KASHISH 2024 Social Media Report

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KASHISH 2024

SOCIAL MEDIA STATS

March 1 – May 31, 2024

Instagram

• Total Impressions: 880, 921

• Total Profile visits: 26k+

• Engaged upto 20K accounts

Twitter:

• Total Impressions: 105,118

SNAPSHOT

• Avg. per day impressions: 1.9K (during festival days)

Facebook:

• Total Impressions: 409,109

• Daily Reach: 3.2K people

INSTAGRAM

INSTAGRAM INSIGHTS

• Total Impressions: 880,921

• Total accounts reached: 404,644

• Accounts Engaged: 19,945

• Increase in followers: 1276

• Follower : Non-Follower:: 1.7% : 98.3

• Total Profile Activity: 28,238

• Profile Visits: 26,038

• External Link Taps: 2,200

Account Reach Followers Non Followers

INSTAGRAM INSIGHTS

INSTAGRAM INSIGHTS

INSTAGRAM INSIGHTS

INSTAGRAM INSIGHTS

INSTAGRAM INSIGHTS

INSTAGRAM INSIGHTS

INSTAGRAM INSIGHTS

INSTAGRAM INSIGHTS

Instagram Achievements are milestones creators / channels can earn based on certain actions and accomplishments. They can be earned by hitting content or account milestones related to: Post Likes. Post Impressions. Reels Plays. …and more!

INSTAGRAM INSIGHTS

INSTAGRAM INSIGHTS

Followers: 547K

INSTAGRAM INSIGHTS

Followers: 10.4K

TWITTER INSIGHTS

• Total Impressions: 105,118

• Impressions during festival days: 9,918

• Avg. per day impressions: 1.163 K

• Avg. per day impressions: 1.9K (during festival days)

• Total engagement: 1,861

TWITTER INSIGHTS

• Total engagement: 1.86K

• Total Likes: 671

• Total Retweets: 232 • Total link clicks + profile visits: 326

AVG. DAILY ENGAGEMENT

Retweets Link Clicks/ Profile Visits

TWITTER INSIGHTS

Earned Impressions: 4.6K

Earned Engagement: 1K

Audience Engagement Rate: 8.2%

TWITTER INSIGHTS

Followers: 682.6K

Followers: 8.4 K

FACEBOOK

FACEBOOK INSIGHTS

• Total Impressions: 409,109

• Total Reach: 289,522 people

• Avg. per day reach: 3,218 people

• Total Profile Visits: 4,693 people

• Total engagement: 1,403 people

• Increase in followers: 125

FACEBOOK INSIGHTS

FACEBOOK INSIGHTS

• Total engagement: 4075

• Total Reactions: 799

• Total Comments: 189

• Total Link clicks: 1139

• Other clicks: 2619

• Total Shares: 181

AVG. DAILY ENGAGEMENT

FACEBOOK INSIGHTS

Category: Charities and religious organisations

QUICK SUMMARY

• Across the 3 platforms we received 13,95,148 impressions

• Our audience composed of : Location: 85% India | 15% Global

• Age: The audience majorly comprised of the age group 25- 34, followed by the age group 35-44. Males comprised upto 75% audience

• User Generated Content (UGC) was up by 120% as compared to 2023

• There was a 65% increase in the earned engagement via UGC

• Reels / videos saw the maximum of content interaction; followed by links and photos.

• Organically gained 1.4K+ followers for KASHISH Pride Film Festival across social media platforms

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KASHISH 2024 Social Media Report by KASHISH Pride Film Festival - Issuu