Masterplan Project - Final Crit Poster

Page 1

Harbour City SALFORD M E D I A

C I T Y

2 . 0

S A L F O R D

TRANSPORT NETWORK

Q U AY S

Strategic Location

Manchester Outer Ring Road

Merchants Quay

The Lowry

3.7km Salford Quays

Railway Track There is no train station within walking distance to site, the most important commuting desitinaton would be Deansgate Station about 30min distance by tram.

to Pendlebury

IWM North

Waterfront Quay

Salford

LAND USE + KEY FACILITY AREA

University of Salford

Media City

to Ec cle

s, M6 0,

M62

City Centre

M602 d

13km

1900s

1970s

M

an

ch

es

Tra

te

hi

ffo

rd

to T

Broadway

rS

p

Ca

na

Par

l

ord

Rd

City Centre

Harbour City

Deansgate

Media City

kL

raff

ent

Trafford Rd

ine

Ordsall Civic Centre

Ext

ens

ion

Park

Wharf

r

ste

e Ch

Rd

Mancu

nian W ay

However, the site is very well-connected by metrolink network, with Harbour City Station right on its south, Broadway Station and Media City on the southwest. The planned Trafford Park Line extension will further complete the public transport network and serve the development of Salford Quay area. Major Vehicle Route Major+Minor Nodes

67

A50

6 A5

© Landmark Information Group Ltd and Crown copyright 2018. FOR EDUCATIONAL USE ONLY.

© Landmark Information Group Ltd and Crown copyright 2018. FOR EDUCATIONAL USE ONLY.

100

200

300

400

500

600

© Landmark Information Group Ltd and Crown copyright 2018. FOR EDUCATIONAL USE ONLY.

May 21, 2018 00:26

Scale 1:10000

0

700

800

900

May 21, 2018 00:26

Scale 1:10000

JUNYAN YE University of Manchester

1000 m

0

1990s: Major regeneration was launched by Salford Quays Development Plan 1985

100

200

300

Projection: British National Grid

400

500

600

700

800

900

JUNYAN YE University of Manchester

1000 m

May 21, 2018 00:26

Scale 1:10000

0

100

200

300

Projection: British National Grid

400

500

600

700

800

900

Contemporary: Home to world-class tourist attractions and vibrant residential zones

mi n)

B

SCALE 1:10000

The Site

1km

2

3

- On Trafford Rd towards north, no walkway - Modern mid-rises, more under construction - Reasonable sense of enclosure

- Entrance to site on Aubrey St - The massive office building stands on the west end to site, showing direction & sense of place

- The roundabout of Broadway and The Quays - The 23-floor residential tower signals the beginning to the western part of the site

4

5

6

Educational Retail+Commerical

The Lowry Shopping Centre

Green Area

Imperial War Museum North

Underused Land Residential floo

Services

d ri

1

Leisure

sk z

one

Office Industrial Use

United Football Stadium

SCALE 1:5000

- On The Quays, facing Harbour City tram stop - The new X1 student accommodation tower becomes dominant in sight

Serial Vision

500m

The Site

JUNYAN YE University of Manchester

1000 m

LEGIBILITY + CHARACTER AREAS

- The site linked by Trafford Road and Broadway Road, given good connection to City Centre, Salford Centre and other parts in Great Manchester; - Also, the site has good connection to the city centre via the Metrolink and covered by 5 tram stations; - Good accessibility has been given by bus line and stops; - There are several pedestrians located on the south part of the site, especially near the waterfront, give good-view walking space for people.

