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KANSAS CITY CHIEFS 2018-2019

COMMUNITY

REPORT


TO CHIEFS FANS, FAMILY & FRIENDS Last season was a record-setting year on the field, and that made for one of the most memorable seasons in franchise history. Under the leadership of Head Coach Andy Reid and General Manager Brett Veach, we earned our third-consecutive AFC West title, the number one seed in the AFC playoffs, and hosted the first AFC Championship Game in Arrowhead Stadium history. The 2018 season delivered several highlights on the field and provided a strong foundation to build on in 2019 and beyond. Away from the field, our players, coaches and staff were just as dedicated to serving in the community as they were to winning football games. Volunteerism and charitable giving remain integral parts of the organization’s DNA, dating back to when the team first arrived in Kansas City in 1963. Whether it was developing our new gameday tradition of recognizing area youth football teams or the Chiefs Women’s Organization expanding its number of outreach events, each is a chance for us to celebrate our community and the people who make it special. Over the course of the past year I had a number of conversations with our team, including several meetings with individual players, about what is most important to them when it comes to serving the community. Those conversations reinforced just how thoughtful and motivated our players and coaches are to serve others. Many of these conversations centered on how the players can inspire change and how the Chiefs organization and the NFL can help our players improve the communities around them. I look forward to continuing this important work alongside our players moving forward. Finally, I want to thank you for your support of the Kansas City Chiefs and your own personal commitment to this community that we call home. My family and I hope you enjoy the many stories and highlights in the following pages. The 2019 season promises to bring many more highlights on the field and in the community, and we’re looking forward to sharing those experiences with you. Go Chiefs! Sincerely, X

Clark Hunt Chairman and CEO

Kansas City Chiefs Chairman and CEO Clark Hunt hits the Chiefs Drum before kickoff of the AFC Championship in Kansas City.


TABLE OF CONTENTS MAKING OUR MARK

CIVIC RESPONSIBILITY

BY THE NUMBERS.....................................................................................................1-2

THE NATIONAL WWI MUSEUM AND MEMORIAL...............................................19-20

FAMILIES IN CRISIS CORNERSTONES OF CARE.......................................................................................3-4 City Year | Literacy Efforts..............................................................................................5-6 Souper Bowl of Caring | Thanksgiving Outreach.......................................................7 Chiefs Kingdom Food Drive | Lift Up America.............................................................8 Big Brothers Big Sisters.......................................................................................................9 Holiday Adopt-A-Family | Toys for Tots.......................................................................10

HEALTH & WELLNESS RONALD MCDONALD HOUSE CHARITIES OF GREATER KC.................................11-12 Special Olympics Fantasy Camp.................................................................................... 13 Legends Community Youth Camp...................................................................................14 Sports Lab................................................................................................................................ 15 Youth Football Visits............................................................................................................ 16 Supporting our Neighbors..................................................................................................17 Crucial Catch. ......................................................................................................................... 18 Front Cover: Pro Bowl tight end Travis Kelce founded his 87 and Running Foundation shortly after his arrival in the NFL. Kelce formed the organization to actively engage disadvantaged youth, both from his native Ohio as well as in Chiefs Kingdom. One of several groups close to his foundation's heart is Operation Breakthrough, an agency that provides a nurturing and safe environment for children of the working poor locally in Kansas City.

Chiefs Community Caring Team.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .21 Public Servants | First Responders.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22 Salute to Service.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 Kickoff Luncheon | Arrowhead Art Colllection.. . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 Player Outreach.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25 Surpise Visits. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26

INSPIRE CHANGE..................................................................................................27-28

LEGACY OF THE CHIEFS HUNT FAMILY FOUNDATION | WIN WITH CHARACTER....................................29-30 Chiefs Charity Game.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31 Gameday at Arrowhead.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32 Red Friday.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33 101 Awards.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34 Continuing a Legacy.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35 Sincere Thanks.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36 Back Cover: 15 and the Mahomies is dedicated to improving the lifes of children. The foundation will support initiatives that focus on health, wellness, and communities in need of resources and other charitable causes. His foundation was established in 2019. Photography by: Steve Sanders (Chiefs Team Photographer), Cornerstones of Care, YMCA of Greater KC, Best Defense Foundation and Chiefs Alumni Donnie Edwards.


BY THE

NUMBERS

76,416 22,000 142.2 56 47 2 1

Fans filling Arrowhead Stadium each gameday Cars forming a tailgating paradise

Decibels – The Loudest Stadium in the World Years in Kansas City Seasons we’ve called Arrowhead home Colors Red & Gold

Allegiance Chiefs Kingdom

A N T I C I P A T E D

25,000

TOTAL YOUTH FLAG FOOTBALL PARTICIPANTS IN THE KANSAS CITY METRO BY THE YEAR 2020

1

BY T H E N U M B E RS

The Chiefs teamed up with the YMCA of Greater Kansas City to host the end-of-the-year FLAG football tournament at the University of Kansas Health System Training Complex.


1,000,000

In 2018, the Chiefs organization worked with internal departments to tie ticket sales to many community-based campains, including Youth Traditions, Salute to Service, Crucial Catch, and My Cause, My Cleats. Together this resulted in more than 25,000 tickets sold and

meals donated as a result of the Chiefs Kingdom Food Drive over the last three years. In 2018, the Chiefs organization raised $80,000 and 264,896 meals during this initiative and set the mark as the largest food drive of its kind in the NFL for the fifth consecutive year.

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Walter Payton NFL Man of the Year Honorees No other franchise in the NFL has more.

