PRODUCT DESIGN
PUBLICATION DESIGN • PACKAGING DESIGN • ADVERTISING & MARKETING DESIGN
Por t folio
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About me.
Hi! My name is Kristy Tunnell and I am a graphic designer / product manager / art director with over 25 years of experience.
I am currently seeking a new position in product design, graphic design or creative management.
When I am not designing, I enjoy spending time with my family, friends and fur babies, camping, pottery and photography.
I look forward to learning about your company and any opportunities you may have that will allow me to bring my experience and abilities to your team.
Landisville, PA 17538
Experience
• Product Manager/Senior Graphic Designer, Primitives By Kathy; April 2019 - June 2023
(717)439-4926
• Graphic Designer, Messiah University; March 2018 - March 2019
• Owner/Graphic Designer, Kristy Tunnell Design; June 2000 - March 2018
kristytunnell@gmail.com
• Adjunct Instructor, PCA&D and LCCC; February 1998 - 1999, January 2015 - 2016
• Art Director, DLD Advertising, Graphic Design and Advertising; March 1998 - June 2000
• Graphic Designer, Dean Design and Marketing Group; August 1997 - March 1998
• Manager, Art Department, B & G Marketing Services, Inc.; February 1996 - July 1997
• Graphic Designer, Providence Graphics; November 1994-June 1995
Education
WEST VIRGINIA UNIVERSITY, BFA IN GRAPHIC DESIGN; 1994 Skills
Portfolio Content
PRODUCT DIRECTION AND GRAPHIC DESIGN 1
INDESIGN, PHOTOSHOP, ILLUSTRATOR, POWER POINT, MICROSOFT OFFICE, INCOPY
2-3 Cottage Core Collection 4-5 Greeting Card Collection 6-7 Indigo Collection 8-9 Pressed Floral Collection 10-11 Vintage Seed Packet Collection 12-13 Winter Porch and Table
Cottage Core Collection
Through trend forecasting, I learned that Cottage Core was a popular aesthetic for our target audience. Working with a team of artists and designers, I designed a collection of home decor and giftable items. This was a large collection that included 25 products, ranging from textiles to hanging decor to kitchen items. Unique details that were represented in this collection included faux rattan, velvet and watercolor paper. I worked directly with international vendors to manage and create these items.
CLIENT Primitives By Kathy
PHOTOGRAPHY Primitives By Kathy
ARTIST Annie Quigley
2 PRODUCT DIRECTION AND GRAPHIC DESIGN
PRODUCT DIRECTION AND GRAPHIC DESIGN 3
GreetingCollectionCard
Primitives By Kathy launched a brand new greeting card collection in late 2022. I was responsible for managing, directing and designing 24 unique cards. I directed a team of writers and designers while securing a printer in the United States that provided an economical and unique printing method. Each card is digitally printed and enhanced with raised surfaces, metallic ink or foiling.
CLIENT Primitives By Kathy
PHOTOGRAPHY Primitives By Kathy
4 PRODUCT DIRECTION AND GRAPHIC DESIGN
PRODUCT DIRECTION AND GRAPHIC DESIGN 5
Indigo Collection
This is a chinoiserie/ginger jar inspired collection that I developed. I worked with a watercolor artist and designer to create items that would sit well with other blue themed collections that were being created simultaneously. Details in this collection included floating frames, gold accents and tassels.
CLIENT Primitives By Kathy
PHOTOGRAPHY Primitives By Kathy
ARTIST Annie Quigley
6 PRODUCT DIRECTION AND GRAPHIC DESIGN
PRODUCT DIRECTION AND GRAPHIC DESIGN 7
Pr essed F loral Collection
After researching trends and seeing a resurgence of real pressed floral art, I designed and developed a digital pressed floral collection for Primitives By Kathy in three color palettes. Actual pressed florals were photographed then silhouetted and products were digitally designed and created.
CLIENT Primitives By Kathy
PHOTOGRAPHY Primitives By Kathy
8 PRODUCT DIRECTION AND GRAPHIC DESIGN
PRODUCT DIRECTION AND GRAPHIC DESIGN 9
PVintageSeed acket Collection
For this project I was asked to create a garden collection. After researching popular seeds, I directed a watercolor artist to paint several floral images. From there, I selected body styles and created this vintage garden inspired collection. Details that I brought into this collection were galvanized metal, burlap and ruffles.
CLIENT Primitives By Kathy
PHOTOGRAPHY Primitives By Kathy
ARTIST Annie Quigley
10 PRODUCT DIRECTION AND GRAPHIC DESIGN
PRODUCT DIRECTION AND GRAPHIC DESIGN 11
Winter Porch and Table
This was a large collection where I managed the artist, graphic design team and international vendors. Our team explored new ways to decorate with galvanized metal, beaded garland and paper gift tags. Materials I chose to use in this collection were jute, velvet, wood and metal.
CLIENT Primitives By Kathy
PHOTOGRAPHY Primitives By Kathy
ARTIST Annie Quigley
12 PRODUCT DIRECTION AND GRAPHIC DESIGN
PRODUCT DIRECTION AND GRAPHIC DESIGN 13
Thank you for taking a look! PRODUCT DESIGN • PUBLICATION DESIGN • PACKAGING DESIGN • ADVERTISING & MARKETING DESIGN LANDISVILLE, PA • (717) 439-4926 • KRISTYTUNNELL@GMAIL.COM https://issuu.com/kristytunnell/docs/kristytunnellportfolio