Morgan County Citizen: Could Morgan Co. support a Food Hub?

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Economics and business in Morgan County

THE

LEDGER T H U R S D A Y

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F E B R U A R Y

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THE MORGAN COUNTY CITIZEN

TOTAL ANNUAL DEMAND BY CUSTOMERS SURVEYED

LAMB AND GOAT

149 lbs.

story and infographic by KATHRYN SCHILIRO

photo by JESSE WALKER

Could Morgan Co. support a food hub?

PORK

1,182 lbs.

The viability of Morgan County housing an area food hub was brought up for discussion among roughly 40 local farmers and producers at a Town Hall-style meeting– hosted by the Chamber of Commerce, Madison-Morgan Conservancy and Cattlemen's Association, among others– on Thursday, Jan. 31. The Morgan County commissioners requested and funded a food hub feasibility study by the University of Georgia's Center for Agribusiness and Economic Development (CAED)– this UGA outreach program works with small producers around the state on issues like feasibility and marketing; they also produce the annual Farm Gate Value Report– last May. The entry-level study, presented to those gathered by the CAED's Dr. Tommie Shepherd, was meant to gauge interest, from both producers and buyers, as to whether a meat-processing food hub in Madison– there's an "overwhelming interest in livestock," Shepherd said– would be viable for the area. Results were shared with the commissioners at their January meeting prior to this meeting of local producers on Jan. 31. The study started with Town Hall meetings in Madison, Athens (aimed at producers as far north as Gwinnett County) and Monticello (aimed at producers as far south as Macon), at which producers present were surveyed about their interest in a food hub-type processing facility.

Around 40 local farmers and producers gathered at the Board of Commissioners’ (BOC) office at the end of last month to hear the results of a BOC-commissioned report by the University of Georgia about the viability of a regional food hub in Morgan County.

BUYERS' INTEREST The CAED also surveyed area customers within a 100-mile radius of Madison they felt would be interested in buying product from this local facility; those buyers surveyed included grocery stores– from high-end stores with a focus on locally grown food, like Whole Foods and Earth Fare, to chains like Publix and Kroger, to Bell's, Quality Foods and Piggly Wiggly– restaurants, assisted care facilities and country clubs. On the buyers' end, there is interest. Of

those surveyed, 96 percent expressed at least some interest– in fact, 19 percent expressed being very interested. When it comes down to cost, though, 54 percent of buyers were willing to pay for the new product if it was the same price they were currently paying, but 46 percent would only consider purchasing the product if it was at a price lower than what they were currently paying. Buyers have to take into account the potential cost of moving from one supplier to another, especially given the current supplier

B L A C K H I S TO R Y M O N T H P R O F I L E BY STEPHANIE JOHNS STAFF WRITER Fred Perriman, president and co-founder of the Morgan County African American Museum, came to this newspaper with the idea of choosing four members of the community to be spotlighted during Black History Month in February. This one spotlights Morgan County native Rodney Gilbert, who began the No Limit Motorcycle Club in 1999 with his brother, Ryan Gilbert. Helping the community get to the next level is what the club is all about. Gilbert pointed out that the phrase “No Limits” refers to the fact that club members do not see

limits or boundaries; they cater to people, not races. Prior to establishing bylaws and becoming an organized club, Gilbert said he and other cyclists in the club rode together as early as 1993. “I wanted to do more, to have a purpose,” he said. “The purpose of the club is giving back to the community.” Today there are 21 club members, all of whom work together toward the club’s goals. “All of us guys have so much in common with one another,” he said. “We’re all of one accord, one mindset. It takes a group effort.” Gilbert serves as club president while Ryan Mack serves as vice president and Ryan Gilbert serves as treasurer.

might be providing the buyer's business with items other than meat, Shepherd explained. Demand shows that buyers were most interested in beef, then pork, then goat and lamb– and some buyers will only want specific cuts of meat, Shepherd said. Traceability was of greatest concern to customers– "There's a lot of concern in food safety right now," Shepherd said– followed by compliance with farm labor requirements, liability insurance and a farm food safety plan,

See FOOD HUB Page 2D

BEEF

1,975 lbs. Information based on University of Georgia survey. One item represents 100, and totals have been rounded.

RO D N E Y G I L B E RT Another brother, Ray Gilbert, also is a member. Speaking of the club, he shared that they do not want to be looked at as a gang. “We’re sometimes referred to as a gang by people that can’t see past a number of guys on motorcycles,” he shared. “The motorcycles are just a small part of No Limit.” Together the group has provided air conditioners, fans, firewood, and heaters to the elderly, had canned food drives during the holidays as well as adopted families at Christmas time to give children the real experience. They have sponsored students so they could go on field trips and held charity rides to benefit the Sickle Cell Foundation. Another one of their

fundraisers benefited the March of Dimes, and the list goes on and on. “Anything giving back, that’s our main focus,” he said. “Anything we do is for someone else.” A 1985 graduate of Morgan County High School, Gilbert has taken classes at Athens Tech and is a member of Calvary Baptist Church in Madison. He credits God first for all of his accomplishments as well as his parents, Solomon and Sallie Gilbert. He and his wife, Deborah, have a daughter, Amber, whom he thanked for their support. Learn more about Gilbert and the No Limit Motorcycle Club at www.nolimitriders.com.

Rodney Gilbert PHOTO BY JESSE WALKER


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Morgan County Citizen: Could Morgan Co. support a Food Hub? by Kathryn Schiliro - Issuu