Issue 6 2018
The Official Publication of the Kansas Pork Industry
Dijon & He rb-Crusted Pork Chops s e e page 14
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contents Pig Tales • Issue 6 • 2018
World Series of BBQ
Virtual Field Trips
Oleen resigns from KPA
KPA Staff Visits Google
10 Swine Day
10 Digital Assets Library 11 Emissions Reporting
In every issue 4
12 Industry News
11 On the cover:
14 Recipe 15 PQA Plus
Dijon and Herb-Crusted Pork Chops See page 14 for the recipe.
Kansas Pork Association 2601 Farm Bureau Road Manhattan, KS 66502 Phone: 785-776-0442 Fax: 785-776-9897 www.kspork.org email@example.com
President-CEO Tim Stroda firstname.lastname@example.org Director of Consumer Outreach Jodi Oleen email@example.com Director of Communications Kim Hanke firstname.lastname@example.org
2018 KPA Board of Directors Chairman: Scott Pfortmiller- St. John Doug Claassen- Whitewater Jason Hall- Elkhart David Hartter- Sabetha Kenton McKee- Goff Megan Potter- Abilene Emily Roush- Lebanon Art Sauder- Great Bend Chuck Springer- Independence Jim Nelssen - Kansas State University
Pig Tales is the official publication of the Kansas Pork Association. The publisher cannot guarantee the correctness of all information or absence of errors and omissions, nor be liable for content of advertisements. We reserve the right to edit or refuse all materials. KPA does not guarantee or endorse the performance of any products or services advertised within the publication. All Pig Tales inquiries should be directed to the Kansas Pork Association, 2601 Farm Bureau Road, Manhattan, KS 66502; www.kspork.org.
President ’s Message Tim Stroda
Kansas Secure Pork Supply plans will be needed Through pork industry communications, you should have been hearing about Secure Pork Supply Plans for a couple of years. The Secure Pork Supply Plan is a tool for the swine industry to be implemented before moving animals from uninfected farms during a foot-and-mouth disease (FMD), Classic Swine Fever (CSF), or African Swine Fever (ASF) outbreak in North America. At recent meetings and foreign animal disease exercises, the Kansas Department of Agriculture’s Animal Health division has made it very clear that animals will not be able to be transported for several days or even weeks following a disease outbreak. They have been very blunt that the first farms that will be allowed to move pigs will be the farms that can provide documented, enhanced biosecurity protocols through a Secure Pork Supply Plan. The Department is not picking on pigs farms. They have been working with Kansas milk, beef, and pork producers to develop the Secure Food Supply Plans in conjunction with materials available through the Center for Food Security and Public Health’s national Secure Food Supply Plans. The overall goals of the Secure Food Supply project include: • Avoid interruptions in animal/animal
product movement to commercial processing from farms with no evidence of infection during a foreign animal disease outbreak. • Provide a continuous supply of safe and wholesome food to customers. • Maintain business continuity for producers, transporters, and food processors through response planning. Please think through your farm’s situation if animals could not be moved for a period of a few weeks. Taking the time to do a plan might be worthwhile. The question then becomes - who do you want to develop your plan? Many farmers tell me they will utilize their veterinarian. The KDA has offered to help farmers with their plans. Those wishing to start a plan or simply learn more about the process are encouraged to contact David Hogg, Emergency Management Coordinator for the Kansas Department of Agriculture, at email@example.com or 785-564-6601. At this time, the KPA has not been asked to provide assistance in completing plans. Please let me know if you think your organization should become involved in plan development by calling 785-776-0442 or email at firstname.lastname@example.org.
KPA’s Bacon Ambassadors Attend
World Series of BBQ
The Kansas Pork Association’s #BaconAmbassadors were invited to attend the American Royal World Series of BBQ in Kansas City in September. In partnership with the National Pork Board, Smithfield and Weber Grills, the influencers attended special events, covered the competition on their social media channels, and included information on proper cooking methods and temperature of pork in their posts. KPA’s Bacon Ambassador program served as the primary source of influencers for this event. The combined reach of the influencers is over 2 million consumers. Throughout the weekend, influencers used the hashtags #SmokinWithSmithfield on their posts, which reached over 2,400,000 consumers and generated over 126,000 engagements and over 10,000,000 impressions. The #BaconAmbassadors program is a year-long program aimed at growing and engaging KPA’s social following, while also creating relevant content for eatpork.org.
