Jumeirah Olhahalio Island - Kayto & Shimmers Concepts

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BRAND BOOK 2024

TheEpitomeofBarefootLuxury

Nestled on the stunning beachfront at Jumeirah Mina A’Salam, Shimmers offers the ultimate in beachside luxury with mesmerizing views of the Burj Al Arab Jumeirah It's renowned for delivering a chic beachfront dining experience, showcasing an exquisite Greek menu that has garnered prestigious awards, including "Favourite Alfresco Restaurant 2023" and "Best Sundowner Spot and Favourite Greek Restaurant" in 2022, awarded by What's On.

Shimmers is more than just a restaurant; it's an escape from the ordinary With a fresh, whitewashed color palette and lush greenery, the venue transports diners to the Cyclades, creating a tranquil ambiance Whether you ' re enjoying a late weekend lunch or a dinner with loved ones, Shimmers provides the perfect setting to lose yourself in the soothing sounds of waves lapping against the shore Indulge in a culinary journey featuring Watermelon Salad, Baked Sea Bass, and Greek Yogurt Ice-cream. It's the ultimate destination for beachfront elegance and a taste of Greece on the Arabian Gulf

At Shimmers, every moment is an opportunity to savor life's simple pleasures, from decadent starters like Watermelon Salad to mouthwatering mains such as Baked Sea Bass. And don't forget to treat your sweet tooth with their signature Greek Yogurt Icecream Open every day for lunch from 13:00, Shimmers invites you to experience beachfront dining like never before, where luxury meets the sea.

SHIMMERS BRAND NARRATIVE
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Key Taglines

Where Greek Cuisine Shines Bright

Savor Greek Sunshine at Shimmers

Ultimate Alfresco Dining by the Shore

Indulge in Greek Flavors with a Seaside View

Awarded Favourite Alfresco Restaurant 2023

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SHIMMERS

The Epitome of Barefoot Luxury

OVERARCHING PRINCIPLE

HOW WE DELIVER OUR VALUES

CORE VALUES

BRAND PROPOSITION HOW WE DELIVER OUR PROPOSITION

CUSTOMERS

Shimmers embodies "Barefoot

by infusing authentic Greek-Mediterranean traditions with warm hospitality, creating unforgettable dining experiences for all occasions

We prioritize warmth, attentiveness, and a genuine desire to make each visitor feel like a cherished guest At Shimmers, we believe that the true essence of Mediterranean dining is not just about the food but also the genuine heartfelt hospitality that accompanies it

We deliver on our Epitome of Barefoot Luxury commitment at Shimmers through authentic Mediterranean cuisine, warm hospitality, and an inviting ambiance, making us 'The Place To Be' for memorable dining moments

Groups of Friends, Couples and Families | 80% Dubai Residents | MJ Hotel Guests

SHIMMERS KEY TAGLINES & CONCEPT TEMPLE
2 BAREFOOT LUXURY
GREEK
THE
MEDITERRANEAN CUISINE
PLACE TO BE
PERFECT
WELCOMING
FOR EVERY OCCASION
HOSPITALITY
high-quality
Shimmers is celebrated for its authentic Mediterranean and Greek recipes showcasing the rich and diverse flavors of the region Shimmers offers a range of traditional dishes prepared with fresh,
ingredients
Our commitment to "barefoot luxury" means that every aspect of your visit from our cuisine to our service is designed to offer a sense of ease and comfort allowing you to fully immerse yourself in the beauty of the Mediterranean and Greek lifestyle
We aspire to be the go-to destination where people come to celebrate life create lasting memories The Place To Be' embodies our commitment to being the ultimate gathering spot for those seeking a unique and captivating culinary journey
We believe in being the versatile and welcoming destination that can cater to any dining experience whether it's a romantic dinner a family celebration, a business meeting or a casual gettogether
Luxury"

SHIMMERS

LOGO

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SOURCE SERIF VARIABLE

SOCIAL MEDIA AVATAR

TAGLINE

The Epitome of Barefoot Luxury

COLOURS BRAND ELEMENTS
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BEHIND SHIMMERS

The name "Shimmers" was inspired by the enchanting waters of the Arabian Gulf Sea, where the gentle ebb and flow of the azure waves create a captivating play of light and shadow As the sun ' s golden rays dance upon the surface, they cast a shimmering glow, mirroring the essence of Shimmers itself a place where the magic of Mediterranean and Arabian Gulf cuisine, coupled with heartfelt hospitality, come together to create an experience that gleams with warmth and charm, reminiscent of the shimmering sea that inspired its name

