PORTFOLIO
Victor Nguyen A Digital Designer and Illustrator based in Sydney.
Precision, refinement and subtlety are what represents me. I began to approach the world of Digital Design and Illustration 9 years ago, fascinated by how aesthetic and functionality can solve business problems. The clean and aesthetic design immediately inspires confidence in people and users to become more loyal to the brand. With minimalist aesthetic and functionality, I help brands and digital products achieve their desired results and business goals.
Experience 9 years of experience in creative and marketing agencies 2021 - PRESENT
Graphic Designer and Web Designer Made Agency, Sydney
2014 - 2015
Senior Graphic Designer DatViet VAC Media (DIDTV, HTV2, GiaiTriTV, DDramas)
2018 - 2021
Digital Designer, Graphic Designer, Illustrator and Art Director Pounce Marketing, Sydney
2014
Graphic Designer and Illustrator Wildfire Collaborative Agency
2015 - 2017
Creative Lead and Art Director Sapphire Entertainment (Glow Skybar, Play Nightclub, Urban Kitchen + Bar)
2013 - 2014
Graphic Designer Alien Media - Broadcasting and Media Production
SOFTWARE
Adobe Photoshop, Illustrator, XD, After Effects, Premiere Pro, Indesign, Lightroom, Sketch, Figma
DESIGN
PLATFORM
Webflow, Wordpress CMS, Elementor Page Builder
MARKETING
Mailchimp, Hubspot, Google Suite (Docs, Sheets, Slides, Drive, Meet,...), PowerPoint, Word, Excel, Zoom
Design Thinking, Branding, Illustration, Art Direction, Concept Sketching, Responsive Web Design, Marketing Landing Page, eDM Design Best Practices, UI/UX Design, SEO Hierarchy, Wireframes, Prototyping, Icon Design, Design System, Packaging, Image Retouching, Digital Imaging, Motion Graphics, Animation
Skills
Contact
Portfolio
PHONE
0451 90 83 89
ISSUU
issuu.com/portfolio_victor
khanhtam110@gmail.com
DRIBBBLE
dribbble.com/khanhtam
BEHANCE
behance.net/TamNguyen
Selected Projects 01.
Skyzer
4
Strategic Brand Identity 02.
G.S.Gill Sports
12
New Brand System 03.
Redback Connect
22
Brand Identity Overhaul 04.
OMG!
34
New Brand Direction 05.
Fire Entertainment
42
Website Restructure & Redesign 06.
Basis Networks
48
Managed Services Brochures 07.
Pounce Marketing
52
Pounce Birthday Key Visual 08.
Malwarebytes
58
Incident Response eBook 09.
Somerville
62
Aruba Campaign: Networx Game 10.
Somerville New Brand Identity
68
01/10
Skyzer
Strategic Brand Redesign Skyzer Pty Ltd, trading as Skyzer Technologies, is a Third Party Service Provider outsourcing product support solutions. Skyzer wanted to renovate their brand to differentiate themselves from the NZ business with the same name, but the business name has to be kept as clients have trusted the brand over the years. Apart from the brand, the website primary objective is to create an information hub for customers to learn more about the business and their service capabilities.
Online Portfolio:
4
Behance
Dribbble
Art Direction Brand Identity Web Design
Logo Ideation
+ The Loop Business Continuity
+ Skyzer Services Full Product Life Cycle
+ The Circuit Innovative Technology
The Initial Brings the logo back to the name
= Skyzer
Logo Structure
5
6
Brand Guidelines
7
8
9
Responsive Website
Custom Icons
10
11
02/10
G.S.Gill Sports
New Brand System G.S.Gill Sports is one of the oldest sporting goods stores in Malaysia. A secondgeneration family-run business, G.S.Gill Sports branding has remained the same since the brand inception in 1946. The brand relied heavily on in-store promotions to drive sales. In recent years, the brand has faced increased competition from digital-based retailers. G.S.Gill Sports not only needed to modernise their brand to appeal to the younger customer base, but also bring their brand presence online and on social.
Online Portfolio:
12
Behance
Dribbble
Art Direction Brand Identity Web Design
13
Logo Structure Applying Golden Ratio in the logo creation. Each stroke was deliberately crafted by using Golden Circles.
14
15
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S H O E S
S H O E S
17
Calendar
18
Product Catalogue
19
Ecommerce Website
20
21
03/10
Redback Connect
Brand Identity Overhaul Redback Connect helps organisations connect and collaborate through innovative tele, web, and video conferencing services and digital events. Over time, the company expanded its service offerings from conferencing solutions to collaboration solutions and digital events. Redback needed to solidify their online presence into one website that has clear imagery and messaging aligned with their most up-to-date brand positioning and services. Regarding the brand, Redback wanted to retain the vividly Australian Redback spider visual from their previous logo but present it in a more modern way that represented connectivity. Online Portfolio:
22
Behance
Dribbble
Art Direction Brand Identity Web Design
Logo Rationale Redback logomark is a unique shape formed by the combination of the Redback Spider and the hexagon. It has a tech-driven and innovative feel yet pleasant and approachable. The Redback spider represents the company spirit that they are proud to be an Australian company, and their customers can get support within Australia.