Search #BaconAmbassadors or #SmokinWithSmithfield on Instagram to see more posts from the weekend.
Kansas farms host Virtual Field Trips This fall over 1,000 students from 29 schools were able to visit a Kansas pig farm through the Kansas Pork Association’s Virtual Field Trip (VFT) program. Using Zoom, a live video conferencing technology, students are taken inside a pig barn and are able to interact with the farmer in real time. Michael and Christy Springer, Springer Family Foods, and Kaden and Emily Roush, R Family Farms, both hosted two VFT sessions for students in grades K-6. In addition to the live session, classrooms also receive supplemental educational materials to
encourage additional learning. Pre- and post-event surveys were sent to teachers, and positive shifts in attitude were made in regards to animal welfare, environmental effects of raising animals, and knowledge about pig farming. Since the program’s inception in Fall 2016, the program has reached over 4,500 students from across the U.S. Sponsors of this program include Iowa Pork Producers Association, Kansas Soybean Commission, Frontier Farm Credit, Kansas Corn Commission and The Pork Checkoff.
VIRTU A L FIELD TRIPS 2018 Summary
VIRTU A L FIELD TRIP 2018 Summary
SCHOOLS REACHED 41
Since its inception in
STATES REACHED 8
Fall 2016, the Virtual
Field Trip program has reached over 4,500 students from across the U.S.
"I think it's great you're giving students the opportunity to experience a pig farm and learn more about where their food comes from." -Ashley Clark, K-4 teacher "My class and I really enjoyed this experience. It was nice to see the clean and comfortable conditions the pigs were kept in." -Casey Dodge, 2nd grade teacher "My students LOVED it! They were very interested in the different sizes of the piglets that were born on different days. Closeups of the food and water were great! They couldn't stop oohing and aahing over the piglets." -Nancy Smith, 1st grade teacher
If your farm would like to students were engaged watching the video. Allowing each class to go up and ask REACHED"My STUDENTS questions made it interactive and more personal." host a VFT, contact Kim at -Heather Garcia, 3rd grade teacher email@example.com. 41 Over 1,500 6
Thank you for your support of Kansas Pig Farmers
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For more information or for a 2019 advertising packet, contact the KPA office at 785-776-0442 or firstname.lastname@example.org. Pig Tales
KPA staff visits Google headquarters KPA was one of four state pork organizations to visit Google’s headquarters in Mountain View, Calif., with the National Pork Board in October. The goal of this meeting was continuing education and to help the NPB craft digital planning efforts for 2019. The NPB has been working with Google for the past year and a half to enhance digital marketing efforts. At right: Iowa pig farmer Leon Sheets was able to view his farm in a room dedicated to Google Maps at the Google headquarters.
Wilson County Old Iron Club Days • Fredonia Students from Altoona-Midway Elementary School in Altoona, Kan., sporting their pig hats after learning about how pigs and other animals are important to the daily life and livelihood of farm families.
Model Pig Barns Our interactive barns are a great teaching tool for any age audience and are ideal for school visits, open houses, county fairs or agriculture awareness meetings! Reserve for your community event by contacting email@example.com. Pig Tales
Swine Day Program Draws a Large Crowd Over 450 producers, allied industry reps, students, faculty and staff attended this year’s K-State Swine Day event held at the KSU Alumni Center. Thirty-six exhibitors also shared their technology during the trade show. The program included: • Latest update on K-State Applied Swine Nutrition Research • Implementing the Secure Pork Supply Plan for Kansas Producers • Emerging Diseases & How Diagnostic Labs are Adapting to Help Producers KPA is a sponsor of Swine Day and participated in the trade show.
Pork Checkoff Launches New Digital Asset Library The Pork Checkoff recently launched a new Digital Asset Library for media and others interested in pig farming. Found at library.pork.org, the library features thousands of photos from pig farms, as well as images of delicious pork dishes and other graphics.
