DIESL ARTICULATING BOOM LIFT
Volume 31 | Issue 3
May-June 2024
STAFF LIST
Editor
Euan Youdale
euan.youdale@khl.com
Director of Content
Murray Pollok
Editorial Manager
Alex Dahm
Group Editors
Lindsey Anderson, Andy Brown, Mike Hayes, Niamh Marriott, D.Ann Shiffler, Leila Steed
IPAF News Editor
Peter Douglas
Client Success and Delivery Manager
Charlotte Kemp
charlotte.kemp@khl.com
Media Production Assistants
Alex Thomson, Ben Fisher
Group Design Manager
Jeff Gilbert
Group Designer Jade Hudson
Creative Designer Kate Brown
Event Manager Steve Webb
Event Design Manager
Gary Brinklow
Brand Manager
Ollie Hodges
ollie.hodges@khl.com
VP Global Sales
Alister Williams
Client Success & Digital
Director
Peter Watkinson
Audience Development Manager
Anna Philo
Head of Finance & HR
Alison Filtness
Finance Manager
Yasmin Youmi
Finance Team
Carole Couzens, Kate Trevillion
Facilities & HR Manager
Phillippa Smith
Chief Financial Officer
Paul Baker
Chief Operating Officer
Trevor Pease
Chief Executive Officer
James King
Access International is published six times a year (January-February, MarchApril, May-June, July-August, SeptemberOctober, November-December) and has a worldwide circulation of more than 12,000. Access International is only available to subscribers (IPAF members receive a free copy, details available on request). Annual airmail subscription rate US$182, €156, £130.
New dynamics
Back in the days of Covid the talk was all about the ‘new normal’ – the result of being stuck at home with technology moving quickly to replace the in-person meeting.
We were not entirely sure what this new world would look like, but we knew things were not going to be the same again.
Roll on to 2024 and significant change in the access industry is still underway, and we remain uncertain of the outcome. The tariffs imposed by the US government’s ITC on Chinese produced MEWPs imported to the country are potentially to be followed by similar tariffs on the other side of the Atlantic in Europe, once the European Commission (EC) has completed its ‘dumping’ investigation, possibly in June.
How will the international access sector react to tariffs in Europe, if they are imposed? Some Chinese manufacturers talk of importing products to Europe from new Mexico-based plants, while others are sizing up other potential locations around the world, including in European countries such as Poland.
We may end up with the ironic situation where companies seek to avoid tariffs in Europe by essentially becoming European manufacturers in their own right.
While the obvious idea behind the ITC’s decision and the EC’s investigation is to ensure an even playing field for OEMs in their continents, compeition is just as intense across the rest of the world, where regulation is unlikely to follow now or in the foreseable future.
Looking forward another few years, we can’t be any more certain than we were during Covid as to how it will pan out –only to say that change is underway.
Euan Youdale Editor
6TP, UK. +44 (0)1892 786214 euan.youdale@khl.com
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KHL SALES WORLDWIDE
BRAND MANAGER Ollie Hodges
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ollie.hodges@khl.com
AUSTRIA/GERMANY/SWITZERLAND
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Arthur Schavemaker +31 547 275005 arthur@kenter.nl
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FRANCE Hamilton Pearman +33 (0)1 45930858 hpearman@wanadoo.fr
ITALY Fabio Potestà +39 010 5704948 info@mediapointsrl.it
JAPAN Michihiro Kawahara +81 (0)3 32123671 kawahara@rayden.jp
KOREA Ollie Hodges +44 (0)1892 786253
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NORTH AMERICA Tony Radke
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SPAIN Ollie Hodges
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ollie.hodges@khl.com
TURKEY Emre Apa +90 532 3243616
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UK/IRELAND Eleanor Shefford
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elanor.shefford@khl.com
VP GLOBAL SALES
Alister Williams
+1 843 637 4127 alister.williams@khl.com
6 NEWS
Altec acquires Teupen, Accès Industrie gets new owner, Middle East opening for Sinoboom, JLG’s Mexico market outlook, Manitou acquires South Africa dealer, First King’s Award for Niftylift.
10 NEWS EXTRA PALAZZANI PRESIDENT
Palazzani Industrie has a new ‘tandem’ management structure, new president Paola Palazzani explains all.
13
NEWS EXTRA SKYJACK LAUNCH
Skyjack has launched its first electric boom lifts, aimed at Europe, Middle East and Africa (EMEA) and Australian markets, under the company’s Eco brand name.
14
VERTICAL MASTS
Compact, light and increasingly electric powered, is the direction of travel for the increasingly popular vertical mast lift.
19 REVIEW INTERMAT
This year’s lively Intermat show in Paris, saw a range of interesting equipment and news.
25 ACCESSM20
The annual listing of access manufacturer’s ranked by revenue provides a valuable insight into the size of the current industry.
28
INTERVIEW IPAF PRESIDENT
Karel Huisjer, JLG’s General Manager and VP for EAME has taken over the reins as IPAF President and shares his ambitions for the Federation over his two-year stint in the role. 13 10 28 49
33 NEWS
The usual round-up of news and initiatives form the International Powered Access Federation (IPAF).
36 CONSTRUCTION HOISTS
New and modern architectural styles is just one of the challenges in today’s construction hoist sector.
41
REGIONAL REPORT NORDIC VIEW
At the IPAF Summit in Copenhagen, Joel Särkkä, at Finland-based Renta Group, offered his take on how to secure the future of an equipment rental business.
45 RENTAL MATURITY
Is the gradual move to a generalist rental model inevitable in mature and maturing markets? AI asks the leaders.
49 INTERVIEW LOXAM PAD
The climate has shifted radically since AI last interviewed Paul Rankin, the COO of Loxam Powered Access Division (PAD) and MD of Nationwide Platforms some two years ago. Find out how.
THE COVER
SAE Climber provides lifts to the refurbishment of the Iconic Hotel Arts in Barcelona. See more in Hoists, starting p.36.
MANITOU BUYOUT OF SOUTH AFRICA DEALER
Manitou Group has agreed to buy the assets of its South African dealer Dezzo Equipment.
The investment will enable the group to sustain its activities and strengthen its service to customers in the region. The deal will be finalized in the third quarter of 2024, following approval by the South African merger control authorities.
Dezzo Equipment has specialized in the sale of Manitou equipment and services in South Africa since 2008. The distributor’s sites cover the Northern Cape and Mpumalanga regions, with 28 employees and sales of €8 million in 2023.
Darren Hall, Vice President Middle East Africa and Managing Director of Manitou Southern Africa, said, “Dezzo Equipment has a huge expertise, with many technicians and a perfect knowledge of our products and services. We are proud to integrate the staff into Manitou Group.
IN BRIEF
■ MEC has made the first shipment of its new dual articulated and telescopic boom lift. The DualReach 85-J Diesel Boom, launched at the ARA Show in February this year, is described by the company as pioneering in its ability to switch between telescopic and articulated configurations at the flip of a switch, increasing fleet worksite versatility and productivity. “We are incredibly proud to see the DualReach 85-J Booms shipped,” said David White, MEC’s President. “This is more than just a product shipment; it’s a testament to our team’s dedication and relentless pursuit of better solutions. We are leading the change and setting a new standard for innovation in the industry.”
Altec acquires Teupen
Altec has acquired Germany-based spider lift manufacturer Teupen Maschinenbau.
The acquisition by US-based vehicle mount producer Altec will allow the company to expand its footprint worldwide and provides a complementary offering to its line of products and services, which are designed for the utility, telecommunications, tree care and lights and signs markets.
Martin Borutta, who owned Teupen before the sale, will continue to oversee the business. It is also understood that before the deal was signed Teupen bought back the stake that Dingli had made in the company in 2020.
As well as its manufacturing headquarters in Germany, Teupen has a US stock and service base in Charlotte, North Carolina. “Altec is excited to be offering the
Teupen product to customers across several of the company’s core industries,” said Paul Crane, Managing Director of Altec Worldwide.
“These products are designed with best-in-class reliability, durability and versatility in mind. They will allow us to provide our customers with a new type of equipment while still receiving the outstanding Altec experience they know and expect.” AI
JLG’s Mexico market outlook
Marking the first anniversary of its Mexico warehouse, aimed at the growing Mexico and Latin America construction market, JLG said the market there is rivalling Brazil’s.
Since its inception in February last year, the warehouse has become an indispensable part of the company’s operations, acting as a central hub for logistics
and training activity in Latin America.
Mexico’s construction market is witnessing a significant surge, establishing itself as a major hotspot for global manufacturers. According to Mike Brown, vice president of sales and market development in Latin America for JLG, “As a strategically located manufacturing powerhouse,
GSR TARGETS YOUNG JOBSEEKERS
GSR has been encouraging young people to join the access industry through its involvement in its home country’s national Made in Italy day.
The company’s event named Technology, Safety and Innovation to Reach Higher took place at local institute of technology O. Belluzzi – L. Da Vinci in Rimini, as part of its membership of Italy’s national association for the automotive industry (GNMI).
Mexico is living a unique moment, bolstered by global ‘nearshoring’ towards the world’s largest marketplace, the US.” Interestingly, added the company, the market in Mexico has grown to a size that rivals Brazil’s, sparking optimism within JLG about the future of their business there. Brown said that JLG will continue investing to expand its presence in Mexico, underlining its unwavering commitment to this rapidly developing market.
To celebrate the warehouse’s first anniversary, JLG hosted its PAM (pietra abiertas Mexico) event, showcasing JLG machines to customers in Mexico. The event was also a learning opportunity. Teams from local rental companies received more than 15 hours of comprehensive training at the warehouse in February. AI
JLG’s Mexico warehouse.
AXOLIFT SIGNS UP NORWAY DISTRIBUTOR
Axolift has reached an agreement with TSK Maskin to become the low level access manufacturer’s distributor in Norway.
The new partnerships follows rising interest in the product type across the region.
Kjell Pettersson, CEO and sales director of TKS Maskin, said, “We are seeing an increased demand for low level access platforms in Norway and wanted to expand our range with competitive and high quality products. The visit to the factory this week was extremely productive and gave us a good insight in the quality of the products and the team behind Axolift.”
TSK Maskin has a long history in the powered access industry in Norway, and the first Axolift products will arrive in Norway in the very near future, said Massimo Grossele, CEO of Axolift. “Expansion of our dealer network is a priority for Axolift in 2024 and being present on all the Scandinavian markets is part of our growth strategy.”
New owner for Accès Industrie
French rental company
Accès Industrie is being sold by its private equity owner Equistone Partners Europe to France-based investor Delmas Investissements & Participations (DIP).
DIP is a former shareholder of Caterpillar equipment distributor JA Delmas in West Africa.
Under the ownership of Equistone, which has held a majority stake since 2020, Accès Industrie revenues have grown from €90 million in 2020 to €140 millionlast year.
The company also made its first entry into the Spanish market with the purchase of Uping, while also acquiring France-based industrial equipment supplier Watine Manutention in October 2023.
At the same time, the company has added more than 200 employees and a number of depots in France, bringing the total number in its native country to more than 30. Equistone said it has also initiated plans to open a number of new depots in Spain in the future.
Meanwhile, Bordeauxbased DIP is a family-owned company that is active in the energy, handling, lifting, and transport sectors. It sold its shares in JA Delmas in December 2022.
Hervé Delmas, chairman, Delmas, said Accès Industrie has been a long-term target for the company, “We congratulate the management team and Equistone for the superb growth Accès Industrie has achieved in recent years. AI
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IN BRIEF
■ Germany-based rental company cooperative PartnerLift has a new member Odenwälder Baumaschinen GmbH. Founded 75 years ago in Mörlenbach in the Odenwald region of Hesse, the company has its origins in tools and has expanded since then to include tower cranes, telescopic forklifts, industrial trucks and aerial platforms from various providers now being part of the rental service.
