Visual Development Guide
PROJECT SUMMARY The first thing when starting to develop the new logo for Quiksilver was refer back to the new mission statement and brand’s roots (Book 1).
The new Quiksilver is committed to enabling our community of modern day adventurers by inspiring and enhancing the experiences they are passionate about.
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The core of the Quiksilver brand lies in the desire to build life around a passion for adventure. Green started his company because he wanted to make a better boardshort for surfers; the best boardshort.