$250,000 in charitable funds.

5,510

69%

volunteered hours to local efforts from the Chiefs Red Coaters in 2018. In the past four years alone, the Red Coaters' hours of volunteerism have risen more than 24%.

*

96%

Last year, the Chiefs Sports Lab hosted more than

*

of the Chiefs final player roster participated in charitable programming for the fourth consecutive year, which led to:

*

*

267 21,067,343

player outreach appearances,

estimated T.V. audience, *

$2,095,824

media value.

of City Year math students who started the year off-track (D or F grade) improved to an on-track math grade (A,B, or C) by end of the school year.

15,000

local youth (more than 8,000 of which were Title I-eligible students) on Play60 field trips.

The Kansas City Ambassadors supported the Chiefs Community Caring Team by making 392 appearances. In 2018, the Ambassadors Charitable Foundation provided

$118,000 to local non-profits.

$1,000,000 raised as a result of the sale of flags on Red Friday over the last five years. Each year the proceeds from Red Friday benefitted the Ronald McDonald House Charities of Kansas City.

$485,000

raised by the beneficiary of the 2018 Chiefs Charity Game, Cornerstones of Care. Over the 34-year history of the event, the Chiefs Charity Game has raised a total of $12,985,000.

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U.S Military Bases visited by Chiefs Cheerleaders in the last five years, including bases in Germany and England.

THIS IS CHIEFS KINGDOM

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FAMILIES

CORNERSTONES OF CARE Since inception, the Chiefs have strived to positively impact the community. We attempt to foster and improve

IN CRISIS

our community through hard work, dedication, and the cultivation of positive relationships. Most importantly, we aim to exemplify the legacy Lamar Hunt left behind.

For more than three decades the Hunt Family Foundation

and the Chiefs have continued his legacy and passion for the community through the Chiefs Charity Game. In 2018, the Chiefs Charity Game benefited Cornerstones of Care, an organization dedicated to improving the lives of children and families. In January 2017, Gillis, Healthy Families, Marillac, Ozanam and Spofford united to become one organization: Cornerstones of Care. These organizations have a long history of serving children and families in Kansas City, and beyond, with more than 400 years of service collectively. The Cornerstones of Care family of agencies assists more than 10,000 children and families each year, providing a wide variety of preventive and treatment services throughout the region. With more than 600 trained professionals, Cornerstones of Care focuses on six key areas: education, mental & behavioral health, foster care & adoption, youth support, family support, and community training opportunities. The Kansas City Chiefs have teamed up with the community to raise money and awareness for local children’s charities, like Cornerstones of Care, through the Chiefs Charity Game. Since its inception in 1985, the Chiefs Charity Game has raised nearly $13 million for charities throughout Chiefs Kingdom. The 2018 Chiefs Charity Game raised $485,000 for Cornerstones of Care. These funds will support a new clinic to ensure continuity of care for children and new evidence-based practices as well as continued efforts to provide centralized care and sustain Cornerstones of Care’s long-term mission of care for children and families. Wide receiver Demarcus Robinson facilitates a Play60 activity with children during the wide receivers' visit to Cornerstones of Care.

For the Chiefs, this relationship goes far beyond the annual Chiefs Charity Game. Many current and former players have nurtured connections with Cornerstones of Care. Players, including quarterback Patrick Mahomes, have made visits to the non-profit’s different locations. The Chiefs hosted a Play60 event with several dozen kids at the Gillis Campus and wide receivers visited the Ozanam Campus for a similar occasion last spring.

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FA M I L I E S I N C R I S I S


Sammy Watkins and the Chiefs wide receivers join children at Cornerstones of Care in fun Play60 activities.

UNITE OUR COMMUNITY

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President Mark Donovan joined Chiefs players and City Year staff to create vision boards with students at Central Middle School during the organizational social justice activation.

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FA M I L I E S I N C R I S I S


R E A D

CITY YEAR In the fourth year of a partnership with City Year, the Chiefs and the Hunt Family Foundation continued to support the academic attainment and empowerment of students at Central Middle School (CMS). Guided by the leadership of City Year Board Chair and Chiefs President, Mark Donovan, City Year continued to deepen its impact on the lives of high-risk students across Kansas City. At Central Middle School, nine City Year AmeriCorps members supported 400 students throughout the course of the school year. The Chiefs collaborated with City Year to provide additional events and programs to reward students for their achievements. These additional learning opportunities ranged from a tour of the Black Archives and a make-yourown collage project with 9 Chiefs players, to a session teaching students the importance of positive relationships. Last school year, 69% of City Year math students at CMS who started the year off-track (D or F grade) improved to an on-track math grade (A, B or C) by the end of the school year.

A C R O S S

AMERICA

Defensive tackle Xavier Williams was one of several Chiefs Community Caring Team members to celebrate Read Across America Day by reading to youth.

For the 21st consecutive year, the Chiefs Community Caring Team, including defensive tackle Xavier Williams, encouraged the children of Chiefs Kingdom to get excited about reading during Read Across America Day. This year the CCCT visited and read to students at more than a dozen schools in the Kansas City metro area during the March 1st celebration. Honoring Dr. Seuss’s legacy, the Chiefs helped spread the wonder of imagination and the endless possibilities in the world of books.