Middle East opening for Sinoboom
Sinoboom has launched its Middle East subsidiary during a ceremony at the company’s premises in UAE.
Industry associations and key customers attended the event, which marked a substantial investment by Sinoboom in the facility that is designed to meet the needs of the market, including high standards in
During the event, led by GSR prodcut manager Piero Palmieri and after-sales assistance manager Luca Bartolini, local students were shown a B240PX Compact lift installed on Isuzu truck and given insights into some of the technology and innovation involved.
There was also a presentation illustrating the past and present of the company and how history has influenced the modern product. Students were also invited to ask questions.
Jobseekers at GSR’s open event.
products and services, said the company.
The premises includes a modern office, workshop and warehouse, with a large range of stock including scissor lifts, articulating and telescopic boom lifts and vertical mast lifts, supplemented by a wide parts inventory, with the Sinoboom Middle East team providing full pre- and after-sales support to local customers.
During the ceremony, Sinoboom CEO, Susan Xu, spoke about the significance of the subsidiary in the company’s global footprint. “Our plan and our strategy is really very simple: we want to provide our customers with a world-class service at a local level. That means service, support, spare parts and, of course, high-quality, well-designed platforms.” AI
The Sinoboom Middle East opening ceremony.
FIRST KING’S AWARD FOR NIFTY
Niftylift has been honoured with the UK’s prestigious King’s Award for Enterprise in International Trade for 2024.
This, the company’s first King’s Award for Enterprise, follows an illustrious history of recognition, including four Queen’s Awards for Enterprise, two in 2013 and two in 2019. Notably, Niftylift holds the unique distinction of being the only company ever to receive two Queen’s Awards on two separate occasions.
The Queen’s award was changed to the King’s Award after the passing of Queen Elizabeth II in 2022 when King Charles III took to the British throne.
“We are immensely proud,” said John Keely, MD of Niftylift. “This reflects our hard work and dedication to excellence in the international trade arena.”
Mollo’s 13th group convention.
Mollo ups green investment
Italian company Mollo Group has said that it intends to increase investment in fleet to €120 million over the next two years, as it aims to hit €150 million in revenue by the end of 2024.
The company said much of the investment will focus on adding hybrid and electric equipment to its Blue & Green range of environmentally friendly equipment that it
FINANCIAL HIGHLIGHTS
■ Haulotte has reported a drop in revenue in the first quarter of 2024, set against a particularly successful first three months in 2023, said the company. Haulotte said, the first three months of 2024 marked a return to normal investment cycles, and was hit by a ‘wait-and-see attitude’ from rental customers. Haulotte posted sales of €157 million in the first quarter of 2024, down 20% on the same period in 2024.
■ Revenue at Manitou rose 3% in the first quarter of 2024 to €685 million, despite an environment of slowing markets, said the company, with an ease in the supply chain also having a significant impact. At the end of the first quarter the order book stood at €1,878 million, compared to €3,414 million in the first quarter of 2023. The Product Division reported revenues of €583m, up 4%.
■ JLG Q1 sales for the three months increased 3.7% to $1.24 billion as a result of higher sales volume in North America, offset in part by lower sales volume in Europe. Access segment operating income in the first quarter of 2024 increased 54.1% to $208.1 million, compared to the first quarter of 2023.
■ Boels Rental has reported 5.6% growth in revenues to €1.55 billion for 2023, led by its business in the Netherlands where sales rose by 9.6% to €373 million. EBITDA profits were up 5.9% to €550.5 million, while net profit was €69.3 million. In 2022 Boels reported an 11% increase in revenues to €1.5 billion, with EBITDA profits of €525.4 million. The results do not include Riwal, which Boels is in the process of acquiring.
PEOPLE NEWS
Skyjack has appointed ANDREAS STUMPF to the position of Vice President Sales & Operations for Europe, Middle East and Africa (EMEA). Taking over the role from Charlie Patterson, who became President at the beginning of this year.
launched in 2022.
Meanwhile, the company said it intends to continue a number of employee support initiatives, including fuel vouchers, contribution to expenses incurred by employees in the medical, social and recreational fields, and contribution to expenses related to education, to help address the ongoing skilled labour shortage across the industry.
MEC has announced the appointment of RICK PENKERT as national account manager. In this role, Penkert will be responsible for overseeing and nurturing relationships with key accounts across North America.
The announcement was made during the 13th Mollo Group Convention in Alba, Italy, where the company revealed a 22% increase in turnover for the 2023 financial year (up to €127 million). AI
Speaking to Access International in April
Paola Palazzani has promised to refocus the spider lift specialist into a ‘people’ orientated organisation aimed at growing its rental customer base.
With more than 25 years of experience at the company, having joined it the age of 21, Paola will lead the company’s long-term strategy, while her father Davide, who previously solely headed up the organisation, will now run its finances, supported by colleague Dr Cristian Marchina, as CFO.
Alongside Paola, Engineer Francesco Zola, who is Paolo’s husband, will use his longstanding experience in the automotive industry to lead Palazzani’s strategic operations. He has become the company’s Managing Director and CEO, also taking a place on the board.
Paola said, “I believe that our tandem leadership will aim to consolidate and strengthen the company’s position in the global market.”
Family revamp
Italy-based Palazzani Industrie has a new ‘tandem’ management structure, with Paola Palazzani taking over the role of President from her father Davide.
While Paola’s job status has changed, “I’m still dealing with sales - that is my big passion.”
The big difference is how the company is now structured. “In the past we were in that category of a small Italian company where everything is built around an entrepreneur.”
Today, the company has 30 employees. “When we were 30, it was easier to take care of everything but now we are 70.”
“So, we have moved from the entrepreneur-based business to one that has different managers for different processes.
For Paola, a modern management system must be built around the person. “For
GROWTH PROFILE
that person could be anybody; the customer or an employee but their needs and values must be at the centre of our view.”
When Paola introduced the new philosophy, she was pleasantly surprised just how popular it was with employees.
“Many people wanted to collaborate with me on this.
One of them told me, ‘this is the first time that somebody in your position asked me why I am working at this company.’”
“If you don’t feel that you are part of a group as a customer or as an employee, then you can’t rely on that group. If you feel that you’re a part of it, then you can collaborate.”
Rental for spider lifts is not as simple as it sounds. Indeed, even today, as the spider has become that much more user friendly, it doesn’t always fit
into the term ‘general rental’. Indeed, there is a rental sector offshoot that is growing around niche applications, such as telecommunication towers.
“There are two kinds of rental company,” says Paola. “One is the big generalists like Boels, where there’s a machine for everybody.
“The second type of rental company, and which has been our customer for many years, is the specialist service provider.” These companies rent all the services required for a specific application type like telecommunications or wind energy, in which the spider is just one, yet essential, item.
In the main, these companies provide larger working height machines with numerous options and fully trained operators.
The original Palazzani company was established as an industrial manufacturer in 1935, then moved into construction equipment with earthmoving machines in 1954, developing a wide range of loaders, excavators and hydraulic cranes over the decades.
In the 1980s, the company turned its attention to aerial platforms with a series of truck mounted platforms. Then in the 1980s, then President Davide Palazzani spotted an agricultural machine with an ‘interesting operation’ at a local trade show. And the company’s first crawler aerial lift was born.
It was at the beginning of the 1990s that the first spider lift was developed, especially for a customer in Germany, followed swiftly by a second customer in Palazzani ‘s home country of Italy.
The financial crisis of 2008 saw the market for construction equipment drop by 70% over one year, says Paola. The situation made the earthmoving division increasingly less viable, particularly due to more stringent engine regulations, which became a challenge for Palazzani as a small company. From there, the aerial lift side of the business grew to be the dominant concern.
“It was at this point that we realised that we had to invest more in this area and to believe in what we were doing. And slowly, slowly, the ariel sector became more and more important, and we gradually left earth moving,” says Paola.
“In the beginning I remember that people viewed the spider lift with suspicion – people were shocked by seeing a spider and said, ‘well, what is it?’”
Then, the introduction of the European EN280 standards and the need from rental companies for a machine that was easy to set up and safe to use, with electronics for key functions such as set up and stabilizer control, meant the company had to take another step forward.
“They are rental companies, but they are very different from what we think about rental companies. They have specialized tools for their needs and maybe two big spiders.
It is this latter sector – the niche all-in-one provider, that is seeing huge growth potential.
Rental increases
Around 60% of Palazzani’s revenues now comes from rental and the plan is to build that up to 80%. This aim will be much easier once the market picks up, says Paola. “Everybody is talking about 2025.
“2023 was really terrible and 2024 will be better but not good.
“I would like to say that it was not all our responsibility, but we probably didn’t listen carefully to the market.”
Going forward, Paola adds, “The big percentage of the market will be in rental and the important thing for us is to have machines suitable for asy rental.”
That includes, says Paola, redesigning some areas of the equipment with an emphasis on green technology. “We also want to ensure that the whole process of producing the machine is controlled by us.”
In 2023 the company expanded its production capabilities from 11,000 square metres, including 6,000 square metres of indoor production, to provide an additional 7,000 square meters of covered space.
“We also bought one of our suppliers that manufactures chassis and the booms, so we have more direct input into the process.”
Paola adds, “We must be more agile and flexible. We have to change with the market and we have to be more precise in what we are manufacturing.”
This new flexible approach will allow the company to grow worldwide. Currently the domestic Italian market remains its largest, accounting for around
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30% of sales. The expectation is that the US will become Palazzani’s biggest overall – the country now equates to 5%-10% of revenues, and the plan is to push that up to around 34%.
However, Paola is not considering buyouts as a path to growth or expansion for the sake of it.
“I’m not interested in the money, I’m interested in the project.
“Something that makes you feel good when you go home in the evening - something to be proud of.”
Read the full interview with Paola Palazzani on the website, www.accessbriefing.com AI
Davide Palazzani won the IPAF/Access International Lifetime Achievement Award at the International Awards for Powered Access in March this year.
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Steps into eco
Skyjack has launched its first electric boom lifts, aimed at Europe, Middle East and Africa (EMEA) and Australian markets, under the company’s Eco brand name.
The introduction of the pair of rough terrain articulating eBooms, close to Skyjack’s base in the UK in early May, reflects the new regional approach the Canadabased company has taken, with its manufacturing plants in Hungary, where the lifts will be produced, along with Canada, Mexico and China. Effectively producing equipment close to market wherever possible.
The AGM-battery powered SJ45 AJE + and SJ60 AJE + feature 15.7m (51ft) and 20.1m (66ft) working heights, respectively, and are suitable for indoor and outdoor use.
Hybrids next
During the launch event, the company said the electric boom lifts are set to be followed by hybrid versions next year, providing customers with the option of diesel, electric or hybrid, depending on their requirements and the market.
The new electric versions have both passed European and Australian certification and will be available on the market as this isuue of AI goes to press The company added that North America was not yet ready for
the pure electric models but that the situation would be monitored.
Features of the two models include all-electric axle-based drive providing a high level of traction, while AC electric traction and pump motors deliver high torque power and consistent multi-function capability, said the company.
Skyjack launched its new eBoom articulated range in the UK in early May.
The electric models are capable of more than a typical full day’s use on a single charge.
The oscillating axle works in conjunction with the drive system to improve traction and provide a noticeably smoother ride, with up to 45% gradeability, while non-marking tyres are included as standard.
Flexible features
With platform capacities up to 454kg, and three people in the basket, the upper control box shares a similar layout with IC machines, plus new battery status indicator, among other relevant adaptions.
The lower control box has been updated with a range
of features, including state of charge and electric brake release switch.
