khofifah noviarianti social media portfolio

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PORTFOLIO +6281 554 164 724 khofifahno@gmail.com Indonesia CREATIVE & SOCIAL MEDIA

OVERVIEW.

01. ABOUT ME

02. PROFESSIONAL EXPERIENCES

03. SKILLS & TOOLS

04. NOTABLE PROJECT

ABOUT ME.

4 years of experiences in Social Media, Marketing,Brand Activation, Brand Partnership, Event Management, Community Engagement, and KOL Management with a demonstrated history of working in creative industry.

KHOFIFAHNOVIARIANTI

PAGE01

WORK EXPERIENCE

Jan2019-June2019

SOCIALMEDIAOFFICER

INTERNATDNK.ID

May2019-Sep2019

MARKETINGINTERNAT TELKOMSEL

Aug2019-Jan2019

OPERATIONSINTERNAT PARAGON

Aug2019-March2019

SOCIALMEDIA

MARKETINGINTERNAT FEMALEDAILY

June2020-Sep2020

SOCIALMEDIA SPECIALISTINTERNAT JOBHUN

Nov2020-May2021

CREATIVEMARKETING INTERNATESGCENTER

Jan2022-Sep2022

SOCIALMEDIA SPECIALISTATKENAPA CREATIVE

Oct2022-Jan2024

PROJECTMANAGERAT QOARCREATIVE AGENCY

April2022-Sep2022

SOCIALMEDIA

MANAGERATDINAS KOPERASIDANUMKM

SURABAYA

Nov2020-May2021

SOCIALMEDIA MANAGERATAKUHALU

SKILLS & TOOLS

SOCIALMEDIAMANAGEMENT

Performed audience analysis based on social media data and developed a strategy aligned with their behavior.

PROJECTMANAGEMENT

Initiating to start a project and then planning and organizing it.

SOCIALMEDIAADS

Disseminate content that has been released through social media ads

KOLMARKETING

Research and manage marketing campaigns and manage KOL performance

BRANDACTIVATION

Engaging consumers with a brand through memorable experiences to build awareness and drive engagement.

SEOCONTENTWRITING

Produce written content in the form of articles with SEO optimization that will be posted to blogs, websites, etc.

MARKETINGSTRATEGY

Doing research and developing strategic plans through communication to advance the company.

VIDEOEDITING

Leveraging creative techniques to enhance video content, including cutting, trimming, adding effects, adjusting audio, and to produce engaging videos.

COPYWRITING

Planning, writing, creating, and publishing content in a digital format for social media purposes.

REPORTMANAGEMENT

Tracking, analyzing, and presenting data to evaluate performance and inform strategy.

CONTENTPLANNING

Lightbrown Turtleneck

Research, write, review, edit and produce content for platforms used by the company for marketing.

PROJECTS.

FOOD AND BEVERAGES

BEAUTY AND LIFESTYLE

HOME LIVING AND INTERIOR

FASHION AND TEXTILES

HEALTH & EDUCATION

SAMBAL BU DJUI

Bottled Indonesian chili paste with diverse flavors. #SolusiPraktisRasaFantastis

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective: aunch of Sambal & Basreng Du Djui x Ultramilk product named "Se usin" through multiple posts

keypoints:

introduction of new product co laboration: Samba & Basreng Du Dju x Ultrami k "Selus n"

keymessage:

C O N T E N T P L A N N I N G

g ve informat on about basreng & sambal selus n to aud ence

brief:

introduction of new product co laboration: Samba & Basreng Du Dju x Ultrami k "Selus n" explanation of ngred ents in s ides 2 and 3

REELS

objective: launch cinemat c ree s for "Samba Se usin" collaboration w th Ultram lk, showcas ng USPs and ingredients, w th a ca l to act on for purchase via marketplace

keypoints:introduc ng "Samba Selusin" with U tramilk keymessage:experience the flavor fus on of "Sambal Se usin" by U tram lk D scover its unique qualities in our cinematic ree s Buy now on our marketplace

brief:

launch c nemat c reels for "Sambal Selusin" with Ultrami k highl ght unique sel ing po nts (USPs) and ingredients. encourage purchase through marketplace result: instagram reels

CAMPAIGNACTIVATION

offl ne event at basha market c ick here

co laboration product “sambal se usin & basreng se usin” w th ultrami k c ick here

co laboration product “saos berang & sambal roa” w th @m chimomo

co laboration product “sambal rempong & basreng truff e” w th @cinfung

co laboration product “nasi bakar & kentang kr uk” with @imelvilentcia

KOL endorsement @tasyafarasya, @jov ad ghuna @shan amelia @bundacorla

PUFFMEISTER

Puffmeister is a go to spot for tasty bubble waffles and refreshing drinks based in Surabaya.

