Women's Council of Realtors®

Educate, Innovate & Celebrate

2016 ANNUAL CONFERENCE Orlando, Florida | November 2 – 6, 2016

PROGRAM

Registration Desk

2016 ANNUAL CONFERENCE

Educate, Innovate & Celebrate CONFERENCE SCHEDULE | November 2-6, 2016

Wednesday: 9:00 a.m. - 6:00 p.m.

Thursday: 7:00 a.m. – 3:00 p.m.

Friday: 8:00 a.m. – 12:30 p.m.

Conference badge is required for all events.

Wednesday, November 2

8:00 a.m. – 8:30 a.m.

• PMN Class Sign-in 8:30 a.m. – 5:00 p.m.

• PMN Class: The Business of Your Business featuring Robert Morris, PMN 8:30 a.m. – 5:00 p.m.

• PMN Class: Harnessing the Power featuring Rhonda Hamilton 9:00 a.m. – 3:30 p.m. + Executive Committee 2:00 p.m. – 4:00 p.m. Chapter/Network Marketplace 3:30 p.m. – 4:30 p.m. + Steering Committee Briefing 4:45 p.m. – 6:30 p.m. REcharge Welcome Reception & Marketplace

Salon 3 & 4 Foyer, 2nd Floor Salon 3, 2nd Floor Salon 4, 2nd Floor Salon 1, 2nd Floor Grand Ballroom Foyer, 1st Floor Salon 5, 2nd Floor Signature 1, 1st Floor

Thursday, November 3 7:30 a.m. – 9:00 a.m. Welcome Breakfast featuring Guest Speaker Crystal Washington Grand Ballroom C, 1st Floor 9:15 a.m. – 10:45 a.m. Ultimate REALTOR® Session Grand Ballroom C, 1st Floor 11:00 a.m. – 12:00 p.m. Ultimate REALTOR® Breakouts Select a seat in Grand Ballroom A, B, D, or E 12:00 p.m. – 1:30 p.m. Chapter/Network Marketplace Grand Ballroom Foyer, 1st Floor 12:15 p.m. – 1:30 p.m. + Past National Presidents Advisory Meeting Salon 22, 2nd Floor 1:30 p.m. – 2:45 p.m. Regional Committee Meetings (9 concurrent) 1 – Salon 7 4 – Salon 16 7 – Salon 17 & 18

2 – Salon 5 & 6 5 – Salon 15 8 – Salon 1

3 – Salon 8 6 – Salon 19 9 – Salon 2 2:00 p.m. – 2:45 p.m. Industry Trends: New Brokerage Models featuring Pamela Banks, PMN Grand Ballroom D, 1st Floor 3:00 p.m. – 4:00 p.m. General Assembly (Meet the Candidates for 2017 Line Office & PMN Designations Awarded) Executive Ballroom H, 1st Floor 4:15 p.m. – 5:00 p.m. PMN Productivity Party featuring Amber De La Garza (Designees & Candidates only) Salon 1, 2nd Floor 6:00 p.m. NAR Event: Inaugural Gala

Friday, November 4 7:00 a.m. – 8:00 a.m. WERQ® Fitness Class 8:30 a.m. – 9:20 a.m. Voting Delegate Check-in 9:30 a.m. – 11:00 a.m. Annual Business Meeting (ELECTIONS) 11:00 a.m. – 12:15 p.m. Chapter/Network Marketplace 12:15 p.m. – 1:00 p.m. + 2016 Governing Board Update Session 12:15 p.m. – 2:15 p.m. Best Practices Session for Local Chapter/Network Officers 1:15 p.m. – 2:15 p.m. Orientation for 2017 Regional Vice Presidents & State Officers 3:00 p.m. – 6:00 p.m. NAR Event: REALTORS® Expo Grand Opening 9:00 p.m. – 10:15 p.m. NAR Event: Celebrity Concert Starring Daryl Hall and John Oates

Salon 7 & 8, 2nd Floor Junior Ballroom Foyer, 1st Floor Junior Ballroom, 1st Floor Grand Ballroom Foyer, 1st Floor Signature 1, 1st Floor Executive Ballroom H, 1st Floor Signature 1, 1st Floor

Saturday, November 5 8:30 a.m. – 9:30 a.m. Finance & Budget Committee and Forum 9:00 a.m. – 10:15 a.m. Lightning Learning Session 9:30 a.m. – 10:30 a.m. + Executive Committee 11:30 a.m. – 2:30 p.m. ♦ Inaugural Luncheon with Keynote Speaker Linda Larsen (11:30 a.m. Doors Open, 12:00 p.m. – 2:30 p.m. Luncheon & Program) 2:45 p.m. – 3:30 p.m. Innovate! Generate! Accelerate! featuring Linda Larsen 4:00 p.m. – 6:00 p.m. NAR Event: General Session featuring General Colin L. Powell, USA (Ret.)

