KAY April Monthly Press Recap

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YTD PRESS METRICS 2.40 B+ IMPRESSIONS $21.99 M+ AD VALUE 683 PLACEMENTS 182B+Impressions $17.6M+AdValue 639Placements A P R I L MONTHLY PRESS RECAP M O N T H L Y P R E S S M E T R I C S 636 M+ Impressions $5.95 M+ Ad Value 118 Placements Y T D P R E S S M E T R I C S 3.32 B+ Impressions $30.78 M+ Ad Value 1,016 Placements click here to view full report

636 M+

TotalImpressions

156M+ Impressions from Features

453M+ Impressions from Brand Placements

25.9M+ Impressions from Product Placcements

875K+from Social Media Posts

Top Feature Stories

Insider: Celebrity jeweler Neil Lane says social media has changed the way people approach engagement rings and couples should shop together to avoid mistakes

118

TotalMediaPlacements

6 Placements from Features

30 Placements from Brand Placements

25 Placements from Product Placements

57 Placements from Social Media Posts

$5.95 M+

RapaportMagazine:FinalQ+AwithBill

RapaportOnline:FinalQ+AwithBill

TotalAdValue

M O N T H L Y M E T R I C S

FeatureTopics

Neil Lane Features on Engagement Ring Trends

Monique Lhuillier Features - Mother's Day + AAPI

ProductPitching

Mother's Day

Father's Day

May Birthstone

Royal Coronation / La Vian

Lab-Created Diamonds / Earth Month

Hispanic Themes / Trends

Personalization / Customization

Graduation gifts

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S O C I A L P R E S S
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