MANAGEMENT

FEEDS

objective: drive sales & boost brand awareness

C O N T E N T

keypoints: nvite fol owers to take advantage of the promotion buy 1 get 1

keymessage:give nformation about promot on offer brief:

P L A N N I N G

announcing promotion offer: buy 1 get 1 viatnamese coffee

period: val d from june 1st - 31st

REELS

objective: inform best dessert cafe n Surabaya

keypoints:

showcase puffme ster as a top dessert cafe n Surabaya, focus ng on ts variety of treats.

keymessage:

casual videos featur ng puffmeisters products including puffs and dr nks - prov de br ef nformation about the specialties offered - end w th a compel ing cal to action

brief:

- create casual v deos showcasing puffmeisters desserts

- nclude shots of various products l ke puffs and drinks

- keep the videos informative yet engag ng

- end each v deo w th a call to act on to visit puffme ster

result: instagram ree s

CAMPAIGNACTIVATIONWITHKOL

objective: activate campaign w th KOL through a barter col aboration to promote puffmeister and drive brand engagement

keypoints: offering puffmeister product in exchange for socia med a endorsement br ef: col aborate with selected KOLs in the fnb niche for a barter promot on provide KOLs w th puffmeister products in exchange for soc al media post, stories & reviews ensure KOLs h gh ight promot on & the variety of products ava labi ity monitor & track KOL-generated content & engagement metrics for campaign effect veness

campaignresu t:@joshie audrey,@sya 031209 , @shannonbel ndaa , @fnysul stio , @wldnisa

C O N T E N T P L A N N I N G
PROJECT
• CONTENT PLANNING • COPYWRITING • VIDEO EDITING • CAMPAIGN ACTIVATION WITH KOL REPORT
MANAGEMENT

DABU-DABU MANADO

Dabu Dabu Manado is a Manado specialty restaurant located in Surabaya.

PROJECT MANAGEMENT

REPORT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION

FEEDS

objective:Promote Dabu Dabu Manado restaurant n Surabaya and engage the audience through a giveaway campaign

keypoints:

Highlight Dabu Dabu Manado as the go-to place for authentic Manado cuis ne in Surabaya

Drive engagement and partic pation through a giveaway.

C O N T E N T

Increase brand vis b l ty and foot traffic to the restaurant.

keymessage:

P L A N N I N G

Discover authentic Manado flavors at Dabu Dabu Manado! W n d ning vouchers worth 100k for two by part cipat ng in our giveaway.

brief:

Launching a giveaway campaign from October 5th to October 25th. Two lucky winners w ll receive din ng vouchers worth 100k each Part cipants fo low, ike, tag a fr end, and share the r favorite d sh. Winners announced on October 26th

REELS

objective: create engaging Ree s showcasing Dabu Dabus menu to drive interest and engagement.

keypoints:

Highlight d verse menu options.

Use v sual y appealing shots and capt ons.

Encourage viewers to visit Dabu Dabu keymessage:Exper ence Dabu Dabus del cious menu through capt vat ng Reels

brief:

produce Reels highlight ng menu tems with visuals and capt ons. Encourage viewers to visit Dabu Dabu for a cul nary exper ence Share on socia med a for maximum reach.

result: instagram reels

CAMPAIGNACTIVATION

campaign promotion bund ing berdua lebih hemat with dabu-dabu manado Manado Flavors Unvei ed: Reel De ights: instagram ree s

DENTITY

Dentity is a dental photography solution designed to be compatible with Android and iPhone smartphones, as well as compact cameras.

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective:H gh ight the key features of a photo lamp set succ nct y

keypoints:

Comprehensive dental care for a l ages. Experienced and compass onate dent sts and staff State-of-the-art fac lities and technology.

C O N T E N T

keymessage:

P L A N N I N G

Trust your smi e to our experienced team for compass onate care and exceptional results.

brief:

Experience comprehens ve dental care in a comfortab e environment with our expert team. From routine checkups to advanced treatments, were dedicated to keeping your sm le healthy and beautiful

REELS

objective: Highl ght smartphone & amp dental photography tips.

keypoints:

Smartphone & amp for effective dental photos

Emphasize ight ng and angles.

Improve pat ent communication.

Easy and access b e tools for dent sts

keymessage:Enhance your dental photography us ng your smartphone and a lamp for better commun cat on and patient understanding

brief:

Discover the simplicity of us ng your smartphone and a lamp to capture impactfu dental photos Improve communication with pat ents through clear visua s, a l with easy-to-use tools.

result: instagram reels

CAMPAIGNACTIVATION

Perfecting Denta Photography A Guide for Dentists: click here

#PeopleUs ngLampU for rea testimonia s of dentist that us ng Lamp u: click here

#LampUAroundTheWor d for real test mon als from amp users across the globe: cl ck here

ADAMAS CAVIAR

Adamas caviar is the exclusive Italian caviar that represents the excellence of fish farming worldwide

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective:to h gh ight the versati ity and en oyment of caviar through creative serving suggestions

keypoints:

Showcase diverse serving options to cater to different tastes and preferences.

Highlight the elegance and sophistication associated with caviar.