Another area of flexibility is commonality of parts, with all the main components shared between models across the range and electric components shared with all current and future electric-powered machines.
“As always, the key components are easily accessible and all wiring is colour coded and numbered for ease of use,” said Mark Trowman, Product Development and Project Manager EAME, Skyjack Europe.
“With efficient, maintenance free batteries and no engine maintenance requirements, our new electric booms further promote low cost of ownership and operation.”
Eco first
The company said it had chosen the 415 Ah AGM batteries over lithium as they fitted in with the architecture of the machine but also it had noted a preference from customers for this option, which remains low maintenance but do not have the associated costs as lithium.
Skyjack introduced its Eco mark as part of it goal to address
environmental requirements and long-term sustainability. The Eco features include.
■ 42% operational carbon saving compared to previous model
■ Zero emissions,
■ <70 dB inherently quiet machine operation (excluding alarms)
■ 90% recyclable by weight,
■ 50% less hydraulic connections and optional biodegradable hydraulic oil
■ Telematics and remote diagnostics reduces site visits and operational carbon footprint.
The new models use Skyjack’s Easydrive, under which the boom lift drive function operates in accordance with the general orientation of the turret’s counterweight over the chassis.
“Our new electric boom range was developed to provide a clean, quiet, sustainable rental solution with no emissions, lower operating costs and increased utilization,” explained Skyjack President Charlie Patterson, who took on the role in January. “The new range remains simple and reliable.” AI
From left, at the launch event: Mark Trowman, Product Manager, EMEA; Corey Connolly, Senior Product Manager; and Andreas Stumpf, Vice President Sales and Operations for EMEA.
The SJ45 AJE + and SJ60 AJE + eBooms.
Fitting in
According to JLG, there are two major trends in vertical mast lifts. the company says, similar to what’s happening in the compact scissor lift and low-level access lift markets, demand today for vertical mast lifts is being driven by users’ need for machines that meet the core requirements of smaller footprints to fit into smaller spaces, lighter weight to be used on different types of sensitive surfaces, like finished flooring, small or zero turning radius for enhanced maneuverability and ability to fit into freight elevators.
They are also growing in popularity in specific markets, including the world’s largest access market, the US.
Hy-Brid Lifts, based in the US, says Jib-style vertical mast lifts have grown in popularity in North America because they are ideal for industrial applications that require operators to reach up and over structures that are inaccessible with traditional designs.
There is also a shift to all-electric designs. “This is a trend that’s quickly becoming standardized, and one we’ll continue to focus on with ongoing vertical mast lift developments to offer customers more
AI explores the trends in the growing vertical mast lift segment.
reliable and lower-cost electric options.”
This year Hy-Brid lifts was acquired by ASKO, which is also the parent company of Turkey-based MEWP manufacturer ELS and telehandler producer MST Construction.
As result Hy-Brid Lifts has rebranded ELS and MST products in the US, as the AXCS, including the introduction of the Vertical Mast (VM) series.
The first is the VM-1230, based on the existing ELS product, which will launch in North America during the second half of the year. The follow up VM-26J, to be released in early 2025.
In addition to this 26ft mast lift with a jib, there will also be a 20ft traditional vertical mast lift, the VM-2030 offered in the North American market.
These follow the VM04E (VM120E), launched in the second half of 2023. It has a low stowed height and a saloon-style door, making it easy for operators to enter the platform while carrying tools. It features a three-stage lifting cylinder with the advantages of a reliable structure and lower maintenance requirements. The machine has a compact size and small turning radius, enabling easy passage through narrow areas.
“Long-term, we intend to expand our product portfolio to become a full line manufacturer,” says Hy-Brid Lifts. “The VM series is one of the first additions toward this goal, which is supported through our partnership with ASKO and the broader family of companies that Hy-Brid Lifts has joined.
“The additional engineering and product support resources provided from this network allow us to not only diversify our product offerings but ensure that reliability and cost of ownership is at the forefront of each new design.”
Hy-Brid Lifts is planning to produce more mast lifts. “We have identified the key trends of vertical mast lift design to be small size, lightweight design, and a low stowed height. Their working efficiency is significantly higher than that of scissor lifts, alongside an ability to reach narrower areas.”
Hy-Brid Lifts’ AXCS VM-1230 vertical mast lift.
On the subject of the US market, JLG introduced the electric E18MCL (Mobile Construction Lift) for construction and industrial applications that require outdoor and indoor capable machines and E18MML (Mobile Maintenance Lift) in 2023 for indoor only finish work and general maintenance work, as well as for cleaner indoor-only applications.
The ‘Point & Go’ steering with caster wheels on these models is the same as the more traditional vertical lift steering style on JLG’s predecessor models.
The machines’ DC electric drive system offers two times more duty cycles than the market-leading competitive model, said the company. And their four batteries have new placement under the platform to enhance performance.
Global products
US-based MEC has just announced its expansion into Europe and the rest of the world with its first appearance at Intermat, in Paris, this year.
MEC’s most recent vertical mast lift product is the MME 20 Lite launched this quarter. It is a lighter version such that it meets stricter restricted floor loading applications and enables more economical transport costs being some 660 pounds (300kg) lighter than previously.
The MME20 Lite is based on the MME25 and MMAE16 launched in 2021 and 2022, respectively.
The MME20 at 20ft platform height and MME25 at 25ft platform height brings the advantage of direct electric drive, along with MEC’s patented
A JLG E18MCL at work on a garage door.
Leak Containment System (LCS) to the segment.
With the AGM battery pack, it can achieve three full shifts per charge. It has 500 pounds platform capacity and a slideout deck.
Pure electrics
The latest vertical mast product from Dingli is the AMWP11.5-8200AC, which was launched in August 2023.
The main feature is that the whole machine is equipped with a fully closed pure electric AC system. The machine is also equipped with special forklift pockets for transport.
The unit is driveable at full height, specialized for narrow spaces and equipped with a unique pothole protection.
The maximum working height is 1.20m and the basket width has been increased, with the upgrade of a full-height gate.
“In the future, more oil-free and allelectric vertical mast lifts will be introduced on this basis, with the latest innovative technology.”
LGMG is expanding its offering too. The 4m M0407TE and 8m M0810JE were available in the fourth quarter of 2022. New products are to be developed in the near future with 6m and 10m platform height.
Consistent operations
Skyjack introduced the SJ20 E to the European market at the beginning of 2023. Originally launched in the American market, the SJ20 E expands the vertical mast
range to three models with the SJ12 E and SJ16 E.
With a 7.94m working height, the introduction of Skyjacks largest mast lift, the SJ20 E represents the desire for further height in this product type.
In addition to full electric drive, another industry trend, the unit offers consistent torque and provides up to 25% gradeability, and boasts a 159kg platform capacity. Furthermore, the overall weight of 1,170kg translates into low ground pressures.
With the dual direct drive AC Electric motor and gearbox combination, the SJ20 E reduces hydraulic connections by up to 70% and improves duty cycle by 30%.
The SJ20 E also keeps the telescopic mast at the rear, providing aunrestricted views from the front control box and moving the steering wheels away from the mast.
Intelligent designs
XCMG is expanding its vertical mast products in 2024 with the 8m-12m working height XGR08, XGR08J, XGR10J and XGR12J models, with and
The company believes that moving on from the common trend of electric drives, the product type will become even more intelligent and customised, as technology continues to improve.
They will also become lightweight and smaller in dimension to aid transportation.
“Industries and cities are constantly developing, and in the future, vertical mast lifts will continue to be used in more fields, and these prospects are worth looking forward to,” said the company.
has a basket capacity of 159kg, a platform extension length of 1.7ft and gradeability of 25%. The compact unit is aimed at supermarket and warehouse operations. It also features new generation AC drive system, intelligent control system and oneclick start.
The XGR08J, XGR10J and XGR12J offer the addition of the fly jib and strong travelling power and climbing ability of 25%. With the intelligent control system, easy to use layout and lubrication-free design, it is easy to maintain, added XCMG.
XCMG forecasts that the vertical mast lift will see greater growth as its natural features such as maneuverability, high reach and lift address the need for complex operations in limited spaces that other machines cannot achieve. This means the rental rate of this equipment type is steadily increasing.
Key specifications
Zoomlion will launch a new series of vertical mast lifts in May this year, including the ZMP04, ZMP05, and ZMP06.
Their design summarises the key elements of mast lifts – small size, light weight and flexibility in compact areas. This is combined with strong gradeability, good cross-over ability, and small turning radius and excellent maneuverability, says the company.
Other areas of development have been in safety. Zoomlion’s mast lifts withstand 1.5 times of structural load test, a sufficient margin for structural parts.
Another fast-moving area is electronics, and electro-hydraulic proportional control, along with comfortable operation. A platform load detection system to prevent the danger of overload is there too, along
Dingli has introduced the multifeatured AM series.
MEC’s latest series is the MME line.
Skyjack’s largest mast lift, the SJ20 E.
with AC motor and dead-weight lowering for efficient energy saving. The large maintenance-free batteries are designed to offer long running time, as is the lightweight design for lower energy consumption.
Zoomlion said, “Our American and European customers all expressed strong and urgent demands for them. As such, based on market research and communications with our customers in America, Europe and Korea, we developed the ZM line for different demands.”
Haulotte’s last vertical mast lift was launched back in 2020. The Star 6 crawler has a 5.8m height and completed the Star range from 6 to 10m, with or without jib.
XCMG is set to launch further products this year, adding to the XGR10J.
DESIGNED FOR RENTAL
Skyjack’s vertical mast lifts with AC electric drive offer a quiet and versatile package with zero emissions.
Low level future
The company says there are no plans to introduce further full height products in the range and added that the market for them had remained steady over the last five years.
Haulotte added that instead there is increasing demand for low level versions in the 3.4m and 4.5m working height range, both pusharound and self propelled to replace ladders, podiums and mobile towers. The manufacturer has recently launched a series of low level scissor and mast lifts to meet this demand.
“Their main uses include maintenance work, such as changing overhead lighting, HVAC cleaning, electrical tasks or ceiling repairs in buildings like schools or offices.
“Recent trends in vertical mast lifts indicate a growing demand for machines on low access market that can operate in even more confined areas and on sensitive surfaces.” AI
www.skyjack.com
Haulotte’s Star 6 preceded the manufacturer’s low level access series.
The new Zoomlion ZMP04.
More than 127,000 visitors attended the 2024 Intermat show in Paris last week, with 21% of those from outside of France. There were 1,065 exhibitors, including 68% non-French companies.
Chinese businesses again made a big impression at a major European construction show, with more than 290 exhibitors in Paris – more than a quarter of the total –and second only to the 350 French-based
INTERNATIONAL LINES
Parisian insights
There was plentiful access-related news and views at this years Intermat.
exhibitors. That compares with 89 Italian companies and the 59 from Germany.
This year’s Intermat took a different format from past shows, losing two days and running from Wednesday to Saturday.
Continental shifts
GENIE’s booth at Intermat was a joint display with French distributors SNM Lift, EMM, Mazoyer, Hydrolift and AB Equipements. The idea was to allow dealers to share common goals.
At the show, Genie told AI that one of its objectives was provide an FE hybrid alternative for all its boom lifts over the next five years, starting with small and mid-size booms and moving to larger equipment as the technology advances, while also focusing on electric solutions. This means that as new products are launched they will be available in diesel, hybrid and increasingly as a full electric third option.
Genie was setting its low emission product goals.
LGMG, had 10 units at the show. The company’s RT scissor line was represented with the SR1623E and SR2024E, with the latter being a new product. Offering a 21.7m working height and a platform capacity of 750kg for up to four people, it means that LGMG now has a full range of RT scissor lifts with platform heights covering 8m to 20m.
