Uni Tea Brand Guidelines
Mission Statement To inspire and touch humans five senses with our cup full of joy and fascination. Uni-tea is a tea cafe selling mostly flower teas. Flavored rice cakes are our desserts that will be on the menu as well. A vintage and cute floral cafe with wooden tables and chairs. Some parts of the walls will be brick walls and the rest will have floral, origami paper looking wallpapers. Customers are able to buy the flower tea and some teacup sets that are sold in store and online. Our Flowering Teas are premium; handpicked organic tea leaves hand sewn around flowers into bundles or rosettes by artisans in China. When steeped in hot water, these rare leaves will slowly blossom into a bouquet of breathtaking shapes and exquisite flavors.
The original Logo.
Display Rules Exclusion Zone: Graphic elements is strictly prohibited within gray box. The exclusion area consists of the dimensions of the letter TEA in the logo.
May remove the background pattern if needed.
Minimum Display: To maintain consistency, the logo should adhere to minimum display restrictions.
Do not change the font color.
Do not destort the logo.
Do not ratate the logo.
Do not use the negative of the logo.
Do not put a stroke on the logo.
Do not put a drop shadow on the logo.
Color Palette Grey
C61% M53% Y52% K23% RGB HEX
97, 97, 97 #616161
C60% M20% Y49% K1% RGB HEX
109,164, 144 #66da490
C39% M29% Y29% K0% RGB HEX
168, 168, 168 #a8a8a8
Futura Medium 24px
abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890&.,:;’$¢%!?(*) Futura Italic 24px
abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890&.,:;’$¢%!?(*)
To-go paper cups