C O N T E N T

Encourage experimentation and creativity in cav ar consumption

P L A N N I N G

keymessage:

E evate your culinary exper ence with caviar through maginat ve serving suggestions

brief:

Exp ore the world of caviar beyond trad t ona pair ngs with our creative serving suggestions Discover new ways to savor the indulgent flavors of caviar and add a touch of uxury to your din ng experience.

REELS

objective: promote our co laboration with Tutto Bono Ristorante for a festive caviar d ning exper ence during Christmas and New Year.

keypoints:

Highlight the exc usive co laboration.

Showcase unique cav ar dishes.

Emphasize festive luxury

keymessage:Celebrate the hol days in sty e with our caviar d ning collaboration at Tutto Bono Ristorante.

brief:

ndu ge n festive luxury with our exc usive caviar d ning co laboration at Tutto Bono Ristorante this Christmas and New Year

result: instagram reels

CAMPAIGNACTIVATION

campa gn #ATasteofLuxury to showcase how caviar adds a touch of luxury to spec al moments shared with friends and fam ly. clickhere

Col aborat on with Tutto Bono Ristorante clickhere, How to enjoy cav ar with chef Nazar o Orlando clickhere

DERMARSSANCE

PROJECT MANAGEMENT

CONTENT PLANNING

COPYWRITING

VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

Dermarssance is a korean skincare brand using nanofiber technology and top active ingredients for skin.

FEEDS

objective: ntroduce highpr me collagen film by dermarssance for ant -ag ng skincare

keypoints:

need for anti-aging care

USP highprime co lagen f lm

C O N T E N T

keymessage:

P L A N N I N G

Quest on ng need for ant -ag ng care, facts support ng t, and a CTA for highpr me collagen film

brief:

multiple post conta ns informat ve content

s ide 1: "Under 30, Need Ant -Ag ng?”

s ide 2 facts on necessity

s ide 3: CTA for highprime co lagen f lm

REELS

objective: launch cinemat c ree s product "O to Rocket Collagen Serum Mist"

keypoints:highlight the unique se ling proposition of "O to Rocket Co lagen Serum M st"

keymessage:engaging cinematic reels ntroducing product and its unique features

brief:

develop cinematic ree s for the aunch of "O to Rocket Collagen Serum Mist" emphasize its unique sel ing points and benefits inc ude a clear call-to-action prompt ng viewers to take act on result: clickhere

CAMPAIGNACTIVATIONWITH@m chellehalim

ob ective:create col aborative reel with @michel ehalim showcasing dermarssance's ant -ag ng techno ogy and demonstrat ng how to use the product.

keypoints:

dermarssance USP: highlight the unique se ling proposition of dermarssance as a mask that nstantly absorbs into the skin & 100% co lagen

anti-aging techno ogy: showcase the advanced anti-aging techno ogy used in Dermarssance products

brief:

co laborate reels with @miche lehal m demonstrate how dermarssances mask instantly absorbs into the sk n h gh ight the anti-aging benefits, 100% from col agen and advance techno ogy

campaignresult: nstagram reels

KUNDAL SINGAPORE

KUNDAL, a korean brand, specializes in allnatural personal daily care products, crafting nature-inspired beauty through a fusion of various natural extracts and cutting-edge technology.

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective:promote raffle event from Dec 12-27, 2023

keypoints:

C O N T E N T

w n Dreame Gleam ha r dryer. exc usive to Christmas ed tion perfume diffuser buyers.

keymessage:

P L A N N I N G

buy Christmas edition perfume d ffuser for a chance to win a Dreame Gleam hair dryer!

brief: win a dreame g eam hair dryer! Buy our Christmas ed t on perfume diffuser from Dec 12-27, 2023, to enter

REELS

objective: launch and promote reels eau therma e scrub and tea tree b ot cs acne body wash

keypoints:launch product and highl ght unique benefits and features

keymessage: ntroduce au thermale scrub and tea tree b otics acne body wash

brief:

cinematic product knowledge body wash l ne mode demonstration showcas ng usage highl ght unique benefits and features. encourage action w th a ca l to action (CTA) result: instagram reels

CAMPAIGNACTIVATIONWITHKOL

ob ective:create col aborative reel with some KOL highlighting kundal product & demonstrate how to use product

keypoints: h gh ight some kunda product to gain brand awareness

brief: co laborate with selected KOLs n singapore prov de KOLs w th kunda products n exchange for social media post, stor es & reviews ensure KOLs h gh ight promotion monitor & track KOL-generated content & engagement metr cs for campaign effectiveness

campaignresult:@l ndsayvoitton, @joannalhs

WONDERLUX

wonderlux is a local hair oil with heat protection, UV protection, and anti-pollution properties.

PHOTO PRODUCT VIDEO PRODUCT
Instagram result of video product: click here Result of photo product based on moodboard

MAYMAY BEAUTYBAR

May May Beauty Bar is a comprehensive beauty salon offering a range of services including facials, nail care, eyelash extensions, eyebrow treatments, waxing, and reflexology.