The company also exhibited four articulated booms at the show and the 29m working height T26JE telescopic boom, with lithium batteries.
Articulated booms were also on its Intermat stand. For example, the AR24J is a newly launched lift and a highest of that product line, at 26.6m working height, says LGMG.
LGMG’s electric drive vertical mast lifts included the new M0810JE, designed to operate in tight spaces. The platform can be extended outward to 3.2m, with a larger working area. The compact platform measures 0.98 x 0.72m and weighs 2720kg.
LGMG’s Intermat stand.
MEC was at Intermat for the first time with global intentions.
The company said that while its FE technology, which offers a true bi-energy diesel engine and electric motor, remains more expensive than a standard diesel model, the cost efficiency long term is higher, as well as solving the issue of a lack of charging infrastructure. The company also pointed out that the cost of diesel will be forced up to combat emissions, thus reducing the number of diesel units produced and therefore increasing their unit cost.
Platform Basket launched a new version of its Heron 10 for the French market.
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TH 3.6
If further emission regulations are implemented in Europe this will likely be accelerated.
The company said it was also introducing a zero percent finance programme with its dealers as interest rates in Europe remain high, making purchases prohibitive for some customers.
US-based MEWP manufacturer MEC was exhibiting at Intermat for the first time last week, with the plan of relaunching into the international market.
As the company explained, it had been present in Europe pre-Covid with a range of niche products. Now that the company has expanded into a more mainstream product line and the challenges of Covid are over, there is a new emphasis on the global market for which Europe will be the launchpad.
TELEHANDLERS
■ ZOOMLION ACCESS launched a telehandler into the European market, alongside full electric lift models, at the show.
The new compact ZTH2506 telehandler delivers a working height of 6.1m and a platform capacity of 2.5 tonnes. The model is designed for industrial applications, such as shifting cargo, but also adapts to various other job sites, including construction, agriculture and logistics.
It can also be equipped with a range of attachments including floating fork, aerial platform and glass handling vacuum attachment, among others.
Two new full electric scissor lifts, the ZS0407E and ZS0607E were also unveiled for the first time in Europe, with electric actuators replacing the hydraulic scissor stack risers.
■ DIECI showcased its first all-electric telehandler at Intermat, alongside the updated Pegasus range with three distinct lines.
The new rotating Pegasus Essential, Classic and Elite lines cover requirements across the industry, with the Essential 40.18, offering a 400° non-continuous rotation, designed for the rental market; and the high-performance Classic 75.25 with Dual Energy - a removable kit enabling the vehicle to be used without starting the internal combustion engine.
The top of the range Elite 60.35 combines Classic features with the Easy Tech System, designed to increase ease of use, efficiency, comfort, and safety.
The Dieci-e made its debut at the show. Dieci’s first allelectric model is based on the chassis of its existing Apollo 26.6 model, with a load capacity of 2600kg, lifting height of 6m, and powered by a 19 kW traction motor and 22 kW hydraulic system motor.
The combination means the unit offers the same performance as a diesel machine.
Dieci’s first full electric telehandler, the Apollo-e.
Zoomlion launched into telehandlers.
Teupen’s new lift is also aimed at the US market.
THE MAGNI VIEW
Magni was launching a new compact unit at Intermat, alongside an updated raised cab, with president Riccardo Magni also providing his vision for the future. This includes expanding into the agricultural industry, and potentially producing its own boom lifts, now that it has bought back the 20% share that Dingli owned in the company.
On the manufacturer’s stand was its first compact fixed boom telehandler, with a 3 tonne capacity and 5.8m working height.
The new TH 3.6 becomes the smallest model in the TH range, and is designed for construction, logistics and will soon be launched into the agricultural sector.
Capable of carrying a full load to a height of 5.4m, the TH 3.6 can lift 2,500kg at its maximum height and 1,100kg at more than 3m horizontal reach.
The machine’s ‘low-slung’ design makes it ideal for tight spaces, while maintaining optimal ground clearance for rough terrain, said Magni.
Magni also used the show to highlight its updated raised cab, which has now been reintroduced to the RTH rotating range, specifically on the RTH 6.22, 6.26 and 6.31 models, following requests from dealers for an effective raised cab system.
Magni said the company planned to launch into the agricultural sector this year with seven models. Last year Magni bought back the 20% stake Dingli owned in it. During that part ownership Magni designed the unique look of Dingli’s small to midsized booms with lowered chassis and components and continues to represents those products.
While Magni said it cost four times more to buy back the part share than Dingli had bought it for in the first place it had been a reasonable outcome.
“It was a long and difficult deal, but finally it was fair.” added Magni, “and we still have the
The company, which has now been fully acquired by Dingli, is in the midst of bringing together a team to lead the expansion outside of North America, while the company also seeks to establish a comprehensive parts and service provision.
PLATFORM BASKET launched a new version of its Heron 10 vertical mast lift at Intermat, designed for the French marketthe birth country of the product type.
Since the sale of the intellectual rights of France-based vertical mast manufacturer ATN to Manitou, there has been a gap in the market that Platform Basket aims to fill.
A key feature of the Heron 10 is automatic stabilisation at the push of a button, with four independent outriggers.
The new Heron 10 SB, updated for the French market, has seen the stabilisation system, radio control, interchangeable battery and winch stripped out.
partnership to sell their products in Europe.”
However, that equipment sales arrangement, which includes rebranded Magni/Dingli scissors and boom lifts is likely to end too, according to Magni. “It was time to end that partnership and we are starting to end the whole association.”
This means, added Magni, that it opens the door for its own boom lift designs in the future.
Returning to the subject of telehandlers, Magni estimates that there are around 75,000 working units in the global market at present, with that number easily rising to 90,000 in the coming years, possibly even 100,000 thanks to growing markets.
“No one is using telehandlers in China but if they do start, it will be huge. And if India moves to telehandlers it will be even bigger as a market.”
On the subject of potential competition from Chinese manufacturers, Magni believes an influx of products into Europe from the country is much less likely than the phenomenon that we have seen with MEWPs. “It is not so easy to produce a telehandler – its not like a loader crane, as there can be more than 100 attachments.”
Magni also pointed out that several construction equipment manufacturers based in Europe had attempted to enter the rotating telehandler market without success and added that with lower production volumes the product type was a less attractive proposition for those based in China.
One area offering huge potential is the US, Magni went on to say. The company has two facilities in the country and 52 employees and plans to expand its offering of European-type telehandlers in the US. “We offer that high level of safety and North America is picking up on that.”
In a recent order, United Rentals took 500 units from Magni, including 10,000 and 12,000 pound models.
Magni is also pushing the concept of large rotating units replacing cranes in the 45 tonne capacity range. Magni said such units are also capable of talking the place of ultra boom lifts thanks to their ability to lift people to 58m with a 400kg capacity. While an equivalent crane costs around $420,000 to buy, compared to $300,000 for a mega boom, it is capable of carrying out the same applications as both. “We killed the 35-tonne crane in Europe,” says Magni, “Now we want to go after the after the bigger cranes.”
TEUPEN has expanded its stabilization system with the introduction of a new model at Intermat, also aimed at the US market.
The product introduction follows the announcement earlier this month that Teupen had been acquired by Altec in the US. The Leo 27GT Plus has a new narrow design of 89cm width in transport position,
meaning that it can fit through standard entrances in North America.
Teupen also said it is working on a 24m version which will be transportable on a 3.5 tonne trailer in Europe.
KLUBB had its new Xtenso 4 on the stand. The zero emission product is mounted on a Renault Trucks D18 Wide Z.E and a range of up to 180km thanks to two electric motors totalling 370kW. The platform with workshop cell offers a 21m working height and outreach of 16.4m thanks to a telescopic and pendulum arm. Equipped with a low voltage insulated bucket, it is designed for networks and public lighting. AI
This feature includes just a selection of the products at Intermat – for more see the Intermat previews at: www.accessbriefing.com
Riccardo Magni, president of Magni.
The new compact TH-3.6.
The Klubb Xtenso 4.
Diverging marketplace
AI reports on 2023 revenues which highlight an interesting shift in one of the industry’s sectors.
The top 10 of the accessM20 listing of the world’s largest access equipment manufacturers, ranked by revenue, remains the same as last year ’s table, with just one exception – that being Sinoboom, which has jumped up one place into 10th this year, from 11th in the previous listing
The large traditional mainstream access manufacturers of scissors and boom lifts had a successful 2023, in the main, coming off the back of Covid, as supply chains finally eased and rental companies returned to pre-pandemic buying cycles.
Market conditions
In China, on the other hand, where an economic downturn and decline in construction was notable last year, the manufacturers based there exeprienced less substantial increases in revenues, as a rule, than we have seen in the past – you may remember the jumps of more than 100% year-on-year in some cases over recent years, as the access sector in the country exploded.
However, there is still plentiful growth from the China-based suppliers, thanks to
ABOUT THE accessM20
All non-US$ revenue figures have been converted to a common currency rate based on the value of the US$ on 6 June 2014. Detailed guidance was provided to manufacturers about what to include in their figures, as follows:
Revenues to include:
■ Revenues for the calendar year 2023;
■ Sales of new aerial platforms (self propelled booms and scissors, push around and low level access, trailer mounted platforms, truck mounted platforms, utility platforms such as insulated units, mast climbing work platforms, construction hoists and transport platforms);
continued expansion of the domestic access sector, albeit at a slower rate, along with exports to mature and emerging markets.
Among the more specialist manufacturers there have been some important developments too. Hinowa was sold to JLG at the beginning of last year, which helped bump up the US-based OEM’s sales in the 2023 calandar year, on which this latest listing is based, and means the spider lift specialist is no longer in the table.
Fellow Italian spider lift manufacturer CMC also saw a leap in fortunes following the acquisition of its US distributor All Access Equipment (AAE), which increased its revenue figure by 46%.
■ Sales of used aerial platforms;
■ Revenues from after sales service and parts, relating to aerial platform products;
■ Other aerial platform related revenues, such as rental or re-rental activities.
Revenues to exclude:
■ Sales of non-aerial work platform products, such as telehandlers, cranes, utility sector digger derricks,transport trailers;
■ Revenues for service and parts relating to non-aerial products, (such as telehandlers, cranes, digger derricks, etc.).
Manufacturing (Inc. Versalift & Ruthmann, France Élévateur. Movex)
(Inc. Isoli)
Headquartered in Boston, the company is a leading provider of sales, distribution, and services throughout North America.
And, there has been another spider lift manufacturer to have been the subject of a buyout, in recent weeks. Teupen was acquired by US-based utility equipment provider Altec this year, which means it remains in the accessM20 until the 2024 figures are presented next year.
As an aside, Denmark-based spider producer Falcon Lifts began a strategic partnership with Sinoboom in 2022, which sees Sinoboom distribute its products in China under the Sinoboom brand name.
All this activity from spider lift producers may indicate this product type is becoming more mainstream and rental orientated. It may also reflect the desire by larger manufacturers to broaden their horizons outside of construction related products.
Sector activity
Elsewhere in the list, mast climber producer Scanclimber’s sale to Alimak from previous owner Tractel now shows in it figures.
Another manufacturer to have sadly left the list is Holland Lift, following its liquidation in August last year.
The company said at the time it faced a substantial increase in steel prices and overall running costs, along with severe supply chain issues and intense competition.
Overall, the listing is looking healthy, despite economic difficulties seen in Europe and China last year that are set to continue.
As always, the access sector continues to adapt and change, particularly it could be argued, over the last 18 months or so.
We will see where 2024 takes us. AI
For further analysis of the accessM20, click on the logo in the digital version of
PHOTO: RITCHIE BROS.