Tamoka | Jetty Lounge | Myrra

Sirene Beach by Gaia 270 pax

Beachfront , Jumeirah Mina A’Salam

OF OPERATION Email: restaurants@jumeirah com Phone: 800 323232

Daily from 16:00 - 01:00

COMPSET 04 DRESS CODE Casual
06 CAPACITY 05 LOCATION 07 CONTACT
Beach Chic
DETAILS
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09 CULINARY OFFERING Mediterranean & Authentic Greek Gastronomy 02 MIXOLOGY STORY 03 CORE RESTAURANT FACTS
TIMES
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SHIMMERS

Shimmers Boutique, situated by the sea, is your one-stop shop for essential beach items Our carefully chosen selection includes cooling fans, top-notch sunscreen, stylish Panama hats, cozy towels, roomy beach bags for your convenience, and scented candles to add a touch of ambiance to your seaside retreat We're dedicated to ensuring you have all the necessities and more for an enjoyable day at the beach, making Shimmers Boutique your perfect seaside companion

BOUTIQUE 5 SHIMMERS
INTERIOR & EXTERIOR 7 SHIMMERS
FOOD & DRINKS 8 SHIMMERS
SOCIAL MEDIA @SHIMMERSONTHEBEACH 10 SHIMMERS
THE À LA CARTE MENU SEE ALL MENUS HERE 11 SHIMMERS
B R A N D B O O K 2 0 2 4

A F L O U R I S H I N G T A L E O

Nestled in the heart of the contemporary beachside retreat of Jumeirah Al Naseem is KAYTO, the signature restaurant renowned for its exotic blend of JapanesePeruvian ‘Nikkei’ cuisine Embodying the principle of Peruvian ingredients defined by Japanese techniques, the culinary team has curated a captivating À la carte menu from a dazzling sushi, sashimi, and ceviche selection like the King Crab & Cured Salmon with Caviar roll, the mouth-watering Tuna Truffle Ceviche, and the unforgettable Kayto Sashimi Collection

Nurtured by a harmoniously diverse team representing 13 nationalities, KAYTO orchestrates its operations with a seamless finesse, underpinned by an unwavering devotion to extraordinary service and memorable guest experiences Anchored in resolute leadership, collaborative teamwork, and open communication, KAYTO flourishes as a vibrant epicenter of innovative flair This collective dedication fueled KAYTO's successful launch in 2019, culminating in a remarkable seventh-place ranking in Esquire’s 50 Best Restaurants in the Gulf 2021 and its legacy of excellence continues to flourish with the recent recognition from the esteemed Gault & Millau 2023 UAE Guide

Set against the iconic backdrop of Burj Al Arab Jumeirah, KAYTO offers more than a dining experience; it provides an escape to a picturesque realm. Whether it's a mid-week rendezvous with friends, an opulent evening of libations, or a leisurely weekend feast with loved ones, KAYTO has solidified its status as a vibrant hotspot within Dubai's dynamic dining scene.

KAYTO BRAND NARRATIVE
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J A P A N E S E - P E R U V I A N F U S I O N
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Key Taglines

A place to be discovered and be discovered in

A flourishing tale of the Japanese-Peruvian fusion

KAYTO: Elevating Peruvian Nikkei fusion by the seaside.

Where Nikkei flavors blossom: KAYTO at Jumeirah Al Naseem

Japanese-Peruvian culinary symphony, from innovative Ceviches to exquisite Sashimi

Concept Template

CUSTOMERS BRAND PROPOSITION HOW WE DELIVER OUR PROPOSITION

Kayto

A flourishing tale of the Japanese-Peruvian fusion

OVERARCHING PRINCIPLE Effortless Blend of Flavors, Elevated to Perfection, A Place Where Nikkei Culinary Exploration Flourishes SHARING EXPERIENCE MIXOLOGY TALES FLORISHING FUSION SYNERGY OF VIBES

CORE VALUES

An artfully crafted menu featuring JapanesePeruvian flavors, meant to be relished through a shared dining experience

At Kayto, our Mixology experience unfolds as a narrative where innovative cocktails are designed to enlighten and engage our guests with rich culture

A haven for expanding Nikkei culinary horizons, masterfully curated by a skilled culinary team with a primary focus on presenting flavours that keep on flourishing

Kayto's unique synergy of vibes seamlessly weaves together the vibrant Japanese & Peruvian cultures, creating an effortless chic experience that transcends the ordinary

Nestled within Dubai's most pristine location, Kayto presents unparalleled vistas and exclusive terraces that extend from the shimmering ocean to the iconic silhouette of Burj Al Arab

