is based at Les Mills Hamilton, New Zealand and trains their clients at this world leading fitness facility. Their main role is to help people with their wellness and fitness through regular exercises and good eating habits. They are also very passionate about helping athletes increase their performance level through strength and conditioning coaching and sports nutrition education.

CLIENT: ULTRAFIT CATEGORY: Visual Identity & Digital JOB: Graphic Design Website Design Photography Videography







Founded in 2014, Trademonster is a fast-growing consulting, trading and global logistics company based in Auckland. Facilitating 12 largest E-commerce platforms and high-end offline retail stores in China, Trademonster works closely with over 65 Australasia brands to enter the lucrative China market. Our team has been working extremely hard for a number of high profile clients at the First China International Import Expo CIIE. More than 3,000 companies from 130 countries selling everything from Egyptian dates to factory machinery are attending the China International Import Expo, in the commercial hub of Shanghai. Its VIP guest list includes prime ministers and other leaders from Russia, Pakistan and Vietnam. It’s one of the largest events globally, we have designed a range of exceptional stands, and recently completed a unique video project for the New Zealand section.

CLIENT: Trademonster CATEGORY: Visual Identity & Digital JOB: Graphic Design Signage Design Trade-stand and Display Videography





Botanikiss is a New Zealand natural health company with a simple philosophy at heart. They believe good quality, natural products should be made affordable and accessible to everyone – without doing harm to people or nature. When it comes to the science of nourishment, nature knows best. She is the ultimate nutritionist. And the ultimate beautician too. At Botanikiss, they simply and sustainably, harness her goodness by selecting the best plant-derived ingredients from isles of purity like New Zealand and Sri Lanka. CLIENT: Botanikiss CATEGORY: Digital & Visual Identity JOB: Photography Packaging Design







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ECO FARM NZ LTD PO Box 217048, Botany Junction, Auckland, New Zealand 2164 info@botanikiss.com www.botanikiss.com

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ECO FARM NZ LTD PO Box 217048, Botany Junction, Auckland, New Zealand 2164 info@botanikiss.com www.botanikiss.com

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ECO FARM NZ LTD PO Box 217048, Botany Junction, Auckland, New Zealand 2164 info@botanikiss.com www.botanikiss.com

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SUMMER JK Summer JK is a Chinese singer/actress who is famous for her unique voice and style. She is regarded as the inheritor of new cultural symbols in China.

CLIENT: Summer JK CATEGORY: Visual Identity JOB: Graphic Design





MPK music public kingdom is an independent record label founded by Jiayin King in Shenzhen, China in 2018. MPK is going to establish its first physical location—a combination record store, performance venue, and headquarters for the label—in Beijing, China next year. The label will open a Los Angeles branch location at the same time. We love to help startups grow, and we grow with them. Branding is an important part of starting a business - it defines your identity to your audience. CLIENT: MPK CATEGORY: Strategy & Consultancy Visual Identity JOB: Logo Design Trademark Design & Registration Stationary Design Packaging Design Brand Consultancy


A trademark design is any word or icon that represents a company’s name, or its brands, products, or services. A company’s trademark design must meet the standards for uniqueness of the country. The design cannot be too generic, and it cannot resemble a trademark applied for or registered by another company. If your company’s design looks too much like another company’s design, the trademark office will deny your trademark application. At LAMB creative, we can help you with the complex process of trademark design and registration, just like what we did for MPK and many other clients both from New Zealand and overseas.



GO WHERE YOU FEEL MOST ALIVE.




The store Jonny Depp once visited. Li-Pi Vinyl Records is located in the infamous 798 area in Beijing, a factory originally used for the army – now, it’s converted into an area full of creatives. Enjoy listening and browsing at their extensive collection of vinyl records before relaxing with a coffee and cocktail at the in-store bar. Li-Pi’s branding is inspired by a retro and modern theme – building shape in the logo from a vinyl, with sound waves to emphasise. Black and gold is a high contrast blend that combines refinement with timeless beauty, elevating the opulence of the setting. We combined art deco and modernism to bring Li-Pi a new feeling of a traditional record store.