PROJECT MANAGEMENT

REPORT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING • CAMPAIGN ACTIVATION

FEEDS

objective:to educate the aud ence about rev tal zing skin with the signature anti-aging re uvenat on Hydrafac al treatment.

keypoints:

Benefits of Hydrafac al for sk n rejuvenation

C O N T E N T

Features of the s gnature anti-aging rejuvenation Hydrafacia .

Importance of skincare and anti-aging treatments

keymessage:

P L A N N I N G

Un ock the secret to youthful skin with our signature antaging rejuvenation Hydrafacia

brief:

mult ple post reveal the wonders of signature ant -ag ng rejuvenation Hydrafacia treatment Learn about the benefits, features, and importance of sk ncare for maintaining youthful and glow ng skin.

REELS

objective: Recap the exc tement of the grand opening of May May Beauty Bar.

keypoints:

Highlights of the event

Spec al promot on and offers

keymessage:Rel ve the magic of May May Beauty Bar's grand opening and discover why ts the u t mate dest nation for beauty enthusiasts.

brief:

Recap of grand opening may may beauty bar activ ties result: instagram reels

CAMPAIGNACTIVATION

Real test mon of customers: #bebesa d: @scharlieze, @ca iztecherr e, @shall enata ie grand open ng of May May Beauty Bar cl ck here col aborat ve post with may may sa on for soft launching promos and giveaway cl ck here

FANKU BEAUTY

Fanku Beauty is a nail art supplier that hosted the "First Hand Party!" to introduce their gel polish line, which is certified as halal.

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective:Promote Fanku Beauty's "Th nk Pink" giveaway sa e from Ju y 3rd to Ju y 31st, 2023, offer ng 78 products to 10 winners

keypoints:

Giveaway sa e durat on July 3rd to July 31st 2023.

"Think Pink" theme

C O N T E N T

78 Fanku Beauty products to be won.

10 winners w ll be se ected.

P L A N N I N G

keymessage:Win big w th Fanku Beautys "Think Pink" g veaway sale! 78 products up for grabs for 10 ucky winners.

brief:

Join our "Think Pink" giveaway sa e, July 3rd-31st, 2023. 78 Fanku Beauty products for 10 w nners. Enter now!

REELS

objective:

Objective Create a tutorial video demonstrating how to app y rubber base 3in1 w th Kikyhandoko

keypoints:

Step-by-step app ication process.

T ps for achiev ng a flawless f nish

Benefits of using rubber base 3in1

keymessage:Learn how to ach eve professiona - ooking nails w th the rubber base 3in1 appl cat on tutoria by K kyhandoko

brief:

Ree s K kyhandoko in a step-by-step tutoria on app ying rubber base 3 n1 for flawless nai s Discover the benefits and tips for perfect ng your manicure with this innovative product Tune in to e evate your nail game!

result: instagram reels

CAMPAIGNACTIVATION

fanku beauty aphrodite collection c ick here

fanku beauty x kiky handoko col ect on click here, cl ck here

FEMALEDAILY

Female Daily is a beauty and lifestyle platform featuring product reviews, skincare tips, and an active community forum.

Through the activation of #FDsustainableBeauty, content planning and copywriting for Female Daily Network's Instagram achieved increased engagement and visibility, driven by strategic, data-driven approaches.

C O N T E N T P L A N N I N G
CONTENT PLANNING COPYWRITING SOCIAL MEDIA ADMIN

SURABAYAX BEAUTY2022

Surabaya X Beauty 2022, held at Grand City Convex, saw an impressive turnout with 19,009 visitors. Under the theme #YourBeautyMission, the event celebrated the diverse aspects of beauty, offering a vibrant platform for industry players to showcase the latest trends and innovations. result: click here

EVENT MANAGEMENT SOCIAL MEDIA ADMIN COPY WRITING

FDXBEAUTY

FDXBeauty #luxuryedition and #localpoweredition are online beauty events organized by Female Daily.

ONLINE EVENT CAMPAIGN ACTIVATION SOCIAL MEDIA ADMIN COPY WRITING

Handled event activation for FDXBeauty #luxuryedition and #localpoweredition, top-tier online beauty events by Female Daily.

Managed planning, execution, and social media outreach, amplifying event impact and enhancing Female Daily's brand presence.

click here

click here

click here

click here

MONTRE

Montre is a local fashion label designed for mothers and toddlers, featuring various limited edition collections.

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective:

to introduce the fashion col ect on co laboration between Montre and Jaime & Ja me for Ch nese New Year

keypoints:

Co laborat on: Montre's partnership with Jaime & Jaime.

Co lect on: Exclusive fashion tems des gned for Ch nese New Year.

C O N T E N T P L A N N I N G

Design Elements: Highlighting cultural motifs and festive aesthet cs

Avai ab lity: Information on where and how to purchase the co lection.

keymessage:

Celebrate Chinese New Year n style w th our exclus ve fashion co lect on crafted in co laborat on with Jaime & Jaime.

brief:

arrange the photos of cny col ect on and only add the name of collection or the unique sel ing po nt with a m n mal st des gn

CAMPAIGNACTIVATION

CNY co lect on collaboration w th Jaimie & Ja m e:

Instagram reels 1

Instagram reels 2

Instagram reels 3

Instagram reels 4

LOVEABLE

iPhone cases that blend style and purpose, enhancing your daily essentials. Available for purchase anytime, anywhere in our 24/7 marketplace.