N

40 0m

Wharfside Way

*

Broadway

* Trafford Rd

Trafford Rd

Victoria Office

Media City

Primary Road

*

Secondary Road Local Road

ys

ua

IWM North

Pedestrian & Cycling Route

T

Bus Stop

way

Ordsall

The Lowry Theatre

**

wort d hy R

Metrolink Station Buffer (400m)

CONTEXTUAL APPRAISAL

· Ordsall Community · low-rises (1-2 floors) · red-brick terraced housing · 1:3 building street ratio · front gardens · symmetrical fenestration · Waterfront & Merchants Quay · Mixed use resi and offices · three-floor red-brick housing · coutyard parking · street greenery

Key Vehicle Node Key Pedestrian Node

*

* SCALE 1:5000

1km

Landmarks Tram Station The Site

OPPORTUNITIES AND CONSTRAINTS

Ordsall

City Centre

Total Population Increase Rate

3%

124%

19%

Young Population Increase Rate )Aged 20-29(

5%

215%

23%

Deprivation

· Exchange Quay · new business buildings · modern facade · mid- to high-rises · orange signals

Listed Buildings

Langworthy

Ethnic Group )White(

· The Quay Point · tourist attractions · mixed-use service area · high-quality public realm · wide, open vision to canals · active frontages

Key Pedestrian+Cycle Path

Old Trafford

The Site

· Canal-side Offices & Retail · low- to high-rises (south to north) · architectural merit · landmark & gateway building

Key Vehicle Path

Metrolink Station

to Pendlebury via Salford

79.3%

68.2%

68%

28%

34%

28%

ch

Perform sub-reginal economic role

Increase emplyment rate

Protect river environment

Enhance green space network

Deal with flood risk

Promote sustainable development

Draft Local Plan

Expanding Media City UK Developing Salford Port

Salford City Council Nov 2016

Salford UDP

The Quays Point

2004-2016

Commercial: HQ office, creative industry Retail+Leisure+Tourism

0.7%

2.3%

Vacant Dwellings (2004-2014)

0.15%

Access: improve transportation

Hard & Soft Areas

Design Strategies N

Applying a more permeable street & block system that provides necessary vehicle paths, whilst encourages pedestrian and cycling movement.

Creating a continuous public realm with different privacy levels (public, semi-public, semi-private) for different groups (employees, local residents, visitors, etc.)

Completing the public transport network, especially cycling route, by creating path through the site

Establishing a green network in local communities: Ordsall, Eccles and Old Trafford by creating more quality green space

University of Salford

to St. Helens Junction

Salford

Residential: high quality

Salford Shopping Centre

Manchester Core Strategy 2012-2027

STRATEGIC FRAMEWORK

N

an

- At Media City tram terminal - Modern, huge BBC office buildings form an enclosed square and vibrant environment

POLICY & PLANS

The site as part of Salford Quays belongs to the administrative region of Ordsall ward in Salford, and is adjacent to Langworthy ward. In the past decade (2004-2014) there have been dramatic population growth in the area, signaling huge development potential in the future.

· Salford Industrial Hub · low-rise (1-2 floors) · warehouse blocks · metal facade · unattractive frontage

Train Track Tram Path

Quay West Corporate Office

Metrolink Network

Lang

d Broa

M

- On Broadway towards west - Low-rise industrial warehouses, plain facade - Inactive frontage, busy traffic

SOCIO-ECO PROFILE

- Most of the landmarks are located within the Quay Area, enhancing good views and legibility, such as the Imperial War Museum North, the Lowry Theatre; - Listed buildings, however, do not contibute much to the legibility of the site, due part to their distance to site, part to the limited scale and size; - The most legible paths include the tram track running along the site, Trafford Rd and Broadway vehicle roads, and a cycle way connecting MCC and Media Cit through Ordsall community. - 4 major vehicle nodes can be easily recognised. The Quay Area which is connected by footbridges could be defined as an important pedestrian node.

