Joy Riley - Nantucket Flip Book 2023

RHODE ISLAND | MASSACHUSETS | FLORIDA | CONNECTICUT

WESTCOTT PROPERTIES

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TABLE OF CONTENTS

WESTCOTT PROPERTIES

About Westcott Properties

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Meet The Team

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Meet Your Agent

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Award-Winning Agency

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Best of Zillow

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Corporate Testimonials

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Marketing Strategies

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Professional photography

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Drone photography

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Pre-Market Checklist

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Seller's Net Sheet

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Seller's Closing Checklist

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Commission packages

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WESTCOTTPROPERTIES.COM

WESTCOTT PROPERTIES

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“WE BELIEVE IT IS MORE THAN JUST A TRANSACTION. IT IS YOUR FINANCIAL FUTURE.”

ABOUT WESTCOTT PROPERTIES Westcott Properties, an independent and contemporary real estate brokerage firm, has been a market leader in residential and commercial real estate sales, leasing, and property management across Rhode Island, Massachusetts, Connecticut, and Florida for over three decades. Our success lies in our expertise, state-of-the-art tools, forward-thinking vision, and our ability to create customized marketing strategies for our clients. Established in 1987, Westcott Properties quickly rose to prominence as the leading provider of listing management services and sales for a vast array of residential and commercial clients, including many of the nation's largest corporations.

Our independence enabled us to be creative, adaptable, and receptive to our clients' suggestions, allowing us to meet their unique needs without any constraints. Our continued success in this rapidly evolving landscape stems from our dedication to constant improvement, strategic execution of cuttingedge real estate marketing initiatives, and our unwavering focus on making the client experience our most important priority.

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WESTCOTT PROPERTIES

ABOUT WESTCOTT PROPERTIES C C I M | C E R T I F I E D W O M A N O W N E D B U S I N E S S | W B E N C | R EO M A C

Joy Riley, Founder and Principal Broker of Westcott Properties is a real estate executive with over 30 years of sales, consulting and marketing experience. Joy has become an industry leader with closed sales volume approaching 1 billion throughout her career, a record that has been recognized annually with the Platinum Circle of Excellence Awards for 20 Million & Above.

Since 2003, the Greater Providence Board of Realtors has presented Joy Riley with the Platinum Plus Award for 20 Million plus in sales per year.

JOY E. RILEY GRI, CRS, PHHS PRINCIPAL BROKER & PRESIDENT

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WESTCOTT PROPERTIES

MEET THE TEAM

PAT PAGLIARINI

MELISSA RILEY

ASSOCIATE BROKER EXECUTIVE ADMINISTRATIVE DIRECTOR DIRECTOR OF CLOSING COORDINATOR

SALES ASSOCIATE - RI AND MA DIRECTOR OF RELOCATION & DIRECTOR OF PROPERTY MANAGEMENT AGENT TEAM LEAD

MICHAEL RILEY SR.

PAM SANTIAGO

DIRECTOR OF PROPERTY MANAGEMENT, CONSTRUCTION AND FIELD SERVICES

MARKETING ASSISTANT BILINGUAL INTERPRETER CLOSING ASSISTANT

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WESTCOTT PROPERTIES

MEET YOUR AGENT "I worked with Joy Riley at Westcott Properties beginning in July 2022. It was an unusual (or perhaps not?) situation having to sell my mom’s house upon her move into assisted living. Bad market timing but

Joy Riley Joy Riley, Founder and Principal Broker of Westcott Properties is a real estate executive with over 30 years of sales, consulting, and marketing experience. Joy has become an industry leader with closed sales volume approaching 1 billion throughout her career, a record that has been recognized annually with the Platinum Circle of Excellence Awards for 20 Million & above Office: 401-421-5300 Mobile: 401-952-7887

Joy was available to guide me through the process of things to take care of, like removing items from the home, cleaning etc. I would not otherwise know where to start. Joy also very understanding of the peculiar situation of my mom, listening to my concerns and offering assurances. I would not ordinarily expect that from a real estate agent."

-John Albanese "Many thanks to Joy Riley & Team of professionals at Westcott Properties. Joy's advice & knowledge made selling our home an easy and productive experience. Joy & her staff addressed every step of the process and all my concerns, with pleasant professionalism, lots of patience and great attitudes. I am a pleased client and will use and refer Joy and Westcott Properties to family and friends."