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective:encourage engagement and boost brand awareness with a free Loveable phone case g veaway keypoints:

Free giveaway: December 1st to 20th.

C O N T E N T

Part cipation: Comment why you ove Loveable cases Chance to win: Share your feedback to get a free case

keymessage:

P L A N N I N G

Join our giveaway! Comment your Loveable case love for a chance to win.

brief:

Loveable's free case giveaway runs from December 1st to 20th. Comment why you ove Loveab e cases for a chance to win one

REELS

object ve: promote Loveab e's lanyard strap through cinematic reels showcas ng its usage.

keypo nts:

Cinematic reels: H gh ight the versati ity and funct ona ity of Loveables anyard strap.

Usage scenarios: Demonstrate various ways the anyard strap can be used in everyday life Engagement: Encourage viewers to imagine themselves using the anyard strap n their da ly routines

keymessage:Experience convenience and sty e with Loveables lanyard strap.

brief:

Create cinematic ree s showcas ng Loveab e's anyard strap in action, emphas zing its versatil ty and sty e Encourage viewers to envision themse ves using the lanyard strap in the r dai y act vities result: nstagram reels

CAMPAIGNACTIVATION

reels content c ickbait iphone 15 pro that convert 500k++ fo ls click here Look ng for a oveab e UGC nf uencer to review and promote ovable products click here barter endorsement with micro inf uencer or UGC creator c ick here giveaway post every month click here case of the week c ick here

MURNI TEXTILES

Murni Textiles, established since 1979, is renowned as the premier textile distributor in Indonesia.

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective: Offer quick tips on m xing and match ng interior co or

keypoints:

C O N T E N T

4 tips on m x and match nter or color

keymessage:

P L A N N I N G

create a vibrant and personal zed space effortlessly

brief:

informat ve post show expert tips on blending nter or colors seamlessly

REELS

objective: highl ght Murni Text les as a distr butor of Ate a, Hikaron and Regency fabr cs, availab e off ine and on ine.

keypoints:

Premium Brands

Accessibi ity

Qua ity Assurance

Range Divers ty Expert se

keymessage:dscover top-tier fabr cs from Ateja, H karon, and Regency through Murni Text les, on ine or off ine.

brief:

exp ore premium fabrics at Murn Texti es, your one-stop d stributor

result: instagram reels

CAMPAIGNACTIVATION

collaboration “bagi bagi rejek ” w th hikaron fabr cs c ick here kompetisi desa n motif kain with regency fabr cs c ick here collaboration ree s with regency fabr cs: c ick here

WOVN TEXTILES

Wovn Textile specializes in premium interior textile design and distribution, offering highquality fabrics for various interior design needs.

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING • CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective:offer informative content across mult ple posts on sofa co or trends in 2024

keypoints:

show sofa co or trends in 2024

C O N T E N T

keymessage:

P L A N N I N G

Stay updated on 2024 sofa co or trends for a stylish liv ng space

brief:

Discover the atest sofa color trends n 2024 dark blue, bright green, cream, and mushroom

REELS

objective: Highlight the benefits of hydrophobic fabric through concise reels keypoints:

show USP of hydrophobic fabric

keymessage:exper ence the advantages of hydrophob c fabric

brief:

discover the benefits of hydrophobic fabric n wovntex

result: instagram reels

CAMPAIGNACTIVATION

#WeavingASustainableLegacy: dynamic campaign activation aimed at promoting and advanc ng the sustainable fabric movement. Aim to ra se awareness and inspire action towards env ronmentally-friend y practices w th n the textile industry result:clickhere, clickhere

Easycleanfabriccampaign:strategic initiative focused on highlighting the convenience and practica ity of fabrics that are easy to clean Through engaging marketing materials, informative content, and interactive demonstrations, this campaign aims to educate consumers about the benefits of easy-clean fabrics for everyday use. By showcas ng the durabi ity, sta n-res stance, and ow maintenance of these fabrics, we seek to empower consumers to make informed cho ces when selecting upholstery, furn ture, and other textile products. result:clickhere,clickhere

LANGGENG HOMECENTER

Langgeng Home Center is a trusted and quality-driven home equipment center established in 1953 in Surabaya.

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective: nform about langgengs san tary ware packages starting from 2 mil ion

keypoints:

C O N T E N T

affordable packages and qual ty products

keymessage:

P L A N N I N G

d scover affordab e and qua ity sanitary ware packages from Langgeng, starting at 2 mi l on

brief:

learn about langgengs budget-fr endly sanitary ware packages starting from 2 mil ion, offering qual ty so ut ons for your bathroom needs.