Salon 12, 2nd Floor Junior Ballroom F, 1st Floor Salon 19, 2nd Floor Grand Ballroom C – E, 1st Floor Junior Ballroom F, 1st Floor

Sunday, November 6

8:00 a.m. – 9:30 a.m. + Regional Vice Presidents and Executive Committee Meeting 10:00 a.m. – 11:00 a.m. Governing Board Meeting 7:30 p.m. – 11:30 p.m. NAR Event: REALTORS® Night out • Open only to registrants

+ Open only to committee members

Salon 1, 2nd Floor Grand Ballroom D&E, 1st Floor Universal Studios Florida®

♦ Admission by ticket only

Stay Connected | Connect with peers

Download a PDF copy of the schedule through the Women’s Council App.

National Strategic Partners

National Conference Partners

during the conference and continue your sharing after the conference too with #womenscouncil. www.facebook.com/wcrfans @WomensCouncil

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@WomensCouncil

HIGHLIGHTS

THURSDAY | November 3

WELCOME BREAKFAST featuring Guest Speaker Crystal Washington | 7:30 – 9:00 a.m.

Get wired and inspired! Grab a bite to eat and connect with friends before a special welcome from your National Leadership Team and featured guest speaker Crystal Washington, Marketing Strategist & Social Media Consultant.

Crystal Washington

Ultimate REALTOR® General Session 9:15 – 10:45 a.m.

Do you have what it takes to be THE Ultimate REALTOR® in your area? We’ve pulled no punches with this heavy-hitting lineup of experts from both within and outside the industry to help you knock out the competition.

Negotiation: Overcoming Objections

Gabrielle Jeans

More contracts end up in the garbage can than on the deal board because of the lack of professional skills in negotiating. Learn some simple tips for handling the six most common objections as well as how to implement the three keys to negotiating to open more doors and close more deals.

Ultimate Leadership: Creating a Space for Everyone

Rosalyn Wesley

Effective leaders know how to lead in a manner that gives people room to breathe while allowing them to see their own leadership strengths. Come gain a renewed respect, energy, and passion for EVERYONE in your space, regardless of work style or personality type.

The Secret Multiplier: TIME = MONEY Y ou’ve always heard time is money but it is NOT that simple. We all have the same 24 hours in a day but not the same amount of money. So how do some real estate professionals outperform their competition, dominate the market, and still have time for what Amber De La Garza matters most? Well, they know a secret. Discover how to leverage your time to make more money using The Secret Multiplier.

Be Local

Raziel Ungar

You’ve got one shot at building solid client relationships and differentiating yourself as the ultimate market leader in your community. Learn how to create new client opportunities and a personalized customer service experience that includes a compelling digital presence to transform your business.

Ultimate REALTOR® Breakouts 11:00 a.m. – 12:00 p.m.

Get ready to dive in further with these breakout sessions lead by your Steering Committees. Please select your room based on space available.

Speakers will rotate among all four rooms, attendees remain in place. All attendees will receive the same education regardless of room selection.

2:00 – 2:45 p.m. Industry Trends: New

Brokerage Models

A shift is on the way! New brokerage models are shaking up the classic real estate brokerage and making their way into our markets. They range from flat fee limited service, flat fee full service, discounted commission and rebate/incentives. This trend is leading us towards numerous challenges Pamela Banks, PMN and opportunities. Is your business ready?

4:15 – 5:00 p.m. PMN Productivity Party

featuring Amber De La Garza

E xclusive Event for Performance Management Network Designees and Candidates Grab a beverage and get a look at quick tips for an insanely productive 2017.

Don’t worry, you’ll have plenty of time to network with your PMN connections.

Get informed and be inspired while enjoying this relaxed networking event.

Women’s Council Products REALTOR® Team Store is the official distributor of Women’s Council products. Visit their store in the Grand Ballroom Foyer to purchase a range of items, from logo apparel to officer pins. Also, be sure to inquire about the branded products they can special order for your business or chapter. Products will be sold during the following hours: Wednesday......... 2:00 – 6:30 p.m.

Thursday............. 7:30 a.m. – 3:00 p.m.

Friday................... 8:00 a.m. – 1:00 p.m.

Shop the Chapter/Network Marketplace Check out the Fundraising Tables. Chapter/Networks may reserve tables for $25 at Registration, while supplies last. Tables are assigned on a first come, first served basis.

Wednesday......... 2:00 – 4:00 p.m.

Thursday............. 12:15 – 1:30 p.m.

Friday................... 11:00 a.m. – 12:15 p.m.