-Valerie Barber

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WESTCOTT PROPERTIES

AWARDS

CONSISTENTLY RECOGNIZED AS INDUSTRY LEADERS 2016-2022 | Circle of Sales Excellence - Platinum + IND. Award Real Trends - The Thousand - As Advertised in The Wall Street Journal Best of Zillow 2018 | Providence Journal - Readers Choice

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WESTCOTT PROPERTIES

BEST OF ZILLOW Westcott Properties is part of the Premier Agent network on Zillow.

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WESTCOTT PROPERTIES

CORPORATE TESTIMONIALS Westcott Properties is the largest seller of corporate assets in the state of Rhode Island.

"Out of all the brokerages and agents I have "It is brokerages such as yours that are

worked with thus far, none have been as

one of Carrington's greatest assets. I

professionally run and competent as Westcott

wish all of our brokers were as

Properties... I would have no hesitation

passionate, knowledgable, and

advocating that Westcott Properties be used

dedicated as yourself. The time that

as the model upon which all other brokerages

you spent providing tours of the

should follow regarding the proper listing and

properties is greatly appreciated, as I

management of REO properties. "

know that you are extremely busy. I

-Bryan Dempsey, Commercial REO Asset

also appreciate your cooperation as

Manager

we move forward into this rental

Bayview Financial

project, and continue to look to you for direction, knowledge, and advice

"Thank you for taking the time to show us

concerning your local market, and the

around the Providence area... Your general

market in general."

overview of the market provides us with a

-Thomas Scheffler

good basis of understanding relative to the

Carrington Property Services, LLC

key drivers in your marketplace."

-Chad A. Neel, LPS Field Services Inc. LPS Asset Management Solutions, Inc.

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WESTCOTT PROPERTIES

MARKETING STRATEGIES Innovative Strategies Westcott Properties elevates the property buying and selling experience for our clients with innovative strategies.

IN HOUSE MARKETING

Our in-house marketing team fuels our agents’ efforts by providing a comprehensive resource for powerful property exposure. Our team develops a completely customized and strategic plan for the sale and marketing of their clients’ greatest financial assets.

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WESTCOTT PROPERTIES

MARKETING STRATEGIES RHODE ISLAND | MASSACHUSETS | FLORIDA | CONNECTICUT MAXIMUM EXPOSURE

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Independent Multiple Listing Services (MLS)

DIGITAL ADVERTISING The majority of property searches begin online, so when it comes to digital real estate marketing, we are committed to expose your property to the greatest number of buyers each month. Our ongoing efforts include social media and search engine marketing – not only within the United States, but also on key international portals.

Our strategic partnerships with these powerful online affiliates allow us to expose properties to a broader audience – and, in turn, sell it in the shortest amount of time, for the highest value.

WESTCOTT PROPERTIES

COMPLETE WEB PRESENCE

95% of home buyers search for homes online.

-Properties Online PROFESSIONAL VIDEO

70%

of homebuyers use video to “tour” the inside of a property. YouTube, the world’s second-largest search engine, remains the top video research website for real estate searches. Westcott Properties utilizes YouTube and Vimeo to showcase neighborhoods and properties with high – definition video.

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WESTCOTT PROPERTIES

MARKETING STRATEGIES 3-D IMMERSIVE EXPERIENCE

3D SHOWCASE

CLASSIC FLOORPLAN

Mattertag Technology Westcott Properties uses Mattertag technology to provide viewers with detailed information about features included in every property.

Westcott Properties utilizes revolutionary technology that creates 3D visualizations of the interiors of a home.

This technology allows buyers to move naturally through the interior and then zoom out for a dollhouse view as well as a classic floor plan view.

DOLLHOUSE VIEW

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WESTCOTT PROPERTIES

MARKETING STRATEGIES SOCIAL MEDIA

Westcott Properties engages our network and clients throughout multiple social media platforms to ensure that our initiatives, services, and properties gain exposure.

We utilize the latest technology and presentation including photo and video content to engage a wide audience interested in our service areas.

In addition to showcasing our properties, we also use social media to strengthen our connections locally by sharing news and interests happening within our community.

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WESTCOTT PROPERTIES

MARKETING STRATEGIES EMAIL MARKETING & BLOG Westcott Properties schedules a consistent email campaign to the top 25 brokers in any market area to introduce them to the property and provide links to our toolbox of “media” used in our marketing efforts.