Acclaimed Japanese-Peruvian flavors | Cultural-inspired mixology and beverages | A seamless fusion creating a chic experience | In Dubai's prime, Kayto offers exclusive terraces with unmatched ocean and Burj Al Arab views

Primary: Couples, Subsequently: Groups | Age Range: 35 to 55 | Expats: British, Russians, Indians | Hotel Guests ULTIMATE VIEWS

KAYTO KEY TAGLINES & CONCEPT TEMPLE
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Jumeirah

LOGO

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SOCIAL MEDIA AVATAR

TAGLINE

A Flourishing Tale Of The Japanese-Peruvian Fusion

BRAND ELEMENTS
KAYTO 4
Italian Plate

BEHIND KAYTO

The restaurant was named "Kayto" with a purpose: to warmly embrace and celebrate the delightful fusion of Nikkei cuisine This name also emerged as a reflection of the significance and relevance in bringing together a delightful combination of Japanese and Peruvian flavors right here at Jumeirah Al Naseem

Crafting a beverage menu that draws inspiration from the captivating fusion of Peruvian and Japanese cultures, we weave a tapestry of flavors using exotic Peruvian ingredients such as chicha morada and passion fruit Infusing intrigue, we embrace the renowned shiso leaves from Japan Our mixology narrative is a voyage through legends and tales from these vibrant cultures, designed to enlighten and engage our guests, imparting a deeper understanding of these rich traditions

Nobu | Clay HEAD CHEF Miguel Mendes Vargas

Cuisine

The rooftop of The Palmery, Jumeirah Al Naseem

restaurants@jumeirah.com

800 323232

Lunch: Sunday – Friday, 12:30 -15:30 Saturday Lazy Lunch: 13:00 - 15:30 Dinner: Sunday – Thursday 18:00 - 23:00, Friday – Saturday 18:00 - 23:30

CORE RESTAURANT FACTS KAYTO COMPSET 05 DRESS CODE Smart Casual 07 CAPACITY 06 LOCATION 08 CONTACT DETAILS
09 TIMES
Email:
10 CULINARY
02 MIXOLOGY STORY 04
OF OPERATION
Phone:
OFFERING Japanese-Peruvian
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03 Inside
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& Bar - 69 | Outside - 91

Lunch at Kayto

Monday to Friday | 12:30pm – 3:30pm

Experience a four-course lunch set menu and indulge in Kayto's Nikkei gastronomy, a seamless blend of flavor and effortless cool

AED 135 per person food only

Saturday Brunch at Kayto

Saturday | 1pm – 3:30pm

Head to this Peruvian-Nikkei restaurant overlooking Burj Al Arab Jumeirah and enjoy a threecourse brunch menu including sharing starters, one main course, sides and the restaurant ’ s signature desserts

AED 495 - Inclusive of soft beverages

AED 695 - Inclusive of house beverages

AED 895 - Inclusive of bubbly and speciality wine

Signature Tasting Menu

Everyday | Lunch & Dinner

A three-course set menu designed to discover Kayto's signature dishes

AED 490 per person, min of 2 pax

SUGGESTIONS:

Lunch at Kayto

A versatile lunchtime experience designed to accommodate various preferences: a quick underan-hour option or a leisurely relaxed menu, complete with the possibility of enhancing the experience through bottle service.

Saturday Brunch at Kayto

Offering a Saturday Brunch that truly embodies the essence of Nikkei Cuisine formulated from the Peruvian and Japanese vibrant cultures Entertainment is a MUST - Live DJ strategically playing center stage in the venue. The Brunch has to offer a similar experience to Kayto's competitor's brunch to match guests' expectations

ACTIVATIONS KAYTO 6
INTERIOR & EXTERIOR KAYTO 7
FOOD & DRINKS KAYTO 8
SOCIAL MEDIA @KAYTODUBAI KAYTO @kaytodubai jumeirah com/kayto @kaytodubai 9
PROMOTIONAL ARTWORKS KAYTO 10

À LA CARTE

TASTING MENU

THE À LA CARTE & TASKING MENU KAYTO
SEE ALL MENUS HERE 11
BRAND APPLICATIONS KAYTO
BEVERAGE MENU FOLDER
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A LA CARTE MENU FOLDER
BRAND APPLICATIONS KAYTO
BILL FOLDER
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MENU BOARD

PLANTABLE SEED COASTER

MATCHES

NOTEPAD

BRAND APPLICATIONS KAYTO
DELUXE ICE STAMP
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