MID-CONTINENT PUBLIC LIBRARY The Chiefs are committed to increasing youth literacy throughout all of Chiefs Kingdom. As part of these efforts, the Chiefs have supported the Mid-Continent Public Library’s Summer Learning Program since 2015. Summer readers who participate in the program can earn Chiefs preseason tickets and VIP passes to training camp and receive other Chiefs-themed reading materials. Since the Chiefs support began in 2015, the program has increased participation by 15% overall, reaching over 40,000 students in the summer of 2018.

Offensive lineman Kahlil Mackenzie and the Chiefs Community Caring Team are involved in the Mid-Continent Public Library’s reading program annually.

UNITE OUR COMMUNITY

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SOUPER BOWL OF

CARING

For the 10th consecutive year, the Chiefs have been a national sponsor of the Souper Bowl of Caring. The Chiefs Community Caring Team members kick off the season of giving at Harvesters each year to pack BackSnacks for children to combat weekend hunger. Since the partnership began, the Chiefs have delivered nearly 24,000 snacks throughout Chiefs Kingdom.

The Chiefs Community Caring Team, including Kansas City Ambassadors, Chiefs Cheerleaders, Red Coaters, staff and members of the executive team packed “BackSnacks” for local children during the Souper Bowl of Caring.

THANKSGIVING O U T R E A C H

In the spirit of giving surrounding Thanksgiving, the Chiefs in partnership with KC Southern set out on an initiative to surprise a local family at Guadalupe Centers. This collaboration gifted a family presents for each child and a year’s worth of utilities. Travis Kelce, Patrick Mahomes and representatives from KC Southern, President and CEO Pat Ottensmeyer (Middle) and CMO Mike Naatz, inform a family in need that they will help pay for their home utilities for one year via the Guadalupe Centers’ Family Support Services programming.

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FA M I L I E S I N C R I S I S


C H I E F S

K I N G D O M

FOOD DRIVE CFO Dan Crumb joined Chiefs running backs and Hy-Vee to kick off the Chiefs Kingdom Food Drive benefiting Harvesters.

The Chiefs Kingdom Food Drive provided more than 264,000 meals in 2018, bringing the fiveyear total from the annual drive to over 1.4 million meals donated. Throughout the month of November, fans were invited and encouraged to support the cause by making donations at local Hy-Vee stores as well as bringing their donations to the December 9th game against the Baltimore Ravens. Fan support, in addition to collaboration with Harvesters and Hy-Vee, allowed the Chiefs to make a powerful stride to combat food insecurity in the Kansas City area.

LIFT UP AMERICA In the 15 years that the Chiefs and Lift Up America have joined forces, they have empowered 80 area relief organizations to receive at least 30,000 pounds of protein product annually. This collaboration between the Chiefs, Harvesters, Tyson and Lift Up America allows food to be distributed locally to areas of need.

Annually, the Chiefs linebackers, including Tanoh Kpassagnon, join Kansas City Chiefs Chairman and CEO Clark Hunt in support of Lift Up America.

UNITE OUR COMMUNITY

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Kansas City Ambassadors President Tim Grunhard delivers winter weather gear to members of Big Brothers Big Sisters of Greater Kansas City. The Ambassadors then announced a $50,000 donation to the program on behalf of the Hunt Family Foundation and the Ambassadors. It was the first action of its kind by former players as part of the NFL’s new inspire change initiative.

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FA M I L I E S I N C R I S I S


HOLIDAY ADOPT-A-FAMILY Annually, the Chiefs Community Caring Team, led by the Chiefs Women’s Organization, participates in Operation Breakthrough’s Holiday Adopt-A-Family program. As a result, the CWO assisted more than 50 families, providing nearly 200 children toys and meals that otherwise would not have been able to share a traditional holiday as a family.

General Manager Brett Veach and wife Alison joined the Chiefs Community Caring Team and KC Wolf to load holiday gift bags for Operation Breakthrough.

TOYS FOR TOTS Partnering with the United States Marines for the last 53 years, we welcomed Toys for Tots into our family at Arrowhead Stadium once again last season. Our decades-long partnership with the United States Marines is the longest continuously running relationship of its kind between an NFL franchise and a military branch.

The relationship between Marine Combat Logistics Regiment 4 and the Kansas City Chiefs is the longest continuing drive of its type in the NFL, having provided holiday toys to area youth for more than five decades.

Calling on Chiefs Kingdom’s generosity this last season, 17,881 toys were collected raising the grand total of our collection over the last 10 years to 45,610 toys. Red Coaters play a crucial role in bringing joy and happiness to the children of Kansas City during the holiday season, including their support of Toys for Tots by continuing their initiative of donating bicycles, collecting 89 this past year, as well as scooters and bike helmets. Both initiatives are not only dear to Chiefs Kingdom but are yet another example of the ongoing commitment to supporting our Armed Forces and the community. UNITE OUR COMMUNITY

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HEALTH & WELLNESS The Kansas City Chiefs have continued outreach efforts within the health & wellness spectrum to make Kansas City a healthier community. The Chiefs continued their partnership with McDonalds in 2018, surpassing $1 million in donations to the Ronald McDonald House Charities of Kansas City (RMHC-KC) with help from the Kansas City community. The donations aid the RMHC-KC as it continues its mission of alleviating any worry or expense regarding lodging and keeping families together while their children receive the medical care they need. RMHC-KC works to reduce the burden of childhood illness on children and their families by alleviating the worry and expense of finding close, comfortable and affordable places to stay while a child receives medical attention. RMHC-KC creates a caring and uplifting environment for the children and families during this difficult time in their lives. RMHC-KC keeps families with sick children close to each other and close to the care and resources they need. The three RMHC-KC houses adjacent to Children’s Mercy Hospital and Ronald McDonald Family Room create a place of respite where families can support one another. Despite being near Children’s Mercy downtown, RMHC-KC serves all pediatric hospitals in Kansas City. With the help of the Kansas City community, the Chiefs raised more than $275,000 in 2018, which is the secondhighest Red Friday flag sales donation since the club began selling them in 2014. On September 23rd the Hunt Family Foundation 50/50 raffle proceeds also went to benefiting the children and families supported by the RMHC-KC. Altogether, the Chiefs presented the non-profit with a $388,112 check. The Ronald McDonald House Charities of Kansas City CEO Tami Greenberg greeted Kathy Donovan, wife of Chiefs President Mark Donovan, along with the Chiefs Women’s Organization who served lunch and participated in crafts at RMHC-KC to spread postseason cheer.

