2022 Graphic Design Portfolio

a brief presentation from my collection of work. It contain Logo Design, Editorial Design and Vector Illustration Assets

LAST UPDATED :

MARCH 11, 2022

PORTFOLIO

2022

Image courtesy of

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ARMIN LOTFI

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@colorgrades

INTRO

Personally I would like to thank the Pangram Pangram Foundry for this heavenly beautiful fonts, the great Neue Machina & Neue Montreal

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@colorgrades

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SYMMETRY SYMPTOM

INTRO

Every brand has a story to tell — a story that will not only engage, inform, surprise, delight, and influence their audience, but it will also produce measurable business goals. And i am a channel between brands and consumers.

Reach me at kurniahadiprasetya@gmail.com or you can directly message me in Instagram @ninoprstya

I help clients find the subject and media that best suits their unique identity, and then produce high-quality content that meets their goals. My specialization includes Art Direction, Branding, Visual Identity especially in Logo Design, Typography and Vector Illustration.

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@colorgrades

Display Font Credits to

CRAFT SUPPLY CO.

② BREAKDOWN

Here on the list, i’ll try to breakdown the full process as short as possible to gain clear understanding on what i do during this period of work. I realize it will becomes unfocused if I put everything here.

Then for the sake of your time too, the process i put in here will be only in outline and core information that I think is important to be shared in this portfolio.

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I'm glad that you willing to took the time to look at this portfolio. So, without needing to say much more, let's start this long journey.

PORTFOLIO CATEGORY

Visual Identity Vector Assets

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Me Cinema visual identity, Kairav Jogja logo and collateral, Naya Padmaruna logo and collateral, OE snack and cookies packaging, Kemilau Senja social media design.

AJAR Indonesia Vector Illustration Assets.

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01

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@colorgrades

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CRAFT SUPPLY CO.

③ PORTFOLIO CATEGORY

01

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Me Cinema Visual Identity, Kairav Jogja Logo and Collateral, Naya Padmaruna Logo and Collateral, OE Snack and Cookies Packaging,

VISUAL IDENTITY

Then for the sake of your time too, the process i put in here will be only in outline and core information that I think is important to be shared in this portfolio.

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@colorgrades

Scope of Work

VISUAL IDENTITY

2022

©

BREAKDOWN

01

Here on the list, i’ll try to breakdown the full process as short as possible to gain clear understanding on what i do during this period of work. I realize it will becomes unfocused if I put everything here.

SCOPE OF WORK

Symbol

Mark

Typography

Pairing

Collateral

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@colorgrades

PROJECT BREAKDOWN

Photography Studio

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Scope of Work

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VISUAL IDENTITY

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PROJECT BREAKDOWN

y x

The initial concept of developing visual identity is done through reference to 3 aspects, cinematography, passion, and the eye senses as the main tools of a videographer in arranging, measuring and creating a work of art with video and photo media.

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@colorgrades

Scope of Work

VISUAL IDENTITY

Collateral Design >

PROJECT DESCRIPTION

Derivative design or Collateral design from Me Cinema's visual identity, embodied as an unlimited exploration of works of art but still using certain rules as quality guidelines.

but then, after he was satisfied with the results, he finally proceeded to work on the derivative design. Such as, business cards, and totebags.

This project is a self-development project at the client's initial request. At first he only asked to be made a logo design

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@colorgrades

BUSINESS CARD

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Scope of Work

VISUAL IDENTITY

Initial exploration of this visual identity system, starting and based on keywords, passion and exploration about it. These two colors show the client's creativity and comfort in their exploration

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COLOR PALETTE

Color Palette

Carribean Green

Blue Gem

#00CC99

#2C0E8C

Photo & Videography Studio

Kediri

2022

@colorgrades

Scope of Work

VISUAL IDENTITY

Print Media

PROJECT DESCRIPTION

Derivative design or Collateral design from Me Cinema's visual identity, embodied as an unlimited exploration of works of art but still using certain rules as quality guidelines.

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PRINT MEDIA / Totebag

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Scope of Work

VISUAL IDENTITY

Headline Font

Body Font

Exam

Poppins

Poppins

He

Semibold

Light

W

In any moment of decision, the best thing, the next best thing is the wron you can do is nothing.

