Difference Between Traditional Marketing vs Digital Marketing According to Forbes, digital channels cost marketers 40% less to interact with a customer or prospect through digital channels than through traditional marketing approaches. So if you want to understand the fundamental difference between traditional marketing vs digital marketing and their effectiveness, you have landed at the right place. The best way to understand digital marketing’s difference from traditional marketing is by looking at a specific example of how each type of marketing might approach a situation. For example, if a mattress company wanted to market its new line of mattresses, it would have to decide which marketing channels it would use.
Consider The Following Points To Understand The Differences. A traditional marketer might choose to place ads in newspapers and mail circulars to its mailing list subscribers or place their ads on the television.