donation could support 783 families for a five-night stay at the Ronald McDonald House while their children receive the medical attention they require. Members of the Chiefs Women’s Organization also spent time with children and families staying at the Ronald McDonald House. The women served a warm meal then stayed for arts and crafts with children and their families.

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H EA LT H & W E L L N E S S


Derrick Nnadi, Xavier Williams, Justin Hamilton and their teammates visited the Ronald McDonald House of Kansas City and participated in a series of games with the families to kickoff Red Friday Week, which raises money for the charity.

" TO SAY WE ARE GRATEFUL FOR THE PARTNERSHIP WITH THE CHIEFS IS AN UNDERSTATEMENT. - RMHC-KC CEO Tami Greenberg

"

I NIP EU OR U RFA FANS NS I N SP RSEI RO

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FOOTBALL F A N T A S Y

C A M P

The Kansas City Chiefs have continued outreach efforts within the health & wellness spectrum to make Kansas City a healthier community. In 2018, the Chiefs increased activation with local special needs groups, such as YMCA Challenger, Special Olympics Kansas & Missouri, and Chiefs Ability Camp with the Recreation Council of Greater KC. Partnering with the YMCA, our Rookie Club and over 75 YMCA Challenger athletes participated in a Play60 clinic and autograph session. In October, 50 Special Olympians from Kansas & Missouri plus YMCA Challenger athletes were surprised with customized Chiefs jerseys as they participated in a specialized skills camp led by Chiefs rookies on the field at Arrowhead Stadium.

Center Jimmy Murray, along with the rest of the rookie club, coached athletes from the Special Olympics and YMCA Challenger at the team’s second annual Fantasy Football Camp for special needs youth.

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H EA LT H & W E L L N E S S


LEGENDS COMMUNITYCAMP

YOUTH

The Chiefs continue to inspire the next generation of athletes through outlets such as the Kansas City Ambassadors. This brotherhood, composed of former Chiefs, hosted the inaugural Legends Community Youth Camp for nearly 200 participants in 2018. Young athletes were able to take the field at Arrowhead Stadium to learn from former Chiefs and Pro Football Hall of Fame members. The camp raised nearly $20,000 for the Chiefs Ambassadors Charitable Foundation, which benefits dozens of charities throughout the Kansas City metro area each year.

Pro Football Hall of Fame member Will Shields gives direction before players break to their stations led by Ambassadors.

Kansas City Ambassador Dave Lindstrom guides a group of young athletes through the club’s Hall of Honor during the inaugural Legends Community Youth Camp.

Ambassador Shawn Barber coaches children running through drills on the field at Arrowhead Stadium.

I N P S I R E O U R FA N S

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SPORTS LAB The Sports Lab is a unique asset that sets the Chiefs apart from other NFL organizations. Located inside Arrowhead Stadium, the Sports Lab has become an educational experience for students of all ages. Last year alone, it hosted 300 schools and youth programs to teach students about healthy eating and lifestyles through its specialized exhibitions. As a result, almost 15,000 students were able to have a once-in-a-lifetime educational experience, including 8,000 students from Title I schools. This interactive program attracts students and youth from across Chiefs Kingdom, including Missouri, Kansas, Iowa and Nebraska.

Thousands of students explore the Sports Lab each year to learn about health, wellness and the importance of keeping their bodies active.

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H EA LT H & W E L L N E S S

Linebacker Dorian O’Daniel and his position group join area Girl Scouts for an afternoon of exploration in the Chiefs Sports Lab.

One Girl Scout enjoys her time on the elliptical, which features a life size skeleton to learn about joints and movement during a field trip visit to the Sports Lab.


Kansas City Ambassadors Marc Boerigter and Mark Collins joined the Kansas City YMCA Chiefs as they hit the field at the NFL FLAG National Championships at Pro Bowl powered by USA Football.

Chiefs Hall of Fame member Gary Spani (R) honors North Kansas City High School head coach Leon Douglas as the Chiefs Eric Driskell Coach of the Year fueled by Gatorade. Douglas led the North Kansas City Hornets to a 10-2 record, the best finish to a season since 1957.

YOUTH FOOTBALL VISITS The Chiefs have always strived to promote and expand the use of youth football from the peewee to the high school ranks. Not only does this provide excellent athletic instruction but also focus on teaching young athletes about healthy living and personal development. These themes can be seen through a variety of different programs, including the Chiefs Youth Football Field as well as our collaboration with USA Football and its Heads Up Football initiative. Each week we honor those who lead the charge with the High School Coach of the Week fueled by Gatorade, a joint initiative with the Chiefs and the NFL.

