BRAND OVERVIEW
Nay Leon: Nine Lions Panama Hats
Brand Story:
Nine Lions Panama Hats prioritizes high quality, customization, fair trade and sustainability. This allows us to offer an exclusive, high value product ideal for customers seeking authenticity, sophistication and a true connection to artisanal heritage
Handmade is the new luxury!
Brand Words: Authentic| Sustainable | Exclusive Overall Vibe/ Feel
Brand Colors
LOCATION
LOCATION : Colonial Williamsburg Merchant Square
Date: Sat, May 3 2025 rd
Address: Downtown Williamsburg
Time: 11:00am - 12:00pm
Notes: Time of session may vary
NOTES: Let’s meet outside the Eleva Coffee Shop
PACKING LIST
Props Outfits
Multiple Panama Hats (various styles and colors)
Hat boxes or packaging (if available)
Handbags Statement earrings
Notebook & pen
Phone & laptop
Coffee cup
Wine Glass/ bottle
Sunglasses (luxury lifestyle feel)
Travel Magazine
Sunglasses
Wardrobe Recommendations: Look 1 White Dress / straw earrings Look 2 Jumpsuit sandals earrings
STORY #1
“The Visionary Entrepreneur”
This story captures you as a passionate entrepreneur, preserving Ecuadorian craftsmanship while presenting the hats as luxury, one-of-a-kind pieces
Shot List
HEADSHOTS
Strong, confident portraits in a Colonial Williamsburg setting
Holding a Panama Hat with pride
Adjusting the hat in a shop window reflection
PRODUCT SHOWCASE
Holding a hat up to the sunlight to emphasize its texture
Close-ups of hat details (woven texture, branding, inside tag)
LIFESTYLE BUSINESS SHOTS
Writing in a notebook or on a laptop at a café
Holding a wine glass with travel magazine
Talking with a potential customer
NOTES
“The
Visionary Entrepreneur”
INSPIRATION BOARD
"LUXURY LIFESTYLE"
This story focuses on how the brand’s customers incorporate these hats into their stylish, high-end lifestyles
Shot List
LIFESTYLE SHOTS
Walking through Colonial Williamsburg wearing the hat elegantly
Sitting at an outdoor café, adjusting the hat with sunglasses
LUXURY TRAVEL & FASHION ELEMENTS
Packing a hat inside a luxury suitcase
Posing near a historic building or cobblestone street
Holding a woven handbag and matching accessories
BRAND MOOD SHOTS
Detail shot of hat resting on a café table with a coffee cup
Draping the hat over a wooden chair for a minimal, editorial-style shot
Close-up of hat placed beside an open travel book
NOTES
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INSPIRATION BOARD "LUXURY LIFESTYLE""
LET'S DO THIS!
Can't wait to capture your energy and elevate your brand!