Also available are easy-to-download cooking videos, industry studies, audience handouts and more. You can search through library.pork.org by topic or asset type (photos, fact sheets, infographics, etc.) and download for use, free of charge.
EPA Rule Exempts Farms From Emissions Reporting The National Pork Producers Council (NPPC) applauded the U.S. Environmental Protection Agency for its proposed rule exempting livestock farmers from reporting to state and local authorities the routine emissions from their farms. “The rule announced today is the final piece in the implementation of the FARM Act, which passed Congress earlier this year and which eliminated the need for livestock farmers to estimate and report to the federal government emissions from the natural breakdown of manure,” Attending the signing were, from left, Tim Stroda, Kansas Pork Association President/CEO; U.S. Senator Jerry Moran; Andrew Wheeler, EPA Acting Administrator; said NPPC President Jim Heimerl, a pork Don Nikodim, Missouri Pork Executive Vice President; and Jerry Foster, Missouri pork producer. producer from Johnstown, Ohio. “That bipartisan measure was approved because it was unnecessary under the federal Emergency Planning and and impractical for farmers to waste their time and Community Right-to-Know Act (EPCRA) – an adjunct resources alerting government agencies that there to CERCLA – that they have “hazardous” emissions on are livestock on farms.” their farms. The Fair “The pork industry wants regulations Agricultural that are practical and effective, but “Pork producers are very Reporting applying CERCLA and EPCRA to livestock Method, or strong stewards of the farms would be neither,” Heimerl said. FARM, Act fixed a environment and have taken “Pork producers are very strong stewards problem created the environment and have taken many many actions over the years of last April when actions over the years to protect it.” to protect it.” a U.S. Court of As evidence: The pork industry and Appeals rejected -NPPC President Jim Heimerl other livestock sectors are working closely a 2008 EPA rule with state and local emergency response that exempted farmers from reporting routine farm agencies to ensure they receive information about emissions under the Comprehensive Environmental farms that is useful, and last week Smithfield Foods Response, Compensation and Liability Act (CERCLA). announced new projects to help the company reach Commonly known as the “Superfund Law,” CERCLA its goal of reducing greenhouse gas emissions 25 is used primarily to clean hazardous waste sites percent by 2025. but also includes a mandatory federal reporting The world’s largest pork producer and hog component. processor is expanding its “Smithfield Renewables” The appeals court ruling would have forced tens platform – its industry-leading carbon reduction and of thousands of livestock farmers to “guesstimate” renewable energy efforts – to help meet that goal. It and report the emissions from manure on their will implement over the next 10 years, for example, farms to the U.S. Coast Guard’s National Response manure-to-energy projects at 90 percent of its hog Center and subjected them to citizen lawsuits from finishing spaces in North Carolina and Utah and at activist groups. nearly all finishing spaces in Missouri and convert EPA’s latest proposed rule would exempt farmers existing anaerobic lagoons to covered digesters, or from reporting to state and local first responders construct new covered digesters, to capture biogas.