+ Redback Spider Australian Company
=
+ Hexagon Centre of Connectivity
Initial Represents Redback
Redback Connect
The hexagon also symbolises the tech aspect of the company, meaning the connecting centre of universal coherence which links everything together.
23
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25
26
27
28
29
Custom Icons
Video on Demand Platform
Video Content Creation
Web Conferencing
Studio Broadcasts
Managed Webinar Programs
Managed Webinar Programs
Web Conferencing
Video Conferencing
30
Live Event Streaming
Knowledge Base
Tele Conferencing
FAQs
Video Conferencing
Video Content Creation
Studio Broadcasts
Video on Demand Platform
Satisfaction
Savings
How to Guides
Knowledge Base
Tele Conferencing
Australian Support
Reliability
How to Guides
FAQs
Bespoke Services
State-of-the-Art Studios
31
32
33
04/10
OMG!
New Brand Direction
OMG! is an Australian signage company, specialising in the execution of branded environments, national rollouts, architectural wayfinding and environmental installations. Their services include all the detailed building works, from the initial concept to the finished product. Pop art is one of the most pivotal movements in modern art. It challenged the conventional idea of fine art and has strong, striking and recognisable characteristics which represent the company personality. The brand was inspired by those features and it was implemented to the brand visual properly and considerately. Online Portfolio:
34
Behance
Dribbble
Art Direction Brand Identity Illustration
Logo Structure
35
36
37
38
39
40
41
05/10
Fire Entertainment
Website Restructure & Redesign Fire Entertainment is an entertainment company focused on talent and project development, talent management, marketing & events. They aim to understand the modern entertainment industry, nurture real talents, curate new original music and offer artists real opportunities to develop their career. They want to create a talent management website that reflects what they do with a modern look and feel.
Online Portfolio:
42
Behance
Dribbble
Art Direction Web Design
43
44
45
46
47
06/10
Basis Networks
Managed Services Brochures Basis Networks’ services span strategic, integration and managed services to support their clients to develop sophisticated networking and security strategies. They were taking their brand in a new direction and needed some collateral that aligned with the new branding. The design of new Managed Services brochures had to be in line with their visual identity. The brochures were intended to inform prospects about the Basis Networks’ products in an engaging and informative way.
Online Portfolio:
48
Behance
Dribbble
Art Direction Graphic Design
49
50
51
07/10
Pounce Marketing
Pounce Birthday Key Visual For the 2nd birthday, Pounce Marketing wanted to create a fun experience for both employees and clients and at the same time, celebrating the company’s birthday. The key visual was developed based on the brand personality and brand image, which is a brave and fearless tiger that always strives and stands out from the crowd. All the event rollouts had to align with the key visual from the invitation, eDM, landing page to small stickers on the lolly bags.
Online Portfolio:
52
Behance
Dribbble
Art Direction Illustration eDM & Landing Page Design
53
54
55
Invitation eDM
56
Event RSVP Landing Page
57
08/10
Malwarebytes
Incident Response eBook Malwarebytes was running a 6-month campaign to promote their Incident Response (IR) Solution. They wanted to develop educational content to drive awareness around the importance of Incident Response and the need for a robust Incident Response Plan. The requirement of this design work is the consistency of the eBook with their global brand guidelines.
Online Portfolio:
58
Behance
Dribbble
Art Direction Graphic Design Illustration
59
60
61
09/10
Somerville
Aruba Campaign: Networx Game Networx Game is a part of the co-branded campaign from Aruba and Somerville. The purpose of the game is to build awareness for Somerville Hybrid Workplace IT solution that allows users to work at home and in the office securely and efficiently with a seamless network experience. In this game, players have to connect every office worker to the network. On the other hand, the campaign also helps to generate leads for the Somerville Aggregated Network and the Next Gen Gateway.
Online Portfolio:
62
Behance
Dribbble
Art Direction Illustration eDM & Landing Page Design
Splash Screen
Gameplay Screen 1
Gameplay Screen 2
63
64
65
Social Posts
66
Responsive Landing Page
67
10/10
Somerville
New Brand Identity Somerville is one of the most experienced multi-cloud service providers in Australia. With over 35 years in the industry, they have assisted their customers to transform their organisations to innovate and grow through IT. Their old brand was dated and needed to be rebranded with a modern and brand new look and feel.
Online Portfolio:
68
Behance
Dribbble
Art Direction Brand Identity Graphic Design
Logo Rationale Somerville logomark is an organic spherical formation which has a futuristic, tech-driven feel yet very approachable. The upper and lower shapes flow like Yin and Yang to create a complete cycle. This implies that Somerville always tries to provide complete IT solutions to clients. In addition, the sphere shape of the logomark represents the organic evolution of technology to the future.
+ Yin & Yang Harmony Balance
=
+ Cycle Complete IT Solutions
Initial Represents Someville
Somerville
69
Logo Structure Applying Golden Ratio in the logo creation.
70
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75
THANKS FOR YOUR TIME
Let’s create something beautiful meaningful! khanhtam110@gmail.com 0451 90 83 89 behance.com/TamNguyen dribbble.com/khanhtam