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WINNERS

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CREATIVE CONCEPTS

CREATIVE CONCEPTS

NRPR Group

Most Influential Brand Strategist 2023 - USA

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For more than eight years, NRPR Group has been setting standards of excellence and high-touch client care as a full-service public relations and brand positioning agency in the heart of Beverly Hills Led by self-funded female founder and CEO, Nicole Rodrigues, the award-winning agency serves disruptive clients from startups to Fortune 500 companies within HealthTech, FinTech, consumer tech, sports, entertainment, enterprise software, mobile and consumer products industries Since its launch in 2014, the agency has opened offices in the San Francisco Bay Area, Las Vegas, and New York, with several key team members working remotely across the country before and during the pandemic

Nicole and her NRPR team remain radically committed to elevating the way that public relations is done in the modern era while strategically amplifying the brands of visionary clients who are making a positive impact on this world In addition to the best-in-class, multi-channel public relations services NRPR offers (including messaging development, marketing communications, digital/social media marketing, influencer/media relations and executive thought leadership building), NRPR is also the only PR agency to offer end-to-end business development and brand strategy/support through NRPR Biz Pro™ and cutting-edge, multimedia content creation services through NRPR Productions. To date, NRPR has successfully served 65 clients, completed 29 projects, and won 60+ awards (including a recent PR Daily Award win for “Agency Leader 2022,” a 2021 Stevie Award win for “PR Executive of the Year,” a 2021 Hermes Creative Award for “Crisis Communication Plan,” a 2021 Stevie Award for “PR Executive of the Year;” and a 2022 Ragan “Top Agencies” Award for the “Agency Leader” category)

Several of these wins and some of NRPR’s most standout successes have resulted from the brand strategy that’s deeply embedded into every step and aspect of its client experience From onboarding calls and announcement planning to ongoing messaging exercises, the NRPR team always hones in on researching and refining value propositions, market share, competitive differentiators, target audiences, and industry trends/developments to help clients maximize their brand’s impact and remain at the forefront of innovation

This was especially true throughout the pandemic, as Nicole and the NRPR team guided numerous clients into new, timely offerings and business pivots that provided important COVID-19-related services and testing solutions many of which positively impacted national efforts to stop the spread and reopen public spaces safely Because of its proven ability to adapt, take action, and successfully position these types of brands competitively in the market, NRPR gained 10 new clients since the onset of the pandemic, all of which are leading innovation within the rapidly evolving MedTech, HealthTech and web3 development spaces Clients like Covid Clinic, the nation’s leading COVID-19 testing provider, and LA Comic Con, Los Angeles’ biggest/best multimedia pop culture convention, saw massive results, ROI, and extensive positive press coverage from NRPR’s multi-pronged

MOST INFLUENTIAL BRAND STRATEGIST 2023 - USA

approach to support the growth, strategy, and impact of their brands with both the media and the public as they navigated the “new normal” and all that it entailed And, through NRPR Biz Pro’s brand strategy and development services, clients like Invig Consulting were able to structure, launch, and scale their business idea into a legitimate brand in just 90 days

Additionally, as a member of both the Forbes Business Council and Rolling Stone Culture Council, Nicole regularly contributes thought leadership content rooted in NRPR’s core values to help brands, individuals and agencies reimagine their strategies, practices, and impact from the ground up She has also created an open communication channel between brands, members of the media, public relations professionals, and the public through the PRfect Pitch podcast and YouTube channel, and is the published author of Beverly Hills Boss, a business and life skills book aimed at helping professionals of all backgrounds thrive in all areas of their personal and professional brands

Company: NRPR Group, Inc

Address: 9663 Santa Monica Blvd, #1072, Beverly Hills, CA 90210

Email: info@nrprgroupcom Web: https://wwwnrprgroupcom/

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