industry news Commodity Leaders Join Forces on Sustainability Research Pork, Soybean and Corn Sign Memorandum of Understanding on Sustainability Research The National Pork Board (NPB), United Soybean Board (USB) and National Corn Growers Association (NCGA) announce the signing of a Memorandum of Understanding (MOU) on a sustainability research platform that will benefit all three organizations and their producers. This research program will include the sharing of completed research, coordination on current and planned research and define ways to share and communicate results with each organization’s members. Leadership from the three commodity groups agree that it is prudent to consider specific ways in which they might work together more effectively to ensure alignment and collaboration in sustainability research and how the results can and will be communicated and shared. “Sustainability is defined by the We Care ethical principles pork producers established over 10 years ago,” said National Pork Board President Steve Rommereim, a pig farmer from Alcester, South Dakota. “Joining in the efforts of two other organizations, as a collective group we can more effectively spend producer dollars to achieve the goals we can all believe in and support. Without one, we wouldn’t have the other.” An overarching goal of proactive, continuous improvement is a shared focus among pork, soybean and corn producers. “Most farmers are invested in multiple commodities and invested in more than one of our organizations, so it’s important that we are collaborating wherever we can,” said Lewis Bainbridge, USB chair and soybean and livestock farmer from South Dakota. “We need to be supportive of one another, especially now when there’s more interest in what we’re doing to produce our commodities. We need to be looking at the big picture of how our commodities work together and take that a step further.” Through combined communications efforts and outreach, the organizations can increase the education, capacity and motivation of pig and grain farmers to adopt conservation measures that deliver benefits to the environment and to farm resilience and profitability. 12
“NCGA’s targeted focus – whether it’s policy, market development or research – is to grind more corn and do it profitably. However, in areas like sustainability and research where we share goals and values in our industry, it is just plain smart to work in collaboration,” said Lynn Chrisp, NCGA president of Hastings, Nebraska. “This memorandum will encourage increased communications, further sharing of staff and funding resources, pool expertise, and ultimately makes us all more effective.” A task force of farmer representatives from NPB, USB and NCGA will be formed and, with support from each organization, will be responsible for managing and evaluating the activities outlined in the MOU. Additionally, the task force will track progress and evaluate the value and impact of the MOU upon completion of all activities.
2019 Lois Britt Memorial Pork Industry Scholarship The National Pork Producers Council is pleased to announce the 2019 Lois Britt Memorial Pork Industry Scholarship, which is sponsored by CME Group and the National Pork Industry Foundation and is managed and administered by the NPPC. The scholarship program was introduced in 1990 by CME Group and NPPC to celebrate the 25th anniversary of CME Hog Futures. The scholarship was renamed in 2006 to honor the passing of NPPC Board of Director Lois Britt. Britt, a lifetime supporter of agriculture, spent 34 years with the North Carolina Cooperative Extension Service, finishing out her career for 15 years with Smithfield Hog Production doing Public and Government Relations. She was inducted into the NPPC Pork Industry Hall of Fame, the N.C. Pork Council Hall of Fame and awarded the N.C. 4-H Lifetime Achievement Award as some of her many achievements. Ten $2,500 scholarships are awarded to students annually who intend to pursue a career in the pork industry with hopes that they may emerge as future pork industry leaders themselves. Fore more information or to apply, visit nppc.org/programs/ scholarships.
industry news NPPC Testifies In Support Of USMCA Exports of U.S. pork and other American agricultural goods to Canada and Mexico are expected to grow under the new U.S.-Mexico-Canada Agreement, the National Pork Producers Council testified today at a hearing on the trade deal held by the International Trade Commission (ITC). The Trump administration recently concluded renegotiations with Canada and Mexico on a modernized North American Free Trade Agreement (NAFTA) – now known as the USMCA. As part of the deal’s ratification process, the ITC is providing the president, the U.S. Trade Representative and Congress with independent analysis of and information and support on the agreement. In addition to maintaining on pork traded in North America the zero-tariff rate that was included in NAFTA, the USMCA has strong sanitary-phytosanitary (SPS) provisions, including ones on plant inspection equivalence and plant auditing, that expand on rules contained in the old agreement and in the World Trade Organization’s SPS Agreement, NPPC pointed out. “The USMCA will maintain and strengthen our strong economic ties with our North American neighbors,” testified Maria Zieba, NPPC’s director of international trade. “Preserving the North American market is particularly vital to U.S. pork producers, who have been suffering the consequences of retaliatory tariffs,” particularly duties from China and Mexico. To take advantage of the duty-free access afforded through the USMCA, said Zieba, the 20 percent Mexican tariff on U.S. pork must be lifted, and for that to happen, the United States needs to resolve a dispute over – and rescind the tariff on – Mexican steel and aluminum imports. Mexico is the No. 2 export market for the U.S. pork industry, which last year shipped more than $1.5 billion of product there. (Canada, which took nearly $793 million of U.S. pork in 2017, is the industry’s No. 4 export market.) “NPPC calls on Congress to expeditiously pass the USMCA so that U.S. pork and other American farm products can be sent duty-free to America’s two largest export markets and so that U.S. agriculture can continue helping to boost the U.S. economy,” Zieba testified.
