White Paper - Comic & Book Publishing

Page 1

White Paper

Venturing into Comic &

Book Publishing

Table of Contents

Venturing into Comic and Book Publishing

Key Highlights, Outline / Executive Summary

Introduction

Comic Book Publishing - Scope & Limitations

Comics in Various Formats

Book Publishing - Scope & Limitations

Books in Various Formats

1. Background / Statement of Problem - Comic Books

1.1. Comic Book Publishing Advantages - Pros

1.2. Comic Book Publishing - Print & Digital

1.3. Comic Book Publishing in Japanese format - Manga

1.4. Comic Book Publishing Inherent Problems - Cons

1.4.1 Comic Book Publishing - Problems in Print & Digital

2. Background / Statement of Problem - Books

2.1. Book Publishing Advantages - Pros

2.2. Book Publishing - Print & Digital

2.3. Book Publishing Inherent Problems - Cons

2.3.1 Book Publishing - Problems in Print & Digital

3. Marketing, Advertising and Distribution - Comic Book

3.1. Comic Book Publishing Industry Marketing Model - Direct to Market

3.1.1 Comic Book Publishing - Publisher Costs (Typical)

3.2. Comic Book Publishing Industry Marketing Model - Indirect to Market

3.3. Comic Book Publishing Industry Distribution Model

4. Marketing, Advertising and Distribution - Book Publishing

4.1. Book Publishing Industry Marketing Model - Indirect to Market

4.2. Book Publishing Industry Distribution Model

5. Conclusion - Comic Book Publishing

5.1. Comic Book Publishing Characteristics

6. Conclusion - Book Publishing

6.1. Book Publishing Characteristics

References

Market Reports 

Page 1 of 20

Edwin


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.
White Paper - Comic & Book Publishing by Ed’s Portfolio - Issuu