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TYPOGRAPHY / Font Pairing

mple

ello, Gorgeous!

Wanna make some memories with us?

t thing you can do is the right ng thing, and the worst thing

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@colorgrades

Scope of Work

VISUAL IDENTITY

2022

©

BREAKDOWN

02

Here on the list, i’ll try to breakdown the full process as short as possible to gain clear understanding on what i do during this period of work. I realize it will becomes unfocused if I put everything here.

SCOPE OF WORK

Symbol

Mark

Typography

Pairing

Collateral

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More information on Linkedin

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@colorgrades

PROJECT BREAKDOWN

kairavjogja

Real Estate Developer

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Scope of Work

VISUAL IDENTITY

3y

y

PROJECT DESCRIPTION

Kairav Jogja, begins with a request from a client to create a visual identity that has been in their minds for a long time, namely, the concept of a lotus flower.

In the initial exploration, I did various sketch concepts, but then this icon or symbol was chosen. in addition to depicting a lotus flower there is a silhouette of the crown, when viewed in full or 3/4 of it

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The concept that is brought is according to the lotus flower that can live even in murky water. There are many housing developers in the Jogja area. Kairav Jogja wants to be a competitive competitor with unique visuals and high quality products

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@colorgrades

Scope of Work

VISUAL IDENTITY

The Concept >

PROJECT DESCRIPTION

The housing and buildings built by Kairav Jogja always show the side of modernity as well as good functionality with a minimalist design the use of natural materials that add to the impression of residential comfort, is one of its superior factors over others

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2022

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PROJECT BREAKDOWN

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BREEZY

GOOD

P RO P E R

S U R RO U N D I N G

A I R F LOW

N AT U R A L L I G H T

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@colorgrades

Scope of Work

VISUAL IDENTITY

Collateral Design

PROJECT DESCRIPTION

In several derivative designs, we see the impression of being industrial, modern and also the elements of wood seem to adorn most of the interior and exterior of Kairav Jogja's products. simplicity is the key factor that I want to show here, especially because the market they are targeting is the upper middle class

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2022

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PROJECT BREAKDOWN

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@colorgrades

Scope of Work

VISUAL IDENTITY

Print Media below is an example of implementing print media for marketing items such as Company Profile. For this I only show a mockup because at the time of development the original item had not been printed

2022

C O M PA N Y P R O F I L E BOOKLET

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PROJECT BREAKDOWN

I chose this dark green color to offset the original color of the wood texture that is widely used in their interior. This is one of my ways with complementary color options like this one Griya Persada is one of the housing products that has been developed by Kairav Jogja, I also adjust the visual identity to their main brand.

SUB BRAND BAN N E R D E S I G N

SUB BRAND F L AG D E S I G N

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@colorgrades

Scope of Work

VISUAL IDENTITY

2021

©

BREAKDOWN

03

Here on the list, i’ll try to breakdown the full process as short as possible to gain clear understanding on what i do during this period of work. I realize it will becomes unfocused if I put everything here.

SCOPE OF WORK

Symbol

Mark

Typography

Pairing

Collateral

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More information on Linkedin

29

@colorgrades

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PROJECT BREAKDOWN

a

n ay a

a

n aya

Art Foundation

n

p

a

ar u

a dm

m a ad

ar u

p

n

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@colorgrades

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PROJECT BREAKDOWN

3y

y

PROJECT DESCRIPTION

Naya Padmaruna is also a project that came from my client. They came to me to make a visual identity as an effort to introduce their art foundation in Solo.

This name comes from Sanskrit, which means new flowers that bloom when the sun rises.

Therefore, its development involves three aspects.

Art Foundation

The first aspect is something new, then the second is the flowers and the last is the sun. I try to combine it as a solid unit and be according to the picture that we can see above.

Scope of Work

VISUAL IDENTITY

2021

The Concept >

PROJECT DESCRIPTION

Padma itself has a meaning as a flower, and more specifically is a Lotus flower. Padma in Sanskrit means beauty and lovely charm.

According to the studies that I dug, because art itself is classified as abstract, it should be classified as preference. I then used decorative elements from gradients which I abstracted in such a way as to find aesthetic beauty in abstract forms.