REELS

objective: Promote Langgeng showroom as the go-to dest nation for home essentia s shopping, emphasiz ng its spacious showroom and diverse brand selection

keypoints:

large and comfortable showroom, extensive selection of renowned brands and cater ng to var ous needs and budgets

keymessage:Langgeng Home Center offers a comfortable and extensive shopping exper ence With top brands and budget-friendly opt ons, find everyth ng you need for your home under one roof.

brief:

Ree s discover Langgeng, where shopp ng for home essentia s is a breeze. Our arge showroom boasts a wide range of products to suit every taste and budget Experience conven ence and qua ity at Langgeng Home Center today!

result: instagram reels

CAMPAIGNACTIVATION

KOL @amandakohar for visiting anggeng showroom click here

KOL @pins.home at grand opening langgeng click here

Grand Opening Langgeng Home Centre click here

COMPOSITE INTERIOR

Composite Interior is an esteemed interior contractor based in Jakarta, Indonesia, specializing in high-end cabinetry, panels, steelwork, and upholstery services.

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective:gu de on choos ng an nter or designer, promoting engagement w th Composite Interior.

keypoints:

C O N T E N T

define your style and portfolio check clear communication and budget ng cl ent feedback

P L A N N I N G

keymessage:

choose the perfect nter or designer for your pro ects brief:

connect with compos te inter or for expert nter or designer

REELS

objective: create captivating reels showcasing interior projects for the element

keypoints:

visual appeal and attent on to deta l atmosphere and ambience

keymessage:exper ence our interior projects in cinematic style

brief:

craft v sua ly stunning reels to showcase our client’s aesthetic.

result: instagram reels

CAMPAIGNACTIVATION

Freeconsultationservice“unlockyourdreamspace”: This act vat on involves promoting and facil tating access to expert advice and guidance on interior design and space planning, enabling participants to transform their spaces into personal zed havens.

result: clickhere

Residence8projectw th@kantjapra itno: This initiative showcases the unique blend of luxury l ving and exqu s te design env sioned by Kantja Praj tno, a renowned nter or designer Through targeted marketing efforts, capt vat ng visua content, and engaging soc al media nteractions, the campaign aims to generate excitement and interest in the Res dence 8 pro ect result: clickhere

PINELAB

Pinelab is a Non-toxic household essentials including detergent, all-purpose cleanser, and dish soap.

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective:to highlight the effectiveness and safety of P nelab's all-purpose c eanser through customer testimonials

keypoints:

Non-toxic formula ensures safety for everyday use

C O N T E N T

Versat le c eaner su table for various household surfaces.

P L A N N I N G

Customer satisfaction and posit ve exper ences w th

P nelab's al -purpose cleanser.

keymessage:

P nelab's all-purpose c eanser offers both effect veness and safety, endorsed by satisfied customers

brief: show testimonial from customer of p nelab’s al purpose cleanser

REELS

objective: Showcase Pine abs a l-purpose cleanser's effect veness aga nst stubborn bathroom gr me

keypoints:

Powerfu formu a for tough bathroom buildup.

Versat le applicat on on various bathroom surfaces.

keymessage:pine abs a l-purpose cleanser easily removes stubborn bathroom grime.

brief:

Create reels demonstrating how to use p nelab's alpurpose cleanser conquers tough bathroom grime effort ess y

result: instagram reels

CAMPAIGNACTIVATION

Collaboration with Household Micro-Influencer: Instagram reels 1, Instagram ree s 2

Offline Event: Messy Play Summer Camp with Petit Beary: Instagram post

Collaboration with Mom & Toddler KOL: Instagram ree s

PINELAB TIKTOK

Pinelab is a Non-toxic household essentials including detergent, all-purpose cleanser, and dish soap.

informative content on All Purpose Cleaner usage and product demonstration result: click here

interactive content shows fact about cleaning refrigerator and tips on quick clean using pinelab All Purpose Cleaner result: click here

interactive content washing hands without fear of drying out with pinelab hand soap

result: click here

interactive content No more clothes washed but still smelling musty with Pinelab Gentle Cleanser

informative content Tired of stubborn buildup in your dispenser? result: click here

result: click here

VIDEO EDITING CONTENT PLANNING COPY WRITING REPORT MANAGEMENT

RSRESTU KASIH

Restu Kasih Hospital is a mother and child hospital located in East Jakarta.

PROJECT MANAGEMENT CONTENT PLANNING COPYWRITING REPORT MANAGEMENT

Headline

Slide1

Can Babies Get Cataracts Too?

Identify the Fol owing Signs!

The pupil of the eye appears white or gray when il uminated

Less respons ve vision to moving objects in front

Fuss ness when exposed to bright ight

Abnormal eye movements (nystagmus)

Slide2

C O N T E N T P L A N N I N G

Ophthalmology Spec alist C inic at Restu Kas h Hospita

dr. Ida Ayu Made Ar , Sp.M

dr Novita Christine, Sp M

Visualguide

Use the Restu Kasih Hospital logo

Use the RK signature texture

Include re evant mages for each po nt.