Women’s Council Expo Booth Stop by our booth #124 to get your special member-only gift.

Friday................... 3:00 – 6:00 p.m. (Grand Opening) Saturday.............. 9:00 a.m. – 4:00 p.m.

Sunday................. 10:00 a.m. – 5:00 p.m.

Monday................ 9:00 a.m. – 1:00 p.m.

INAUGURAL LUNCHEON Honoring Your 2017 Leadership Team featuring speaker Linda Larsen, The Exponential Power of the Brand Known as YOU Saturday, November 5, 2016 11:30 a.m. – 2:30 p.m.

Tickets: $85

Sherri Souza, PMN 2017 President

Tickets may be purchased at the Registration Desk, while supplies last.

SATURDAY | November 5

Lightning Learning Session

Innovate! Generate! Accelerate!

featuring Leigh Brown as moderator

2:45 – 3:30 p.m.

9:00 – 10:15 a.m.

In today’s business, we can’t rely on past successes to keep us going. We must be continually thinking ahead, and in different and more creative ways. Come learn how to Linda Larsen inspire individuals and teams to new heights of productivity by challenging old assumptions and shifting perspectives. You’ll take away the five essential tools needed to break out of your comfortable little boxes and be exponentially more creative.

As REALTORS®, we all have different styles and approaches towards running our business, yet we’re all searching Leigh Brown for the next best thing to surge our opportunities. These forward-thinking panels will spark ideas on tapping into unique real estate specialties that can lead to additional sources of revenue plus show you how to turn the latest trends into profit as you plan for 2017.

You never know when the next best revenue-generating idea will strike.

COUNCIL BUSINESS General Assembly Thursday, 3:00 – 4:00 p.m. | Executive Ballroom H, 1st Floor Cory Vasquez

Wendy Forsythe

Karlton Utter

Come meet the candidates for 2017 line office and join in the congratulations to new Performance Management Network Designees.

Voting Delegate Check-in Friday, 8:30 – 9:20 a.m. | Junior Ballroom Foyer, 1st Floor

Melissa Zimbelman, PMN

Deena Zimmerman

Linda Lee, PMN

All delegates must wear their “Premier Access” or “WCR only” conference badges. Local Delegates will check in according to Chapter/Network name. Local alternates must present their authorization letter at the local alternate’s check-in desk. Governing Board members, including state alternates, will check in by name at the Governing Board check-in desks. State alternates will present their authorization letter at this time.

Members-at-large check in at the members-at-large desk.

Annual Business Meeting Friday, 9:30 – 11:00 a.m. | Junior Ballroom, 1st Floor All members are encouraged to attend. This is a once-a-year opportunity to see how the Council’s leaders are elected to serve as your national leadership team and regional vice presidents. that closing can come smoother when you’re better connected to your clients.

Best Practices Session for Local Chapter Officers Friday, 12:15 – 2:15 p.m. | Executive Ballroom H, 1st Floor Local leaders will want to attend this session with facilitator Jim DeLizia, CAE covering best-practices information to help get and keep your Chapter/Network on track for the 2016-17 transition.

2016 Governing Board Update Session Friday, 12:15 – 1:00 p.m. | Signature 1, 1st Floor PNC Mortgage | PNC AgentView® is an exclusive online tool designed to give you more visibility into your clients’ mortgage applications than ever before.

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Visit pnc.com/agentalliance to learn more about PNC AgentView®, or to connect with a Mortgage Loan Officer.

PNC, PNC HomeHQ, PNC Home Insight, Home Insight and PNC AgentView are registered service marks of The PNC Financial Services Group, Inc. (“PNC”). PNC has pending patent applications directed at various features and functions of Home Insight® Tracker and PNC AgentView®. PNC Mortgage is a division of PNC Bank, National Association, a subsidiary of PNC. All loans are provided by PNC Bank, National Association and are subject to credit approval and property appraisal. Terms and conditions of this offer are subject to change without notice. This information is provided for business and professional uses only and is not to be provided to a consumer or the public. This information is provided to assist real estate professionals and is not an advertisement to extend consumer credit as defined by Section 226.2 of Regulation Z. Programs, interest rates and fees are subject to change without notice. ©2016 The PNC Financial Services Group, Inc. All rights reserved. PNC Bank, National Association. Member FDIC

Join the leadership team for an informational session to learn about and understand the new and exciting Chapter-to-Network initiative, and its associated proposed changes to the local, state, and national bylaws. All Governing Board members are requested to attend and will have the opportunity to ask questions.

Orientation for 2017 Regional Vice Presidents and State Officers Friday, 1:15 – 2:15 p.m. | Signature 1, 1st Floor This meeting is for RVPs and all state officers. This is a great opportunity to learn about your responsibilities and the many resources available to you!