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@colorgrades

PROJECT BREAKDOWN

Art Foundation

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Scope of Work

VISUAL IDENTITY

Collateral Design

PROJECT DESCRIPTION

In the Collateral design that I use for Naya Padmaruna. The use of Romans letters is used to create an impression of the beauty of the Sanskrit lettering but without forgetting the level of legibility.

The use of earth tone color, I mean to make art connoisseurs who see this visual identity feel the familiarity that exists, because in recent years, this color has become quite an option other than because of its calm color, but because it can show a natural impression for the brand.

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2021

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PROJECT BREAKDOWN

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@colorgrades

Scope of Work

VISUAL IDENTITY

2021

Print Media

BUSINESS CARD DESIGN

Derivative design or Collateral design from Naya Padmaruna visual identity, embodied as an unlimited exploration of works of art but still using certain rules as quality guidelines.

WEB BANNER DESIGN

Hi, nice to meet you!

You can find us literally anywhere @nayapadmaaruna R

EMAIL nayapadmaaruna@gmail.com

INSTAGRAM @nayapadmaaruna

PHONE 087865345084

Headline Here L o rem i ps u m d o l o r s i t a me t , co n s e c te t u e r a d i p i s ci n g e l i t , s e d d i a m no n u mmy n i b h e u i s mo d t i nci d u n t u t l a o re e t d o l o re ma g n a

n a y a p a d m a a r u n a . c o . i d

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37

@colorgrades

PROJECT BREAKDOWN

•

Scope of Work

VISUAL IDENTITY

2022

BREAKDOWN

04

Here on the list, i’ll try to breakdown the full process as short as possible to gain clear understanding on what i do during this period of work. I realize it will becomes unfocused if I put everything here.

SCOPE OF WORK

Pattern

Shape

Typography Collateral

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Pairing Packaging

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39

@colorgrades

PROJECT BREAKDOWN

OE Snack & Cookies

Snacks Hampers

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Scope of Work

2022

VISUAL IDENTITY

Print Media For this project I was asked to make them a packaging design, especially for their hamper labels. With the Ramadan theme, I took some unique arabesque motifs.

PROJECT DESCRIPTION

HAMPERS BOX DESIGN

The mockup on this design is just a presentation that does not directly reflect the original product, but conceptually this is what later became the ultimate goal of making this design.

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@colorgrades

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H A N G I N G TA G DESIGN

FOR

:

FROM :

And this is another example of its implementation. This hangtag design is made quite minimalist but does not forget the legibility of the information contained in it.

Snacks Hampers

1 SYAWAL 1443H

Happy Eid Mubarak

PROJECT BREAKDOWN

Display Font Credits to

CRAFT SUPPLY CO.

④ PORTFOLIO CATEGORY

02

①

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AJAR Indonesia Vector Illustration Assets.

VECTOR ILLUSTRATION ASSETS

Then for the sake of your time too, the process i put in here will be only in outline and core information that I think is important to be shared in this portfolio.

□

①

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44

@colorgrades

Scope of Work

2020

MOTION GRAPHIC ASSETS

Motion Graphics > Assets EXPLAINER ASSETS

PROJECT BREAKDOWN

On the side are some examples of vector illustrations that I have made for motion graphics needs at AJAR Indonesia.

In its manufacture, I produced some of these assets to meet information needs which are technically still difficult or constrained to produce directly.

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With a flexible and dynamic illustration style, I have adapted some examples of these assets according to AJAR's needs. I chose this soft and calm color choice for the convenience of the participants who are taking the course from AJAR.

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PROJECT BREAKDOWN

Then for the sake of your time too, the process i put in here will be only in outline and core information that I think is important to be shared in this portfolio.

UI Dashboard

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46

@colorgrades

Scope of Work

MOTION GRAPHIC ASSETS

Handling Customer 1

2020

Project Discussion

Making Bed

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PROJECT BREAKDOWN

Handling Customer 2

Project Briefing

Group Manager Meeting

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48

@colorgrades

Last Updated :

MARCH 11, 2022

Thank you for your time!

Graphics Compilation© ‹

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If you have a sufficient time or get interested with me. You can dig deeper on my Linkedin profile, well then see you there!

@colorgrades