Lodgistics | Bespoke Marketing Solutions

Page 1

BESPOKE MARKETING SOLUTIONS

LODGISTICS.ECO

BESPOKE MARKETING SOLUTIONS AT THE INTERSECTION OF CONSERVATION AND HOSPITALITY

Our marketing package offers bespoke design tailored to every establishment. With a precise crafting of project scopes and strict adherence to agreed parameters, Lodgistics delivers a first-rate design service. Whether it’s the creation of a new brand or enhancing your existing brand, our aim is to attract visitors to your establishment and enhance their stay.

We aim to transform nature-based establishments into entities that are profitable, streamlined and distinctively unique.

Lodgistics | Bespoke Marketing Solutions | 1
ORIGINAL DESIGN PERSONAL SERVICE TAILORED STRATEGY PACKAGE DISCOUNTS

LOGO DESIGN

Make a professional first impression by giving your establishment a unique logo. We’ll work with you to come up with a concept to suit your specific style requests, even down to drawing inspiration from your establishment decor.

STATIONERY

Add a personal touch with branded stationery. Our stationery package includes business cards (personalised for each staff member) as well as letterheads, compliment slips and notepads. These little things don’t go unnoticed.

RESTAURANT/SPA MENU

Similar to our brochure design but this option, we offer an on-going edit service. So if your restaurant are changing the menu or if your spa is running a promotional offer, we’ve got you covered at no additional cost.

TRI-FOLD LEAFLET

Tri-folds are your half way point between flyers and brochures. These are a good way to offer more information on a specific topic. That can range from establishment room rates/facilities to location informations such as nearby attractions.

BRANDING

Your establishment identity doesn’t stop at logo design - you need an overall brand style to establish a familiarity. This includes brand assets such as typography, icon design, and pattern work. This design style should be used across all marketing.

BROCHURE

Brochures are a great way to tell your guests everything they need to know about your establishment, including information on nearby attractions and bars/restaurants. An ideal marketing tool to offer as you’re welcoming your guests.

FLYER

Flyers are a way of reaching a high volume of potential guests and can be effective with the right message and design. These should be straight to the point and are ideal for promoting offers or making announcements.

GUEST PRICE LIST

If you offer various rooms/suits with different rates, you should provide this information clearly so potential guests compare what suits their needs. Whether this is approached as a brochure, leaflet or tri-fold depends on your establishment facilities.

2 | Lodgistics | Bespoke Marketing Solutions

DOCUMENTATION

When it comes to guest agreements and safety advice, the documentation you provide on arrival should be presented professionally. This is where your logo and subtle uses of your branding make a difference.

POP-UP BANNER

Think big! Make a lasting impression with a branded pop-up banner. Maybe you want to promote your wedding package at reception or maybe you’re advertising your establishment at a networking event, both are a sure way to grab attention.

MERCHANDISE

Give your guests the opportunity to take something home with them as a souvenir of their visit. This may include branded materials such as bags and pens. This personal touch is a great way to show off the originality of your establishment.

SOCIAL MEDIA POST VISUALS

When posting on social media, you want your content to stand out. Grab the viewers’ attention with an eye-catching visual to include with your post. To avoid the risk of a message being scrolled over, these should be bold and straight to the point.

PRESENTATION FOLDER

In some cases, you may find yourself with brochures, menus and price lists and as good as all that looks, it would look better tucked away in a branded presentation folder. These are also useful when it comes to attending events and meetings.

GIFT VOUCHERS

If your guests are travelling for a special occasion, what better way to finish off the gesture than a voucher for a meal or pampering session at the spa. Branded vouchers add a touch of class to a thoughtful gesture.

SOCIAL MEDIA PROFILE DESIGN

Social media plays an important part in marketing so its important that when potential guests visit your platform that they get the right first impression. This design service includes your profile picture and header banner.

WEBSITE DESIGN

Whether it’s enhancements on your current website (eg. banners) or if you’re looking for a complete website redesign, we’re happy to help. We’ll work together to source a reliable website developer and hosting platform.

Lodgistics | Bespoke Marketing Solutions | 3

BESPOKE MARKETING SOLUTIONS

Our personalised marketing service utilises original design production and industry expertise to give your establishment originality, ultimately helping it reach a higher potential.

PROJECT TERMS

DESIGNS: All designs are bespoke to suit your specific requirements. We appreciate some projects may require more/less work than estimated, in which case, design costs may require further discussion.

PAYMENTS: No up-front payments required. Full payment on completion with a reminder at 30 days. Payments to be made to ____________.

PRINTING: Designs for print will be provided in a print ready format. While we can help to find you a reliable printer, print production, delivery, and payment will be arranged between you and your print supplier directly.

SOURCE FILES: Files provided will be for print an online use in a non-editable format. We retain the original source files to ensure these are used correctly in cases where they may need to be revisited at a later date.

PROOFING: While we take care in all the work provided, we ask that you check over, proofread (especially contact details), and approve all designs before we sign off the project. This is especially important prior to sending files to print.

4 | Lodgistics | Bespoke Marketing Solutions Logo design Original logo design | Various colours/compositions | Formatted for print/online use N000 Branding Brand styling | Colour palette | Typography | Iconography | Brand assets N000 Stationery Letterhead | Compliment slip | Business cards (with unlimited staff revisions) N000 Brochure Up to 20 pages | Any size | Formatted for print/online use N000 Restaurant/spa menu Up to 20 pages | Any size | Formatted for print/online use N000 Flyer Double sided design | Any size | Formatted for print/online use N000 Tri-fold leaflet Tri-fold leaflet design | Any size | 6 Panels N000 Guest price list Up to 8 pages | Any size | Formatted for print/online use N000 Documentation Page layout design | Any size | Formatted for print/online use N000 Presentation folder Double sided (with pocket) design | Any size | Formatted for print N000 Pop-up banner Single sided design | Any size | Formatted for print N000 Gift vouchers Double sided design (with unlimited value revisions) | Any size | Formatted for print N000 Social media profile design Profile picture and header banner design | Up to 2 social platforms N000 Social media post visuals Individual post visual | Revision cost applies to reuse design with new content N000 Website design Project deliverables to be discussed TBC Merchandise Project deliverables to be discussed TBC PROJECT DELIVERABLES COST
LODGISTICS.ECO
Admin@lodgistics.eco LODGISTICS.ECO

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.