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Karel Huisjer became President of the International Powered Access Federation (IPAF), when he took over the reins from Dinolift’s Karin Nars at the Federation’s AGM in March of this year.
In his full-time job Karel Huijser is JLG’s General Manager and Vice President for Europe, Africa and the Middle East (EAME), drawing on a wealth of experience as he embarks on a twoyear stint as IPAF’s highest ranking board member.
Now, as its President, Huijser shares his views on the direction IPAF is taking in an ever-evolving access market, in which safety continues to be the driving force.
How does it feel to be President of IPAF?
Actually, it feels good. It’s a great honour and a privilege for me to be elected as IPAF
Sharing the message
President, and I am glad to share it with CEO of Riwal Pedro Torres, who is now Vice President of the IPAF Board, and CEO of Partnerlift Kai Schliephake, now Deputy President of the IPAF Board.
In the 12 years since joining JLG and becoming involved with IPAF, the industry has changed quite a bit. When I started, there were fewer OEMs and more rental companies. Today, EMEA has become the theater for almost all OEMs and due to consolidation fewer rental companies. This has changed many things, but one priority has remained: A commitment to safety.
Safety is at the heart of IPAF and is a key element close to my heart, also in my role at JLG, coming to this industry as I did, from the outside. All IPAF members share the same purpose – to enable safe working at height – and this is what drives me the most. We are not in this industry just to make money or further our own ambitions, we are also in this industry with a mission,
and a shared purpose of bringing people back home from work safely.
As President of IPAF, I look forward to working closely with the executive leadership, the IPAF staff, the board and the council members to advance its diverse initiatives worldwide and drive progress and excellence within the powered access industry in 2024 and beyond.
HUISJER HISTORY
Having studied in Delft in the early 1980s to become an industrial designer by trade, I started my career in the mid-1980s at the DAF Trucks design centre. I also worked in various roles at General Electric and Tennant.
Later in my career, at the age of 50, I decided to go back to school – at the Columbia Business School in New York City – to become a Master of Science in Leadership. Here I learned about value-driven leadership and leading change management. Following that, I joined JLG in 2012 as General Manager and Vice President, JLG EMEAI.
When I joined JLG, I found out quickly that people in this industry don’t just strive to make money or further their own ambitions, we are also in this industry with a mission, and a shared purpose of bringing people back home from work safely. I also was warned that if you join this industry, you will never leave. People connected by a purpose is the key behind the attractiveness of this industry I think. We make a difference in the lives of those that operate and service our products and solutions. Through my leadership role at JLG, I became involved in IPAF and have been working closely alongside the organization throughout my career with the company.
Family force
On a personal note, although I have always enjoyed my work intensely, my family is the driving force in my life. I’m married and have four children and two grandchildren. My wife and I also fostered five children, one of whom is now grown up and part of our family, and one (a 13-year-old!) has recently just joined us. It’s an honour to give these kids security, unconditional love and a safe home.
Karel Huisjer, IPAF’s new President.
How does the IPAF president and board contribute to the Federation?
Together with Pedro and Kai, our role in these executive leadership positions is to support the organisation and represent the interests of its members worldwide, which include manufacturing, rental and those operating our machines. Using our experiences in the industry, we will contribute to shaping future policies and standards that govern the powered access industry.
What are your goals for the two years of your presidency?
Inclusion & Belonging
We definitely want to continue the subject of diversity and inclusion that Karin started before us. She focused on women in access and introduced the next generation at our last IPAF Summit. When she and Peter asked me if I had a top HR person to talk about the next generations, I thought it might be an even better idea to have the next generation present. So, we had two millennials, Kasia and James, talking about Generation Z while they both just became parents of Generation Alfa babies. We all listened to the “young” ones that day, let’s not forget to continue with listening to them. That makes it sustainable.
Storytelling Sustainable safety is my personal long-term goal – put simply, safety not only concerns today but also the future. Sustainable safety emphasizes the importance of considering the long-term impact of safety initiatives on the environment, society, and future
generations. We can learn so much from history. But let’s talk about what we learned in the past let’s talk about the good but also the bad. If things go wrong, shame on us if we don’t learn from it.
I talked about my first experience of a fatality within my organization during the Summit, telling our stories will help us all. Data and numbers are important, but we need to talk about it more. It will help us to learn and enable us to prevent potential hazards and risks. We also need to speak up. I call it an act of leadership. If you see someone not wearing a harness, go and tell that person. I would like to encourage everyone to use storytelling as a tool. By this, I mean sharing personal experiences regarding safety at work, to encourage others to keep safety foremost in mind.
Globalization
This one is really for the next two years –we want to become larger outside the UK. China and USA are still large opportunities,
but extra focus will be given to India and Saudi Arabia. Of the presidential team, Pedro will lead the globalisation movement. He will also keep an eye on the financials of the organisation. The Council is truly global and will also play an important role in our globalisation effort. Kai will focus on the role of the council and lets its influence be pivotal for the federation.
What will IPAF’s key initiatives be going forward?
To sum them up:
■ “Crushing Can Kill!” – Worldwide safety campaign
■ Digitisation of IPAF’s training systems –Full paperless training experience for the operators and training centres, reducing admin for centres by more than 50%
■ New operator training course to launch worldwide – end 2024
■ Further developments of ePAL app including access control and automated digital logbook entries
■ As mentioned earlier; getting more than 50% of IPAF’s revenues from outside the UK over the next two years
In March 2024, IPAF launched its global safety campaign, entitled Crushing Can Kill! – this aims to raise awareness and reduce entrapment and crushing incidents. There have been numerous fatalities and injuries due to this. The campaign emphasises the importance of training, proper planning, and safety protocols. Industry participation is so important. Together, we can prevent and reduce entrapment and crushing-related incidents. >
Immediate Past President Karin Nars presents Huisjer with the IPAF President’s chain.
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What are the most pressing issues in the industry that IPAF must focus on?
Again, let me first sum them up:
■ Attracting and retaining talented people in our industry is becoming harder. What IPAF is doing? – IPAF apprenticeship programs, engineering roadmap, EDI initiatives, Women in Powered access, highlighting best practice at the Summit.
■ The electrification of powered access –how quickly do manufacturers and rental companies move? Is the infrastructure there to support it?
■ Downturn in economies in Europe and Asia is a huge challenge with big effects for manufacturers and rental companies. Of course, safety is the main issue to be addressed, but we also recognise the need for greater sustainability, increased digitalisation, and workforce development. These are the areas that deserve our attention.
What are the challenges and opportunities for IPAF?
In terms of challenges, IPAF needs to ensure consistent safety standards globally and adapt to rapid technological advancements. When it comes to opportunities, I believe
The top table – from
left: Vice President of the IPAF Board, and CEO of Partnerlift Kai Schliephake; Peter Douglas, IPAF CEO and MD; Karel Huijser; and Pedro Torres, CEO of Riwal and Deputy President of IPAF.
that involves expanding IPAF’s international presence and leveraging digital tools for improved training and communication.
In which parts of the world is IPAF aiming to develop its presence?
If we look back to 2023, there was 10% growth in membership in the Americas, 7% growth in Asia Pacific, and 3% growth in Europe. Only the Middle East and Africa saw a small 3% fall in membership.
We want to become larger outside the UK. China and USA are still large opportunities, but extra focus will be given to India and Saudi Arabia.
Two council bodies, in Hong Kong and Singapore, were dissolved in 2023, and IPAF is working to create a new Asia Council.
What are the to challenges to expansion in, for example, the US?
The US market has a highly competitive landscape with established industry associations and training providers. IPAF can play a complementary, supportive role because of it’s globally recognised training programmes and commitments to safety standards. It should not be seen as “competition” but more as extra resources.
Building strong partnerships with key stakeholders, such as equipment rental companies and OEMs, would also help enhance IPAF’s visibility and credibility in the US market. IPAF is still seen by many as a European initiative, hence the earlier mentioned needed globalisation effort.
www.xcmg.com
IPAF supports NFF’s
No Falls Week
The International Powered Access Federation (IPAF) proudly supported the No Falls Week initiative, taking place from 13th May to 17th May. No Falls Week is a campaign dedicated to raising awareness about the importance of safe working at height practices across various industries.
Created by the UK’s No Falls Foundation, No Falls Week’s mission is simple, yet crucial: to equip workers in construction, manufacturing, agriculture, and all other sectors with the knowledge, tools, and inspiration necessary to prevent falls and ensure the safety of everyone working at height.
Peter Douglas, CEO and Managing Director of IPAF, expressed his support for No Falls Week, saying: “As CEO of IPAF and a trustee of the No Falls Foundation, I am delighted to endorse the No Falls Week initiative. Preventing
falls demands collective effort, and by educating, raising awareness, and collaborating, we can enhance safety for everyone who works at height.”
Falls from heights continue to be the leading cause of workplace fatalities in the UK. The latest statistics from the Health and Safety Executive (HSE) reveal that 40 people lost their lives due to falls between 2022-2023, accounting for 30% of all workplace deaths.
During No Falls Week, participants can expect:
■ Educational Resources: Access a range of informative articles, guides, and videos covering essential topics across all methods of work at height. Learn about the latest safety regulations, best practices, and innovative technologies designed to prevent falls.
■ Real Stories, Real Consequences: Gain insights from real-life accounts of individuals who have experienced the consequences of falls from height. These stories serve as powerful reminders of
info@ipaf.org +44 (0)15395 66700
www.ipaf.org/contact
the critical importance of safe work practices at height.
■ Community Engagement: Connect with like-minded individuals, safety advocates, and professionals from various sectors. Share experiences, ask questions, and inspire one another to make a difference in promoting safety at height.
■ Interactive Challenges: Participate in fun and educational challenges designed to test your knowledge and reinforce safe working practices.
No Falls Week is organised by the No Falls Foundation, the first and only UK-based charity exclusively devoted to the work at height sector.
IPAF encourages everyone to get involved in the No Falls Week initiative. Please visit: www.nofallsweek.org AI
IPAF MIDDLE EAST CONFERENCE 2024 SET FOR SAUDI ARABIA
The International Powered Access Federation (IPAF) is pleased to announce the upcoming IPAF Middle East Conference 2024, scheduled to take place on October 16th at the Riyadh International Convention & Exhibition Centre in Saudi Arabia. This event promises to be a cornerstone for professionals and stakeholders within the powered access equipment industry, offering a platform for knowledge sharing, networking and collaboration across the fast growing region.
The IPAF Middle East Conference 2024 will showcase the latest trends, innovations, and safety practices that are shaping the future of MEWPs. With the Middle East witnessing a surge in largescale projects and infrastructure developments, the demand for safe and efficient powered access is now stronger than ever.
Looking forward to the event, Jason Woods,
Regional Manager for the Middle East and South Asia at IPAF commented, “This conference shines a light on IPAF’s commitment to advancing global safety standards and driving positive change within the powered access industry. We are excited to announce the full conference programme in due course, bringing together experts and regular users of MEWPs to collaborate, share insights, and address the complex challenges facing our industry.”
The IPAF Middle East conference is designed to cater for a diverse audience, including HSE professionals, project management teams, government representatives interested in industry regulations, and local training companies looking to align with IPAF standards and become accredited centres.
Key highlights of the IPAF Middle East
Conference 2024 include:
Industry Support: A collaborative environment where experts, stakeholders and users can address challenges and share innovative solutions.
Safety Practices: Showcasing the latest in safe operational practices through informative presentations from safety professionals.
Guidance from Safety Professionals: Providing attendees with valuable knowledge and insights from industry experts, informed by data.
Networking Opportunities: Facilitating connections among peers, industry leaders, and potential clients or partners to facilitate collaboration and share good practices.