REELS

Headline

Pregnant Women Can Exercise, As Long As ..

Duration: 30 Minutes, Minimum 3 T mes a Week

Exerc se after the First Trimester

Wear Loose and Comfortab e Clothing

Consume Calor e-Rich Foods Before Exercising

Don't Push Yourse f f Youre Tired

Stay Hydrated with Mineral Water

Warm Up and Cool Down

Fo low Doctors Recommendations for Exerc se

Visualguide

Use the Restu Kasih Hospital Logo

Use the RK Signature Texture

Include Re evant mages for Each Point

result: instagram reels

RSBETHA MEDIKA

Restu Kasih Hospital is a mother and child hospital located in East Jakarta.

PROJECT MANAGEMENT CONTENT PLANNING COPYWRITING REPORT MANAGEMENT

Headline

Type: Carousel

Cover

5 Changes in the Body During Menopause Number 2 s the Most Noticeable!

Slide2

Obgyn Cl nic Schedu e

Visualguide

Use the Betha Medika Hosp tal Logo

Use the BM Signature Texture

Include re evant mages for each po nt.

REELS

Headline S ide 1

Fever

Runny Nose

Rash

Sore Throat

Do Parents Know What These Symptoms Are?

S ide 2

Lets talk to a doctor from Betha Med ka Hospital about measles in ch ldren!

result: instagram reels

C O N
N T P L A N N I N G
T E

NOZA

"Noza" is a flu relief medication that can alleviate symptoms such as headache, dizziness, runny nose, and sneezing. It is available in tablet form and distributed by Phapros.

PROJECT MANAGEMENT

Headline

Type: Carousel

Cover

5 Changes in the Body During Menopause. Number 2 s the Most Noticeable!

Sl de2

Obgyn C inic Schedule

Visualgu de

Use the Betha Medika Hosp ta Logo

Use the BM S gnature Texture

Inc ude re evant mages for each po nt.

C O N T E N T P L A N N I N G
CONTENT PLANNING COPYWRITING REPORT
MANAGEMENT

CITAHATI SCHOOL

Cita Hati is a Christian school in Surabaya that uses the IB Cambridge curriculum.

PROJECT

FEEDS

objective:to outl ne the program for grade 10 and 12 students.

keypoints:

Date February 3, 2023

C O N T E N T

Location: Ka indra Eco Resort, Prigen, and B otechnology Faculty, UBAYA

Part cipants: Grade 10 and 12 students

P L A N N I N G

Activ ties: various educat onal and recreationa activities

keymessage:

d scover WWW program at cita hat school for grade 10 & 12 brief:

mult ple post nclude the activ t es of www program for grade 10 & 12 in february 3, 2023

REELS

objective: to summarize the Ch league 2023 and highlight various compet t on h gh ights through ree formats

keypoints:

Event: Chileague 2023

Recap: Summarize the key events and outcomes

Format: Ut l ze reels to showcase different competit on h gh ights

keymessage:rel ve the excitement of Chi eague 2023 through dynam c reels showcasing the event's memorable moments and competition highl ghts

brief:

exper ence the excitement of Chi eague 2023 through dynamic reels captur ng the essence of the event's key compet t ons and memorab e moments result: instagram ree s

CAMPAIGNACTIVATION

passover ce ebrat on: nstagram ree s

QnA about cita hati: nstagram reels

morn ng worsh p ead by students: instagram reels student ach evement highl ght: instagram feeds

MANAGEMENT • CONTENT PLANNING • COPYWRITING • VIDEO EDITING • CAMPAIGN ACTIVATION REPORT MANAGEMENT

DATASETESGI

Indonesia's inaugural annual report database for faster graduation, developed by @univ_airlangga.

PROJECT MANAGEMENT

• CONTENT PLANNING

• COPYWRITING

• VIDEO EDITING

• CAMPAIGN ACTIVATION REPORT MANAGEMENT

FEEDS

objective:To promote a free on ine course on nterpreting data using SPSS keypoints:

Free on ine course on interpret ng data using SPSS

Date: Fr day, August 6th, 2021

Time: 18:00 to 21:00 (GMT+7).

Conducted v a Zoom meet ng.

C O N T E N T

Facil tator: Yu ianti Raharjo

keymessage:

P L A N N I N G

Jo n us for a comprehensive session on interpret ng data using SPSS

brief:

Jo n our free on ine course on interpret ng data using SPSS happening on Fr day August 6th, 2021, from 18:00 to 21:00 via Zoom meeting with Yulianti Rahar o. Dont m ss this opportun ty to enhance your data analys s ski ls!

REELS

objective: promote a qu ck guide on reading journa s through a ree s show keypoints:

Ree s show on rapid journa reading t ps. Focus on effic ent ournal comprehens on keymessage:un ock fast ournal read ng techniques through our ree s show!

brief: Discover rapid journal reading tips n our reels show. Master the art of quick ournal comprehension. result: instagram reels

CAMPAIGNACTIVATION

online course activation Discover SPSS 101: Your Ultimate Gu de to Data Analysis!click here

IG Live #SkripsiHacks click here

ESGCENTER

An organization that offers high-quality education and solutions related to ESG principles. Its primary focus is to assist corporations in understanding and implementing ESG practices, thereby fostering a sustainable future.