Cornerback Kendall Fuller surprises Liberty High School senior Graham McMorrow with tickets to Super Bowl LIII after McMorrow’s visit to Arrowhead Stadium to watch the Chiefs play Denver.

I N P S I R E O U R FA N S

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SUPPORTING OUR

NEIGHBORS

The Chiefs have always valued the importance of encouraging those in need in the community. One of our biggest advocates for this is our Chiefs Community Caring Team. Through them, we can support various initiatives throughout Chiefs Kingdom. Be it through awareness programming, the Braden’s Hope Calendar shoot and supporting those fighting pediatric cancer, visiting the Don Bosco Senior Center, or something as simple as donating blood, the Red and Gold strives to make a difference for those in need.

The Chiefs Community Caring Team continued its annual tradition as kicker Harrison Butker rang in the New Year with senior citizens and a game of bingo at the Don Bosco Senior Center, an annual tradition.

Tight end Travis Kelce joined the TeamSmile activation, which has been providing thousands of children with complimentary dental care in conjunction with the United Way at Arrowhead Stadium for more than a decade.

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H EA LT H & W E L L N E S S

The Chiefs hosted the 21st-annual Chiefs Kingdom Blood Drive by teaming up with the Community Blood Center of Greater Kansas City. Chiefs Hall of Fame member Priest Holmes thanked donors during their participation.


Cam Erving and rest of the offensive line hosted the annual Look Good Feel Better luncheon to inspire area cancer patients.

CRUCIAL CATCH

CRUCIAL CATCH

Two years ago the National Football League and the American Cancer Society decided to expand their efforts in the fight against cancer by creating the “Crucial Catch: Intercept Cancer” campaign. This initiative was designed as a call to arms to move toward unprecedented levels of early detection and risk reduction for all screenable cancers. Utilizing the vast and influential network the NFL provides, Crucial Catch encourages the education of healthy lifestyles and the reduction of cancer risk. Moved by the message the NFL’s Crucial Catch initiative conveys, the Chiefs offensive linemen, along with The University of Kansas Health System and the American Cancer Society, hosted their fifth Look Good Feel Better event for local women whose lives have been affected by cancer. This special event is a non-medical, brand-neutral public service program that teaches beauty techniques to women who have suffered from the side effects of cancer. This is just one way the Chiefs honored cancer survivors last season.

Patrick Mahomes and the Chiefs quarterbacks unit paid a visit to the oncology ward at The University of Kansas Health System to encourage patients during their fight against cancer.

Last October, the Chiefs welcomed seven local survivors and their families to the practice facility, where they enjoyed lunch, watched practice and met the players. Before the day was over, the survivors were surprised by the announcement that they each would be recognized at the Chiefs game against the Jacksonville Jaguars on October 7th. The Chiefs represent one of the screenable forms of the disease-breast, colon, cervical, childhood, colon, general, lung and prostate. Since the league began focusing on cancer in 2009, more than $18 million has been raised for cancer research. I N P S I R E O U R FA N S

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CIVIC

R E S P O N S I B I L I T Y

T H E NATIONAL

WWI MUSEUM

Tradition. The age-old concept of honoring the past but looking toward the future. In Chiefs Kingdom, tradition is as embedded in our blood as the game of football. We have long since established a strong belief in honoring, recognizing, and celebrating those who sacrificed their lives so that we can continue with ours. Throughout the decades, the Chiefs organization has adamantly honored those who lost their lives in the line of duty. This year’s salute came in the form of a patch worn on pre-game Salute to Service sweatshirts to honor and remember the 100th Anniversary of the WW1 Armistice as well as supporting the Walking with the Wounded initative as British Army and United States veterans trekked 1,000 miles across the United States. The November 11th game fell on the 100th Anniversary of Armistice Day, which marked the conclusion of World War 1 and gave way to Veteran’s Day. In partnership with the National World War I Museum and Memorial in downtown Kansas City, the Chiefs organization created the one-of-a-kind patch to be worn during warmups and to be sold at the museum. The patch features the vibrant, red poppy, which grew through the cracks of a war-torn battlefield and became an internationally recognized symbol of remembrance for veteran sacrifice.

Patrick Mahomes warms up in his Salute to Service gear, honoring veteran and active-duty service men, women and their families. A patch on his sleeve commemorates the 100th anniversary of the WWI Armistice Day, which falls on November 11th each year.

The patch was also a reflection of the summer, when members of the Walking with the Wounded Walk of America Team made their stop in Kansas City. The team of six disabled veteranss — three of which are from the United States — were in the metro as part of a 12-week-long trek across the country, designed to raise awareness for veteran mental health programs. The veterans met with Kansas City Ambassadors Tim Grunhard and Trent Bryant at the WW1 Museum, where they enjoyed breakfast, took a private tour of the museum and were gifted customized Chiefs jerseys. Both of these initiatives are not only dear to Chiefs Kingdom but also serve as another example of the ongoing commitment to supporting our veterans, Armed Forces and the community.

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C I V I C R E S P O N S I B I L I TY


"

Former US Army National Guard CPL Frankie Perez at The National World War I Museum and Memorial in Kansas City during his three-month, 1,000-mile journey, walking across America with three British and two American veterans to support Walking with the Wounded.