NPB and USMEFto Partner on Pork 2040 study The National Pork Board, the U.S. Meat Export Federation (USMEF) and the U.S. Department of Agriculture (USDA) announced today that they will engage in a foresight-based marketing study called Pork 2040. The study will investigate changing consumer attitudes and trends in developed and emerging U.S. pork export markets in 17 defined countries. “Previous international marketing studies centered only on quantitative statistics to define demand, production and market access,” said Bill Luckey, chair of the Checkoff’s International Marketing committee and a pork producer from Columbus, Nebraska. “This unique effort will be more comprehensive, investigating the relevant qualitative factors that shape consumer opinion and hence markets. The study will focus on forecasting the pork and pork-product demand landscape over the next several decades to help determine where best to invest our limited Checkoff resources.” In addition to analyzing linear consumer trends, the Pork 2040 research will assess trends in the development of new production and marketing technologies, as well as in growing environmental concerns and in emerging legal, trade and regulatory regimes around the globe. China, which has a growing and increasingly urban population base, will be the first country studied through the Pork 2040 lens. A research platform will be developed to enable the U.S. pork industry to design and implement a long-term strategy for U.S. pork consumption in China and to add context to one of the most critical export markets. The Emerging Markets Program will provide initial funding for the project. This funding will enable teams of experts to assess consumer trends, attitudes and behaviors that influence China’s food system needs and the subsequent ability to increase U.S. exports into the region. Contractors interested in submitting proposals for this market should visit pork.to/2040rfp to download the request for proposals. Pig Tales
Dijon & He rb-Crusted
1 center cut pork loin roast (With 8 Ribs, Chine Bone Removed By Butcher) 1 1/2 cups prosecco (White Wine, Or Apple Juice) 1 1/2 cups sugar 1/4 cup dijon mustard 1/4 cup yellow mustard seeds 4 dried fig (Quartered) 1/2 cup dried apricot (Quartered) 1/2 cup dried cherry (Or Cranberries) 1/2 cup raisins 1/2 cup golden raisins (Or Additional Raisins) 1 teaspoon chili flakes
1 tablespoon apple cider vinegar 1 tablespoon dijon mustard 1 tablespoon extra-virgin olive oil 1 tablespoon fresh thyme (Finely Chopped Or 1 Teaspoon Dried) 1 tablespoon fresh rosemary (Finely Chopped Or 1 Teaspoon Dried) 1 tablespoon fresh parsley (Finely Chopped Or 1 Teaspoon Dried) 2 tablespoons kosher salt 1 tablespoon black pepper
• Heat a medium saucepan over medium heat until it is hot. Pour in theprosecco (it should hiss), bring to a boil, and cook for 2 minutes. Add the sugar, Dijon mustard, and mustard seeds and whisk well to combine. Stir in figs, apricots, cherries, seedless and golden raisins, and chili flakes. Bring to a boil and reduce heat to medium-low. Simmer, stirring occasionally, until the liquid is reduced by about half, 12 to 15 minutes. Remove from the heat and stir in the vinegar. Transfer to a medium bowl and let cool to room temperature. (The mostarda can be covered and refrigerated for up to 1 month. Bring to room temperature before serving.) • In a small bowl, whisk all of the ingredients to combine. Preheat the oven to 425 degrees F. Line a large rimmed baking sheet with a wire cake rack. 14
• Using a large knife, cut the roast into 4 thick chops, each with 2 ribs. Using kitchen twine, tie each chop lengthwise in two places to help hold its shape during cooking. • Generously smear the Dijon glaze all over the pork chops and stand them on the rack, wide side down with the bones facing up. Roast until the chops are browned and an instant-read thermometer inserted into the center reads between 145 degrees F. and 160 degrees F., about 30 to 40 minutes. Remove from the oven and let stand for 5 to 10 minutes. • Cut off and discard the twine. Using a sharp knife, cut between the bones to make two smaller chops from each double-cut chop. Place the chops on dinner plates. Top each with a generous spoonful of the mostarda. Serve immediately.
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