Highlighting Latest Trends and Technologies: Showcasing cutting-edge products, innovations, and services designed to enhance the efficiency, safety, and sustainability of MEWPs.
Thanks to our sponsors and partners attendance to the Conference is FREE of charge. For more information visit: www.ipaf.org/sa
IPAF and ISI Rentas launch apprenticeship programme with Conalep in Mexico
In a stride towards advancing technical education and meeting the demands of the rapidly evolving industrial landscape, a partnership has emerged between IPAF and ISI Rentas, an equipment rental agency in Monterrey, collaborating with Conalep, Mexico’s National College of Professional Technical Education. This partnership offers a specialised course: Programa Formación Técnicos PEMP (MEWP
NEW MEMBERS
Technician Training Programme), tailored to meet the needs of both national and international industries.
Conalep is a public high school established in 1978 by José Antonio Padilla Segura which provides technical training in Mexico. With a mission to produce skilled professionals through competency-based models, Conalep is renowned for providing high-quality education. Now, with the
IPAF welcomes the following new members.
Full contact details are in the Membership Directory at: www.ipaf.org
CONTRACTOR/ INDUSTRIAL USER
Winthrop Technologies, Ireland
Dornan Engineering Ltd (Netherlands), Netherlands
PMB Green Lawn
Gardening and Facility Services Ltd., UK
HIRER/RENTAL
CTB Service, Cuba
Access MEWP Pte Ltd., Singapore
Rivera Diesel, S.A., Peru
Essential Access Platforms (EAP), UK
Bella Access Ltd., UK
Benchmark Services Ltd., UK
Levels Above Site Services Ltd., UK
Tenge doo, Serbia
Galway Plant & Tool Hire
Ltd., Ireland
Pulse Hire, UK
Platform A/S, Denmark
MANUFACTURER
Palfinger North America, LLC, United States
Lingong Heavy Machinery Co., Ltd., Hong Kong
Jovoo Industries Inc., China
Ruiyate Automobile Co., Ltd., China
TRAINING:
National Industrial
Training Institute (NITI),
Saudi Arabia
Waterford Marquee Ltd
T/a Clem Jacob Hire, Ireland
NIST Global Private
Limited, India
integration of IPAF and ISI’s apprenticeship programme, Conalep students can avail this unique opportunity to gain a recognised Technical Apprentice Level 1 qualification.
The syllabus and class components for Conalep students engaging in the IPAF x ISI Rentas apprenticeship programme are designed to ensure a comprehensive learning experience. From classroombased theoretical learning to
Access Towers Services
Limited, UK
Jonkman Opleidingen
B.V., Netherlands
Utilities Training Ltd., UK
Peinemann Training Center B.V, Netherlands
INDEPENDENT INSTRUCTOR
Tomasz Mikolajczyk, Netherlands
Kevan Wayne, UK
Carl Crane, UK
Cris Drant, UK
Anthony James Kidger, UK
Daniel Martin, UK
John Laird, UK
Sikander Kang, UK
SERVICE/ COMPONENT
SUPPLIER
Made S.A., France
Sigalarm, United States
Changsha Top Auto
Technology Co., Ltd., China
Serious Industrial Motion
Simulators Inc., United States
Eternity Technologies Manufacturing GmbH, Germany
DEALER/ DISTRIBUTOR
FMI Equipment Inc., United States
GB Hoogwerkers B.V., Netherlands
SMALL USER
HH lift AB, Sweden
PMB Green Lawn
Gardening and Facility
Services Ltd., UK
PRESS
Catalyst
Communications
Network, United States
practical hands-on training and innovative eLearning modules, students are equipped with the necessary skills and knowledge to excel in the powered access industry. Moreover, students who successfully complete the course will receive official certification, validating their proficiency and enhancing their employability prospects. The course provides students with a comprehensive curriculum, ranging from electrical materials to basic hydraulics and hydrostatic drives.
Quality training
Central to the success of this apprenticeship scheme is the involvement of ISI Rentas, a Mexican company renowned for its commitment to safety and quality in machinery rental services. Their emphasis on transparency, integrity, and excellence resonates throughout the programme, ensuring that students receive quality training.
The selection process for aspiring apprentices is rigorous, with emphasis placed on academic excellence and aptitude. Students undergo a thorough screening process, including an online selection questionnaire, before embarking on their journey towards becoming certified professionals in the powered access industry.
As the apprenticeship programme unfolds, Conalep students gain not only theoretical knowledge but also practical experience through hands-on training with industry-leading equipment. AI
Conalep provides technical training in Mexico.
Adapting to
AI delves into the latest trends, challenges and products in the construction hoist sector.
Summing up the market from his perspective, Alex Ventosa Lázaro, Sales Manager at Torgar, says new and modern architecture styles make access more complicated “This forces hoist manufacturers like ourselves to look at collaborating with scaffold companies to help with the access, as well as common tower applications that help with efficiency and access.”
This also affects engineers as they need to be on top of calculations, with extra long ties or angled mast configurations, adds Lázaro.
“A lot of the time, it takes precedence over the price or capacity of the machine, as projects can be awarded for the value in the solution rather than the machine itself.”
Another challenge in Europe, says Lázaro, is the improvement of Chinese machines. “It is seen most evidently in the tower crane sector but it is also apparent in the hoists.
“They are making formidable strides and are comparable to those we design here in Europe.”
Rising interest rates are another issue, adds Lázaro; “With the European manufacturers raising their costs it hard for our clients to make investments in new machinery.
On the product front Torgar is in the process of updating its range, such as the smaller transport platforms and a 3,200kg capacity goods passenger hoist. The
features reflect the company’s philosophy of versatility and efficiency. “Thus, our manufacturing is focused on having one machine capable of serving a variety of different installations so that logistics and management of the hire user is minimal.”
On the inside
As Diego Benneton, sales manager at Maber, points out, “Mechanically there’s not much to invent,” when it comes to hoists, except, “trying to make modular machines that are easy and robust.”
Add to that electronics. Maber hase been developing in-house electronics since 2010 and is now adept in remote monitoring.
However, the design of modern buildings with their curves and uneven edges, are a different matter, “Architects are making hoist producers’ lives more exciting. This is why we developed a hoist for lift shafts. When buildings become too complicated, the lift shaft can be the only access point.
Maber’s new MBA2225 - a high speed 2,200kg construction hoist for lift shafts, runs at 72 m/min, with cage dimensions of 1.3m x 2.5m to fit into 2m x 2.7m shafts.
Next up will be a new series of passenger and goods hoists with capacities from 2,000kg upwards and a new medium capacity mast climber.
“It’s a while since good medium mast climbers have been introducedin the market.” The unit will be in single mast configuration, 12m long’, 33m in twin.
Industry change
On the matter of architecture Raxtar says the rise of prefabrication and modular building techniques is changing the industry’s needs.
Raxtar has responded with the development of the RX Common Tower and RX Common Tower Lite.
The Common Tower is a unique modular logistical hub for use on highrise construction sites. It was developed to help maximize the transport of people and materials while minimizing the footprint and the space required for building access. It has recently been further developed
into the Common Tower Lite. The Lite logistical hub is a modular system that has up to six standard hoists with a single entry into the building. Being a member of the manufacturer’s Smart Series, the RX Common Tower Lite fits in the mid-rise market for construction up to 150m.
One of the benefits is that it is easily adaptable to building shapes. Being a Lite version, it can also be used as a setback structure with runoffs up to 6m.
Expanding on the changing marketplace, Raxtar adds, “The market requires bigger, stronger, safer, and faster solutions to optimize speed and efficiency during the building process.”
This, says the company, pushed it to new frontiers, with new twin mast hoist cabins, offering a 4.650kg payload at 92m/ min, without counterweight. The patented safety technology enables it to go further in size, payload and speed, than others on the market, said the company.
Raxtar’s latest Size Matters model, the RX4677SFT2, is being used at the new JP Morgan HQ in New York City, for example, bringing up curtain walls to 434m, or 60 floors.
Main features of the RX4677SFT2 are the 4,650kg payload, speed of 0-92 m/min
Maber’s MBA2000 in action.
Raxtar’s latest common tower, the Lite model.
designs
and internal cabin size of 7729m x 1520m x 3560m.
Acquired solutions
Through the acquisition of Tractel in 2022, Alimak’s construction division has gained access to Scanclimber’s technical solutions. The acquisition has also strengthened Alimak’s geographic presence in North America and Europe.
As such, Alimak’s latest construction hoist is the Medius 350, launched in January 2024.
The hoist has a compact, lightweight design which reduces energy consumption, leaving a smaller environmental footprint. It is easy to install and use across the whole construction period. The compact design also enables installation inside lift shafts.
It is compatible with Alimak’s Scando equipment and shares height components with the Alimak TPL transport platform.
The new construction hoist is digitally connected via My Alimak – the remote monitoring portal.
The Medius 350 has a capacity of 1,000kg, maximum height of 100m and travel speed of 24 m/min, with a car size of 1.5m x 1.6m.
The company will launch the Vectio 650 in the second quarter of this year, its largest transport platform with an astonishing size
of up to 14.7 square metres and open design for wide and bulky goods, reducing the need for a tower crane. Platform size on a single mast is up to 7.35 sqm and twin mast up to 14.7 sqm. Travel speed is 12/24 m/min.
The company uses 100% renewable energy in manufacturing the uiit, which also offers a low step-in height of 0.4m and can be operated at high wind speeds up to 20m/s.
“In general,” says Alimak, “Global trends are urbanisation, digitalisation and sustainability, as well as increased focus on health and safety.
“Buildings are getting higher and more complex, which requires efficient vertical logistics. Large prefabricated pods, external cladding panels, or other bulky materials need to be transported efficiently and safely.”
The Vectio 650 transport platform has been developed to support that boom.
Customer initiative
According to Geda, one of the main industry requirements is giving customers intuitive and simple ways to use more complex technology, which is required to deliver sophisticated features such as comfortable landings or to work more efficiently.
“Integrating new technologies, such as the Internet of Things (IoT) for better >
SAE Climber’s three twin E20 hoists at the Hotel Arts.
MODERN RENOVATION
The Iconic Hotel Arts in Barcelona hast just started being restored under the supervision of consulting company Arcadis.
SAEclimber won the bid to provide access alongside rental company Grúas y Transportes Royma. SAEclimber is providing the project with three twin E20 passenger and material hoists. Hotel Arts is operated by the Marriott Hotel Group and designed by Bruce Graham.
It is a symbol of Barcelona’s modern culture, with 44 stories of blue glass and exposed steel facing the seafront. It played an important role in the seafront infrastructure for the Olympic Games in 1992 and was renovated in 2016 and in 2022.
For this new renovation, the E20 hoists have a height of 136m, with installation including the Saeclimber Pole system, to host the landing doors and make the erection more flexible and cost-effective than the usual standard way of landings.
The proven E20 has up to 250m height, single or twin cage configuration, two tonnes per cage and a modular 3.2m long cabin, which can go up to 4.5m.
Provided with large C door in aluminium for a smooth and easy opening, the E20 provides top of the range motors and inverters for a speed of 40m/min.
Alimak’s Vectio 650 in combination with two Alimak hoists.
CONSTRUCTION HOISTS
monitoring and maintenance, requires ongoing research and development, but also more skills on the service technician’s side or the end user´s side. On the other hand, complying with stringent safety standards and regulations is crucial, but sometimes gets in the way of innovating products.”
Guiding the industry
At the last Bauma, Geda presented a new transport platform, the 2500 Z/ZP. This extremely strong transport platform, up to 2500kg capacity, is guided by a single mast.
Another new product is the 1500 Z/ZP F. As a free-standing transport platform, it can also be operated without anchoring and opens up new possibilities for sectors such as façade construction.