OUR PARTNERSHIP IN DESIGNING A PATCH WORN BY PLAYERS COMMEMORATING THE CENTENNIAL OF THE WWI ARMISTICE AND DRIVING COMMUNITY AWARENESS TOWARD THE DEFINING EVENT OF THE 20TH CENTURY PROVED TO BE ABSOLUTELY INVALUABLE. - National WWI Museum and Memorial President and CEO Dr. Matthew Naylor

"

HO NE O ROTURA I T NS ION I N SP IR R DFA

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CHIEFS COMMUNITY

CARING TEAM

Led by the Hunt Family, the Chiefs Community Caring Team unites members throughout the Chiefs organization who share a passion for volunteerism, such as our players, the Kansas City Ambassadors and alumni, Red Coaters, cheerleaders and the Chiefs Women’s Organization. Highlights from this year include visits to schools, community centers, food pantries, hospitals, military installations and various youth-focused charities.

The Chiefs Red Coaters continued a tradition as they donated dozens of new bicycles and helmets in support of the 53rd Annual Chiefs Toys for Tots collection.

Warpaint and Susie start every home game at the Ford Tailgate District for 30 minutes where fans can meet this gentle giant up close before the duo’s on-field pregame activities.

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C I V I C R E S P O N S I B I L I TY

Davontay Moore, Meg Dieter and Brittany Matthews (L-R) serve cookies and milk during the Chiefs Women’s Organization visit to Cross-Lines Community Kitchen.


P U B L I C

S E R V A N T S

FIRST RESPONDERS Kansas City police officers helped deliver candy to more than 1,500 children during the Chiefs Trick-or-Treat Bash supporting members of the Kids Club, as well as children involved with the Juvenile Diabetes Research Foundation.

Head Coach Andy Reid (L) greets Missouri Governor Mike Parson (R) and his wife Teresa (center) at Chiefs Training Camp presented by Mosaic Life Care.

The Chiefs are extremely appreciative of our area’s military members, first responders and public servants. During the year, the Community Caring Team can be found throughout the Chiefs Kingdom showing appreciation for those who focus their career path on the betterment of the community for us to enjoy our everyday lives. From fire houses to military installations to police stations to city hall and everywhere in between, the Chiefs thank all those who help make this community a safer place to call home.

Kansas City, Missouri Mayor Sly James joins Chiefs legend Dante Hall as the Chiefs Kingdom Champion presented by Blue KC prior to the AFC Divisional playoff game between Kansas City and Indianapolis at Arrowhead Stadium.

H O N O R T RA D I T I O N

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SALUTE SERVICE Throughout the decades, the Chiefs Community Caring Team has adamantly provided assistance to members of the military. This support extends not only to the men and women currently protecting our country but also includes the families left behind and certainly touches those veterans whose active service has concluded. In 2018, the Chiefs Community Caring Team (CCCT), including President Mark Donovan, visited military service men and women and their families at Whiteman Air Force Base, Fort Leavenworth and Fort Riley. The Chiefs strive to honor the service of troops during military appreciation events at Arrowhead Stadium and Chiefs Training Camp presented by Mosaic Life Care and by hosting different parties for military families throughout the year. The Chiefs Community Caring Team salutes all those who have sacrificed to provide us with our liberties and freedoms.

Wide receiver Gehrig Dieter took part in a game of Skee-Ball among other activities as he and his teammates hosted a holiday party for area Gold Star families.

Through his Best Defense Foundation, Donnie Edwards hosted veterans on a trip as they returned to the site of multiple World War II Pacific Theater conflicts, such as this moment captured in front of a Japanese tank which sits next to the airfield on the island of Saipan. Tavia Hunt (R) and Tammy Reid (second from L) greet new parents at the inaugural Operation Baby Shower hosted by the Chiefs Women’s Organization.

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C I V I C R E S P O N S I B I L I TY


ARROWHEAD ART COLLECTION

The Hunt family, including Sharron Hunt, and the Kansas City Chiefs created the Arrowhead Art Collection in 2012 to celebrate regional art while showcasing the culture of Chiefs Kingdom.

KICKOFF

In 2012, the Hunt Family and the Kansas City Chiefs announced the creation of the Arrowhead Art Collection within Arrowhead Stadium. The heart of the collection was designed to celebrate regional art while showcasing the culture of Chiefs Kingdom. The Arrowhead Art Collection has provided educational opportunities for local youth and engages the community in a way that touches individuals of all ages and walks of life. With over 30 pieces included in the collection, the Arrowhead Art Collection is currently the largest collection of commissioned artwork throughout the NFL.

LUNCHEON

We have long since established a strong belief in honoring, recognizing, and celebrating those who have supported this organization. For more than 30 years the Kickoff Luncheon has been a tremendous way for us to celebrate the start of the season with the civic community and fans while also supporting our mission of giving back to Chiefs Kingdom. The Kickoff Luncheon raises funds for local charitable organizations but also acts as a way for the Chiefs organization to welcome its players and coaches back to Kansas City for the start of the season. The Luncheon is the perfect opportunity to not only get our fans and the community excited about the upcoming season but also for the Chiefs to make a powerful impact in the community that supports them so passionately. Over $600,000 has been raised in the last six years in support of the Big 5 – five specific areas outlined by the Chamber to improve the Kansas City region.

Tackle Mitchell Schwartz welcomed guests to the 2018 Kickoff Luncheon, an event that has been taking place for more than 30 years.

H O N O R T RA D I T I O N

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Dustin Colquitt suprises Jose Parra, a TeamSmile participant, during a follow-up trip to the dentist with a pair of tickets to Super Bowl LIII in Atlanta, Georgia.

Tight end Travis Kelce and quarterback Patrick Mahomes made a surprise visit to a family in need at the Guadalupe Centers, delivering food and gifts for the family.