CLIENT: Li - Pi Records CATEGORY: Visual Identity JOB: Logo Design Stationery Design Packaging Design



Turntable Package Design



Window Signage Design





Welcome to Din Din Eatery – where East meets West & tradition meets modern. Din Din Eatery believes in the beauty of simple food – how sweet, sour and salty flavours give that distinctive Asian boost to your senses. From noodles, dumplings, soups, to curries – Din Din does it all. Din Din Eatery takes inspiration from classic Asian street food and transforms it into creative cuisine, always full of flavour. Din Din Eatery aims to source fresh seasonal produce, and their philosophy believes that your food reflects the way you live. You’re able to enjoy your meal slowly with friends and family, complimented with the boutique appeal of Din Din’s space. Let your wandering eye experience an authentic interior and décor, full of character with traditional wall art, neon lights, pendant lighting, vases and vessels.

CLIENT: DIN DIN Eatery CATEGORY: Strategy & Consultancy Visual Identity JOB: Logo Design Interior Concept Graphic Design Packaging Design Copywriting



GRAND OPENING BUY 5 CUPS OF COFFEE, GET THE 6TH FREE

COFFEE CARD








where East meets West & tradition meets modern.

We believe in the beauty of simple food – how sweet, sour and salty give that distinctive Asian boost to your senses. From noodles, dumplings, soups, to curries – we do it all. We take inspiration from classic Asian street food and transform it into creative cuisine, always full of flavour. We aim to source fresh seasonal produce, and our philosophy believes that your food reflects the way you live. Enjoy your meal slowly with friends and family, complimented with the boutique appeal of our space. Let your wandering eye experience authentic interior and décor, full of character with traditional wall art, neon lights, pendant lighting, vases and vessels. Expect the very best, right on Auckland’s beautiful waterfront.

Our philosophy is based on the traditional Chinese concept of Confucian. It is believed that Confucius brings taste to food by using proper cooking techniques – a philosophy that is deeply reflected in our food culture. Confucius places great importance on food and eating well – eat fresh, local, in season, and eat in moderation. Our philosophy believes that food and friends are inseparable parts of life – celebrate the beauty of simple food with your friends at Din Din Eatery.


Codealpha is a New Zealand owned sports brand offering a wide range of products from sports garments, accessories, shuttlecocks and other gears. The idea is to provide athletes and sports lovers with personalized gears so they can enjoy what they love in style. Codealpha initially started from badminton and it is gradually expanding to other areas. And we have been working with them since the very beginning, helping them to align their imagery with their ambition.

CLIENT: Codealpha CATEGORY: Visual Identity & Digital JOB: Logo Design Trademark Design & Registration Packaging Design Web Design Photography













No Cheap Arts is home to hundreds of thousands of artists from around the globe, uploading and selling their original works as 30+ premium consumer goods - anything from stickers right through to wallpaper. They create, No Cheap Arts produces and fulfills, and every purchase pays an artist. Simple, but huge. They’ve been humbled by the opportunity to foster an international community of incredibly talented creatives. Whether you’re an artist or not, No Cheap Arts hopes you’ll rally around the same flag we do. Join No Cheap Arts in empowering independent artists worldwide.

CLIENT: No Cheap Arts CATEGORY: Visual Identity JOB: Logo Design Packaging Design







STRATEGY & CONSULTANCY _ VISUAL IDENTITY _ DIGITAL

CONTACT

07 838 2168 027 720 0400 hi@lambcreative.co.nz Suite 31, Level 1, St Kevins Arcade, 183 Karangahape Rd, Auckland 1010 New Zealand 90B Greenwood Street, Frankton, Hamilton 3204 New Zealand WWW.LAMBCREATIVE.CO.NZ



WWW.LAMBCREATIVE.CO.NZ


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