The company has also expanded its Machine Management tool Geda Central, for operators to manage their fleet quickly and easily and support service teams.
Geda is set to launch an innovation tailored to the modern sector, although no details are available. In addition there will be the expansion of Geda Central.
Returning to a previous point, Electroelsa expands on the state of modern architecture.
“While architecture’s imagination is going crazy, a lot of contractors are forced to assemble hoists in the elevator shaft only.”
That said the company is focusing on its latest product, the Elsa PM23 transport platform, on a single mast, with four different cages transport platforms available.
Loads range from 1500kg up to 2300kg for people and materials. Included is the fleet remote management system.
Next in the manufacturer’s line-up will be the Elsa PM56; a huge transport platform with up to 5 tonnes load capacity and working area of almost 15 sq meter, along with another new model, the Elsa H20-50a versatile hoist with a capacity of 2,000kg5,000kg, depending on the configuration, and available with single or double cabin versions. AI
Geda’s 1500 Z/ ZP F free standing transport platform.
Electroelsa’s PM23 transport platform.
SIGNALS FROM THE FUTURE
AXON.
Multitel Full
Electric range
From 16 to 25 m working height.
CLEAN, QUIET, ENVIRONMENTALLY FRIENDLY.
Future proofing
Joel Särkkä, at Finland-based Renta Group,
offers his take on how to secure the future of an equipment
rental business. Murray Pollok
reports.
Future proofing any industry is a challenge, requiring judgements on future social trends, technologies and markets. So, it was brave of Joel Särkkä, Renta Group’s CIO, to offer his recipe for how to future proof an equipment rental business at March’s IPAF Summit, in Copenhagen.
His ingredients - a judicious mix of investment in technology and initiatives in sustainability and workforce development – may not be too surprising, but it was useful and reassuring to hear it from one of Europe’s fastest growing rental companies, now with revenues approaching half a billion Euros.
Sustainability is a key feature of future proofing, according to Särkkä. The term covers a wide scope of activities, from carbon reduction strategies to managing a workforce, and it has necessarily become an important focus for Renta, in part because it is operating in the Nordic region; “It has a very, very high priority in the Nordics. When we have discussions with our investors, with our customers, it keeps on coming up.”
He said the rental model plays into the circular economy; “Obviously assets are being used more when they’re shared more efficiently. And as a rental company, of
course, we are very keen on having high utilization. So, the machines are being used as much as possible, and it’s our duty to give customers information so that they can increase utilisation. So, not just the days rented out, but how can we engage with our customers in a meaningful way that they can optimize their fleet usage.
“If we’re able to have four lifts and serve more customers than just one, because we’ve been telling the customer how much it costs, where is it and if they’ve been using it or not, or other insights. That’s a win, because we are using the assets more effectively, and more effectively using the raw materials that were dug out.”
Renta is also trying to mitigate the environmental impact of its own depots, and to optimize the transport of its equipment.
Urban growth
Särkkä argued that rental has by its nature a bright future, focusing as it does on the efficient use of resources to support an increasingly urban existence; “I think we have a lot going for us. We have more and more people on this planet all the time and they tend to move to the cities. We need to build up those cities.
“Historically there’s always been
Renta group is using machine learning technology to help workshops to maintain and service the machines.
growing demand on the rental side. So, the penetration of rental has been favourable for us.”
With that comforting thought established, Särkkä moved on to more tangible actions concerning technology and sustainability.
As a young company - Renta was established in 2016 – he said it was clear from the start that the business would be digital; “We understood that the digital world is where we’re aiming or we we’re going as a society, in a product context. And we took that as one of the cornerstones of our strategy”.
Intelligent rental fleets
And in that digital world, said Särkkä, it is intelligent fleets that are key. “We have tens of thousands of assets across eight countries – we have way more assets than we have employees. It’s crucial for us to have those machines equipped with intelligence. For them to tell us how they are doing? That’s the basis of everything. We can’t go check tens of thousands of assets, they have to proactively tell us. Am I running hot? Am I out of oil? We need to get this feedback.”
And then processes need to be digitised; “If you do a return inspection on a piece of paper, that’s kind of difficult to automate.
PHOTO: RENTA GROUP
Joel Särkkä, chief information officer of Renta Group, speaking at the IPAF Summit in Copenhagen in March 2024.
PHOTO: WWW.PHOTOGRAPHYBYMATTHEWJAMES.COM
There will be no digital traces of that.”
That leads logically to having actionable data and insights enhanced by machine learning.
Särkkä gave a concrete example; “Let’s take a scissor lift. It goes out on a customer site. It can tell us proactively what is happening to it and sends us a hundred data points. When it comes back to the closest depot we start the return inspection process. We can identify if it’s been running without oil for a few days.
“We’ll provide our service technicians with the information, and which fault codes have been active during the last few months. They’ll take action on it and return it to rental ready condition.
“But before they do that, there’ll be a notification saying there is a major service coming up. And that’s where we are applying machine learning, because historically we can say that our scissors are being used X hours a month, and we can say there’s a service coming up in 20 hours and we expect that service to be triggered in the next 10 or 11 days. How about you pre-empt and get that sorted now – that’s the actionable insight.”
These three steps – intelligent assets, digital processes, and actionable data – make it possible to provide “high quality customer facing solutions. But all of those have to be in place before we can take the next steps.”
Särkkä pointed out that this takes a lot of work and involves everything from hand-held tools to ultrabooms. “This is the work that we’ve done and we’ve been able to produce these services. And thus far we’ve been happy with the results, but it’s a never-ending battle to improve and scale the technology.”
Conversation with customers
The benefits can be startling and can create a whole new type of conversation with customers; “In my mind it’s the simplicity of the message. For example, with our customers, you can ask, would you like to save money? Customers say, yes, I would like to save money. Okay, well now we can tell you if you haven’t been using your machine for three days.
“We can ask, would you like to see how much things are costing you? They say, yes. Well, let’s automate a report for you. The communication has to be really clear: what is this, what is in for me?
“Then we can take the next step. Would you like to know if the machine is being turned on at night? They’re like, yes, actually that might be something I would be interested in. And then, would you like to know if you’re running the machines without oil? Would you like to see how your small assets are being used?
“So, it’s a kind of a journey, but for the first steps at least, I personally feel that clear, precise communication in what it required.”
The workforce challenge
Next comes the topic of workforce development. Right away, Särkkä said that having an effective health and safety policy is essential; “It’s the most important thing that everybody comes home at the end of the day. Whatever we can do within that space - through training, engagement, investing in and promoting safety, is super crucial for the continuity of the business.”
He said AI or machine learning can help businesses by becoming more productive, but
Renta Group was established in 2016 and was focused on digital technology from the beginning.
even so, rental will remain a labour-intensive business; “Even though machine learning will tell us when the service happened, we still have to service the machine. We still need to install the telematics unit and we still have to erect the scaffold or move the site hut. It’s a very labour intense regardless of the impact of the AI.”
And the problem is likely to get worse; “Our aging pyramid is not really looking like a pyramid anymore. We can expect that the labour shortage is not going to get any easier soon. We have more and more experienced employees and obviously they’ll be going into retirement. So, we will have to attract more employees from a broader talent pool.”
Särkkä thinks rental businesses will have to draw from a broader cohort; “We have to make the workplace more inviting, whatever those activities may be that we need to put in place to show that we are an attractive employer and then communicate about the highlights of our industry.
Future proofed?
He thinks the outcome of all this work will be positive, with more services to customers, better use of equipment and resources, and an engaged and committed workforce; “I’m confident that in the end, rental penetration will be improving, and we will have a larger audience of customers to serve. It’s making the pie bigger as a whole.”
His final message to his Copenhagen audience was perhaps fitting coming from a CIO – measure your progress against targets.
“Okay, we installed 5,000 tracking units. Good, but what are we doing with them? It’s important for us to set the criteria on, how did that investment improve us? Are we more efficient? Are we burning less fuel? Are we getting more customers? Did we manage to win a big deal because of the initiative?”
That was another lesson from Joel Särkkä’s presentation, future proofing doesn’t come easy. AI
ABOUT RENTA GROUP
Renta is based in Vantaa, Finland, and operates in Finland, Sweden, Denmark, Norway, Estonia, Lithuania, Latvia and Poland. Founded in 2016 it has grown rapidly organically and through acquisitions. It has more than 187 depots and employes over 2,000 people. In addition to its general rental activities, Renta is also a major supplier of scaffolding and weather protection services. Its annual revenues are approaching €500 million.
PHOTO: RENTA GROUP
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Next level growth
Is the gradual move to a generalist rental model inevitable in mature and maturing markets? AI asks the leaders.
With the acquisition of access specialist Riwal by European rental giant Boels in recent weeks, one could easily be convinced that in mature markets large specialist rental companies will inevitably be consumed by generalists.
The view from Pedro Torres, Riwal’s CEO, following the deal’s announcement would seem to support this.
United Rentals is moving further into speciality rental.
Torres told AI at the IAPA awards ceremony in Denmark, during March that it would benefit both parties.
Torres added, “It’s a good idea and it makes common sense that a specialist company is part of a larger group.”
Torres adds, “I think it make sense to have specialist and generalists together. If you have a size like Riwal it is becoming more difficult because margins are suffering. [This is because] we have new entrants into the markets from manufacturers, with better conditions.
“ The economy has not been that strong in the last year – steady but not like the last 10 years. So, it is about economy of scale.”
Expanding on Riwal’s decision to sell, Torres adds, “The owner of Riwal wanted to leave the company to another good company and Boels is a great company and we have similar values.
“We have passion for growth and Boels aims to duplicate its size every five yearsthey didn’t do that last year because they
acquisition.
triplicated the size.”
Torres’ point about specialists doing well in a larger group is an interesting point and is supported by the COO of Loxam PAD Paul Rankin.
Sub-divisions
Back in 2017 Loxam acquired access rental group Lavendon, but rather than integrate it fully into the group, the plan was to launch a separate entity Loxam Powered Access Division, which takes the benefits of working within the group while keeping its own unique entity, demonstrating that while access equipment is a major rental product it has a unique status - one that may complement a larger generalist group but prospers as a separate entity within it.
Digging deeper into the specialist realm, Rankin believes that in a tough economic environment, such as Europe, where the construction sector is currently down, it makes sense for either large generalists or even large specialist access rental companies to focus on the ‘specialist specialist’, which falls outside of standard construction and therefore offers an alternative revenue stream.
The ‘specialist specialists’ refer to access-
specific rental companies which concentrate in areas outside of the general construction rental model, perhaps in the van mount or spider lift sectors or platforms of a certain height area, such as over 20m or 40m.
“You can look at the different product categories. For example, there are a few specialists with the big stuff – truck mounts, and spiders, and in different sectors, like film and TV. I think that is very appealing.
“If you buy in one of those specific product groups, you move away from the dependency of construction.”
Specifics focus
Speaking in this issue, Paola Palazzani, the new president of spider manufacturer Palazzani believes the specialist access rental company has a place in its own right.
“There are two kinds of rental company,” says Palazzni. “One is the big generalists, like Boels, where there’s a machine for everybody.
“But that machine must be very quick and easy to learn – you don’t have to be a skilled operator.
“The second type of rental company, and one which has been our customer for many years is the specialist service provider.”
These companies rent all the services required for a specific application type like telecommunications or wind energy sectors, in which the spider is just one, yet essential item.
Pedeo Torres, CEO of Riwal, speaks about the Boels
“They are rental companies, but they are very different from what we think about rental companies. They have specialized tools for their needs and maybe two big spiders.”
Wider speciality
Speciality rental goes far beyond access equipment of course, and the vision of the world’s two largest rental companies United Rentals and Sunbelt Rentals, both based in the US, to grow their speciality divisions, has the same philosophy at its core.