PLAYER OUTREACH Throughout the years our players have realized that their presence off the field is just as valuable, if not more so, than on the field. You will find your favorite Chiefs players out in the community lending a helping hand or volunteering their time for causes of their choice. Our players value their community and love to take any opportunity they can to help and show their appreciation. 25

C I V I C R E S P O N S I B I L I TY

Fullback Anthony Sherman surprises Joyce Turner, a Gold Star mother, with tickets to Super Bowl LIII during a complimentary tour of Arrowhead Stadium.


SURPRISE

VISITS

Eric Stonestreet (L), Clark Hunt (second from L) and NFL Commissioner Roger Goodell (R) surprise Chiefs fan, Dan Boos, with an autographed Patrick Mahomes jersey before the AFC Championship game at Arrowhead Stadium.

Two-year-old Roman Dinkel and his father wave to the crowd at the Chiefs home opener against San Francisco. Roman battles spina bifida, but it was no match for him on gameday at Arrowhead Stadium.

Because of their strong impact off the field, the Chiefs use their platform to make a difference in the lives of those who least expect it. Throughout the year, the Chiefs invite special guests to Arrowhead Stadium for VIP tours or surprise fans going about their everyday lives in Chiefs Kingdom. These surprise visits include helping fans who need it most.

Alex Goodwin fought Ewings Sarcoma and travels from the United Kingdom to Kansas City for medical treatment. He received a VIP tour of Arrowhead Stadium with Mission, KS Police Chief Ben Hadley.

H O N O R T RA D I T I O N

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INSPIRE C H A N G E

Wide receiver Sammy Watkins, who supported The V Foundation, and a number of his teammates backed various charitable causes of importance during the NFL’s My Cause My Cleats initiative.

The Inspire Change platform showcases the collaborative efforts of players, owners and the league to create positive change in communities across the country. Working together with the Players Coalition, NFL teams and the league office continue to support programs and initiatives that reduce barriers to opportunity.

Offensive tackle Mitchell Schwartz serves guests during his ‘Que for a Cause.' Schwartz shared his love for grilling by hosting a BBQ benefiting the Lee Ann Britain Infant Development Center.

Quarterback Patrick Mahomes puts the finishing touches on a few tiny homes for local veterans courtesy of CommunityAmerica Credit Union and the Veterans Community Project.

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C I V I C R E S P O N S I B I L I TY


Quarterback Chad Henne was among Chiefs players and executives teaching more than 20 children how to fish as part of “Urban Kids Fish� at Kansas City Kansas Community College.

Tight end Travis Kelce walks the runway during his fourth Annual Walk the Walk, an event raising funds for underserved youth.

Tackle Eric Fisher matched $60,000 raised and presented Chain of Hope, the Rescue Project and Spay and Neuter Kansas City with a $120,000 check to split evenly among the organizations.

Defensive tackle Chris Jones partnered with Mosaic Life Care to distribute Thanksgiving meals at second Harvest Community Food Bank in St. Joseph, MO.

Offensive lineman Laurent Duvernay-Tardif hosted a nutrition activity for 20 young men from BoysGrow.

THIS IS CHIEFS KINGDOM

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LEGACY

OF THE

CHIEFS

HUNT FAMILY FOUNDATION

50/50 RAFFLE The Kansas City Chiefs have embraced the value of giving. It’s become not only a tradition but an instilled value passed on from generation to generation. Formerly known as the Chiefs Children’s Fund, The Hunt Family Foundation has made an undeniable difference in the Kansas City Community. This 501(c)(3) nonprofit organization was founded by the Hunt Family in 1983 with the intention to support charitable causes and agencies in the greater Kansas City community. Through philanthropic and volunteer programs, the Foundation has provided vital assistance to over 125 charities each year and strives to give back to a community that has continually shown overwhelming support for the Kansas City Chiefs organization for more than 50 years. At every home game throughout the season, the Hunt Family Foundation 50/50 Raffle benefits a local charity. The Hunt Family Foundation 50/50 Raffle raised more than $535,000 for charities in 2018. On September 23rd Chiefs fans set a franchise record, raising $138, 933 for the Ronald McDonald House Charities of Kansas City. Last season, four games surpassed the $100,000 mark. The Chiefs display a tradition of service unlike any other in the region. The Hunt Family Foundation has contributed millions of dollars to promote youth health and wellness, fitness and education, particularly in underserved communities. The Hunt family has made corporate citizenship and charitable giving a priority for the entire organization. Those efforts focus on programs that improve the civic climate in our region, support families and children in crisis and improve health and wellness among children as well as preserve the legacy and history of the game of football and the National Football League.

Kansas City Ambassador Jon McGraw huddles with children during a Camp Quality event put on by the Ambassadors, which included Play60 activities.

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L E GACY O F T H E C H I E F S


Chris Jones, along with the defensive line, joined the Chiefs Community Caring Team visiting children at an area United Way agency to spread holiday cheer.

" WE ARE GRATEFUL TO CLARK AND TAVIA HUNT FOR THEIR LEADERSHIP OF MOCSA’S COMMUNITY LUNCHEON AND FOR THEIR SUPPORT THROUGH THE HUNT FAMILY FOUNDATION 50/50 RAFFLE.

"

- president & ceo of mocsa, julie donelon

N WI R I TE H C ER IW NISP OHUARRACT FA NS

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CHIEFS

CHARITY

GAME

For more than three decades, the Kansas City Chiefs have teamed up with our community to not only raise money but also awareness for local children’s charities through the annual Chiefs Charity Game. In the past 15 years alone, the Chiefs Charity Game has been able to raise more than $8 million, which has been donated back to charities throughout Chiefs Kingdom.