PROJECT MANAGEMENT

ACTIVATION REPORT MANAGEMENT

FEEDS

objective:Recru t campa gn vo unteers for ESG (Environmental, Socia , and Governance) budd es to commemorate Earth Day from May 3rd to May 9th, 2021.

keypoints:

Seeking volunteers for ESG budd es campaign Campaign dates May 3rd to May 9th, 2021. Focus on environmental, socia , and governance in tiatives

C O N T E N T

Volunteers needed for various tasks and in tiatives.

keymessage:

P L A N N I N G

Join us as an ESG buddy and make a d fference this Earth Day! Vo unteer from May 3rd to May 9th, 2021, to support environmental, soc al, and governance causes.

brief:

Be an ESG buddy and contr bute to pos tive change this Earth Day! Volunteer from May 3rd to May 9th, 2021, to support env ronmenta , socia , and governance in tiatives Join us in making a mean ngful mpact! resu t: c ick here

CAMPAIGNACTIVATION

#HumanizingHumanCampaignresu t:

190+ vo unteers: cl ck here, 5 days challenge #HumanizingHuman: c ick here

Webinar How to Dea with Toxic Hustle Culture: c ick here IG l ve w th Merissa Meditan a: cl ck here

FoodWasteCampaignresult:

150+ volunteers for the campa gn: cl ck here col aborat on with ga ahlahkebersihan, damogo, bagifood and th rst indonesia click here IG l ve w th Nat onal Geographic Indonesia: click here

ESGBudd esCommunity: serves as a collective of indiv dua s dedicated to promoting Environmental, Socia , and Governance (ESG) princ ples and practices As ambassadors for ESG, community members actively engage in activities aimed at advanc ng sustainabi ity, soc al responsibil ty, and ethica governance in various contexts. result click here

#WasteLessLiveMoreCampaignresult:

770+ vo unteers: cl ck here

Giveaway #kuisCESGS: click here

5 days waste ess live more challenge: Day 1, Day 2, Day 3 Day 4, Day 5

• CONTENT PLANNING • COPYWRITING
VIDEO EDITING
CAMPAIGN

ESGI.AI

ESGI AI: Data-driven platform under University of Airlangga, fostering sustainability in Indonesia's business sector by 2030.

ESG,

Handle the end-to-end process of creating website content, starting from topic research, content creation, website integration, SEO optimization, to publication. The content revolve around Environmental, Social, and Governance (ESG) themes, aligning with the client's sustainability objectives and target audience interests.

ESG, Apa Perbedaannya dengan Investasi Biasa? ESG: Definisi, Contoh dan Hubungannya dengan Perusahaan

More articles:

Good Governance: Mengapa Tata Kelola Perusahaan Penting Bagi Investor Read here!

Apakah Risiko ESG Dapat Memengaruhi Bisnis?

Read here!

Berapa Ongkos Korupsi yang Dikeluarkan oleh Perusahaan?

Read here!

SEO CONTENT WRITER
Apa Perbedaannya dengan Investasi Biasa? Pentingnya Makna 'S' dalam ESG Investing

JOBHUN INDONESIA

Jobhun is a platform that provides the best experts for various career development needs, including consultation, training, inviting experts to events, and recruitment.

FEEDS

objective:Promote Jobhun Academy's d gital marketing c ass with mentor Nur Amalyna Yusrin to drive enrollment and engagement.

keypoints:

Highlight the d gital marketing class offered by Jobhun Academy. Feature Nur Amalyna Yusrin as the mentor, emphas z ng her expertise and exper ence in the field.

keymessage:

Join Nur Amalyna Yusrins digita marketing class at Jobhun Academy to excel in the fie d.

brief:

Promote Jobhun Academy's digital marketing class with Nur Amalyna Yusrin as mentor to boost enro lment and engagement.

CAMPAIGNACTIVATION:

Uti ize @jobhunambassador to empower student ambassadors in spread ng awareness about career development among fellow students n Indonesia. Engage @l feat obhun to showcase the people behind Jobhun, offering ins ghts into the team and the r roles

Host an Instagram Live session using #askmentor, focusing on a specific career-re ated topic, inv ting mentors to share their expertise and answer audience questions.

Conduct a # obhuntalks web nar in co laboration with Nutrifood, exploring career opportunities within the company, featuring Dian Marjan as a speaker.

C O N T E N T P L A N N I N G C O N T E N T P L A N N I N G PROJECT MANAGEMENT • CONTENT PLANNING • COPYWRITING • CAMPAIGN ACTIVATION • REPORT MANAGEMENT
LET’S WORK TOGETHER! Call SocialMedia Linkedin +6281 554 164 724 @khofifahno khofifah noviarianti

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