Westcott Properties takes the time to write an individual marketing description for each of its properties and shares it for anyone interested on our blog.

BUYER / SELLER DATABASE Lead Management System Leads that are generated through website and campaigns are automatically managed through our Lead routing system that notifies our staff and agents instantly. The system is flexible for agents to maximize efficiency and respond to leads quickly without sacrificing quality of service.

WESTCOTT PROPERTIES

PROFESSIONAL PHOTOGRAPHY

LISTINGS WITH PROFESSIONAL PHOTOGRAPHS SELL 32% FASTER

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WESTCOTT PROPERTIES

DRONE PHOTOGRAPHY

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WESTCOTT PROPERTIES

PRE-MARKET CHECKLIST HELPFUL TIPS & TRICKS

Declutter and Organize

Repair & Maintain

Your house and rooms look larger with less items in them - a house that is overflowing gives the impression there is not enough stor- age space.

Make updates and repairs to improve appeal and value. Addressing small issues prevents buyers from feeling like they have a to-do list as soon as they move in.

Consider Staging This can be a great way to breathe new life into homes which may be in need of upgrades and im- provements

Focus on Curb Appeal This is a buyer’s first impression of your home! Consider hiring a professional landscaper if your budget allows.

Daily Housekeeping A daily housekeeping routine will ensure your home is kept in tip top shape and you are ready for showings.

Clean, clean clean!

The house should look spotless! Consider a professional cleaner if your budget allows.

WESTCOTT PROPERTIES

SELLER'S NET SHEET ESTIMATED SELLER'S NET SHEET

Property address: Property Sale or Projected Sale Price: Brokers Commission: First Mortgage Amount: Second Mortgage Amount/ equity: Loan payoff/ line of credit: Cost of Resale Certificate (if applicable): Mortgage Discharge ($49.00):

FedEx Charges: Deed Preparation (consult attorney): Transfer Tax ($4.60 per thousand): Proration of Real Estate Taxes: Sewer / Assessment (where applicable): Final Water/ Sewer (where applicable): Smoke & Carbon Monoxide certificate ($30-$100.00): TOTAL ESTIMATED NET FROM SALE

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WESTCOTT PROPERTIES

SELLER'S CLOSING CHECKLIST 3-4 WEEKS BEFORE CLOSING Install Smoke and Carbon Monoxide detectors; contact local fire department to set up an inspection.

Make arrangements with movers: (schedule an appointment for the closing date) If seller is a a non-resident of RI, you will need to file form with the RI Division of Taxation

NEEDED AT CLOSING Receipt from oil company stating amount of oil and current price

Photo Identification Copies of keys, remote garage openers, door openers

Certified checks if needed

1-2 WEEKS BEFORE CLOSING Change of Address notification for : Drivers License, Credit Cards, Place of Employment, Banks and Brokerage, Insurance, Magazine and Newspaper, Post Office

UTILITIES

CLOSING EXPENSES

Recording the mortgage discharge. (if applicable) Deed Preparation (ask attorney or buyers attorney for fees) Proration of Real Estate Taxes

Gas & Electric

(seller is responsible for taxes up to the day of closing) State Sales Tax $4.60 per

Water: Obtain meter reading for water/ sewer cost Oil: contact the oil company to read the tank and provide a certificate for closing.

Alarm: Cancel on closing date or as agreed by buyer

Cable: Cancel on closing

1000 of selling price Proration for water and sewer Proration for fire district bill Real Estate Commission Fee for obtaining the smoke certificate and carbon monoxide certificate

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WESTCOTT PROPERTIES

COMMISSION PACKAGES BRONZE - 4%

SILVER - 5%

Photography

HDR Photography

Printed

Professional Printed

GOLD - 6%

Marketing: MLS, Social Media Exposure Photography Negotiating

HDR Photography, Drone and full 3D Tour & Floorplan

Lawn Sign Pre Qualifying Buyers Feature Sheets

Property Booklet

Targeted Social Marketing Staging Consultation

Staging Just Listed Cards

100

200

2.5

2.75

Attend Home Inspection and Appraisals Reach out to top 200 Realtors on board Office Facebook Showing Feedback BR Co Broke Compensation Open House

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178 Broadway Providence, RI

559 Broadway Providence, RI 257 Grove St. Newton, MA

401.421.5300

westcottproperties.com