The Chiefs presented a check to Cornerstones of Care as the Chiefs Charity Game beneficiary.

The Hunt Family Foundation 50/50 Raffle is one way funds are raised for the Chiefs Charity Game beneficiary each year.

Quarterback Patrick Mahomes and his teammates hosted a Play60 clinic for youth at Cornerstones of Care to celebrate the Chiefs Charity Game announcement.

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L E GACY O F T H E C H I E F S


The Hunt family, including Lamar Hunt Jr. (R) and wife Rita Hunt (second from R), and the Police Athletic League recognized Nickles Dizmang and Joshua Eckstein prior to kickoff.

Pro Football Hall of Famer Len Dawson congratulated 2018 Len Dawson Scholarship recipient Cordel Duhart, who graduated from Blue Valley Southwest in Olathe, KS.

GAMEDAY AT ARROWHEAD Kansas City Ambassadors President Tim Grunhard bangs the Chiefs Drum before a rainy October matchup at Arrowhead Stadium against Jacksonville.

The Chiefs are committed to honoring and recognizing those that serve their community each pregame at Arrowhead. Whether it’s being recognized as the drum honoree or the Hunt Family Foundation “Kid of the Game,” Chiefs Kingdom serves an important role in each gameday.

W I N W I T H C H A RACT E R

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RED FRIDAY Various Kansas City landmarks, including the legendary Union Station, show their Chiefs spirit by lighting up red for Red Friday week.

Chairman and CEO Clark Hunt and Pro Football Hall of Fame member Bobby Bell supported Ronald McDonald House Charities of Kansas City at a local McDonald’s in honor of Red Friday.

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L E GACY O F T H E C H I E F S

Celebrating a city-wide tradition 27 years old, Red Friday served as the official kickoff to the start of the 2018 football season in Kansas City. The Chiefs Community Caring Team, volunteers, and several local businesses worked together to raise more than $323,000 through the sale of specially designed Red Friday flags. Over the past five years, Red Friday has raised over $1 million for Ronald McDonald House Charities of Kansas City.

KC Wolf celebrated the culmination of Red Friday week as fountains across the city were dyed red in conjuction with Chiefs Kingdom flag sales benefitting Ronald McDonald House Charities of Kansas City.


101 AWARDS Concluding each NFL season, The Committee of 101, a local civic organization, hosts the annual 101 Awards. Acting as Kansas City’s Salute to Professional Football, this event celebrates the season’s best players and coaches in the National Football League. The proceeds from 2018 benefited The University of Kansas Health System Center for Concussion Management. L E G ACY O F T H E C H I E F S

The University of Kansas Health System (TUKHS) President & CEO Bob Page and TUKHS EVP, COO & CNO Tammy Peterman (R) recognize CEO of CommunityAmerica Lisa Ginter (center) at the 101 Awards. Chairman and CEO Clark Hunt (L) and wife Tavia (second from L) join Head Coach Andy Reid (R) and wife Tammy at the 49th Annual 101 Awards.

W I N W I T H C H A RACT E R

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CONTINUING A

LEGACY Built on the strong foundation of Lamar Hunt’s legacy, the Chiefs have an enduring tie and responsibility to our neighbors throughout Chiefs Kingdom. Continuing a tradition of service that has not only influenced our own community but changed lives all around the world, the Chiefs aspire to spread Lamar’s ideals of volunteerism, service, and compassion.

Founder Lamar Hunt meets a group of young children on the sidelines prior to a home game in 2000.

The late Kansas City Ambassadors co-founder Walter White’s spirit for community service will continue to inspire Chiefs Kingdom for years to come.

NFL matriarchs, including Norma Hunt, posed as the four iconic female owners: Detroit Lions’ Martha Firestone Ford (L), Chicago Bears’ Virginia McCaskey (second from L), Pittsburgh Steelers’ Patricia Rooney (second from R) and Kansas City Chiefs’ Norma Hunt (R).

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SPECIAL

THANKS

Safety Daniel Sorensen and his wife, Whitney, enjoy the annual Trick-orTreat Bash at Arrowhead Stadium with their children.

Long snapper James Winchester autographs a football for Rachel during their Braden’s Hope for Childhood Cancer calendar shoot. Rachel was diagnosed with ALL+AML Leukemia in 2015.

On behalf of the Chiefs Community Caring Team, we would like to thank all our fans, Season Ticket Members, our community and our corporate partners for your tireless support. Without you, none of what we do would be possible. Your passion, energy and innumerable contributions have enabled us to continue our charitable work and create invaluable memories and change throughout our community and the world. It’s truly an honor and privilege to serve everyone throughout Chiefs Kingdom. We look forward to next season with you, where we can continue to make a difference.

Former Chiefs tight end Tony Gonzalez thanks Chiefs Kingdom as he’s inducted into the Chiefs Ring of Honor.

Gold Star Family members Lilly Anderson (center) and her mother, Suzanne (L), were hosted by Dan Hunt (R) and his daughter, Darlington, prior to the Chiefs home game against the Arizona Cardinals.

W I N W I T H C H A RACT E R

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OUR MISSION WIN WITH CHARACTER UNITE OUR COMMUNITY HONOR TRADITION INSPIRE OUR FANS

Profile for Kansas City Chiefs

2018-2019 Kansas City Chiefs Community Report  

2018-2019 Kansas City Chiefs Community Report