In March, United Rentals completed the acquisition of temporary roadway rental business Yak Access, Yak Mat and New South Access & Environmental Solutions from Platinum Equity for $1.1 billion in cash.
The next month, in April, United upgraded its full year forecast following the first quarter, which revealed a 7% increase in revenues when compared with the first three months of 2023.
Its specialty division saw the biggest increase at 19%, accounting for $859 million (€798 million) in first quarter of 2024.
On the subject of the buyout and the potential of speciality rental, Matthew Flannery, CEO of United Rentals, said, “Our acquisition of Yak provides another excellent example of our strategy to grow our specialty rental business, differentiate our one-stop-shop capabilities and capitalize on both secular growth and cross-selling opportunities.”
Specialty rentals is a key objective of Sunbelt’s parent company Ashtead too, which forecasts that this part of the business could represent US$5 billion in revenues by the end of its five-year plan. Growth opportunities are seen especially in power and HVAC, climate control and flooring solutions.
Emerging generlists
Coming back to access rental and the place of specialists in the modern market; does all this mean that in an ever more competitive world, generalists are bound to increasingly dominate the access rental scene, with access specialists tending to be more localised or application specific?
Guilherme Boog, CEO of Loxam in Brazil, spoke this month about how the fast expanding rental market in the country is going through a consolidation process, grouping medium-sized companies under the umbrella of big corporations.
Brazil is a large country, that alone is equivalent to 85% of the geographical area of Europe, and it might be difficult for small
RESPONSIBILITY STEPS
In another example of how mature rental companies are taking the next step in sustainability through new responsible business initiatives, is Kiloutou.
Growth in international markets helped Kiloutou increase its revenues by 18% to €1.2 billion in 2023.
Kiloutou said it had seen growth in all seven of its European markets –France, Poland, Spain, Germany, Italy, Denmark and Portugal.
Olivier Colleau, Kiloutou’s CEO, said 2023 had been both turbulent and remarkable for the company; “This performance confirms the solidity of our business model and the relevance of the strategy we have adopted.”
Fleet decarbonisation
The company is pursuing a “voluntary transition programme” in relation to decarbonisation. A third of its fleet investment in 2023 was earmarked for low emission equipment. In France, it has a dedicated iMPAKT low emission product range and said it “aims to gradually roll out a low-emission range in its various markets from 2024.”
The company is also decarbonising its own fleets for service, breakdown and delivery. It added a 32 tonne electric heavy truck to its delivery fleet in the summer of 2023 and expects that 27% of its vehicle renewals in 2024 will be decarbonised.
In terms of digital developments, it launched its Youse and Konnect services and relaunched the kiloutou.fr website. Kiloutou said, “The fluidity sought between the digital experience and the inbranch experience is bearing fruit: turnover generated on digital channels in France has risen by 54% in one year.”
Kiloutou said 2024 would be “rich in opportunities, but also in challenges. The economic environment is still marked by inflation and the emergence of sectoral and geopolitical crises likely to disrupt the construction and civil engineering companies.
“Faced with these challenges, equipment rental is proving to be a real solution for construction companies: first, by enabling them to optimise their cost structures and, second, by offering them low carbon equipment that is still more expensive to buy.”
companies to reach the most remote areas, says Boog. “With a big company behind us, able to exchange equipment depending on local spot demands, it might be easier and quicker to establish a rental culture at such locations.
“This process is positive because this raises the bar in quality offer and allows a de-centralization, allowing large companies to get to more distant areas.”
Sergio Kariya, Mills’ CEO, plans to continue on the acquisition trail.
earthmoving rental company
Triengel Locações e Serviços (Triengel) in 2022, at which time the company ended its days as an access specialist and said it would “accelerate the move into the yellow line equipment market.”
Remaining in Brazil, the country’s largest rental company Mills has taken the opposite path to United and Sunbelt by being a specialist access company that has expanded into a generalist. However, the same reasoning lies at the heart of the plan.
Mills reported a 25% increase in revenues for the 2023 financial year, reaching record net revenues of R$1.4 billion (€266 million).
The company said the rise was partly down to its strategy to invest in its heavy rental fleet, with Mills quadrupling its fleet size in the segment in 2023.
And it follows the acquisition of
Meanwhile, revenues from its formwork and shoring business were up by 53% in 2023.
Sergio Kariya, CEO of Mills, said, “We proved the thesis of investing in the heavy rental market, bringing greater diversification, cash flow predictability and a new avenue of growth for the company.”
Kariya added that the company is expecting to continue its growth path this year.
“Our engines are running hot for 2024 and we believe that this year will be another year of profitable growth, reinforcing our strategic positioning and competitive advantages.”
PHOTO: KILOUTOU
Olivier Colleau, CEO of Kiloutou Group.
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The economic climate has shifted radically since AI last interviewed Paul Rankin, the COO of Loxam Powered Access Division (PAD) and managing director of the UK’s largest access equipment rental company Nationwide Platforms some two years ago.
True reflection
“If we fast forward those two years, we’ve lived through some awful inflationary headwinds. From the cost of cash to increases in operating costs,” says Rankin, who has been at the helm of Nationwide since October 2020. Before that he headed up Loxam PAD’s operation in the Middle East, Rapid Access, for the previous six years.
The financial situation sits alongside a marked shortage in labour, which has affected all areas of business from drivers to engineers. “We’ve seen some huge increases in operating costs. We’ve gone through some horrendous labour shortages, with drivers, and we had to make a huge investment in an apprentice programme in the UK, and now we are facing shortages in the engineering function which we’re again addressing with apprenticeships.”
The bottom line, says Rankin, is an aging workforce compounded by the fact that attracting younger generations to the industry is no easy task. “So, there is a labour shortage which is also driving up salaries and driving up costs.”
Speaking more widely about the market, Rankin adds, “Not only have you got inflationary pressures, and cost of cash pressures, you also have some operating
cost pressures. “If you look at the pricing of products back in 2019/2020 for powered access equipment, the price increases are 25%, maybe 30%.”
“Not only is the cost of cash costing you more, but the depreciation is also costing you more.”
Rankin is specifically talking about the UK here. However the central European market remains buoyant with countries like France, which is hosting the Paris Olympic Games this year, faring much better “France is good thanks to the Rugby World Cup last year and the Olympics this year. Two huge sporting events year on year means that is going to be a busy market for everyone.”
Playing to strengths
Rankin sees promise in the Middle East too, “We’re seeing Chinese companies confirming their move into the market now with [China-based] Horizon Rentals being the first to state their intentions, but you can’t just turn up in the Middle East and believe that you can do business there.
“The landscape is changing, with new legislation coming into effect especially with increasing focus on best practice working, safety and greener energy as they adapt to reduce their reliance on oil sales.
“This legislation plays to our strengths, this is our value proposition as a business, it is very similar to the changes that happened years ago in the UK, but this is how we do business consistently. We know our customers in the Middle East, we have a steady management team that has been in place for many years, we are not concerned about the Chinese rental companies arriving in the region.”
Loxam Group also saw a shift into South America in 2023, acquiring A Geradora and Motormac Rental, consolidating its presence in Brazilian equipment rental and doubling its revenue in the country.
On the product front Rankin says he is very excited about the new eletric equipment being introduced to the industry, having invested in two 42 tonne full electric articulated delivery trucks in recent months. However, the economic and labour issues are also reflected by product investment.
“Whether it’s products or transport, we’re still making huge investments but we’re not getting the rental rates to support the return on capital cost that we did two years ago.”
A full electric truck costs three times that of a diesel-powered version, and “It’s the same with hybrid technology which costs 15% more. The rental rates are not going up
Paul Rankin, COO, Loxam PAD and managing director.
15% to cover that.”
Indeed, in the UK, as an example, rental rates are on their way down. “It’s bad on bad, to be brutally honest, so it’s a huge challenge, and it’s unsustainable.” Rankin adds, “We thought wrongly that the war in Ukraine would not last very long.”
One major area that Rankin is focusing on is specialist applications to lessen the effects caused by the cyclical nature of general construction. “You can never move out of general construction but the construction sector is cyclical and can be quite violent with peaks and troughs, and you want to fill those troughs with other sectors.”
Specialist focus
He believes that the real opportunities lie within the ‘specialist specialists’. This refers to access specific rental companies that themselves concentrate in areas outside of the general construction rental model, perhaps in the van mount or spider lift sectors or platforms of a certain height area, such as over 20m or over 40m.
“You can look at the different product categories. For example, there are a few specialists with the big stuff – truck mounts, and spiders, and in different sectors, like film and TV. I think that is very appealing. “If you buy in one of those specific product groups, you move away from the dependency on construction.”
A recent notable win in non-construction for Nationwide is a contract to supply powered access to Amazon’s fulfilment sites in the UK, which Rankin describes as a massive multi-million UK pound deal, mainly requiring lower level equipment up to 20m working height. This has led to a similar contract win in Italy, where Loxam PAD will provide the same service across the country.
Providing an insight into company tactics, Rankin adds, “So, we are slowly going through each country on the back of these
wins. Next it could be Amazon France. “Loxam is a huge company and we need to use our full capacity, and that is where our real strength comes.”
In the UK, Nationwide has also seen considerable success in the aviation sector, a skill set it acquired from Rapid Access, which has provided aircraft maintenance services to airline giant Emirates for the last 20 years.
“We took a lot of knowhow from the Middle East and brought that to the UK, along with knowledge of the Oil & Gas sector. When you deal with people in these specialist sectors you really need to be able to speak their language, or you won’t get far.” Another example of how group-wide cooperation can benefit all parties followed Loxam’s acquisition of Ramirent in 2019.
HARNESSING SAFETY
Harness On is set to be available free of charge.
Harness On has been one of Nationwide’s key deliveries, having been launched in September 2022 by its accessories division BlueSky Solutions, and now there are plans to expand the secondary guarding innovations.
“Their wind energy penetration is phenomenal, with great relationships and customers. “There is also a great wind market in the UK, and they’re helping us with that. We are also learning about the nuclear sector in France, so that we can target that. But it doesn’t happen overnight.”
Currently, Nationwide’s annual business is made up of 60% construction related projects and 40% non-construction. Ideally the company would like that ratio to shift to 40% construction/60% non-construction. “If you were to ask me what success would look like in three years’ time, I would say it would be that switch in percentage.” He adds, “I think necessity drives change. Right now, construction inflationary costs, the costs of doing business and the competitiveness of the traditional markets, is causing people to think very quickly about making some sort of change.” AI
Nationwide’s projects are far and wide.
When we last spoke, says Rankin, Harness On was conceptual. “We then brought it into the market and uptake has been quite good. But for me it was too slow.” Up until now Nationwide customers have been charged a weekly premium for Harness On, with Tier One contractors in the UK gradually mandating it on their sites. Now the company has decided that from the 1 April every Nationwide boom lift will be fitted with the device free of charge. (Find out more at www.accessbriefing.com about how this ‘seatbelt for MEWPs’ works by stopping the machine if the operator’s harness is not clipped on to the basket).
“Between the start of the year and May there will be eight or nine Tier One principal contractors that have fully mandated the product.” And, apart from the UK, Rankin said Harness On is making inroads in the US, Chinese and Australian market.
“By fitting it for free it will speed up the product coming into market.”
Dingli is producing the equipment in China, and while the margins are not great, even in bulk, says Rankin, “We’re just trying to get the product adopted.”
The BlueSky division is never one to stop innovating and as we speak, the company is introducing a new secondary guarding device to its scissor lifts, again designed by Nationwide and manufactured by Dingli. “There’s been a few entrapment issues in the UK coming off the back of scissors and it’s a really important thing that we are bringing to the market.”
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