Why Indoor Locations Sharing Matters – for the Masses
Until recent times, indoor location sharing has largely remained uncharted territory for most businesses. Despite great promises, enticing users to location-aware apps have proven futile. While ease of navigating with an app makes a strong case, users' concerns dwell around location sharing. The privacy issue has always been the elephant in the room. Take Google Maps, for example, a majority of users believe their location data is 100% discreet until proximity ads from third-party apps become more personal for one's comfort. There is a common concern that location history may be used without consent. Increasingly, users are tired of the multitude of apps for every conceivable function. Navigating with another app is simply not appealing to them. For businesses struggling to drive app downloads, app fatigue is an Achilles heel for boosting indoor navigation usage. One solution is to provide users with a toggle switch to enable and disable location sharing. Users would not only be more trusting, but they would also be more open to dabbling with value-added features. It is the responsibility of mapping service providers to ensure that values are tailored to each user.
Three best Use cases of live location sharing Here are some use cases of how indoor location sharing can benefit users.
Saves critical time A location-aware indoor map is essential for large hospitals with large complexes. In minutes, patients can find their appointment rooms. Many a time, an unproductive minute can cost a life in trauma centers. By sharing locations, bottleneck areas for urgent care patients could be avoided. It will only take a quick search to locate physicians and rooms in real time. The integration of indoor navigation technology into hospital applications improves patient outcomes and hospital efficiency.