Eccles

**

Movement Barrier

to Salford

Ordsall Park

1

Projection: British National Grid

MOBILITY

Q he

6

Key Facility Area

irp or t( 15

1970s: Initial development in Salford Quays

1900s: Part of the Manchester Docks, one of the poorest areas in city due to industrial decline

to

d

oo

hw

c ur

University of Salford+ Media City UK

The site is surrounded by well-paved local roads (Trafford Road and Broadway), but routes within the site area traffic volume is much lower and is generally more walkable

Manchester United Football Ground

2

4

Tram Station

e

ay

3

Tramline Extension (by 2020)

ulm to H

side W

1990s

to A

Urban Fabric

Quick Facts & Figures Area: 17 hectare; Land use: mixed use of light industry, health care services, business (to let), multi-storey car park and residential (under construction); Legibility: lack of townscape merit, poor east-west connection, no sense of place; Main arriving modes: tram (Harbour City, Broadway) + car

Reg

Broadway

L a ng

Oasis Academy

Dea nsg ate R

h y Rd

Manchester

Trafford

A57

wort

2km Old Trafford

5

Tram Network

SERIAL VISION - The site is a mixed-use area of industrial, office, service and residential (four 26-storey apartment towers are under construction); - The site neighbours several dictricts with distinctive functions. Media City to its the southwest is a major employment, commercial and retail destination. A light industry and business zone locates to the north of the site. The southern boundary is characterised by mid-rise residential and office buildings. Ordsall residential area is located to the east across Trafford Road. The whole site sits in the flood risk area, and is incorporated in Media City expansion scheme.

Weaste Cemetry

SITE ANALYSIS

es

City Centre te

rS

hi

p

Ca

Deansgate

Harbour City

na

l

Oxford Rd Station

Ordsall

Media City

Community Centre

Area of change

Trafford Park

Vision

Hulme

Manchester United Football Ground

Old Trafford Community Centre

Major Public Green

Connected by Vehicle Route

The Site

Connected by Metrolink

Future Connections

To extend the media industry to compete globally, supported by multiple accommodation types and local amenities, with high quality, continuous public realm that is accessible to all.

1km

Key Destinations Key Development Area

The Quays Point next to waterfront is an area that is friendly for walking and cycling, strategically there is a huge potential for Salford Quays to work as a sub-regional economic core fulfill the link between Salford Central and Manchester Centre.

CONSTRAINTS Buildings that block access and views

Potential Pedestrian Connections

Visual Barriers

Key Views

Movement Barriers

Activate Waterfront Views

Area of Constraints

The Site

Active of Opportunities

Supporting local economic growth;

Ensuring a safe and animated public realm by introducing local shops on lower floors;

es H

es

est High

Low -ris

Low

ses id-ri

H

Low-rises

Active Zone Retail, Office, Apartment & Public Space

es

JUNYAN YE : 10254245

The new X1 student accomodation towers standing on the north of The Quays Rd

ris Mid-

M

Residential Light Industry

-ris

HARBOUR CITY SALFORD I MANCHESTER

The huge office building blocking views from site towards Eries Basin

Separating broad land use & active zones to fit the functional zones of the surroundings

Low-rises

Low- to Mid-rises

Mid-rises

Mid-rises

Enhancing physical and functional connectivity to local communities. Manchester United Football Ground

Ordsall Park

Providing high quality, attractive and continuous public realm at human scale;

Providing multiple accomodation types to cater for a diverse population group;

Imperial War Museum on the lefthand side

h Pat

Adjusting building height to echo the visual image of the surroundings

Promoting mixed land use to ensure sustainable development;

BBC office buildings in Media City

ycle gC

tin

Exis

Creating flexible office space for small & medium media businesses;

OPPORTUNITIES

Weaste Cemetry

h

le Pat ed Cyc Propos

Mid

The site is next to Trafford Road which links old Trafford to Salford city center and Salford University. Main connection around site is Regent St which link to Manchester city center and Eccels. Langworthy Road links to Salford shopping center and play an important role in connecting Quay areas .

Keep

Developing a Media Hub 2.0 to compete globally with new Media Cities in Copenhagen, Singapore and Seoul;

Objectives

Connected by Pedestrian Route

SCALE 1:10000

Possible change

L

Media Industry

e Offic

Sch Quiet Zone Service & Residential

Residential

View into Eries Basin, looking towards waterfront areas to the south of site

CRIT THREE I MASTERPLAN STUDIO I MAY 2018


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Masterplan Project - Final Crit Poster by Juliet Ye - Issuu